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Identifiez et reliez vos shoppers, quels que soient les appareils, les environnements et les canaux qu\u2019ils utilisent, pour leur proposer une exp\u00e9rience fluide et personnalis\u00e9e.<\/p>\n"},{"title":"Une optimisation sur tous les canaux","description":"

Rentabilisez vos d\u00e9penses avec des ench\u00e8res bas\u00e9es sur l\u2019intention d\u2019achat des utilisateurs, en ligne comme en magasin.<\/p>\n"},{"title":"Des annonces ultra-personnalis\u00e9es","description":"

Ciblez vos shoppers avec des suggestions de produits personnalis\u00e9es. Le produit du moment n\u2019est pas toujours celui qui convertit !<\/p>\n"},{"title":"Des donn\u00e9es int\u00e9gr\u00e9es en toute flexibilit\u00e9","description":"

Activez vos campagnes et importez vos donn\u00e9es en un clin d\u2019\u0153il, par des int\u00e9grations directes ou via le r\u00e9seau de partenaires de Criteo.<\/p>\n"},{"title":"Des rapports omnicanaux","description":"

Param\u00e9trez vos rapports selon les crit\u00e8res qui vous int\u00e9ressent, pour analyser l\u2019impact de vos strat\u00e9gies digitales sur vos ventes et vos visites, sur tous les canaux.<\/p>\n"},{"title":"Un maximum de reach","description":"

Touchez toujours plus de shoppers cl\u00e9s gr\u00e2ce aux donn\u00e9es d\u2019identit\u00e9 Criteo, soit plus de 2.5 milliards d\u2019identifiants cross-device.<\/p>\n"}]},{"acf_fc_layout":"one_line_summary","title":"","white_background":true,"description":"

Comment \u00e7a marche ?<\/h4>\n"},{"acf_fc_layout":"two_column_text__image","row":[{"image__benefit":"Image","image":{"ID":13035,"id":13035,"title":"Omnichannel-01","filename":"Omnichannel-01.png","filesize":862465,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01.png","link":"https:\/\/www.criteo.com\/fr\/products\/omnichannel-retail\/omnichannel-01\/","alt":"","author":"9","description":"","caption":"","name":"omnichannel-01","status":"inherit","uploaded_to":13033,"date":"2020-06-11 18:11:54","modified":"2020-06-11 18:11:54","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":2048,"height":1356,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-300x199.png","medium-width":300,"medium-height":199,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-768x509.png","medium_large-width":640,"medium_large-height":424,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-1024x678.png","large-width":640,"large-height":424,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-1536x1017.png","1536x1536-width":1536,"1536x1536-height":1017,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01.png","2048x2048-width":2048,"2048x2048-height":1356,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01.png","success-story-width":630,"success-story-height":417,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-24x24.png","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-48x48.png","profile_48-width":48,"profile_48-height":48,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-96x96.png","profile_96-width":96,"profile_96-height":96,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-150x150.png","profile_150-width":150,"profile_150-height":150,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-01-300x300.png","profile_300-width":300,"profile_300-height":300}},"benefit_icon":false,"benefit_title":"","text_area":"Standard","title":"Retrouvez vos clients physiques en ligne","copy":"

Pour r\u00e9ussir votre strat\u00e9gie omnicanale, commencez par centraliser les profils de tous vos utilisateurs. Exploitez la base de donn\u00e9es consommateurs de Criteo pour relier vos donn\u00e9es offline \u00e0 plus de 2.5 milliards de profils d\u2019utilisateurs uniques en ligne. Vos campagnes digitales tiendront ainsi compte de l\u2019int\u00e9gralit\u00e9 du parcours client de vos shoppers, de leurs interactions en magasin \u00e0 leurs pr\u00e9f\u00e9rences en ligne, en passant par les signaux d\u2019achat.<\/p>\n","bullets":false,"disclaimer":"","cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"image__benefit":"Image","image":{"ID":13036,"id":13036,"title":"Omnichannel-02","filename":"Omnichannel-02.png","filesize":578773,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02.png","link":"https:\/\/www.criteo.com\/fr\/products\/omnichannel-retail\/omnichannel-02\/","alt":"","author":"9","description":"","caption":"","name":"omnichannel-02","status":"inherit","uploaded_to":13033,"date":"2020-06-11 18:12:09","modified":"2020-06-11 18:12:09","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":2048,"height":1467,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-300x215.png","medium-width":300,"medium-height":215,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-768x550.png","medium_large-width":640,"medium_large-height":458,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-1024x734.png","large-width":640,"large-height":459,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-1536x1100.png","1536x1536-width":1536,"1536x1536-height":1100,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02.png","2048x2048-width":2048,"2048x2048-height":1467,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02.png","success-story-width":630,"success-story-height":451,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-24x24.png","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-48x48.png","profile_48-width":48,"profile_48-height":48,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-96x96.png","profile_96-width":96,"profile_96-height":96,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-150x150.png","profile_150-width":150,"profile_150-height":150,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-02-300x300.png","profile_300-width":300,"profile_300-height":300}},"benefit_icon":false,"benefit_title":"","text_area":"Standard","title":"Identifiez la valeur de chaque consommateur","copy":"

