{"id":12813,"date":"2020-04-29T15:28:54","date_gmt":"2020-04-29T19:28:54","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=12813"},"modified":"2020-12-21T16:35:42","modified_gmt":"2020-12-21T20:35:42","slug":"%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/","title":{"rendered":"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>\u4e16\u754c\u5404\u56fd\u306b\u751a\u5927\u306a\u88ab\u5bb3\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u3001\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u3002\u4e00\u90e8\u306e\u5730\u57df\u3067\u306f\u53ce\u675f\u306e\u5146\u3057\u304c\u898b\u3048\u3066\u304d\u305f\u3068\u8a00\u308f\u308c\u3066\u306f\u3044\u308b\u3082\u306e\u306e\u3001\u65e5\u672c\u3092\u59cb\u3081\u591a\u304f\u306e\u56fd\u3005\u3067\u306f\u3001\u307e\u3060\u307e\u3060\u6df1\u523b\u306a\u4e8b\u614b\u304c\u7d9a\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5916\u51fa\u81ea\u7c9b\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30c7\u30a3\u30b9\u30bf\u30f3\u30b7\u30f3\u30b0\u3001\u5728\u5b85\u5b66\u7fd2\u30fb\u5728\u5b85\u52e4\u52d9\u30fb\u30fb\u30fb\u3001\u3053\u306e\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u306f\u6d88\u8cbb\u751f\u6d3b\u306b\u3082\u5927\u304d\u306a\u5909\u5316\u3092\u3082\u305f\u3089\u3057\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30aa\u30d5\u30e9\u30a4\u30f3\u3092\u554f\u308f\u305a\u3001\u591a\u304f\u306e\u5c0f\u58f2\u696d\u8005\u304c\u5371\u6a5f\u7684\u72b6\u6cc1\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u3053\u306e\u4e8b\u614b\u304c\u6c38\u9060\u306b\u7d9a\u304f\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u79c1\u305f\u3061\u306f\u3044\u3064\u304b\u3053\u306e\u56f0\u96e3\u306b\u6253\u3061\u52dd\u3061\u3001\u65e5\u5e38\u3092\u53d6\u308a\u623b\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u306f\u305a\u3067\u3059\u3002\u65e5\u5e38\u304c\u623b\u3063\u3066\u304d\u305f\u969b\u306b\u3044\u3061\u65e9\u304f\u75db\u624b\u304b\u3089\u56de\u5fa9\u3057\u3001\u6d88\u8cbb\u8005\u306e\u65b0\u305f\u306a\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f55\u3092\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u4eca\u3001\u3053\u306e\u6642\u671f\u306b\u8b1b\u3058\u3066\u304a\u304d\u305f\u3044\u5bfe\u7b56\u306b\u3064\u3044\u3066\u3001\u4ee5\u4e0b\uff13\u3064\u306e\u30d2\u30f3\u30c8\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u305f\u3089\u3059\u3050\u306b\u30ed\u30fc\u30f3\u30c1\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u4eca\u304b\u3089\u6e96\u5099\u3092\u306f\u3058\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><strong>1. <\/strong><strong>\u5b9f\u5e97\u8217\u306e\u518d\u958b\u306b\u5099\u3048\u308b<\/strong><\/h3>\n<p>EC\u30b5\u30a4\u30c8\u3060\u3051\u3067\u306a\u304f\u5b9f\u5e97\u8217\u3092\u5c55\u958b\u3057\u3066\u3044\u308b\u4f01\u696d\u30fb\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3063\u3066\u306f\u3001\u5b9f\u5e97\u8217\u3092\u518d\u958b\u3067\u304d\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u3072\u3068\u3064\u306e\u7bc0\u76ee\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u8907\u6570\u306e\u5e97\u8217\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u9867\u5ba2\u884c\u52d5\u3068\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLV\uff09\u3092\u3082\u3068\u306b\u9700\u8981\u3084\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u3092\u5206\u6790\u30fb\u4e88\u6e2c\u3057\u3001\u3069\u306e\u5e97\u8217\u304b\u3089\u518d\u958b\u3059\u3079\u304d\u304b\u614e\u91cd\u306b\u5224\u65ad\u3057\u307e\u3057\u3087\u3046\u3002\u4f11\u696d\u671f\u9593\u4e2d\u306b\u5e97\u8217\u3084\u5e97\u8217\u306b\u95a2\u3059\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u9069\u5316\u3092\u5fb9\u5e95\u3057\u3001\u518d\u958b\u304c\u6c7a\u307e\u3063\u305f\u3089\u3001\u3044\u3061\u65e9\u304f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5c55\u958b\u3057\u3001\u6765\u5e97\u3092\u4fc3\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3><strong>2. <\/strong><strong>\u9ad8\u4fa1\u5024\u306a\u9867\u5ba2\u7372\u5f97\u3092\u76ee\u6307\u3059<\/strong><\/h3>\n<p>\u56de\u5fa9\u306e\u5146\u3057\u304c\u306f\u3063\u304d\u308a\u898b\u3048\u3066\u304d\u305f\u3089\u3001\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002\u9650\u3089\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e88\u7b97\u3092\u6709\u52b9\u306b\u4f7f\u3046\u305f\u3081\u306b\u3082\u3001\u3053\u3053\u3067\u72d9\u3046\u3079\u304d\u306f\u3001\u5fa1\u793e\u306b\u3068\u3063\u3066\u4fa1\u5024\u306e\u9ad8\u3044\u65b0\u898f\u9867\u5ba2\u3067\u3059\u3002\u65e2\u5b58\u9867\u5ba2\u306e\u4e2d\u304b\u3089\u4fa1\u5024\u306e\u9ad8\u3044\u9867\u5ba2\u3092