{"id":13881,"date":"2020-08-24T12:29:46","date_gmt":"2020-08-24T16:29:46","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=13881"},"modified":"2020-08-24T17:51:43","modified_gmt":"2020-08-24T21:51:43","slug":"sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/","title":{"rendered":"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>\u3053\u308c\u307e\u3067\u306e\u6b74\u53f2\u3092\u898b\u3066\u3082\u3001\u5e83\u544a\u3068\u30d0\u30fc\u30c9\u30a6\u30a9\u30c3\u30c1\u30f3\u30b0\u306e\u4e16\u754c\u306b\u306f\u7279\u306b\u6df1\u3044\u95a2\u4fc2\u304c\u3042\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u6700\u8fd1\u3001\u5e83\u544a\u696d\u754c\u3067\u8b70\u8ad6\u3055\u308c\u3066\u3044\u308b\u63d0\u6848\u306e\u30bf\u30a4\u30c8\u30eb\uff08\u63a5\u982d\u8a9e\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30bf\u30a4\u30c8\u30eb\uff09\u304c\u3044\u305a\u308c\u3082\u9ce5\u306e\u540d\u524d\u3067\u3042\u308b\u3053\u3068\u304b\u3089\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u5e83\u544a\u306e\u672a\u6765\u3068\u9ce5\u304c\u7d50\u3073\u3064\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306e\u63d0\u6848\u306e\u76ee\u7684\u306f<a href=\"http:\/\/www.criteo.com\/jp\/blog\/%e6%b6%88%e8%b2%bb%e8%80%85%e3%81%8b%e3%82%89%e4%bf%a1%e9%a0%bc%e3%81%95%e3%82%8c%e3%82%8b%e3%82%88%e3%82%8a%e8%89%af%e3%81%84%e5%ba%83%e5%91%8a%e3%81%a8%e3%81%af%ef%bc%9f\/\">\u5e83\u544a\u54c1\u8cea\u306e\u5411\u4e0a<\/a>\u3067\u3042\u308a\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u5ec3\u6b62\u5f8c\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u3001\u5e83\u544a\u4e3b\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u30a2\u30c9\u30c6\u30af\u4f01\u696d\u9593\u3067\u306e\u6697\u9ed9\u306e\u4fa1\u5024\u4ea4\u63db\u3092\u7dad\u6301\u3057\u306a\u304c\u3089\u3001\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u3092\u5b58\u7d9a\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u3088\u308a\u4e00\u5c64\u5f37\u5316\u3059\u3079\u304f\u3001Google Chrome\u306f\u30e6\u30fc\u30b6\u30fc\u30ec\u30d9\u30eb\u306e\u5e83\u544a\u306e\u4ee3\u308f\u308a\u306b\u8208\u5473\u30fb\u95a2\u5fc3\u30b0\u30eb\u30fc\u30d7\u306b\u5411\u3051\u305f\u5e83\u544a\u3092\u4f7f\u7528\u3059\u308b\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u300cTURTLEDOVE\uff08\u30ad\u30b8\u30d0\u30c8\u306e\u610f\uff09\uff1aTwo Uncorrelated Requests, Then Locally-Executed Decision On Victory\u300d\u306f\u3001\u307e\u3055\u306b\u305d\u306e\u53d6\u308a\u7d44\u307f\u306e\u4e00\u74b0\u3067\u3059\u3002\u3053\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u533f\u540d\u306e\u500b\u4eba\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u56f3\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5171\u901a\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3092\u6301\u3064\u30b0\u30eb\u30fc\u30d7\u306b\u5408\u308f\u305b\u3066\u5e83\u544a\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u914d\u4fe1\u3092\u884c\u3046\u3053\u3068\u3092\u63d0\u6848\u3059\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>Chrome\u306f\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306b\u914d\u616e\u3057\u305f\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u5e83\u544a\u4f53\u9a13\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u63d0\u4f9b\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95b2\u89a7\u884c\u52d5\u304c\u3069\u306e\u3088\u3046\u306b\u5e83\u544a\u8868\u793a\u306b\u5f71\u97ff\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u306e\u900f\u660e\u6027\u3092\u78ba\u4fdd\u3059\u308b\u3053\u3068\u3082\u5168\u4f53\u306e\u76ee\u7684\u3068\u3057\u3066\u63b2\u3052\u3066\u3044\u307e\u3059\u3002\u6280\u8853\u9762\u306b\u304a\u3044\u3066\u306f\u3001TURTLEDOVE\u306f\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5c55\u958b\u304b\u3089\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u5165\u672d\u3001\u305d\u3057\u3066\u5e83\u544a\u306e\u8868\u793a\u307e\u3067\u3092\u30