{"id":13016,"date":"2020-06-11T14:52:57","date_gmt":"2020-06-11T14:52:57","guid":{"rendered":"http:\/\/www.criteo.com\/fr\/?p=13016"},"modified":"2020-12-18T18:25:57","modified_gmt":"2020-12-18T18:25:57","slug":"lancement-dun-programme-mondial-gratuit-de-partenariat","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/fr\/blog\/lancement-dun-programme-mondial-gratuit-de-partenariat\/","title":{"rendered":"Lancement d\u2019un programme mondial gratuit de partenariat, de formation et de certification"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Flexibilit\u00e9, contr\u00f4le et transparence : trois grands piliers de l\u2019engagement de Criteo, au service de votre r\u00e9ussite. C\u2019est pourquoi nous avons lanc\u00e9, <a href=\"https:\/\/www.criteo.com\/fr\/blog\/le-printemps-arrive-et-avec-lui-de-nouvelles-fonctionnalites-pour-booster-vos-campagnes\/\">au d\u00e9but du printemps,<\/a> de nouvelles fonctionnalit\u00e9s encore plus pouss\u00e9es d\u2019analyse et de gestion des campagnes. Mais nous avons d&rsquo;autres nouveaut\u00e9s en r\u00e9serve.<\/p>\n<h3>Des outils et ressources au service de votre croissance<\/h3>\n<p>Aujourd\u2019hui, Criteo d\u00e9voile son nouveau programme de partenariat mondial, <a href=\"http:\/\/www2.criteo.com\/criteopartners\">Criteo Partners<\/a>. L\u2019objectif : donner \u00e0 tous nos partenaires les cl\u00e9s pour mieux exploiter notre plateforme publicitaire et notre large volume de donn\u00e9es clients, afin de booster leur croissance.<\/p>\n<p>Gr\u00e2ce \u00e0 ces nouveaux outils et ressources, Criteo entend aller plus loin dans ses collaborations afin d\u2019am\u00e9liorer les performances des agences et de mieux cerner leurs besoins, pour leur proposer une roadmap de produits pertinente.<\/p>\n<h3>Quels sont les avantages de Criteo Partners ?<\/h3>\n<p>Ouvert \u00e0 tous les partenaires et toutes les agences \u00e0 l\u2019international, <strong>Criteo Partners<\/strong> offre de nombreux atouts, notamment :<\/p>\n<ul>\n<li>L\u2019acc\u00e8s gratuit \u00e0 des formations et des certifications de pointe, ax\u00e9es sur la vente, la gestion et l\u2019\u00e9valuation de la performance des campagnes publicitaires, en s\u2019appuyant sur les donn\u00e9es Criteo de 2 millions de shoppers actifs par mois.<\/li>\n<li>Une visibilit\u00e9 d\u00e9cupl\u00e9e gr\u00e2ce \u00e0 des badges partenaires et \u00e0 la certification professionnelle individuelle Criteo Advertising, propos\u00e9e aux \u00e9quipes partenaires.<\/li>\n<li>Un accompagnement en continu par les experts Criteo, de la vente de vos produits \u00e0 la gestion et \u00e0 l\u2019am\u00e9lioration de votre relation client.<\/li>\n<li>Des offres promotionnelles, t\u00e9moignages inspirants et insights exclusifs pour booster votre activit\u00e9 et votre croissance.<\/li>\n<\/ul>\n<p>Test\u00e9 fin 2019 aupr\u00e8s de 30 agences internationales dans le cadre d\u2019un projet pilote, Criteo Partners int\u00e8gre aujourd\u2019hui un tout nouveau portail de formation partenaire. Ce portail, perfectionn\u00e9 d\u2019apr\u00e8s les retours communiqu\u00e9s pendant la phase de test, h\u00e9berge la Criteo Advertising Academy.<\/p>\n<h3>Des campagnes plus impactantes gr\u00e2ce aux formations<\/h3>\n<p>Le programme Criteo Partners est gratuit. Nouveau chez Criteo ? N\u2019h\u00e9sitez pas \u00e0 contacter nos experts pour toute question \u00e0 ce sujet. Ils vous aideront \u00e0 d\u00e9ployer des campagnes publicitaires efficaces aupr\u00e8s de vos clients.<\/p>\n<p>Si vous \u00eates d\u00e9j\u00e0 partenaire, Criteo a le plaisir d\u2019\u00e9toffer ses formations et ses ressources \u00e0 travers ce nouveau programme. Cameron Bryant, associ\u00e9 chez Sparro, nous livre son point de vue sur ce programme :<\/p>\n<p>\u00ab\u00a0<em>Nous sommes fiers d&rsquo;\u00eatre les premiers partenaires australiens \u00e0 rejoindre le nouveau programme de Criteo. Cette initiative, ax\u00e9e sur les besoins de nos clients, nous permet d\u2019am\u00e9liorer encore plus la qualit\u00e9 de nos services.Les formations Criteo Partners renforcent notre collaboration, mais aussi les connaissances de nos \u00e9quipes.Tout comme avec nos clients, nous communiquons r\u00e9guli\u00e8rement avec Criteo pour am\u00e9liorer sans cesse nos r\u00e9sultats. \u00bb<\/em><\/p>\n<p>Rendez-vous <a href=\"http:\/\/www2.criteo.com\/criteopartners\">ici<\/a> pour plus d\u2019infos, ou cliquez sur la banni\u00e8re ci-dessous pour rejoindre le programme :<\/p>\n<p><a href=\"http:\/\/www2.criteo.com\/criteopartners\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13021 size-full\" src=\"http:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/FR-CTA-Button-Criteo-Partners-min.png\" alt=\"\" width=\"1226\" height=\"295\" srcset=\"https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/FR-CTA-Button-Criteo-Partners-min.png 1226w, https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/FR-CTA-Button-Criteo-Partners-min-300x72.png 300w, https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/FR-CTA-Button-Criteo-Partners-min-1024x246.png 1024w, https:\/\/www.criteo.com\/fr\/wp-content\/uploads\/sites\/4\/2020\/06\/FR-CTA-Button-Criteo-Partners-min-768x185.png 768w\" sizes=\"auto, (max-width: 1226px) 100vw, 1226px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Flexibilit\u00e9, contr\u00f4le et transparence : trois grands piliers de l\u2019engagement de Criteo, au service de votre r\u00e9ussite. C\u2019est pourquoi nous avons lanc\u00e9, au d\u00e9but du printemps, de nouvelles fonctionnalit\u00e9s encore plus pouss\u00e9es d\u2019analyse et de gestion des campagnes. Mais nous avons d&rsquo;autres nouveaut\u00e9s en r\u00e9serve. Des outils et ressources au service de votre croissance [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":13019,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42],"coauthors":[],"class_list":{"0":"post-13016","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-criteo-updates"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lancement d\u2019un programme mondial gratuit de partenariat, de formation et de certification | FR - Criteo.com<\/title>\n<meta name=\"description\" content=\"Le nouveau programme Criteo Partners repousse les limites de la collaboration avec les agences, gr\u00e2ce \u00e0 des 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