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13:08:07","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":24,"height":24,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","thumbnail-width":24,"thumbnail-height":24,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","medium-width":24,"medium-height":24,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","medium_large-width":24,"medium_large-height":24,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","large-width":24,"large-height":24,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","1536x1536-width":24,"1536x1536-height":24,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","2048x2048-width":24,"2048x2048-height":24,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","success-story-width":24,"success-story-height":24,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","profile_48-width":24,"profile_48-height":24,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","profile_96-width":24,"profile_96-height":24,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","profile_150-width":24,"profile_150-height":24,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Onsite_Icon.svg","profile_300-width":24,"profile_300-height":24}},"title":"Onsite","bento_boxes":[{"type":"Text and image","copy":"<h4>Touchez les consommateurs de produits de beaut\u00e9 sur le point de vente en ligne<\/h4>\n<p>Les consommateurs verront-ils votre marque en ligne ? Assurez votre visibilit\u00e9, influencez la r\u00e9flexion et stimulez les conversions sur les sites des retailers gr\u00e2ce \u00e0 une approche retail media full-funnel.<\/p>\n","columns":"6","image":false,"stretch_image":false},{"type":"Text and image","copy":"","columns":"6","image":{"ID":21457,"id":21457,"title":"Beauty_Onsite","filename":"Beauty_Onsite.svg","filesize":99532,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","link":"https:\/\/www.criteo.com\/fr\/industry\/beauty\/beauty_onsite\/","alt":"","author":"198","description":"","caption":"","name":"beauty_onsite","status":"inherit","uploaded_to":21443,"date":"2026-07-03 12:33:23","modified":"2026-07-03 13:08:07","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":689,"height":450,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","thumbnail-width":689,"thumbnail-height":450,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","medium-width":689,"medium-height":450,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","medium_large-width":689,"medium_large-height":450,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","large-width":689,"large-height":450,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","1536x1536-width":689,"1536x1536-height":450,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","2048x2048-width":689,"2048x2048-height":450,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","success-story-width":689,"success-story-height":450,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","profile_24-width":689,"profile_24-height":450,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","profile_48-width":689,"profile_48-height":450,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","profile_96-width":689,"profile_96-height":450,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","profile_150-width":689,"profile_150-height":450,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Onsite.svg","profile_300-width":689,"profile_300-height":450}},"stretch_image":false},{"type":"Text and image","copy":"<h5>Attirez les visiteurs avec la vid\u00e9o onsite<\/h5>\n<p>Racontez l&rsquo;histoire de votre marque tout en pr\u00e9sentant les produits disponibles \u00e0 la vente gr\u00e2ce \u00e0 un format performant qui allie image de marque et efficacit\u00e9.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"<h6>Influence gr\u00e2ce au display onsite<\/h6>\n<p>Aidez les consommateurs \u00e0 vous placer en t\u00eate de leur liste de choix gr\u00e2ce \u00e0 des emplacements premium tels que les banni\u00e8res d\u2019accueil et les annonces int\u00e9gr\u00e9es au catalogue.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"<h5>Convertissez avec des produits sponsoris\u00e9s<\/h5>\n<p>Assurez une bonne visibilit\u00e9 dans les r\u00e9sultats de recherche et sur les pages de d\u00e9tails des produits. Combinez la vid\u00e9o et le display onsite pour maximiser les performances.<\/p>\n","columns":"4","image":false,"stretch_image":false}]},{"image":{"ID":21458,"id":21458,"title":"Offsite_Icon","filename":"Offsite_Icon.svg","filesize":3556,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","link":"https:\/\/www.criteo.com\/fr\/industry\/beauty\/offsite_icon-2\/","alt":"","author":"198","description":"","caption":"","name":"offsite_icon-2","status":"inherit","uploaded_to":21443,"date":"2026-07-03 12:33:24","modified":"2026-07-03 13:08:07","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":24,"height":24,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","thumbnail-width":24,"thumbnail-height":24,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","medium-width":24,"medium-height":24,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","medium_large-width":24,"medium_large-height":24,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","large-width":24,"large-height":24,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","1536x1536-width":24,"1536x1536-height":24,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","2048x2048-width":24,"2048x2048-height":24,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","success-story-width":24,"success-story-height":24,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","profile_48-width":24,"profile_48-height":24,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","profile_96-width":24,"profile_96-height":24,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","profile_150-width":24,"profile_150-height":24,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Offsite_Icon.svg","profile_300-width":24,"profile_300-height":24}},"title":"Offsite","bento_boxes":[{"type":"Text and image","copy":"<h4>Touchez les audiences de retailers sur l&rsquo;open web<\/h4>\n<p>Touchez votre audience id\u00e9ale plus t\u00f4t dans leur parcours d&rsquo;achat. Suscitez l&rsquo;envie d&rsquo;acheter et renforcez la notori\u00e9t\u00e9 de votre marque en touchant des audiences uniques sur l&rsquo;ensemble de l&rsquo;open web.