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In the News

2011

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04/08/2011

Criteo's Coleman Studies Ad Performance

United States

Former Huffington Post President and Chief Revenue Officer Greg Coleman took the helm as president at Criteo Thursday to carry the company's vision across the world. Coleman didn't know he would become a "free agent" last month when he agreed in 2010 to sit on the advisory board of the display retargeting company.

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04/07/2011

Former Yahoo, AOL, HuffPo Sales Dude Greg Coleman Lands Again

United States

Greg Coleman, the online advertising sales exec who keeps making bank after bouncing from top Web jobs, has a new one. The former Yahoo, AOL and Huffington Post sales leader has just taken over as president of Criteo, a “personalized retargeting” company–essentially, it delivers highly targeted ads to consumers.

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04/07/2011

HuffPo and Yahoo Vet Coleman Becomes President of Criteo

United States

Most recently the president and chief revenue officer of The Huffington Post. Criteo, which opened U.S. operations last year and shifted its headquarters to Palo Alto, is tapping Coleman to drive further expansion in the U.S.

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04/07/2011

Criteo Nabs Greg Coleman, Ex-Sales Chief at HuffPo, AOL, Yahoo

United States

After a string of highly visible sales gigs at Yahoo, AOL, and The Huffington Post, Greg Coleman has once more found a roost - this time at display ad retargeting specialist Criteo. As president, Coleman will seek to drive expansion of Criteo's U.S. business through courtship of agencies and clients. (The firm is already strong in Europe, where it was founded and maintains headquarters.)

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04/07/2011

Ad retargeting firm Criteo hires a Yahoo veteran as its first president 

United States

Criteo, which sells personalized display ad management services, has hired its first president, Greg Coleman. The new position reflects Criteo’s recent sales growth, a company spokeswoman says.

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04/07/2011

Ex-AOLer Greg Coleman's Life is Better Than Yours

United States

Greg Coleman lives a charmed life. First he helped turn Yahoo into a favorite on Madison Avenue. Then he walked away from Yahoo with a big multi-million dollar severance.

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04/07/2011

Greg Coleman Named President of Criteo

United States

Former president of The Huffington Postand Yahoo Inc. executive Greg Coleman was named president of Criteo Corp. Thursday.

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04/07/2011

Ex-HuffPo Revenue Chief Coleman Joins Retargeter Criteo 

United States

Ad retargeter Criteo has hired Greg Coleman, the former president and chief revenue officer of The Huffington Post and EVP global sales for Yahoo (NSDQ: YHOO), to help steer the company’s international expansion. Despite being credited as helping to more then double HuffPo’s revenues — a promise he made early on — Coleman was out when AOL (NYSE: AOL) bought HuffPo in February for $315 million.

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03/30/2011

Retargeting Tactics & Campaigns

United States

Advertisers should be skeptical about the reach claims of ad networks, and John Kelly, Vice President of Criteo is here to explain just why proper retargeting campaigns and tools are important for advertisers.

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03/21/2011

Old School Retargeting Just Doesn't Cut It

United States

Ads with pastel colors perform better in the spring, or a white ad may perform best on a certain publisher's black background. Based on individual click-through behavior, text, picture arrangement, banner size and shape, background color and other design elements for each ad can automatically be optimized on the back-end for every consumer, driving performance.