d6\u30e9\u30a6\u30b6\u3067\u5b9f\u884c\u3059\u308b\u3053\u3068\u3092\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u30d6\u30e9\u30a6\u30b6\u30ec\u30d9\u30eb\u3067\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ec\u30dd\u30fc\u30c8\u306e\u51fa\u529b\u3092\u884c\u3044\u300124\u6642\u9593\u5f8c\u306b\u306f\u3059\u3079\u3066\u306e\u30d6\u30e9\u30a6\u30b6\u3067\u306e\u96c6\u8a08\u3092\u53ef\u80fd\u306b\u3059\u308b\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u78ba\u304b\u306bChrome\u306e\u63d0\u6848\u306e\u80cc\u666f\u306b\u3042\u308b\u610f\u56f3\u306f\u7d20\u6674\u3089\u3057\u3044\u3082\u306e\u3067\u3059\u304c\u3001\u305d\u306e\u6210\u679c\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306b\u6c42\u3081\u3089\u308c\u308b\u30cb\u30fc\u30ba\u3092\u5341\u5206\u306b\u6e80\u305f\u3059\u3082\u306e\u3067\u306f\u306a\u3044\u3068\u6211\u3005\u306f\u8003\u3048\u307e\u3059\u3002TURTLEDOVE\u306e\u63d0\u6848\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306e\u521d\u671f\u6bb5\u968e\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u304c\u3001\u5e83\u544a\u4e3b\u3068\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u305d\u3057\u3066\u5f7c\u3089\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u4f01\u696d\u304c\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3084\u900f\u660e\u6027\u3092\u78ba\u4fdd\u3059\u308b\u624b\u6bb5\u306b\u3064\u3044\u3066\u306f\u8a00\u53ca\u3057\u3066\u3044\u307e\u305b\u3093\u3002<\/p>\n<p>Criteo\u306fTURTLEDOVE\u306e\u88dc\u308f\u308c\u3066\u3044\u306a\u3044\u70b9\u3092\u30ab\u30d0\u30fc\u3059\u3079\u304f\u3001\u4eca\u5e745\u6708\u306b\u958b\u50ac\u3055\u308c\u305fWorld Wide Web Consortium\uff08W3C\uff09\u306b\u304a\u3044\u3066\u3001\u300cSPARROW\uff08\u30b9\u30ba\u30e1\u306e\u610f\uff09\u300d\u3068\u984c\u3059\u308b\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002SPARROW\u306e\u69cb\u60f3\u306f\u3001TURTLEDOVE\u306e\u57fa\u672c\u65b9\u91dd\u306b\u57fa\u3065\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u304c\u671f\u5f85\u3059\u308b\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u91cd\u8996\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u4f53\u9a13\u3092\u53ef\u80fd\u306b\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u5e83\u544a\u4e3b\u3084\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u304c\u6c42\u3081\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8981\u4ef6\u3092\u6e80\u305f\u3059\u305f\u3081\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3064\u3044\u3066\u3082\u6539\u826f\u70b9\u3092\u76db\u308a\u8fbc\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<h3><strong>SPARROW<\/strong><strong>\u3068\u306f\uff1f<\/strong><\/h3>\n<p>\u300c<a href=\"https:\/\/github.com\/BasileLeparmentier\/SPARROW\" target=\"_blank\" rel=\"noopener noreferrer\">SPARROW<\/a>\uff1aSecure Private Advertising Remotely Run On Webserver\uff08\u30a6\u30a7\u30d6\u30b5\u30fc\u30d0\u30fc\u4e0a\u3067\u30ea\u30e2\u30fc\u30c8\u5b9f\u884c\u3055\u308c\u308b\u30bb\u30ad\u30e5\u30a2\u306a\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u5e83\u544a\uff09\u300d\u306f\u3001TURTLEDOVE\u3067\u5b9a\u7fa9\u3055\u308c\u305f\u57fa\u672c\u65b9\u91dd\u306b\u6cbf\u3063\u3066\u8003\u6848\u3055\u308c\u305f\u3082\u306e\u3067\u3059\u304c\u3001\u305d\u306e\u76ee\u7684\u306f<strong>\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3068\u900f\u660e\u6027\u3092\u78ba\u4fdd\u3057\u306a\u304c\u3089\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u62c5\u4fdd<\/strong>\u3057\u3001Chrome\u306e\u63d0\u6848\u3092\u5f37\u5316\u3059\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002SPARROW\u306b\u3088\u3063\u3066\u5f37\u5316\u3055\u308c\u308b\u30dd\u30a4\u30f3\u30c8\u3092\u4ee5\u4e0b\u3067\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<ol>\n<li><strong>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u767a\u898b\u304a\u3088\u3073\u62e1\u5f35<\/strong>\uff1aSPARROW\u3067\u306f\u3001\u5bfe\u8c61\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5c5e\u3059\u308b\u8208\u5473\u30fb\u95a2\u5fc3\u30b0\u30eb\u30fc\u30d7\u306b\u57fa\u3065\u3044\u3066\u5f7c\u3089\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3057\u3001\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u8ca9\u58f2\u3092\u52a0\u901f\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u5e83\u544a\u4e3b\u304c\u305d\u308c\u3089\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u30b0\u30eb\u30fc\u30d7\u3092\u30d9\u30fc\u30b9\u306b\u4e0a\u4f4d\u30d5\u30a1\u30cd\u30eb\u5411\u3051\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u3001\u985e\u4f3c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002\u901a\u5e38\u3001\u3053\u3046\u3057\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u65b0\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u305f\u3081\u306b\u5229\u7528\u3055\u308c\u3001SPARROW\u3067\u306f\u30b3\u30db\u30fc\u30c8\u30d9\u30fc\u30b9\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3082\u3068\u306b\u3001\u3053\u308c\u3089\u306e\u6226\u7565\u3092\u53ef\u80fd\u306b\u3059\u308b\u8a2d\u8a08\u3092\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<li><strong>\u30c7\u30fc\u30bf\u4fdd\u8b77\u304a\u3088\u3073\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3<\/strong>\uff1aCriteo\u304c\u63d0\u6848\u3059\u308bSPARROW\u3067\u306f\u3001\u30d6\u30e9\u30a6\u30b6\u3067\u306f\u306a\u304f\u72ec\u7acb\u3057\u305f\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u3001\u3064\u307e\u308a\u300c\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u300d\u3067\u5165\u672d\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u5b9f\u884c\u3059\u308b\u3053\u3068\u3092\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3084\u95b2\u89a7\u884c\u52d5\u306a\u3069\u306e\u500b\u4eba\u60c5\u5831\u306b\u3001\u5e83\u544a\u4e3b\u3084\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u30a2\u30c9\u30c6\u30af\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u30a2\u30af\u30bb\u30b9\u3067\u304d\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u30b0\u30eb\u30fc\u30d7\u306e\u30c7\u30fc\u30bf\u3092\u4fdd\u8b77\u3057\u307e\u3059\u3002<\/li>\n<\/ol>\n<p>\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u306f\u3001\u30e1\u30c7\u30a3\u30a2\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u306e\u30d5\u30a1\u30b7\u30ea\u30c6\u30fc\u30bf\u30fc\uff08\u9032\u884c\u5f79\uff09\u3068\u3057\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u30b0\u30eb\u30fc\u30d7\u306e\u30c7\u30fc\u30bf\u3092\u4fdd\u8b77\u3001\u5171\u6709\u3001\u533f\u540d\u5316\u3057\u305f\u4e0a\u3067\u3001\u305d\u308c\u3089\u306e\u30c7\u30fc\u30bf\u3092\u4ed6\u306e\u5e83\u544a\u30d7\u30ec\u30a4\u30e4\u30fc\u306b\u6e21\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b9f\u884c\u306b\u5229\u7528\u3055\u308c\u307e\u3059\u3002\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u306a\u3069\u306e\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff08SSP\uff09\u3067\u3042\u308c\u3070\u3001\u65e2\u5b58\u306e\u6280\u8853\u30a4\u30f3\u30d5\u30e9\u3084\u30b5\u30fc\u30d3\u30b9\u30db\u30b9\u30c8\u6a5f\u80fd\u3001\u30a6\u30a7\u30d6\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3068\u306e\u7d71\u5408\u6027\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u3068\u3057\u3066\u306e\u5f79\u5272\u3092\u5341\u5206\u306b\u679c\u305f\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<h3><strong>\u5e83\u544a\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u5185\u306e\u3059\u3079\u3066\u306e\u30d7\u30ec\u30a4\u30e4\u30fc\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3059<\/strong><strong>SPARROW<\/strong><strong>\u306e\u30a2\u30d7\u30ed\u30fc\u30c1<\/strong><\/h3>\n<p>TURTLEDOVE\u306e\u76ee\u7684\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3067\u3059\u304c\u3001SPARROW\u3067\u306f\u3055\u3089\u306b\u591a\u304f\u306e\u57fa\u6e96\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