\u7279\u5b9a\u3057\u3001\u5f7c\u3089\u3068\u985e\u4f3c\u6027\u306e\u9ad8\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u7684\u3092\u7d5e\u3063\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u305f\u3081\u306e\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7528\u610f\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002\u305d\u3057\u3066\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u6b21\u7b2c\u3001\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u958b\u59cb\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3><strong>3. <\/strong><strong>\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u3092\u5411\u4e0a\u3055\u305b\u308b<\/strong><\/h3>\n<p>\u4e88\u7b97\u304c\u901a\u5e38\u898f\u6a21\u306b\u56de\u5fa9\u3057\u305f\u3089\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u91cd\u8981\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u4e88\u7b97\u3092\u6295\u4e0b\u3067\u304d\u308b\u3088\u3046\u306b\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5897\u5f37\u3092\u691c\u8a0e\u3057\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u306e\u5411\u4e0a\u3092\u56f3\u308a\u307e\u3057\u3087\u3046\u3002\u305d\u306e\u305f\u3081\u306e\u6e96\u5099\u3068\u3057\u3066\u3001\u307e\u305a\u3001\u3042\u3089\u3086\u308b\u8cfc\u5165\u30c1\u30e3\u30cd\u30eb\u306e\u53d6\u5f15\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3057\u3001\u9867\u5ba2\u306e\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u6b21\u306b\u30011\u56de\u9650\u308a\u306e\u8cfc\u5165\u8005\u3084\u96e2\u53cd\u304c\u4e88\u6e2c\u3055\u308c\u308b\u9867\u5ba2\u306a\u3069\u3001\u6ce8\u8996\u3059\u3079\u304d\u91cd\u8981\u306a\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3066\u304a\u304d\u307e\u3059\u3002\u305d\u3057\u3066\u5371\u6a5f\u7684\u72b6\u6cc1\u304c\u53bb\u3063\u305f\u3089\u3059\u3050\u306b\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3084E\u30e1\u30fc\u30eb\u306a\u3069\u3092\u99c6\u4f7f\u3057\u3066\u3001\u3053\u308c\u3089\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u5411\u4e0a\u306e\u305f\u3081\u306e\u7b2c\u4e00\u6b69\u3092\u8e0f\u307f\u51fa\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u591a\u304f\u306e\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u3053\u306e\u5371\u6a5f\u3092\u4e57\u308a\u8d8a\u3048\u308b\u305f\u3081\u306b\u306f\u3001\u53ce\u675f\u5f8c\u306e\u901f\u3084\u304b\u306a\u56de\u5fa9\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u4eca\u306e\u72b6\u6cc1\u3092\u51b7\u9759\u306b\u5206\u6790\u3057\u3001\u56de\u5fa9\u671f\u306b\u5411\u3051\u305f\u6e96\u5099\u3092\u7c9b\u3005\u3068\u9032\u3081\u3001\u6a5f\u304c\u719f\u3057\u305f\u3089\u3059\u3050\u306b\u52d5\u304d\u59cb\u3081\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u4e0a\u8a18\u306e\u3068\u304a\u308a\u3001\u512a\u308c\u305f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u6d3b\u7528\u304c\u5927\u304d\u306a\u30ab\u30ae\u3068\u306a\u308a\u307e\u3059\u3002Criteo\u3067\u306f\u3001\u5927\u5207\u306a\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30c8\u30ca\u30fc\u3067\u3042\u308b\u7686\u69d8\u304c\u4eca\u306e\u5371\u6a5f\u7684\u72b6\u6cc1\u306b\u304a\u3044\u3066\u4f55\u3092\u3059\u3079\u304d\u304b\u3001\u305d\u3057\u3066\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u6709\u52b9\u304b\u3092\u5e38\u306b\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Criteo\u304b\u3089\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u3054\u5e0c\u671b\u306e\u5834\u5408\u306f\u3001<a href=\"http:\/\/www.criteo.com\/jp\/contact-us\/\">\u305c\u3072\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044<\/a>\u3002\u8ffd\u3063\u3066\u3001\u3054\u9023\u7d61\u3092\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3002<\/p>\n<p><a href=\"http:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e3%82%a6%e3%82%a4%e3%83%ab%e3%82%b9%ef%bc%88covid-19%ef%bc%89%e3%81%ae%e6%b8%a6%e4%b8%ad%e3%80%81%e3%81%9d%e3%81%97%e3%81%a6%e7%b5%82%e6%81%af%e5%be%8c\/\">\u306a\u304a\u3001\u3053\u306e\u5371\u6a5f\u3092\u4e57\u308a\u8d8a\u3048\u308b\u305f\u3081\u306e\u6226\u7565\u306b\u3064\u3044\u3066\u3001Criteo\u306e\u898b\u89e3\u3092\u4ee5\u4e0b\u306e\u30b3\u30e9\u30e0\u306b\u307e\u3068\u3081\u3066\u3044\u307e\u3059<\/a>\u3002\u3053\u3061\u3089\u3082\u3001\u305c\u3072\u3001\u3042\u308f\u305b\u3066\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u4e16\u754c\u5404\u56fd\u306b\u751a\u5927\u306a\u88ab\u5bb3\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u3001\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u3002\u4e00\u90e8\u306e\u5730\u57df\u3067\u306f\u53ce\u675f\u306e\u5146\u3057\u304c\u898b\u3048\u3066\u304d\u305f\u3068 [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":12814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[495,152],"coauthors":[],"class_list":{"0":"post-12813","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-criteo-updates","8":"category-commerce-media"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068 | JP - Criteo.com<\/title>\n<meta name=\"description\" content=\"\u65e5\u5e38\u304c\u623b\u3063\u3066\u304d\u305f\u969b\u306b\u3044\u3061\u65e9\u304f\u75db\u624b\u304b\u3089\u56de\u5fa9\u3057\u3001\u6d88\u8cbb\u8005\u306e\u65b0\u305f\u306a\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f55\u3092\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u4eca\u3001\u3053\u306e\u6642\u671f\u306b\u8b1b\u3058\u3066\u304a\u304d\u305f\u3044\u5bfe\u7b56\u306b\u3064\u3044\u3066\u3001\u4ee5\u4e0b\uff13\u3064\u306e\u30d2\u30f3\u30c8\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u305f\u3089\u3059\u3050\u306b\u30ed\u30fc\u30f3\u30c1\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u4eca\u304b\u3089\u6e96\u5099\u3092\u306f\u3058\u3081\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068 | JP - Criteo.com\" \/>\n<meta property=\"og:description\" content=\"\u65e5\u5e38\u304c\u623b\u3063\u3066\u304d\u305f\u969b\u306b\u3044\u3061\u65e9\u304f\u75db\u624b\u304b\u3089\u56de\u5fa9\u3057\u3001\u6d88\u8cbb\u8005\u306e\u65b0\u305f\u306a\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f55\u3092\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u4eca\u3001\u3053\u306e\u6642\u671f\u306b\u8b1b\u3058\u3066\u304a\u304d\u305f\u3044\u5bfe\u7b56\u306b\u3064\u3044\u3066\u3001\u4ee5\u4e0b\uff13\u3064\u306e\u30d2\u30f3\u30c8\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u305f\u3089\u3059\u3050\u306b\u30ed\u30fc\u30f3\u30c1\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u4eca\u304b\u3089\u6e96\u5099\u3092\u306f\u3058\u3081\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/jp\/blog\/\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068\/\" \/>\n<meta property=\"og:site_name\" content=\"JP - Criteo.com\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-29T19:28:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-21T20:35:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Karen Mangonon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karen Mangonon\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": [\n\t                \"Article\",\n\t                \"BlogPosting\"\n\t            ],\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#article\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/\"\n\t            },\n\t            \"author\": {\n\t                \"name\": \"Karen Mangonon\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\"\n\t            },\n\t            \"headline\": \"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068\",\n\t            \"datePublished\": \"2020-04-29T19:28:54+00:00\",\n\t            \"dateModified\": \"2020-12-21T20:35:42+00:00\",\n\t            \"mainEntityOfPage\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/\"\n\t            },\n\t            \"wordCount\": 7,\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg\",\n\t            \"keywords\": [\n\t                \"COVID-19\"\n\t            ],\n\t            \"articleSection\": [\n\t                \"Criteo \u306e\u6700\u65b0\u60c5\u5831\",\n\t                \"\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\"\n\t            ],\n\t            \"inLanguage\": \"ja\"\n\t        },\n\t        {\n\t            \"@type\": \"ImageObject\",\n\t            \"inLanguage\": \"ja\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#primaryimage\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg\",\n\t            \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg\",\n\t            \"width\": 1280,\n\t            \"height\": 853\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.criteo.com\/jp\/\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"Organization\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\",\n\t            \"name\": \"Criteo\",\n\t            \"alternateName\": \"Criteo corp\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/\",\n\t            \"logo\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\",\n\t                \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"width\": 118,\n\t                \"height\": 24,\n\t                \"caption\": \"Criteo\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\"\n\t            }\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\",\n\t            \"name\": \"Karen Mangonon\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b\",\n\t                \"url\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"caption\": \"Karen Mangonon\"\n\t            },\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068 | JP - Criteo.com","description":"\u65e5\u5e38\u304c\u623b\u3063\u3066\u304d\u305f\u969b\u306b\u3044\u3061\u65e9\u304f\u75db\u624b\u304b\u3089\u56de\u5fa9\u3057\u3001\u6d88\u8cbb\u8005\u306e\u65b0\u305f\u306a\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f55\u3092\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u4eca\u3001\u3053\u306e\u6642\u671f\u306b\u8b1b\u3058\u3066\u304a\u304d\u305f\u3044\u5bfe\u7b56\u306b\u3064\u3044\u3066\u3001\u4ee5\u4e0b\uff13\u3064\u306e\u30d2\u30f3\u30c8\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u305f\u3089\u3059\u3050\u306b\u30ed\u30fc\u30f3\u30c1\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u4eca\u304b\u3089\u6e96\u5099\u3092\u306f\u3058\u3081\u307e\u3057\u3087\u3046\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/","og_locale":"ja_JP","og_type":"article","og_title":"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068 | JP - Criteo.com","og_description":"\u65e5\u5e38\u304c\u623b\u3063\u3066\u304d\u305f\u969b\u306b\u3044\u3061\u65e9\u304f\u75db\u624b\u304b\u3089\u56de\u5fa9\u3057\u3001\u6d88\u8cbb\u8005\u306e\u65b0\u305f\u306a\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u4eca\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f55\u3092\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u4eca\u3001\u3053\u306e\u6642\u671f\u306b\u8b1b\u3058\u3066\u304a\u304d\u305f\u3044\u5bfe\u7b56\u306b\u3064\u3044\u3066\u3001\u4ee5\u4e0b\uff13\u3064\u306e\u30d2\u30f3\u30c8\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002\u56de\u5fa9\u306e\u5146\u3057\u304c\u898b\u3048\u305f\u3089\u3059\u3050\u306b\u30ed\u30fc\u30f3\u30c1\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u4eca\u304b\u3089\u6e96\u5099\u3092\u306f\u3058\u3081\u307e\u3057\u3087\u3046\u3002","og_url":"https:\/\/www.criteo.com\/jp\/blog\/\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068\/","og_site_name":"JP - Criteo.com","article_published_time":"2020-04-29T19:28:54+00:00","article_modified_time":"2020-12-21T20:35:42+00:00","og_image":[{"width":1280,"height":853,"url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg","type":"image\/jpeg"}],"author":"Karen Mangonon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Karen Mangonon"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/"},"author":{"name":"Karen Mangonon","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95"},"headline":"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068","datePublished":"2020-04-29T19:28:54+00:00","dateModified":"2020-12-21T20:35:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/"},"wordCount":7,"publisher":{"@id":"https:\/\/www.criteo.com\/jp\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg","keywords":["COVID-19"],"articleSection":["Criteo \u306e\u6700\u65b0\u60c5\u5831","\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2"],"inLanguage":"ja"},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#primaryimage","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/04\/JP-corona-convergence-min.jpg","width":1280,"height":853},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/jp\/blog\/%e6%96%b0%e5%9e%8b%e3%82%b3%e3%83%ad%e3%83%8a%e5%8f%8e%e6%9d%9f%e5%be%8c%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e3%81%a7%e3%81%8d%e3%82%8b%e3%81%93%e3%81%a8\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/jp\/"},{"@type":"ListItem","position":2,"name":"\u65b0\u578b\u30b3\u30ed\u30ca\u53ce\u675f\u5f8c\u306e\u305f\u3081\u306b\u3001\u4eca\u3067\u304d\u308b\u3053\u3068"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/jp\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95","name":"Karen Mangonon","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b","url":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","caption":"Karen Mangonon"},"url":"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/comments?post=12813"}],"version-history":[{"count":2,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12813\/revisions"}],"predecessor-version":[{"id":12858,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/12813\/revisions\/12858"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media\/12814"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media?parent=12813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/categories?post=12813"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/coauthors?post=12813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}