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Criteo for Publishers

Our ability to drive outstanding ROI for advertisers is underpinned by an exceptionally large number of preferential relationships with publishers. Publishers of all sizes work with Criteo because we’re able to offer high CPMs with highly relevant ads which are built directly from over 8,000+ advertisers. 

This is why we stand out:

  • 740bn+ ads served in 2014
  • 8,500+ advertisers across 75+ countries 
  • 1.1bn unique users globally on the desktop (comScore MMX, March 2015, Age 15+)
  • $19bn in post-click sales in the 12 months preceding March 31, 2015

Criteo fact:


advertisers across 75+ countries

The Criteo Publisher Marketplace

The Criteo Publisher Marketplace is a self-service platform aimed at publishers of all sizes. We currently work with more than 10,000 publishers across the globe, monetizing 20%-40% of their traffic at CPMs significantly higher than our competitors. Our global advertiser reach enables us to help you monetize your inventory all over the world quickly and easily.

Our Marketplace operates with a dynamic pricing model where the CPMs we pay our publishers are based on how well our ads perform for our advertisers. A floor price CPM is also in place on all tags which means our buying CPM rate is always guaranteed.

Anything we can’t monetize for publishers at the floor price is passed back to publishers for them to monetize with another advertising provider.

Through our direct advertiser relationships and, superior technology, we’re able to drive incremental revenue for all publishers within the Criteo Publisher Marketplace.

Go to the Criteo Publisher Marketplace

Some of our 8,500+ advertisers

Why Criteo


High-quality inventory from 10000+ publishers.


Post-click sales in year ending March 31, 2015


People in R&D, Tech & BI Engineering

230 Tb

The Criteo Engine analyzes 230Tb of data every day.