u307b\u304b\u3001\u5e83\u544a\u4e3b\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u30a2\u30c9\u30c6\u30af\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u6210\u529f\u3092\u5f8c\u62bc\u3057\u3059\u308b\u305f\u3081\u306e\u60c5\u5831\u30fb\u30c4\u30fc\u30eb\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u4ee5\u4e0b\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u3063\u3066\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u5f37\u5316\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u95b2\u89a7\u4f53\u9a13\u306e\u8cea\u3082\u78ba\u4fdd\u3002<\/li>\n<li>\u5e83\u544a\u4e3b\u306f\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u3092\u5b88\u308a\u306a\u304c\u3089\u3001\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30c9\u30ea\u30d6\u30f3\u300d\u306e\u5e83\u544a\u914d\u4fe1\u3092\u7d99\u7d9a\u3002\u305f\u3060\u3057\u3001\u73fe\u5728\u3088\u308a\u3082\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u5927\u5e45\u306b\u4f4e\u4e0b\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/li>\n<li>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u4e8b\u696d\u3092\u53ce\u76ca\u5316\u3059\u308b\u80fd\u529b\u3068\u3001\u5e83\u544a\u306e\u5b89\u5168\u6027\u7ba1\u7406\u3092\u4e21\u7acb\u3002<\/li>\n<li>\u30a2\u30c9\u30c6\u30af\u30d9\u30f3\u30c0\u30fc\u306f\u3001\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30c9\u30ea\u30d6\u30f3\u300d\u306e\u5e83\u544a\u914d\u4fe1\u3068\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u63d0\u4f9b\u3059\u308b\u80fd\u529b\u3092\u7dad\u6301\u3002<\/li>\n<\/ul>\n<p>\u5e83\u544a\u696d\u754c\u306b\u304a\u3051\u308b\u4fa1\u5024\u4ea4\u63db\u3092\u518d\u3073\u6d3b\u6027\u5316\u3055\u305b\u308b\u306b\u306f\u3001\u5e83\u544a\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u306e\u3059\u3079\u3066\u306e\u30d7\u30ec\u30a4\u30e4\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3055\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u304c\u3001SPARROW\u306fTURTLEDOVE\u306e\u6a5f\u80fd\u3092\u9ad8\u3081\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u3059\u3079\u3066\u306e\u4eba\u306b\u9ad8\u3044\u4fa1\u5024\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n<h3><strong>\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30fc\u30bf\u3092\u8ca9\u58f2\u3059\u308b\u3053\u3068\u3092\u9632\u6b62\u3059\u308b\u4ed5\u7d44\u307f<\/strong><\/h3>\n<p>TURTLEDOVE\u3068SPARROW\u306e\u69cb\u60f3\u306f\u3001\u3044\u305a\u308c\u3082\u4f55\u3089\u304b\u306e\u5f62\u3067\u30b5\u30fc\u30d0\u30fc\u30b5\u30a4\u30c9\u306e\u30b9\u30c8\u30ec\u30fc\u30b8\u304c\u95a2\u308f\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u304c\u30c7\u30fc\u30bf\u306e\u8ca9\u58f2\u306b\u95a2\u4e0e\u3057\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u306b\u306f\u3001\u3044\u304f\u3064\u304b\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u30021\u3064\u306f\u3001\u7279\u5b9a\u306e\u30ac\u30d0\u30ca\u30f3\u30b9\u3092\u9069\u7528\u3057\u305f\u5c02\u7528\u306e\u69cb\u9020\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u3092\u30c7\u30fc\u30bf\u4fdd\u8b77\u5f53\u5c40\uff08DPA\uff09\u306e\u5b9a\u671f\u76e3\u67fb\u306e\u5bfe\u8c61\u306b\u542b\u3081\u308b\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002\u3042\u308b\u3044\u306f\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u306e\u624b\u6bb5\uff08\u30c7\u30fc\u30bf\u4fdd\u6301\u306a\u3069\uff09\u3084\u30d1\u30d6\u30ea\u30c3\u30afAPI\u3092\u4f7f\u7528\u3057\u3066\u3001\u30c7\u30fc\u30bf\u306e\u4e0d\u6b63\u5229\u7528\u3092\u9632\u6b62\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3044\u305a\u308c\u306e\u9078\u629e\u80a2\u3082\u5b9f\u8df5\u53ef\u80fd\u306a\u3082\u306e\u3067\u3059\u304c\u3001Criteo\u306f\u3053\u308c\u3089\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u3001\u696d\u754c\u5185\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u9023\u643a\u3057\u306a\u304c\u3089\u5805\u7262\u304b\u3064\u6301\u7d9a\u53ef\u80fd\