With device-centric analytics quickly becoming inefficient & obsolete, this report—formerly known as our State of Mobile Commerce—is required reading.
Now that cross-device transactions account for over 40% of online purchases, shifting from device-centric to user-centric analytics has become a critical step for ecommerce retailers.
This report on trends in Australia. and international shoppers’ cross-device habits—using data from 3,300 online retail businesses worldwide, encompassing over 1.7 billion annual transactions and $720 billion in sales—is designed to help you get ahead in this rapidly changing and competitive reality.
In this comprehensive report, you will learn: