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Simplifique suas campanhas de retail media<\/h1>\n

Planeje, compre e mensure an\u00fancios em milhares de varejistas e publishers premium \u2014 tudo em um s\u00f3 lugar. Chega de fazer malabarismos com plataformas ou tentar comparar ma\u00e7\u00e3s com laranjas. Isso \u00e9 retail media, simplificada.<\/p>\n

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Impulsione as vendas e o share da prateleira digital<\/h4>\n

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Modelo de leil\u00e3o<\/h6>\n

As campanhas operam em leil\u00e3o de primeiro pre\u00e7o com modelo de custo por clique (CPC). Os anunciantes definem bids para engajar consumidores e concorrem por posicionamentos de an\u00fancios.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

Integra\u00e7\u00e3o simples<\/h6>\n

O tipo de campanha Onsite Sponsored Products alinha-se com os designs de sites e apps dos varejistas, garantindo experi\u00eancias de compra consistentes.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

Unidade de an\u00fancios nativos<\/h6>\n

Os an\u00fancios apresentam SKUs patrocinadas que combinam, de modo natural, com o conte\u00fado org\u00e2nico, usando imagens de produtos diretamente do site do varejista para precis\u00e3o e confian\u00e7a.<\/p>\n","columns":"4","image":false,"stretch_image":false}]},{"image":{"ID":19538,"id":19538,"title":"icon_Onsite_display_and_video","filename":"icon_Onsite_display_and_video.svg","filesize":1595,"url":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","link":"https:\/\/www.criteo.com\/br\/platform\/commerce-max\/icon_onsite_display_and_video\/","alt":"","author":"9","description":"","caption":"","name":"icon_onsite_display_and_video","status":"inherit","uploaded_to":19530,"date":"2025-09-02 15:27:42","modified":"2025-09-02 15:28:15","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/br\/wp-includes\/images\/media\/default.png","width":25,"height":24,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","thumbnail-width":25,"thumbnail-height":24,"medium":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","medium-width":25,"medium-height":24,"medium_large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","medium_large-width":25,"medium_large-height":24,"large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","large-width":25,"large-height":24,"1536x1536":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","1536x1536-width":25,"1536x1536-height":24,"2048x2048":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","2048x2048-width":25,"2048x2048-height":24,"success-story":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","success-story-width":25,"success-story-height":24,"profile_24":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","profile_24-width":25,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","profile_48-width":25,"profile_48-height":24,"profile_96":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","profile_96-width":25,"profile_96-height":24,"profile_150":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","profile_150-width":25,"profile_150-height":24,"profile_300":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Onsite_display_and_video.svg","profile_300-width":25,"profile_300-height":24}},"title":"Onsite Display e Onsite Video","bento_boxes":[{"type":"Text and image","copy":"

Maximize a considera\u00e7\u00e3o enquanto impulsiona as vendas<\/h4>\n

Influencie e engaje consumidores no ponto de compra com formatos personalizados de an\u00fancio em v\u00eddeo e display e segmente consumidores nos sites dos varejistas com base na navega\u00e7\u00e3o em tempo real e no comportamento de pesquisa.<\/p>\n","columns":"6","image":false,"stretch_image":false},{"type":"Text and image","copy":"","columns":"6","image":{"ID":19540,"id":19540,"title":"Onsite display and video","filename":"Onsite-display-and-video-1.svg","filesize":63078,"url":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","link":"https:\/\/www.criteo.com\/br\/platform\/commerce-max\/onsite-display-and-video\/","alt":"","author":"9","description":"","caption":"","name":"onsite-display-and-video","status":"inherit","uploaded_to":19530,"date":"2025-09-02 15:27:44","modified":"2025-09-02 15:28:15","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/br\/wp-includes\/images\/media\/default.png","width":689,"height":450,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","thumbnail-width":689,"thumbnail-height":450,"medium":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","medium-width":689,"medium-height":450,"medium_large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","medium_large-width":689,"medium_large-height":450,"large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","large-width":689,"large-height":450,"1536x1536":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","1536x1536-width":689,"1536x1536-height":450,"2048x2048":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","2048x2048-width":689,"2048x2048-height":450,"success-story":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","success-story-width":689,"success-story-height":450,"profile_24":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","profile_24-width":689,"profile_24-height":450,"profile_48":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","profile_48-width":689,"profile_48-height":450,"profile_96":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","profile_96-width":689,"profile_96-height":450,"profile_150":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","profile_150-width":689,"profile_150-height":450,"profile_300":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Onsite-display-and-video-1.svg","profile_300-width":689,"profile_300-height":450}},"stretch_image":false},{"type":"Text and image","copy":"