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u69cb\u7bc9\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><strong>SPARROW<\/strong><strong>\u306e\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd<\/strong><\/h3>\n<p>\u696d\u754c\u5168\u4f53\u304b\u3089\u5bc4\u305b\u3089\u308c\u305f\u5efa\u8a2d\u7684\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u304a\u304b\u3052\u3067\u3001Criteo\u306f\u6700\u8fd1SPARROW\u306e\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u306e\u6700\u9069\u5316\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u3088\u308a\u4e00\u5c64\u5f37\u5316\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u5e83\u544a\u4e3b\u304c\u6c42\u3081\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3082\u78ba\u4fdd\u3067\u304d\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u30ed\u30b0\u30ec\u30d9\u30eb\u306e\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u3092\u3001\u3055\u307e\u3056\u307e\u306a\u5e83\u544a\u306e\u30e6\u30fc\u30b9\u30b1\u30fc\u30b9\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u305f\u4ee5\u4e0b\u306e3\u3064\u306e\u30ec\u30d9\u30eb\u306e\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u306b\u7f6e\u304d\u63db\u3048\u3001\u30b2\u30fc\u30c8\u30ad\u30fc\u30d1\u30fc\u304c\u63d0\u4f9b\u3059\u308b\u3068\u3044\u3046\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4e88\u7b97\u3068\u652f\u51fa\u3092\u7ba1\u7406\u3059\u308b\u4f4e\u30ec\u30a4\u30c6\u30f3\u30b7\u30fc\u306e\u96c6\u8a08\u30ec\u30dd\u30fc\u30c8\u3002<\/li>\n<li>\u4e0d\u6b63\u691c\u51fa\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u9069\u5316\u3001A\/B\u30c6\u30b9\u30c8\u306a\u3069\u306b\u5bfe\u3057\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u30e1\u30ab\u30cb\u30ba\u30e0\u3092\u5099\u3048\u305f\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u30ec\u30d9\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30ec\u30dd\u30fc\u30c8\u3002<\/li>\n<li>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306e\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u76e3\u67fb\u3078\u306e\u5bfe\u5fdc\u3092\u76ee\u7684\u3068\u3059\u308b\u3001\u914d\u4fe1\u6e08\u307f\u306e\u5168\u5e83\u544a\u30e6\u30cb\u30c3\u30c8\u3092\u30ea\u30b9\u30c8\u5316\u3057\u305f\u30ec\u30dd\u30fc\u30c8\u3002<\/li>\n<\/ul>\n<p>TURTLEDOVE\u3067\u306f\u3001\u30d6\u30e9\u30a6\u30b6\u306f\u5e83\u544a\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u3067\u30e9\u30a4\u30d6\u30c7\u30fc\u30bf\u30d5\u30a3\u30fc\u30c9\u3092\u8fd4\u3055\u306a\u3044\u305f\u3081\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3084Criteo\u306e\u3088\u3046\u306a\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u6570\u6642\u9593\u3054\u3068\u3001\u3042\u308b\u3044\u306f1\u65e5\u306b1\u56de\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306e\u96c6\u8a08\u30ec\u30dd\u30fc\u30c8\u3092\u30d6\u30e9\u30a6\u30b6\u304b\u3089\u53d7\u3051\u53d6\u308b\u306e\u307f\u3067\u3059\u3002\u3053\u3046\u3057\u305f\u8a2d\u8a08\u3067\u306f\u5e83\u544a\u4e3b\u304c\u30c1\u30e3\u30f3\u30b9\u3092\u9003\u3059\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u7279\u306b\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u304c\u6d3b\u767a\u306a\u30d4\u30fc\u30af\u6642\u306a\u3069\u306b\u3001\u5e83\u544a\u652f\u51fa\u3084\u5e83\u544a\u8868\u793a\u304c\u5fc5\u8981\u4ee5\u4e0a\u306b\u767a\u751f\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3082\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u5e83\u544a\u8a50\u6b3a\u3092\u30bf\u30a4\u30e0\u30ea\u30fc\u306b\u963b\u6b62\u3067\u304d\u306a\u3044\u3068\u3044\u3046\u554f\u984c\u3082\u6b8b\u308a\u307e\u3059\u3002<\/p>\n<h3><strong>\u696d\u754c\u304c\u9032\u3080\u3079\u304d\u6b21\u306e\u30b9\u30c6\u30c3\u30d7<\/strong><\/h3>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u4eca\u5f8c\u306b\u3064\u3044\u3066\u306f\u672a\u77e5\u6570\u306e\u90e8\u5206\u304c\u591a\u3044\u4e00\u65b9\u3001\u3053\u3046\u3057\u305f\u300c\u539f