Industry Reports


Criteo works with industry analysts, research partners, and thought leaders to bring you comprehensive research on the latest topics related to the digital marketing industry.

[ANALYST REPORT] TBR: New Shopper Engagement solutions segment wi...

May 14, 2018

In a new report from Technology Business Review, analysts Stuart Williams and Zach Rabel identify and explain a high-growth market segment they call “Shopper Engagement”, estimated to be valued at USD 38 billion by 2021.

TBR - To ensure GDPR compliance, the advertising ecosystem should...

January 30, 2018

In this report, Technology Business Review Inc. analysts Stuart Williams and Zach Rabel summarize the impact of European Union’s General Data Protection Regulation (GDPR) on the digital media ecosystem.

Gartner - How to Apply Artificial Intelligence to Digital Commerc...

November 20, 2017

By 2020, artificial intelligence will be used by at least 60% of organizations for digital commerce. This Gartner report provides actionable insights and recommendations on how marketers can apply AI and machine learning technologies to drive performance.

[ANALYST REPORT] IDC: Can Machines Be Creative? How Technology is...

November 20, 2017

In this IDC whitepaper, learn why familiarity with machine learning applications is high amongst marketing executives, but usage is low. While many marketers are aware of the value of the technology, they share a number of perceived risks.

[ANALYST REPORT] TBR: The Criteo Commerce Marketing Ecosytem Revs...

November 30, 2017

In this special report, Technology Business Research, Inc. (TBR) analyst Seth Ulinski distills his views on Criteo’s strategic direction on how the business is working to provide what retailers and brands need most: data.

[ANALYST REPORT] IDC: Criteo, From Retargeter to Commerce Marketi...

November 17, 2017

In this IDC Link research by Karsten Weide, Program VP of Media & Entertainment at IDC, Weide advises both marketers and competitors to take note of Criteo’s recent development. We can’t help but agree.