Mobile commerce at the tipping point: Almost half of all UK eCommerce transactions now take place on mobile
• New Criteo data reveals almost half of UK eCommerce transactions (48.9 percent) now take place on mobile devices, up 6 percent year-on-year
• A fifth (19 percent) of all UK eCommerce transactions take place on iPhones, up seven percent in the year following the launch of Apple Pay
• Ovum Principal Analyst, Eden Zoller, outlines the outlook for a mobile-centric retail world in 2026 in “The Future of eCommerce: The Road to 2026” report
New Delhi, India – 13 May 2016 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today officially announced the opening of a new office in New Delhi and the appointment of Ajeet Kandachar as Managing Director of India, to lead the business in one of its largest strategic growth markets globally. The company entered the India market in late 2014 and has been working with eCommerce companies such as AskmeBazaar, MakeMyTrip, Yatra, nearbuy and Urban Ladder. The new office and Kandachar’s appointment will enable Criteo to expand operations in the country and further grow its portfolio of local customers.
New York – May 19, 2016 – Criteo (NASDAQ: CRTO), the performance marketing technology
company, today introduced Criteo Dynamic Email. Powered by Criteo’s Universal Match technology, this email retargeting solution utilizes unparalleled reach and scale to help marketers significantly increase sales by delivering product recommendations based on previous browsing behavior. Criteo Dynamic Email enables clients to email personalized recommendations to audiences within and outside of their customer base to drive conversion. The product marks an evolution in email marketing by moving away from mass distributed messages and toward offers curated for individuals.