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We've Created the World's most Intelligent Performance Marketing Engine.

Compiling hundreds of billions of dollars of actual sales data and an unmatched network of global publishers, we make sense of digital user behavior—across any device—to deliver relevant, personalized ads that drive incremental sales.

Who We Are

A Transformative Company Committed to Excellence.

Founded by a small group of great minds at a start-up incubator in Paris, Criteo rapidly became the global leader in digital performance advertising in a few short years. Driving this growth: tech superiority and data-rich customer insights, measurable ROI for our clients, and the ingenuity and spirit of more than 2,500 employees worldwide.


Team of Global Employees


Sales Transactions analyzed in 2016


Worldwide Offices


Ads Served in 2016

What We Offer

We Offer True Performance Marketing.

Unlike the vast majority of the market, we use a transparent cost-per-click model and we measure value purely on post-click sales. This demanding model is supported by ongoing, automated learning of each shopper wherever they are in mobile apps or online, along with your campaign’s performance against thousands of variations of dynamically-created ads.

Our digital advertising solutions intelligently convert new customers and re-engage existing ones with the discovery of welcomed products.

Our Locations

With over 30 offices across the Americas, EMEA and Asia-Pacific, our company DNA is truly international, making it easy to collaborate with our clients and publishing partners around the world.

Our Team

We are Led by Innovators

Jean-Baptiste Rudelle

Jean-Baptiste Rudelle

Executive Chairman and Co-Founder

JB founded Criteo in 2005 and has driven its growth into a truly global organization with technology as its heart beat and its clients as its focus. In January 2016, JB transitioned his role from CEO to Executive Chairman, where his focus is on the long term strategic vision of the company.  A serial entrepreneur, in addition to a number of start-ups, JB also founded The Galion Project, a non-profit think tank that helps other entrepreneurs to grow faster.

Eric Eichmann

Eric Eichmann

Chief Executive Officer

Having joined the Criteo leadership team in 2013 as CRO and then promoted to President and COO, Eric has been instrumental in transforming Criteo into a multibillion dollar Nasdaq listed company. Eric was again promoted in 2016 to the role of CEO.  Previously, Eric served as COO at Living Social and Rosetta Stone and as Senior Engagement Manager at McKinsey and Co. He holds a Master's degree in Management from Kellogg Graduate School of Management and one in Computer Engineering from Swiss Federal Institute of Technology.

Benoit Fouilland

Benoit Fouilland

Chief Financial Officer

Benoît is responsible for Finance, Legal, IT, and the Strategic Project Office. Since joining in 2012, he orchestrated the transformation of Criteo from a private to public company and drove the execution of the IPO on NASDAQ in October 2013. He previously served as CFO and senior finance roles at SAP and Business Objects. He holds a MBA from INSEAD as well as Master’s degrees from Dauphine University and ESLSCA.

Mollie Spilman

Mollie Spilman

Chief Revenue Officer

Mollie joined Criteo in 2014 and leads all commercial operations globally. She instrumentally drove Criteo’s growth to a billion dollar business and a steady 90% customer retention rate. Most recently she’s won the IAB Service Excellence Award and is ranked the sixth most powerful woman in mobile advertising by Business Insider. Before Criteo, her two-decade career in advertising included executive roles at Millennial Media, Yahoo, Advertising.com and Time Warner.

Jonathan Opdyke

Jonathan Opdyke

President, Brand Solutions

Jonathan joined Criteo as President of Brand Solutions in 2016, as part of the HookLogic acquisition. He co-founded HookLogic in 2004, growing it to a global enterprise powering advertising programs across the internet’s most recognized ecommerce sites. In earlier roles, Jonathan led internet strategy for Xerox Corporation and international operations for online ad pioneer, Beyond Interactive. He holds Masters and Bachelors degrees in Industrial and Operations Engineering from the University of Michigan Tauber Institute for Global Operations.

Dan Teodosiu

Dan Teodosiu

Chief Technology Officer

Dan joined Criteo in 2013 and leads all engineering and production. He successfully scaled our world class R&D team from 120 to nearly 350 engineers, enabling our successful IPO and growth. Prior to Criteo, he worked at Google, Microsoft and Hewlett-Packard, and co-founded two companies in the Bay Area, one of which was acquired by Microsoft. He has an MS and PhD in Computer Science from Stanford University, and is an inventor on close to 50 patents.

Nicole Kelsey

Nicole Kelsey

General Counsel & Secretary

Nicole joined Criteo in 2014 with over 20 years’ of legal experience. She is Criteo’s Corporate Secretary and oversees compliance, US securities and M&A matters. Prior to this role, she worked at Medtronic, CIT Group, and at a private merchant bank. Before going in-house, Nicole practiced with the firms of White & Case and Willkie, and Farr & Gallagher. A Fulbright scholar, Nicole has a JD from Northwestern University and a BA from The Ohio State University.

Elie Kanaan

Elie Kanaan

Executive Vice President, Marketing

Elie joined the Criteo leadership team in 2016. As EVP of Marketing, he is committed to ensuring the unique value Criteo provides to its clients is known to everyone who matters across the globe. Prior to joining Criteo, Elie dedicated the last 25 years to promoting new categories of Client/Server Databases in Sybase, Business Technology Optimization at Mercury, and Virtualization at VMware. He began his career as a developer for Oracle in California, then returned to Europe and switched his focus from development to selling. Elie earned a degree in Engineering at Ecole Centrale de Paris and a Master’s of Science in Database and Networking Technologies at Stanford University.

Tom Aurelio

Tom Aurelio


Tom joined Criteo in 2016 and leads the Human Resources function globally. Tom is dedicated to the employee experience and delivering service excellence across the globe. Prior to joining Criteo, Tom’s HR experience has spanned over 20 years in companies such as Priceline, General Electric and Symantec, but he’s also no stranger to the start-up world and co-founded an innovative HR startup, CheerNetworks Inc. Tom has a BS in Management from Daemen College and an MBA from Canisius College, both based in Buffalo, New York.

Meet the Founders

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Meet the Board of Directors

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An Expansive Global Culture that Feels Local

The environment of an international startup. The success of a high growth tech company. The adventure of expanding boundaries, shattering precedents and transforming the digital advertising industry.

Rapid Growth Brings Opportunity

Rapid Growth Brings Opportunity

Part of the excitement that comes from working at the leading edge of the performance advertising industry is the influence you have on the direction and growth of the company. We value autonomy and empowerment and feel it's instrumental at every career level.

International Mobility - Collaboration

International Mobility & Collaboration

We consider our global yet local team culture core to our success, which is why we encourage face-to-face interaction and provide opportunities to live and work from our hubs around the world.

Taking Fun (and Community) Seriously

Taking Fun (and Community) Seriously

From s’mores bars and on-site yoga to hackathons and standing desks, our incredible and dedicated work experience teams are committed to creating a positive work environment.

Join Our Team

We are always looking for innovative people
to join our team.

View Current Openings