{"id":12182,"date":"2020-04-24T17:53:36","date_gmt":"2020-04-24T17:53:36","guid":{"rendered":"http:\/\/www.criteo.com\/br\/?p=12182"},"modified":"2024-10-08T16:13:02","modified_gmt":"2024-10-08T16:13:02","slug":"criteo-premiada-tres-vezes-no-5th-annual-performance-index-da-appsflyer","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/br\/blog\/criteo-premiada-tres-vezes-no-5th-annual-performance-index-da-appsflyer\/","title":{"rendered":"Criteo premiada tr\u00eas vezes no Annual Performance Index da AppsFlyer"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span lang=\"PT-BR\">Temos o prazer de anunciar que a Criteo foi reconhecida pelo AppsFlyer Performance Index, um relat\u00f3rio que oferece aos profissionais de marketing de apps o painel mais abrangente em performance de m\u00eddia mobile durante o segundo semestre de 2019.<\/span><\/p>\n<p><span lang=\"PT-BR\">A Criteo foi reconhecida como uma das melhores fontes de m\u00eddia, conquistando o 3\u00ba lugar geral para retargeting nas categorias de viagens e non-gaming. Tamb\u00e9m conquistamos o 5\u00ba lugar geral na categoria shopping.<\/span><\/p>\n<p><span lang=\"PT-BR\">O AppsFlyer Performance Index mensura estat\u00edsticas para rankings de ROI, retargeting e crescimento, analisando mais de 25 bilh\u00f5es de app installs e 52 bilh\u00f5es de aberturas de apps, de mais de 16.500 apps. A quinta edi\u00e7\u00e3o desse relat\u00f3rio tamb\u00e9m \u00e9 a mais segmentada at\u00e9 o momento, com 252 rankings divididos por regi\u00e3o, plataforma e categoria.<\/span><\/p>\n<p><span lang=\"PT-BR\">Continuamente aprendendo com 2 bilh\u00f5es de consumidores por m\u00eas, a Criteo foca na experi\u00eancia de consumo mobile, do in\u00edcio ao fim. Nossas <a href=\"https:\/\/www.criteo.com\/br\/products\/mobile-app-advertising\/\">solu\u00e7\u00f5es de mobile app advertising<\/a> ativam campanhas de apps personalizadas para reengajamento, app installs e muito mais.<\/span><\/p>\n<p><span lang=\"PT-BR\">No Brasil, 44% das vendas do varejo v\u00eam do mobile. De acordo com nossa <a href=\"https:\/\/www.criteo.com\/blog\/global-commerce-review-map\/\">An\u00e1lise do E-commerce no Mundo<\/a>, os pedidos feitos atrav\u00e9s de aplicativos j\u00e1 chegam a 16%, enquanto via web mobile somam 28%. Em geral, usu\u00e1rios de apps pesquisam mais produtos, adicionam mais itens ao carrinho e convertem mais.<\/span><\/p>\n<p><span lang=\"PT-BR\">Para saber como construir uma estrat\u00e9gia de app para a sua empresa, assista ao nosso webinar, <a href=\"https:\/\/www.criteo.com\/resources\/webinar\/app-marketing-master-class-2020\/\">App Master Class 2020<\/a> ou <a href=\"https:\/\/www.criteo.com\/br\/contact-us\/\">fale conosco<\/a> para conversar com um especialista hoje mesmo!<\/span><\/p>\n<p><span lang=\"PT-BR\">Baixe o AppsFlyer Performance Index na \u00edntegra abaixo:<\/span><\/p>\n<p><a href=\"https:\/\/www.appsflyer.com\/performance-index\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12183 size-full\" src=\"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2020\/04\/apps-flyer-image.png\" alt=\"\" width=\"541\" height=\"291\" srcset=\"https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2020\/04\/apps-flyer-image.png 541w, https:\/\/www.criteo.com\/br\/wp-content\/uploads\/sites\/5\/2020\/04\/apps-flyer-image-300x161.png 300w\" sizes=\"auto, (max-width: 541px) 100vw, 541px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Temos o prazer de anunciar que a Criteo foi reconhecida pelo AppsFlyer Performance Index, um relat\u00f3rio que oferece aos profissionais de marketing de apps o painel mais abrangente em performance de m\u00eddia mobile durante o segundo semestre de 2019. A Criteo foi reconhecida como uma das melhores fontes de m\u00eddia, conquistando o 3\u00ba lugar [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":12183,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42],"coauthors":[622],"class_list":{"0":"post-12182","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-criteo-updates"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":"","use_custom_cta":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Criteo premiada tr\u00eas vezes no Annual Performance Index da AppsFlyer | BR - Criteo.com<\/title>\n<meta name=\"description\" content=\"Criteo conquista 3\u00ba lugar geral para retargeting nas categorias 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