Modelo CPM<\/h6>\n

As campanhas s\u00e3o executadas com base no custo por impress\u00e3o (CPM) e podem ser compradas por meio de patroc\u00ednio, reserva ou leil\u00e3o.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

An\u00fancios Commerce Display (CD) propriet\u00e1rios<\/h6>\n

Combine os ativos da sua marca com recursos espec\u00edficos do varejo, como adicionar ao carrinho e disponibilidade do produto, para aumentar o engajamento dos consumidores.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

An\u00fancios display padr\u00e3o<\/h6>\n

Uma sele\u00e7\u00e3o de an\u00fancios responsivos, padr\u00e3o IAB ou personalizados, animados ou .gif, que mostram os ativos da sua marca.<\/p>\n","columns":"4","image":false,"stretch_image":false}]},{"image":{"ID":19539,"id":19539,"title":"icon_Offsite_display_and_video","filename":"icon_Offsite_display_and_video.svg","filesize":610,"url":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","link":"https:\/\/www.criteo.com\/br\/platform\/commerce-max\/icon_offsite_display_and_video\/","alt":"","author":"9","description":"","caption":"","name":"icon_offsite_display_and_video","status":"inherit","uploaded_to":19530,"date":"2025-09-02 15:27:42","modified":"2025-09-02 15:28:15","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/br\/wp-includes\/images\/media\/default.png","width":25,"height":24,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","thumbnail-width":25,"thumbnail-height":24,"medium":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","medium-width":25,"medium-height":24,"medium_large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","medium_large-width":25,"medium_large-height":24,"large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","large-width":25,"large-height":24,"1536x1536":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","1536x1536-width":25,"1536x1536-height":24,"2048x2048":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","2048x2048-width":25,"2048x2048-height":24,"success-story":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","success-story-width":25,"success-story-height":24,"profile_24":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","profile_24-width":25,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","profile_48-width":25,"profile_48-height":24,"profile_96":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","profile_96-width":25,"profile_96-height":24,"profile_150":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","profile_150-width":25,"profile_150-height":24,"profile_300":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/icon_Offsite_display_and_video.svg","profile_300-width":25,"profile_300-height":24}},"title":"Offsite Display e Offsite Video","bento_boxes":[{"type":"Text and image","copy":"

Conte a hist\u00f3ria da sua marca e aumente o awareness<\/h4>\n

Inspire compras e aumente o brand awareness alcan\u00e7ando audi\u00eancias de varejo personaliz\u00e1veis na internet aberta. Entregue an\u00fancios display e em v\u00eddeo impactantes que levam os consumidores de volta ao site ou app do varejista para maior engajamento.<\/p>\n","columns":"6","image":false,"stretch_image":false},{"type":"Text and image","copy":"","columns":"6","image":{"ID":19541,"id":19541,"title":"Offsite display and video","filename":"Offsite-display-and-video-1.svg","filesize":55273,"url":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","link":"https:\/\/www.criteo.com\/br\/platform\/commerce-max\/offsite-display-and-video\/","alt":"","author":"9","description":"","caption":"","name":"offsite-display-and-video","status":"inherit","uploaded_to":19530,"date":"2025-09-02 15:27:45","modified":"2025-09-02 15:28:15","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/br\/wp-includes\/images\/media\/default.png","width":689,"height":450,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","thumbnail-width":689,"thumbnail-height":450,"medium":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","medium-width":689,"medium-height":450,"medium_large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","medium_large-width":689,"medium_large-height":450,"large":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","large-width":689,"large-height":450,"1536x1536":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","1536x1536-width":689,"1536x1536-height":450,"2048x2048":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","2048x2048-width":689,"2048x2048-height":450,"success-story":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","success-story-width":689,"success-story-height":450,"profile_24":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","profile_24-width":689,"profile_24-height":450,"profile_48":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","profile_48-width":689,"profile_48-height":450,"profile_96":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","profile_96-width":689,"profile_96-height":450,"profile_150":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","profile_150-width":689,"profile_150-height":450,"profile_300":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/09\/Offsite-display-and-video-1.svg","profile_300-width":689,"profile_300-height":450}},"stretch_image":false},{"type":"Text and image","copy":"

