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Online Identity

Online Identity

November 22, 2021

5 Addressability Misconceptions in Advertising Today

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Online Identity

November 8, 2021

Future-Proofed Advertising Strategies to Test This Holiday Season

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10 Min

Online Identity

October 7, 2021

Getting Ahead of Addressability: 3 Ad Campaigns to Test Now

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Online Identity

September 28, 2021

What We Learned About First-Party Data Activation at DMEXCO 2021

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Online Identity

July 14, 2021

Why the Cookiepocalypse Is Not “Tomorrow’s Problem” and How Marketers Should Prepare Now

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Online Identity

June 29, 2021

Mythbusting Contextual Advertising: Why Every Marketer Should Test It

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Online Identity

April 20, 2021

Contextual Targeting in 2021: Everything You Need to Know Before Cookies Disappear

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Online Identity

March 31, 2021

The 2021 Digital Advertising Manual: Rethinking Audience Targeting & Personalization

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