\u70b9\u56de\u5e30\u300d\u306f\u696d\u754c\u306b\u3068\u3063\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u4fa1\u5024\u3042\u308b\u512a\u308c\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u65b9\u6cd5\u3092\u898b\u76f4\u3059\u305f\u3081\u306e\u8cb4\u91cd\u306a\u30c1\u30e3\u30f3\u30b9\u3067\u3042\u308b\u3068Criteo\u306f\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>21\u4e16\u7d00\u306e\u4eca\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u518d\u8a2d\u8a08\u3059\u308b\u3053\u306e\u53d6\u308a\u7d44\u307f\u306f\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u30b0\u30eb\u30fc\u30d7\u306e\u57df\u3092\u8d85\u3048\u3066\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u91cd\u8996\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u30ec\u30d9\u30eb\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u3055\u3089\u306b\u306f\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u57df\u307e\u3067\u62e1\u5927\u3057\u3066\u3044\u304f\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002Criteo\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u597d\u307f\u306b\u5fdc\u3058\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u4f53\u9a13\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3067\u304d\u308b\u80fd\u529b\u3092\u8ab0\u3082\u304c\u6301\u3064\u3079\u304d\u3060\u3068\u8003\u3048\u3066\u304a\u308a\u3001\u5e83\u544a\u696d\u754c\u306f\u3053\u3046\u3057\u305f\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u3059\u3079\u3066\u306e<em>\u30e6\u30fc\u30b6\u30fc<\/em>\u306b\u63d0\u4f9b\u3057\u3066\u3001\u5f7c\u3089\u304c\u81ea\u8eab\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3084\u30cb\u30fc\u30ba\u306b\u6700\u3082\u9069\u3057\u305f\u3082\u306e\u3092\u9078\u3079\u308b\u3088\u3046\u306b\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u7fa4\u3067\u79fb\u52d5\u3059\u308b\u9ce5\u305f\u3061\u304c\u5b63\u7bc0\u306e\u5909\u308f\u308a\u76ee\u3092\u544a\u3052\u308b\u306e\u3068\u540c\u3058\u304f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306b\u3068\u3063\u3066\u4eca\u5f8c\u306e2\u5e74\u9593\u304c\u65b0\u305f\u306a\u6642\u4ee3\u306e\u7bc0\u76ee\u3068\u306a\u308b\u306e\u306f\u9593\u9055\u3044\u3042\u308a\u307e\u305b\u3093\u3002\u30aa\u30f3\u30e9\u30a4\u30f3ID\u3092\u3081\u3050\u308b\u8b70\u8ad6\u306f\u3001\u4eca\u5f8c\u3082\u9032\u5316\u3057\u7d9a\u3051\u308b\u3067\u3057\u3087\u3046\u3002\u305d\u3057\u3066\u3001\u3088\u308a\u8cea\u306e\u9ad8\u3044\u5e83\u544a\u30b7\u30b9\u30c6\u30e0\u306e\u69cb\u7bc9\u306b\u6ce8\u529b\u3057\u306a\u304c\u3089\u3001\u79c1\u305f\u3061\u81ea\u8eab\u3082\u307e\u305f\u9032\u5316\u3092\u9042\u3052\u3066\u3044\u304f\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u7406\u60f3\u3068\u3059\u3079\u304d\u30b7\u30b9\u30c6\u30e0\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u72ec\u81ea\u306e\u5546\u54c1\u3092\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3067\u304d\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30f3\u30b0\u696d\u754c\u306e\u72ec\u7acb\u3068\u5b89\u5b9a\u3092\u8cc7\u91d1\u9762\u3067\u652f\u3048\u3001\u3055\u3089\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u30e1\u30c7\u30a3\u30a2\u306a\u3089\u3067\u306f\u306e\u9ad8\u5ea6\u306a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u304c\u30e1\u30ea\u30c3\u30c8\u3092\u4eab\u53d7\u3067\u304d\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002<\/p>\n<p>SPARROW\u306e\u7279\u9577\u306f\u300c\u53cd\u5fa9\u6027\u300d\u3067\u3059\u3002Criteo\u306f\u5f15\u304d\u7d9a\u304d\u5916\u90e8\u3068\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u63a8\u9032\u3057\u3001\u696d\u754c\u5185\u306e\u3042\u3089\u3086\u308b\u30d7\u30ec\u30a4\u30e4\u30fc\u3068\u30d1\u30fc\u30c8\u30ca\u30fc\u304b\u3089\u306e<a href=\"https:\/\/github.com\/BasileLeparmentier\/SPARROW\" target=\"_blank\" rel=\"noopener noreferrer\">SPARROW\u306b\u5bfe\u3059\u308b\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/a>\u3092\u6b53\u8fce\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u53d6\u308a\u7d44\u307f\u306b\u53c2\u52a0\u3092\u5e0c\u671b\u3055\u308c\u308b\u5834\u5408\u306f\u3001\u304a\u6c17\u8efd\u306bCriteo\u30c1\u30fc\u30e0\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u3053\u308c\u307e\u3067\u306e\u6b74\u53f2\u3092\u898b\u3066\u3082\u3001\u5e83\u544a\u3068\u30d0\u30fc\u30c9\u30a6\u30a9\u30c3\u30c1\u30f3\u30b0\u306e\u4e16\u754c\u306b\u306f\u7279\u306b\u6df1\u3044\u95a2\u4fc2\u304c\u3042\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":13882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[128],"coauthors":[],"class_list":{"0":"post-13881","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5 | Criteo<\/title>\n<meta name=\"description\" content=\"Criteo\u306f\u3001Google\u304c\u767a\u8868\u3057\u305f\u300cTURTLEDOVE\u300d\u3092\u57fa\u76e4\u306b\u3057\u3001\u3088\u308a\u512a\u308c\u305f\u5e83\u544a\u306e\u672a\u6765\u3092\u7bc9\u304f\u3079\u304f\u300cSPARROW\u300d\u306e\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5 | Criteo\" \/>\n<meta property=\"og:description\" content=\"Criteo\u306f\u3001Google\u304c\u767a\u8868\u3057\u305f\u300cTURTLEDOVE\u300d\u3092\u57fa\u76e4\u306b\u3057\u3001\u3088\u308a\u512a\u308c\u305f\u5e83\u544a\u306e\u672a\u6765\u3092\u7bc9\u304f\u3079\u304f\u300cSPARROW\u300d\u306e\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/jp\/blog\/sparrow\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5\/\" \/>\n<meta property=\"og:site_name\" content=\"JP - Criteo.com\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-24T16:29:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-24T21:51:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1502\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Karen Mangonon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karen Mangonon\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": [\n\t                \"Article\",\n\t                \"BlogPosting\"\n\t            ],\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#article\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/\"\n\t            },\n\t            \"author\": {\n\t                \"name\": \"Karen Mangonon\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\"\n\t            },\n\t            \"headline\": \"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5\",\n\t            \"datePublished\": \"2020-08-24T16:29:46+00:00\",\n\t            \"dateModified\": \"2020-08-24T21:51:43+00:00\",\n\t            \"mainEntityOfPage\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/\"\n\t            },\n\t            \"wordCount\": 70,\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg\",\n\t            \"keywords\": [\n\t                \"Data\",\n\t                \"\u30a2\u30c9\u30c6\u30c3\u30af\"\n\t            ],\n\t            \"articleSection\": [\n\t                \"\u30c8\u30ec\u30f3\u30c9\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\"\n\t            ],\n\t            \"inLanguage\": \"ja\"\n\t        },\n\t        {\n\t            \"@type\": \"ImageObject\",\n\t            \"inLanguage\": \"ja\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#primaryimage\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg\",\n\t            \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg\",\n\t            \"width\": 2048,\n\t            \"height\": 1502\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.criteo.com\/jp\/\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"Organization\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\",\n\t            \"name\": \"Criteo\",\n\t            \"alternateName\": \"Criteo corp\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/\",\n\t            \"logo\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\",\n\t                \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"width\": 118,\n\t                \"height\": 24,\n\t                \"caption\": \"Criteo\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\"\n\t            }\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\",\n\t            \"name\": \"Karen Mangonon\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b\",\n\t                \"url\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"caption\": \"Karen Mangonon\"\n\t            },\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5 | Criteo","description":"Criteo\u306f\u3001Google\u304c\u767a\u8868\u3057\u305f\u300cTURTLEDOVE\u300d\u3092\u57fa\u76e4\u306b\u3057\u3001\u3088\u308a\u512a\u308c\u305f\u5e83\u544a\u306e\u672a\u6765\u3092\u7bc9\u304f\u3079\u304f\u300cSPARROW\u300d\u306e\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/","og_locale":"ja_JP","og_type":"article","og_title":"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5 | Criteo","og_description":"Criteo\u306f\u3001Google\u304c\u767a\u8868\u3057\u305f\u300cTURTLEDOVE\u300d\u3092\u57fa\u76e4\u306b\u3057\u3001\u3088\u308a\u512a\u308c\u305f\u5e83\u544a\u306e\u672a\u6765\u3092\u7bc9\u304f\u3079\u304f\u300cSPARROW\u300d\u306e\u63d0\u6848\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002","og_url":"https:\/\/www.criteo.com\/jp\/blog\/sparrow\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5\/","og_site_name":"JP - Criteo.com","article_published_time":"2020-08-24T16:29:46+00:00","article_modified_time":"2020-08-24T21:51:43+00:00","og_image":[{"width":2048,"height":1502,"url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg","type":"image\/jpeg"}],"author":"Karen Mangonon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Karen Mangonon"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/"},"author":{"name":"Karen Mangonon","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95"},"headline":"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5","datePublished":"2020-08-24T16:29:46+00:00","dateModified":"2020-08-24T21:51:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/"},"wordCount":70,"publisher":{"@id":"https:\/\/www.criteo.com\/jp\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg","keywords":["Data","\u30a2\u30c9\u30c6\u30c3\u30af"],"articleSection":["\u30c8\u30ec\u30f3\u30c9\u3068\u30a4\u30f3\u30b5\u30a4\u30c8"],"inLanguage":"ja"},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#primaryimage","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2020\/08\/brown-small-beak-bird-155002-scaled.jpg","width":2048,"height":1502},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/jp\/blog\/sparrow%ef%bc%9a%e5%ba%83%e5%91%8a%e3%81%ae%e6%96%b0%e3%81%9f%e3%81%aa%e6%9c%aa%e6%9d%a5%e3%81%ae%e5%88%b0%e6%9d%a5%e3%82%92%e5%91%8a%e3%81%92%e3%82%8b%e9%b3%a5\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/jp\/"},{"@type":"ListItem","position":2,"name":"SPARROW\uff1a\u5e83\u544a\u306e\u65b0\u305f\u306a\u672a\u6765\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u9ce5"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/jp\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95","name":"Karen Mangonon","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b","url":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","caption":"Karen Mangonon"},"url":"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/13881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/comments?post=13881"}],"version-history":[{"count":4,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/13881\/revisions"}],"predecessor-version":[{"id":13973,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/13881\/revisions\/13973"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media\/13882"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media?parent=13881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/categories?post=13881"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/coauthors?post=13881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}