<\/p>\n","columns":"6","image":false,"stretch_image":false},{"type":"Text and image","copy":"","columns":"6","image":{"ID":21459,"id":21459,"title":"Beauty_Offsite","filename":"Beauty_Offsite.svg","filesize":145295,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","link":"https:\/\/www.criteo.com\/fr\/industry\/beauty\/beauty_offsite\/","alt":"","author":"198","description":"","caption":"","name":"beauty_offsite","status":"inherit","uploaded_to":21443,"date":"2026-07-03 12:33:24","modified":"2026-07-03 13:08:07","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":689,"height":450,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","thumbnail-width":689,"thumbnail-height":450,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","medium-width":689,"medium-height":450,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","medium_large-width":689,"medium_large-height":450,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","large-width":689,"large-height":450,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","1536x1536-width":689,"1536x1536-height":450,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","2048x2048-width":689,"2048x2048-height":450,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","success-story-width":689,"success-story-height":450,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","profile_24-width":689,"profile_24-height":450,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","profile_48-width":689,"profile_48-height":450,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","profile_96-width":689,"profile_96-height":450,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","profile_150-width":689,"profile_150-height":450,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Beauty_Offsite.svg","profile_300-width":689,"profile_300-height":450}},"stretch_image":false},{"type":"Text and image","copy":"<h5>\u00c9largissez votre port\u00e9e<\/h5>\n<p>Ciblez des audiences gr\u00e2ce aux donn\u00e9es first-party des retailers sur l&rsquo;open web, en garantissant un ciblage pr\u00e9cis et une visibilit\u00e9 accrue.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"<h5>D\u00e9marquez-vous gr\u00e2ce au display offsite<\/h5>\n<p>Utilisez des images statiques et dynamiques pour mettre en avant les messages li\u00e9s \u00e0 la marque et aux produits, afin de renforcer la notori\u00e9t\u00e9 et l&rsquo;int\u00e9r\u00eat sur l&rsquo;open web.<\/p>\n","columns":"4","image":false,"stretch_image":false},{"type":"Text and image","copy":"<h5>Racontez votre histoire avec la vid\u00e9o offsite<\/h5>\n<p>Utilisez des contenus vid\u00e9o captivants pour inciter \u00e0 l&rsquo;achat et favoriser l&rsquo;affinit\u00e9 avec la marque, en exploitant les ressources vid\u00e9o existantes pour un d\u00e9ploiement fluide.<\/p>\n","columns":"4","image":false,"stretch_image":false}]},{"image":{"ID":21460,"id":21460,"title":"Advancod analytics_Icon","filename":"Advancod-analytics_Icon.svg","filesize":960,"url":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","link":"https:\/\/www.criteo.com\/fr\/industry\/beauty\/advancod-analytics_icon\/","alt":"","author":"198","description":"","caption":"","name":"advancod-analytics_icon","status":"inherit","uploaded_to":21443,"date":"2026-07-03 12:33:24","modified":"2026-07-03 13:08:07","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/fr\/wp-includes\/images\/media\/default.png","width":24,"height":24,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","thumbnail-width":24,"thumbnail-height":24,"medium":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","medium-width":24,"medium-height":24,"medium_large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","medium_large-width":24,"medium_large-height":24,"large":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","large-width":24,"large-height":24,"1536x1536":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","1536x1536-width":24,"1536x1536-height":24,"2048x2048":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","2048x2048-width":24,"2048x2048-height":24,"success-story":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","success-story-width":24,"success-story-height":24,"profile_24":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","profile_24-width":24,"profile_24-height":24,"profile_48":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","profile_48-width":24,"profile_48-height":24,"profile_96":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","profile_96-width":24,"profile_96-height":24,"profile_150":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","profile_150-width":24,"profile_150-height":24,"profile_300":"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2026\/07\/Advancod-analytics_Icon.svg","profile_300-width":24,"profile_300-height":24}},"title":"Analyses 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