Alcance de audi\u00eancia<\/h6>\n

Segmente audi\u00eancias personaliz\u00e1veis com first-party data (dados prim\u00e1rios) do varejista na web aberta, garantindo segmenta\u00e7\u00e3o precisa e exposi\u00e7\u00e3o mais ampla.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

Campanha Offsite Display<\/h6>\n

Use an\u00fancios display personalizados para destacar mensagens de marca e produto e gerar awareness e considera\u00e7\u00e3o na internet aberta.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"

Campanha Offsite Video<\/h6>\n

Engaje com conte\u00fado de v\u00eddeo para inspirar compras e promover afinidade com a marca, utilizando ativos de v\u00eddeo existentes para uma implanta\u00e7\u00e3o perfeita.<\/p>\n","columns":"4","image":false,"stretch_image":false}]}]}],"apply_platform_page_styles":true}},{"acf_fc_layout":"awards_2025","awards_2025":{"title":"Por que Commerce Max?","subtitle":"","awards":[{"award":{"ID":18959,"id":18959,"title":"Group 1000004386","filename":"Group-1000004386.svg","filesize":49566,"url":"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2025\/04\/Group-1000004386.svg","link":"https:\/\/www.criteo.com\/br\/business\/agencies\/group-1000004386\/","alt":"","author":"9","description":"","caption":"","name":"group-1000004386","status":"inherit","uploaded_to":18953,"date":"2025-04-24 19:23:04","modified":"2025-04-24 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Ven\u00e7a a fragmenta\u00e7\u00e3o<\/h6>\n

Acesse centenas de varejistas e publishers, invent\u00e1rios onsite e offsite e mensura\u00e7\u00f5es padronizadas em uma s\u00f3 plataforma unificada.<\/p>\n","bulletts":false,"stats":false,"cta_button":{"type":"external","text":"","link_internal":null,"link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"light_purple_stroke","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"text_block":"

Adote uma abordagem centrada no produto<\/h6>\n

Implemente campanhas de multivarejo com segmenta\u00e7\u00e3o de audi\u00eancias centrada em SKU e relat\u00f3rios em n\u00edvel de SKU a partir de dados do varejista.<\/p>\n","bulletts":false,"stats":false,"cta_button":{"type":"external","text":"","link_internal":null,"link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"light_purple_stroke","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"text_block":"

Ative em escala<\/h6>\n

Gerencie, segmente e mensure audi\u00eancias prim\u00e1rias (first-party) dos varejistas, planeje o supply holisticamente nos varejistas e na web aberta e personalize estrat\u00e9gias para aumentar o share of voice (SOV).<\/p>\n","bulletts":false,"stats":false,"cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"text_block":"

Gere performance<\/h6>\n

Entregue performance omnichannel com personaliza\u00e7\u00e3o baseada em dados, mensura\u00e7\u00e3o em n\u00edvel de SKU em tempo real e insights transparentes de produtos.<\/p>\n","bulletts":false,"stats":false,"cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}}]}},{"acf_fc_layout":"text_only_2025","text_only_2025":{"caption":"DEMONSTRA\u00c7\u00d5ES DA PLATAFORMA","title":"Explore os recursos da nossa plataforma","description":"Quer conhecer esta beleza por dentro? Clique em um item abaixo (ou em todos!) para ver o que voc\u00ea pode fazer com o Commerce Max.\r\n","text":"