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Activate new users<\/h3>\n

Ignite first-time app installers with personalized ads driven by AI that know exactly what to show to drive in-app engagement.<\/p>\n

Get re-installed<\/h3>\n

Win back users that have un-installed your app with ads promoting new features or products, special offers, or other incentives.<\/p>\n

Wake up dormant users<\/h3>\n

Remind lapsed users of what they\u2019re missing–promote seasonal offers, announce an upgrade to a product they bought previously, and more–to inspire them to take action.<\/p>\n","right_feature_title":"How to Solve the Mobile Engagement Crisis","right_feature_image":{"ID":9209,"id":9209,"title":"18_Web_Generic_Thumbnails-03","filename":"18_Web_Generic_Thumbnails-03.png","filesize":67438,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","link":"https:\/\/www.criteo.com\/fr\/18_web_generic_thumbnails-03-2\/","alt":"","author":"8","description":"","caption":"","name":"18_web_generic_thumbnails-03-2","status":"inherit","uploaded_to":0,"date":"2019-01-16 15:34:46","modified":"2019-01-16 15:34:46","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":1251,"height":834,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-300x200.png","medium-width":300,"medium-height":200,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-768x512.png","medium_large-width":640,"medium_large-height":427,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-1024x683.png","large-width":640,"large-height":427,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","1536x1536-width":1251,"1536x1536-height":834,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","2048x2048-width":1251,"2048x2048-height":834,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","success-story-width":630,"success-story-height":420,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-24x24.png","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-48x48.png","profile_48-width":48,"profile_48-height":48,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03-96x96.png","profile_96-width":96,"profile_96-height":96,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","profile_150-width":150,"profile_150-height":100,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2019\/01\/18_Web_Generic_Thumbnails-03.png","profile_300-width":300,"profile_300-height":200}},"remove_overlay":true,"right_feature_cta_button":{"type":"external","text":"Learn More","link_internal":"https:\/\/www.criteo.com\/fr\/gnerational-luxury-preferences\/","link_media":false,"link_external":"https:\/\/www2.criteo.com\/adagereport","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"default","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"acf_fc_layout":"app_install","title":"App Retargeting","sub_title":"Continue to meet your growth targets by generating more revenue from your existing users.","components":[{"acf_fc_layout":"description","title":"","description_type":"title_description","copy":"","check_descriptions":false,"title_descriptions":[{"title":"Increase in-app conversions with dynamic ads","description":"

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