{"id":12202,"date":"2020-02-18T12:09:22","date_gmt":"2020-02-18T16:09:22","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=12202"},"modified":"2021-01-13T12:06:43","modified_gmt":"2021-01-13T16:06:43","slug":"%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/","title":{"rendered":"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9"},"content":{"rendered":"

 <\/p>\n

\u7acb\u6625\u3082\u904e\u304e\u3001\u5bd2\u3044\u4e2d\u306b\u3082\u6625\u306e\u6c17\u914d\u304c\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u65e5\u672c\u3067\u306f\u6625\u306b\u9032\u5b66\u3084\u5c31\u8077\u306a\u3069\u65b0\u305f\u306a\u30b9\u30bf\u30fc\u30c8\u3092\u5207\u308b\u4eba\u304c\u591a\u3044\u3053\u3068\u3082\u3042\u3063\u3066\u3001\u4ed6\u306e\u5b63\u7bc0\u3068\u306f\u9055\u3046\u6d88\u8cbb\u306e\u52d5\u304d\u304c\u898b\u3089\u308c\u307e\u3059\u3002Criteo\u3067\u306f2019\u5e74\u306e\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u65b0\u5e74\u5ea6\u3092\u8fce\u3048\u308b\u3053\u308c\u304b\u3089\u306e\u6642\u671f\u306b\u6d88\u8cbb\u304c\u7279\u306b\u6d3b\u767a\u306b\u306a\u308b5\u5206\u91ce\u306b\u3064\u3044\u3066\u30ea\u30b5\u30fc\u30c1\u3057\u3001\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u50be\u5411\u304c\u898b\u3089\u308c\u308b\u306e\u304b\u3092\u5206\u6790\u3057\u307e\u3057\u305f\u3002<\/p>\n

\uff11\uff0e\u6c42\u4eba<\/strong><\/h3>\n

\"\"<\/p>\n

\u65b0\u5e74\u5ea6\u306e\u59cb\u307e\u308a\u306b\u3042\u308f\u305b\u3066\u5c31\u8077\u30fb\u8ee2\u8077\u6d3b\u52d5\u3092\u59cb\u3081\u308b\u4eba\u304c\u5897\u3048\u308b\u305f\u3081\u30013\u6708\u306b\u5165\u308b\u3068\u6c42\u8077\u6d3b\u52d5\u304c\u6d3b\u767a\u306b\u306a\u308a\u3001\u6c42\u4eba\u6848\u4ef6\u3078\u306e\u5fdc\u52df\u6570\u306f23%\u3001\u6c42\u4eba\u30b5\u30a4\u30c8\u5168\u822c\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f19%\u3082\u5897\u52a0\u3002\u3053\u306e\u50be\u5411\u306f\u65b0\u5e74\u5ea6\u306e\u521d\u3081\u307e\u3067\u7d9a\u304d\u30014\u6708\u306f\u5fdc\u52df\u657027\uff05\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af20\uff05\u5897\u3092\u8a18\u9332\u3057\u3066\u3044\u307e\u3059\u3002\u6c42\u4eba\u4e2d\u306e\u4f01\u696d\u306a\u3089\u3001\u52b4\u50cd\u8005\u306e\u5c31\u52b4\u610f\u6b32\u304c\u6d3b\u767a\u306b\u306a\u3063\u3066\u3044\u308b\u3053\u306e\u6642\u671f\u306b\u6c42\u4eba\u5e83\u544a\u3092\u51fa\u3059\u306e\u304c\u52b9\u679c\u7684\u3067\u3057\u3087\u3046\u3002<\/p>\n

