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Sklep Presto

Sklep Prestoは新たな提携先として、パフォーマンスマーケティング企業4社の比較検討を行いました。その結果、4社のうちでトップのCriteoが、2番手の3倍の収益をもたらすことが判明しました。(英語)

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  3倍

収益

競合3社の合計を上回る

Sklep Presto wanted to identify one performance advertising partner to help boost sales without boosting cost-per-order. To be confident in their decision, they did what any sporting company would do: they held a competition.

Challenge

The competition put Criteo against two international performance marketing vendors and a local Polish provider. Sklep Presto measured the three things that mattered most: conversions, number of sales, and cost-per-order.

Solution

Criteo’s performance, driven by its sophisticated prediction engine, was unmatched. Criteo earned 3x more revenue for Skelp Presto than the second best competitor, generated more conversions during an average month than all competitors combined all at a comparable cost-of-sale.

Outcome

  • Generated 3x the revenue of the next closest competitor.
  • Resulted in more conversions than all other competitors combined.
  • Kept cost-per order at a comparable level.
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