La plupart des strat\u00e9gies digitales tiennent uniquement compte de la valeur en ligne de chaque shopper. Elles passent totalement \u00e0 c\u00f4t\u00e9 de leur activit\u00e9 en ligne. R\u00e9sultat : de nombreuses opportunit\u00e9s manqu\u00e9es, et des budgets \u00e9puis\u00e9s \u00e0 vitesse grand V, alors qu\u2019ils \u00e9taient d\u00e9j\u00e0 limit\u00e9s. Notre technologie base vos campagnes digitales sur l\u2019intention d\u2019achat de chaque shopper, en ligne comme en magasin, avec des analyses toujours plus pr\u00e9cises des comportements, pour des campagnes optimis\u00e9es \u00e0 tout moment.<\/p>\n","bullets":false,"disclaimer":"","cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"image__benefit":"Image","image":{"ID":13037,"id":13037,"title":"Omnichannel-03","filename":"Omnichannel-03.png","filesize":706617,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03.png","link":"https:\/\/www.criteo.com\/fr\/products\/omnichannel-retail\/omnichannel-03\/","alt":"","author":"9","description":"","caption":"","name":"omnichannel-03","status":"inherit","uploaded_to":13033,"date":"2020-06-11 18:12:28","modified":"2020-06-11 18:12:28","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":2048,"height":1230,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-300x180.png","medium-width":300,"medium-height":180,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-768x461.png","medium_large-width":640,"medium_large-height":384,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-1024x615.png","large-width":640,"large-height":384,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-1536x923.png","1536x1536-width":1536,"1536x1536-height":923,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03.png","2048x2048-width":2048,"2048x2048-height":1230,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03.png","success-story-width":630,"success-story-height":378,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-24x24.png","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-48x48.png","profile_48-width":48,"profile_48-height":48,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-96x96.png","profile_96-width":96,"profile_96-height":96,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-150x150.png","profile_150-width":150,"profile_150-height":150,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/Omnichannel-03-300x300.png","profile_300-width":300,"profile_300-height":300}},"benefit_icon":false,"benefit_title":"","text_area":"Standard","title":"Personnalisez vos messages \u00e0 chaque profil","copy":"

Faites la diff\u00e9rence \u00e0 chaque \u00e9tape du parcours d\u2019achat, de l\u2019engagement \u00e0 la consid\u00e9ration, jusqu\u2019\u00e0 la conversion. Port\u00e9 par les insights de milliards d’interactions en ligne, Criteo diffuse vos messages au bon endroit, au bon moment. Nos annonces dynamiques int\u00e8grent les informations de vos magasins et de vos produits, pour des messages pertinents et impactants.<\/p>\n","bullets":false,"disclaimer":"","cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}}]},{"acf_fc_layout":"description_&_featured_box","description":"

Touchez de nouveaux shoppers<\/h3>\n

Une foule de consommateurs attendent encore de d\u00e9couvrir vos produits sur l’Internet ouvert. Diffusez vos messages et rencontrez vos nouveaux shoppers cl\u00e9s.<\/p>\n

Restez \u00e0 la hauteur<\/h3>\n

Vos shoppers sont exigeants : \u00e0 vous de les satisfaire. Harmonisez votre exp\u00e9rience de shopping avec des points de contact qui refl\u00e8tent leurs interactions et leurs parcours d\u2019achat.<\/p>\n","right_feature_title":"","right_feature_image":false,"remove_overlay":true,"right_feature_cta_button":{"type":"internal","text":"","link_internal":"","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"acf_fc_layout":"related_products","title":"Pour aller plus loin...","products":[{"product_title":"Criteo Sponsored Products pour les Marques","product_description":"

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