\uff12\uff0e\u4e0d\u52d5\u7523<\/strong><\/h3>\n

\u9032\u5b66\u3084\u5c31\u8077\u3001\u8ee2\u52e4\u306a\u3069\u3067\u5f15\u3063\u8d8a\u3057\u304c\u591a\u3044\u306e\u3082\u3001\u3053\u306e\u5b63\u7bc0\u306e\u7279\u5fb4\u3002\u5f53\u7136\u306a\u304c\u3089\u826f\u3044\u7269\u4ef6\u306f\u65e9\u3081\u306b\u57cb\u307e\u3063\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u8ee2\u5c45\u4e88\u5b9a\u306e\u3042\u308b\u4eba\u305f\u3061\u306e\u52d5\u304d\u306f\u3001\u5e74\u3005\u65e9\u307e\u308b\u50be\u5411\u306b\u3042\u308b\u3088\u3046\u3067\u3059\u30022019\u5e74\u306b\u306f\u65e9\u304f\u30822\u6708\u306b\u306f\u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u554f\u3044\u5408\u308f\u305b\u4ef6\u6570\u304c\u5897\u52a0\u3057\u59cb\u3081\u30012\u6708\u534a\u3070\u306e\u30d4\u30fc\u30af\u6642\u306b\u306f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c16\uff05\u3001\u554f\u3044\u5408\u308f\u305b\u306f20\uff05\u3082\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u65e9\u3081\u306b\u8ee2\u5c45\u5148\u3092\u78ba\u4fdd\u3059\u308b\u4eba\u304c\u591a\u3044\u5206\u3001\u5e74\u5ea6\u672b\u306b\u8fd1\u3065\u304f\u306b\u5f93\u3063\u3066\u5e02\u5834\u306e\u52d5\u304d\u306f\u7a4f\u3084\u304b\u306b\u3002\u7d9a\u3044\u3066\u6ce8\u76ee\u3059\u3079\u304d\u306f\u5bb6\u5177\u3084\u30a4\u30f3\u30c6\u30ea\u30a2\u306e\u5e02\u5834\u3002\u305d\u3046\u3001\u8ee2\u5c45\u5148\u3092\u78ba\u4fdd\u3057\u305f\u4eba\u305f\u3061\u304c\u3001\u65b0\u5c45\u3067\u4f7f\u3046\u5bb6\u5177\u3084\u30a4\u30f3\u30c6\u30ea\u30a2\u306e\u30bb\u30fc\u30eb\u60c5\u5831\u3092\u63a2\u3057\u59cb\u3081\u308b\u306e\u3067\u3059\u3002\u540c\u3058\u7406\u7531\u3067\u3001\u51b7\u8535\u5eab\u3084\u6d17\u6fef\u6a5f\u3068\u3044\u3063\u305f\u96fb\u5316\u88fd\u54c1\u306e\u8ca9\u58f2\u3082\u5897\u3048\u59cb\u3081\u307e\u3059\u3002<\/p>\n

\uff13\uff0e<\/strong>PC\u5468\u8fba\u6a5f\u5668<\/strong><\/h3>\n

\"\"<\/p>\n

\u9032\u5b66\u3084\u5c31\u8077\u3092\u6a5f\u306b\u3001\u30d1\u30bd\u30b3\u30f3\u3084\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069PC\u5468\u8fba\u6a5f\u5668\u3092\u8cb7\u3044\u63c3\u3048\u305f\u308a\u8cb7\u3044\u66ff\u3048\u305f\u308a\u3059\u308b\u4eba\u304c\u591a\u304f\u3001\u5e74\u5ea6\u672b\u304b\u3089\u5e74\u5ea6\u521d\u3081\u306b\u304b\u3051\u3066\u306f\u3001\u3053\u308c\u3089\u306e\u5e02\u5834\u306e\u52d5\u304d\u3082\u6d3b\u767a\u306b\u3002\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30fb\u58f2\u4e0a\u3068\u3082\u306b3\u6708\u306b\u5165\u308b\u3068\u540c\u6642\u306b\u4e0a\u6607\u3092\u521d\u3081\u3001\u5e74\u5ea6\uff083\u6708\uff09\u6700\u7d42\u9031\u306b\u306f\u58f2\u4e0a\u304c46\uff05\u5897\u306b\u3002\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u308215\uff05\u5897\u3092\u8a18\u9332\u3057\u307e\u3057\u305f\u3002<\/p>\n

