{"id":7463,"date":"2018-02-09T18:28:26","date_gmt":"2018-02-09T18:28:26","guid":{"rendered":"http:\/\/www.criteo.com\/fr\/?p=7463"},"modified":"2018-08-09T14:38:18","modified_gmt":"2018-08-09T14:38:18","slug":"glossaire-du-machine-learning-pour-maitriser-le-ml-commencez-ici","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/fr\/blog\/glossaire-du-machine-learning-pour-maitriser-le-ml-commencez-ici\/","title":{"rendered":"Glossaire du Machine Learning : pour ma\u00eetriser le ML, commencez ici !"},"content":{"rendered":"

 <\/p>\n

\u00c9tudiez ces termes et ajoutez la mention \u00ab\u00a0expert en Machine Learning\u00a0\u00bb \u00e0 la liste de vos comp\u00e9tences.<\/p>\n

<\/p>\n

 <\/p>\n

Les bases\u00a0:<\/strong><\/h4>\n

 <\/p>\n

Intelligence artificielle (IA)<\/u><\/strong>\u00a0:\u00a0<\/strong>capacit\u00e9 d\u2019une machine \u00e0 imiter le comportement humain, dou\u00e9 d’intelligence.\u00a0<\/strong><\/p>\n

IA appliqu\u00e9e<\/u><\/strong>\u00a0(parfois appel\u00e9e IA verticale ou IA \u00e9troite)\u00a0: syst\u00e8mes \u00ab\u00a0intelligents\u00a0\u00bb qui r\u00e9pondent \u00e0 un besoin sp\u00e9cifique, comme les op\u00e9rations boursi\u00e8res ou la personnalisation de publicit\u00e9s.<\/p>\n

IA g\u00e9n\u00e9rale<\/u><\/strong> (\u00e9galement connue sous le nom d’IA forte ou compl\u00e8te) : syst\u00e8mes ou appareils capables de g\u00e9rer n\u2019importe quelle t\u00e2che comme un \u00eatre humain.<\/p>\n

Machine Learning (ML)<\/u><\/strong>\u00a0:<\/strong>\u00a0forme d’intelligence artificielle (IA) qui permet aux ordinateurs d’apprendre sans avoir \u00e9t\u00e9 explicitement programm\u00e9s.<\/p>\n

\u00a0<\/strong><\/h3>\n

Pour les curieux :<\/strong><\/h4>\n

 <\/p>\n

Big Data\u00a0<\/u><\/strong>:\u00a0<\/strong>ensemble de donn\u00e9es qui n\u00e9cessitent, par l\u2019importance de leur volum\u00e9trie, des formes de traitements innovantes pour mieux comprendre les tendances, d\u00e9tecter les comportements, aider \u00e0 la d\u00e9cision et automatiser les processus.<\/p>\n

Deep Learning\u00a0<\/u><\/strong>:\u00a0<\/strong>discipline du ML qui utilise des r\u00e9seaux neuronaux artificiels pour traiter des donn\u00e9es comme le font les neurones de notre cerveau. Il faut donc apporter au r\u00e9seau de neurones un volume de donn\u00e9es consid\u00e9rable pour \u00ab\u00a0entra\u00eener\u00a0\u00bb le syst\u00e8me \u00e0 classer les donn\u00e9es de fa\u00e7on pertinente.<\/p>\n

Traitement Automatique du Langage Naturel (TALN)<\/u><\/strong>\u00a0:\u00a0<\/strong>domaine qui se concentre sur la programmation des ordinateurs afin qu\u2019ils traitent et comprennent le langage humain. Cela permet aux ordinateurs d\u2019effectuer des t\u00e2ches telles que la traduction automatique, la reconnaissance vocale ou l\u2019analyse des sentiments.<\/p>\n

\u00a0<\/strong>(En savoir plus\u00a0:\u00a0<\/strong><\/em>Le Machine Learning en un coup d\u2019\u0153il\u00a0: l\u2019essentiel pour les marketeurs<\/u><\/em><\/strong>)<\/strong><\/em><\/a><\/p>\n

 <\/p>\n

Passer au niveau sup\u00e9rieur\u00a0:<\/strong><\/h4>\n

 <\/p>\n

R\u00e9alit\u00e9 Augment\u00e9e (RA)\u00a0<\/u><\/strong>:\u00a0<\/strong>informations num\u00e9riques (comme des images et\/ou du son) plac\u00e9es au-dessus d\u2019une image ou int\u00e9gr\u00e9es \u00e0 un environnement.<\/p>\n

R\u00e9alit\u00e9 Virtuelle (RV)\u00a0<\/u><\/strong>:\u00a0<\/strong>simulation d\u2019une image ou d’un environnement g\u00e9n\u00e9r\u00e9e par ordinateur et en trois dimensions, avec laquelle une personne peut interagir de fa\u00e7on r\u00e9elle ou physique en apparence, \u00e0 l’aide d’un \u00e9quipement \u00e9lectronique sp\u00e9cial.
\n\u00a0<\/strong><\/p>\n

Du vocable Google :<\/strong><\/h4>\n

 <\/p>\n

Google Brain<\/u><\/strong>\u00a0:<\/strong>\u00a0projet de recherche de Deep Learning conduit par Google.<\/p>\n

Waymo<\/u><\/strong>\u00a0:\u00a0<\/strong>projet de v\u00e9hicule autonome men\u00e9 par Google.<\/p>\n

Projet Magenta\u00a0<\/u><\/strong>:\u00a0<\/strong>projet de recherche conduit par Google et ax\u00e9 sur l\u2019utilisation du Machine Learning pour la cr\u00e9ation artistique et musicale.<\/p>\n

 <\/p>\n

T\u00e9l\u00e9chargez ce glossaire au format PDF ici<\/a>. Vous souhaitez en savoir plus\u00a0? D\u00e9couvrez le\u00a0Guide du Machine Learning pour Marketeur Ambitieux<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

  \u00c9tudiez ces termes et ajoutez la mention \u00ab\u00a0expert en Machine Learning\u00a0\u00bb \u00e0 la liste de vos comp\u00e9tences.<\/p>\n","protected":false},"author":8,"featured_media":7457,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[111],"coauthors":[],"class_list":{"0":"post-7463","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"hide_featured_image":false,"has_download":false,"has_embed":false,"stae_popup_enable":false},"yoast_head":"\nGlossaire du Machine Learning : pour ma\u00eetriser le ML, commencez ici ! | FR - Criteo.com<\/title>\n<meta name=\"description\" content=\"\u00c9tudiez ces termes et ajoutez la mention \u00ab\u00a0expert en Machine Learning\u00a0\u00bb \u00e0 la liste de vos comp\u00e9tences\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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