I’m very proud to announce the release of Criteo’s 2015 Travel Flash Report based on the analysis of more than one billion online travel bookings.
We are in a very fortunate position here at Criteo. Not only do we work with a wide range of organizations across the travel industry, including OTAs, hotel chains, cruise lines, airlines, tour operators and tours and activity providers. We do this on a global scale. We have 27 offices across the Americas, EMEA and Asia-Pacific. We reach more than one billion unique users every month and work with nearly 11,000 advertisers. This gives us a unique insight into the global travel market.
For our latest report we have analyzed more than one billion online travel bookings across all key sectors around the world. The results are fascinating and, in my opinion, the five key takeaways are:
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A special thank goes to my colleagues Florent Maillard and Charlotte Catimel whose dedication, passion and attention to detail has ensured that all our data is consistent, comparable, and statistically significant.