\uff14\uff0e\u65c5\u884c<\/strong><\/h3>\n

\u5e74\u5ea6\uff5e\u5e74\u5ea6\u521d\u3081\u306b\u304b\u3051\u3066\u306f\u3001\u5927\u5b66\u751f\u306e\u5352\u696d\u65c5\u884c\u3001\u6625\u4f11\u307f\u306e\u5bb6\u65cf\u65c5\u884c\u3001\u304a\u82b1\u898b\u3001GW\u3068\u3001\u65c5\u884c\u3084\u304a\u3067\u304b\u3051\u3092\u3059\u308b\u4eba\u304c\u5897\u3048\u308b\u30b7\u30fc\u30ba\u30f3\u3067\u3059\u3002Criteo\u306e\u8abf\u67fb\u3067\u3082\u30013\u6708\u521d\u65ec\u306b\u65c5\u884c\u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c16\uff05\u5897\u3001\u65c5\u884c\u30c1\u30b1\u30c3\u30c8\u306e\u4e88\u7d04\u306f20\uff05\u5897\u3092\u8a18\u9332\u30023\u6708\u4e0b\u65ec\u306b\u304b\u3051\u3066\u3001\u3044\u3063\u305f\u3093\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u843d\u3061\u8fbc\u307f\u307e\u3059\u304c\u3001GW\u306e\u65c5\u884c\u306e\u99c6\u3051\u8fbc\u307f\u4e88\u7d04\u304c\u5165\u308b4\u6708\u4e2d\u65ec\u4ee5\u964d\u306f\u307e\u305f\u76db\u308a\u8fd4\u3057\u3066\u304f\u308b\u3053\u3068\u304c\u898b\u3066\u53d6\u308c\u307e\u3059\u3002<\/p>\n

\uff15\uff0e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3<\/strong><\/h3>\n

\u6691\u3044\u30b3\u30fc\u30c8\u3092\u8131\u304e\u6368\u3066\u3066\u3001\u6625\u3089\u3057\u3044\u30ef\u30fc\u30c9\u30ed\u30fc\u30d6\u306b\u7740\u66ff\u3048\u305f\u3044\u3001\u65b0\u751f\u6d3b\u306b\u5411\u3051\u3066\u30b9\u30fc\u30c4\u3084\u9774\u3092\u65b0\u8abf\u3057\u305f\u3044\u30fb\u30fb\u30fb\u3068\u3044\u3046\u4eba\u304c\u5897\u3048\u308b\u5b63\u7bc0\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u95a2\u9023\u306e\u58f2\u308c\u884c\u304d\u3082\u826f\u597d\u3067\u3059\u3002\u6628\u5e74\u306e\u30c7\u30fc\u30bf\u3067\u306f\u30013\u6708\u306e\u6700\u7d42\u9031\u306b\u306f\u30b9\u30ab\u30fc\u30c8\u3084\u30b7\u30e3\u30c4\u306a\u3069\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30a2\u30a4\u30c6\u30e0\u306e\u4e00\u90e8\u306e\u58f2\u4e0a\u304c\u6025\u4e0a\u6607\u3057\u3001\u5897\u52a0\u7387\u306f220\uff05\u306b\u3082\u4e0a\u308a\u307e\u3059\u3002<\/p>\n

\"\"<\/p>\n

\u5225\u308c\u3068\u51fa\u4f1a\u3044\u3001\u7d42\u308f\u308a\u3068\u59cb\u307e\u308a\u304c\u307b\u307c\u540c\u6642\u306b\u3084\u3063\u3066\u304f\u308b\u6625\u306f\u3001\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u7279\u5225\u306a\u5b63\u7bc0\u3002\u6625\u306a\u3089\u3067\u306f\u306e\u6d88\u8cbb\u306e\u52d5\u5411\u3092\u5148\u8aad\u307f\u3057\u3066\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n

\u5e74\u5ea6\u672b\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u50be\u5411\u306e\u30d5\u30eb\u30ea\u30dd\u30fc\u30c8\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089<\/a>\u304b\u3089\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

  \u7acb\u6625\u3082\u904e\u304e\u3001\u5bd2\u3044\u4e2d\u306b\u3082\u6625\u306e\u6c17\u914d\u304c\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u65e5\u672c\u3067\u306f\u6625\u306b\u9032\u5b66\u3084\u5c31\u8077\u306a\u3069\u65b0\u305f\u306a\u30b9\u30bf […]<\/p>\n","protected":false},"author":9,"featured_media":12206,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"link","meta":{"_acf_changed":false,"footnotes":""},"categories":[495,152],"coauthors":[],"class_list":{"0":"post-12202","1":"post","2":"type-post","3":"status-publish","4":"format-link","5":"has-post-thumbnail","7":"category-criteo-updates","8":"category-commerce-media","9":"post_format-post-format-link"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"\n\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 | JP - Criteo.com<\/title>\n<meta name=\"description\" content=\"\u5225\u308c\u3068\u51fa\u4f1a\u3044\u3001\u7d42\u308f\u308a\u3068\u59cb\u307e\u308a\u304c\u307b\u307c\u540c\u6642\u306b\u3084\u3063\u3066\u304f\u308b\u6625\u306f\u3001\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u7279\u5225\u306a\u5b63\u7bc0\u3002\u6625\u306a\u3089\u3067\u306f\u306e\u6d88\u8cbb\u306e\u52d5\u5411\u3092\u5148\u8aad\u307f\u3057\u3066\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 | JP - Criteo.com\" \/>\n<meta property=\"og:description\" content=\"\u5225\u308c\u3068\u51fa\u4f1a\u3044\u3001\u7d42\u308f\u308a\u3068\u59cb\u307e\u308a\u304c\u307b\u307c\u540c\u6642\u306b\u3084\u3063\u3066\u304f\u308b\u6625\u306f\u3001\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u7279\u5225\u306a\u5b63\u7bc0\u3002\u6625\u306a\u3089\u3067\u306f\u306e\u6d88\u8cbb\u306e\u52d5\u5411\u3092\u5148\u8aad\u307f\u3057\u3066\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/jp\/blog\/\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\/\" \/>\n<meta property=\"og:site_name\" content=\"JP - Criteo.com\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-18T16:09:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-13T16:06:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1708\" \/>\n\t<meta property=\"og:image:height\" content=\"1079\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Karen Mangonon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karen Mangonon\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t \"@context\": \"https:\/\/schema.org\",\n\t \"@graph\": [\n\t {\n\t \"@type\": [\n\t \"Article\",\n\t \"BlogPosting\"\n\t ],\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#article\",\n\t \"isPartOf\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/\"\n\t },\n\t \"author\": {\n\t \"name\": \"Karen Mangonon\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\"\n\t },\n\t \"headline\": \"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\",\n\t \"datePublished\": \"2020-02-18T16:09:22+00:00\",\n\t \"dateModified\": \"2021-01-13T16:06:43+00:00\",\n\t \"mainEntityOfPage\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/\"\n\t },\n\t \"wordCount\": 7,\n\t \"publisher\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\"\n\t },\n\t \"image\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#primaryimage\"\n\t },\n\t \"thumbnailUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg\",\n\t \"keywords\": [\n\t \"Consumer Trends\",\n\t \"Seasonality\"\n\t ],\n\t \"articleSection\": [\n\t \"Criteo \u306e\u6700\u65b0\u60c5\u5831\",\n\t \"\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\"\n\t ],\n\t \"inLanguage\": \"ja\"\n\t },\n\t {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ja\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#primaryimage\",\n\t \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg\",\n\t \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg\",\n\t \"width\": 1708,\n\t \"height\": 1079\n\t },\n\t {\n\t \"@type\": \"BreadcrumbList\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#breadcrumb\",\n\t \"itemListElement\": [\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 1,\n\t \"name\": \"Home\",\n\t \"item\": \"https:\/\/www.criteo.com\/jp\/\"\n\t },\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 2,\n\t \"name\": \"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\"\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"Organization\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\",\n\t \"name\": \"Criteo\",\n\t \"alternateName\": \"Criteo corp\",\n\t \"url\": \"https:\/\/www.criteo.com\/jp\/\",\n\t \"logo\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ja\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\",\n\t \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t \"width\": 118,\n\t \"height\": 24,\n\t \"caption\": \"Criteo\"\n\t },\n\t \"image\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\"\n\t }\n\t },\n\t {\n\t \"@type\": \"Person\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\",\n\t \"name\": \"Karen Mangonon\",\n\t \"image\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ja\",\n\t \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b\",\n\t \"url\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t \"caption\": \"Karen Mangonon\"\n\t },\n\t \"url\": \"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/\"\n\t }\n\t ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 | JP - Criteo.com","description":"\u5225\u308c\u3068\u51fa\u4f1a\u3044\u3001\u7d42\u308f\u308a\u3068\u59cb\u307e\u308a\u304c\u307b\u307c\u540c\u6642\u306b\u3084\u3063\u3066\u304f\u308b\u6625\u306f\u3001\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u7279\u5225\u306a\u5b63\u7bc0\u3002\u6625\u306a\u3089\u3067\u306f\u306e\u6d88\u8cbb\u306e\u52d5\u5411\u3092\u5148\u8aad\u307f\u3057\u3066\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/","og_locale":"ja_JP","og_type":"article","og_title":"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 | JP - Criteo.com","og_description":"\u5225\u308c\u3068\u51fa\u4f1a\u3044\u3001\u7d42\u308f\u308a\u3068\u59cb\u307e\u308a\u304c\u307b\u307c\u540c\u6642\u306b\u3084\u3063\u3066\u304f\u308b\u6625\u306f\u3001\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u7279\u5225\u306a\u5b63\u7bc0\u3002\u6625\u306a\u3089\u3067\u306f\u306e\u6d88\u8cbb\u306e\u52d5\u5411\u3092\u5148\u8aad\u307f\u3057\u3066\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002","og_url":"https:\/\/www.criteo.com\/jp\/blog\/\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\/","og_site_name":"JP - Criteo.com","article_published_time":"2020-02-18T16:09:22+00:00","article_modified_time":"2021-01-13T16:06:43+00:00","og_image":[{"width":1708,"height":1079,"url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg","type":"image\/jpeg"}],"author":"Karen Mangonon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Karen Mangonon"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/"},"author":{"name":"Karen Mangonon","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95"},"headline":"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9","datePublished":"2020-02-18T16:09:22+00:00","dateModified":"2021-01-13T16:06:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/"},"wordCount":7,"publisher":{"@id":"https:\/\/www.criteo.com\/jp\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg","keywords":["Consumer Trends","Seasonality"],"articleSection":["Criteo \u306e\u6700\u65b0\u60c5\u5831","\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2"],"inLanguage":"ja"},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#primaryimage","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/02\/JP-spring-shopping-min.jpg","width":1708,"height":1079},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/jp\/blog\/%e5%b9%b4%e5%ba%a6%e6%9c%ab%e3%80%81%e3%81%bf%e3%82%93%e3%81%aa%e3%81%af%e4%bd%95%e3%81%ab%e3%81%8a%e9%87%91%e3%82%92%e4%bd%bf%e3%81%86%ef%bc%9f%ef%bd%9e%e6%97%a5%e6%9c%ac%e7%89%88%e3%83%bb%e6%98%a5\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/jp\/"},{"@type":"ListItem","position":2,"name":"\u5e74\u5ea6\u672b\u3001\u307f\u3093\u306a\u306f\u4f55\u306b\u304a\u91d1\u3092\u4f7f\u3046\uff1f\uff5e\u65e5\u672c\u7248\u30fb\u6625\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/jp\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95","name":"Karen Mangonon","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b","url":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","caption":"Karen Mangonon"},"url":"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12202","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/comments?post=12202"}],"version-history":[{"count":4,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12202\/revisions"}],"predecessor-version":[{"id":12250,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12202\/revisions\/12250"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media\/12206"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media?parent=12202"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/categories?post=12202"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/coauthors?post=12202"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}