{"id":14791,"date":"2021-02-05T14:51:32","date_gmt":"2021-02-05T18:51:32","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=14791"},"modified":"2021-02-05T20:05:10","modified_gmt":"2021-02-06T00:05:10","slug":"2021%e5%b9%b4%e3%81%ae%e5%ba%83%e5%91%8a%e6%a5%ad%e7%95%8c%e3%82%92%e8%a6%8b%e9%80%9a%e3%81%996%e3%81%a4%e3%81%ae%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89%e4%ba%88%e6%b8%ac","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%81%ae%e5%ba%83%e5%91%8a%e6%a5%ad%e7%95%8c%e3%82%92%e8%a6%8b%e9%80%9a%e3%81%996%e3%81%a4%e3%81%ae%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89%e4%ba%88%e6%b8%ac\/","title":{"rendered":"2021\u5e74\u306e\u5e83\u544a\u696d\u754c\u3092\u898b\u901a\u30596\u3064\u306e\u30c8\u30ec\u30f3\u30c9\u4e88\u6e2c"},"content":{"rendered":"<p>2020\u5e74\u306f\u3001\u3053\u308c\u307e\u3067\u4e88\u60f3\u3060\u306b\u3057\u306a\u304b\u3063\u305f\u51fa\u6765\u4e8b\u304c\u6b21\u3005\u306b\u8d77\u304d\u305f1\u5e74\u3067\u3057\u305f\u3002\u79c1\u305f\u3061\u306e\u65e5\u5e38\u3092\u4e00\u5909\u3055\u305b\u305fCOVID-19\u306e\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u3092\u306f\u3058\u3081\u3001\u6bba\u4eba\u30b9\u30ba\u30e1\u30d0\u30c1\u306e\u51fa\u73fe\u3001\u305d\u3057\u3066\u601d\u3044\u3082\u3088\u3089\u305a <a href=\"https:\/\/www.forbes.com\/sites\/suzannerowankelleher\/2020\/06\/16\/why-qr-codes-are-popping-up-everywhere-during-the-pandemic\/?sh=71c8aafac14d\" target=\"_blank\" rel=\"noopener noreferrer\">\u518d\u3073\u811a\u5149\u3092\u6d74\u3073\u308b\u3088\u3046\u306b\u306a\u3063\u305fQR\u30b3\u30fc\u30c9<\/a> \u306a\u3069\u3001\u591a\u304f\u306e\u5909\u5316\u304c\u76f8\u6b21\u3044\u3060\u3053\u3068\u3067\u3001\u5e83\u544a\u4e3b\u306f\u305d\u308c\u307e\u3067\u7df4\u308a\u4e0a\u3052\u3066\u304d\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u3044\u3063\u305f\u3093\u767d\u7d19\u306b\u623b\u3057\u3001\u305d\u306e\u6642\u3005\u306e\u72b6\u6cc1\u306b\u5fdc\u3058\u305f\u67d4\u8edf\u306a\u5bfe\u5fdc\u30fb\u9069\u5fdc\u3092\u4f59\u5100\u306a\u304f\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u884c\u52d5\u3068\u5e83\u544a\u696d\u754c\u306e\u52d5\u5411\u306f\u591a\u304f\u304c\u672a\u77e5\u306e\u9818\u57df\u3067\u306f\u3042\u308b\u3082\u306e\u306e\u3001\u3044\u304f\u3064\u304b\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308c\u3070\u3001\u4eca\u5e74\u306e\u898b\u901a\u3057\u3084\u5e83\u544a\u4e3b\u306b\u6c42\u3081\u3089\u308c\u308b\u5bfe\u7b56\u30fb\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u7b56\u5b9a\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<p>\u672c\u30d6\u30ed\u30b0\u3067\u306f\u3001\u3059\u3079\u3066\u306e\u5e83\u544a\u4e3b\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d2021\u5e74\u306e6\u3064\u306e\u30c8\u30ec\u30f3\u30c9\u4e88\u6e2c\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><strong>1. 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href=\"https:\/\/www.criteo.com\/blog\/consumer-loyalty-trends\/\">\u8cb7\u3044\u7269\u5ba2\u306e53\uff05<\/a>\u304c\u3001\u300c\u5916\u51fa\u81ea\u7c9b\u306e\u671f\u9593\u4e2d\u306b\u5c11\u306a\u304f\u3068\u30821\u3064\u4ee5\u4e0a\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u65b9\u6cd5\u3092\u65b0\u305f\u306b\u767a\u898b\u3057\u3001\u305d\u308c\u3092\u4eca\u5f8c\u3082\u5229\u7528\u3057\u305f\u3044\u300d\u3068\u56de\u7b54\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u6628\u5e74\u306b\u5f15\u304d\u7d9a\u304d\u5e83\u544a\u4e3b\u306b\u3088\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u6295\u8cc7\u306f\u5897\u52a0\u3059\u308b\u3053\u3068\u304c\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u540c\u3058Criteo\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3067\u306f\u3001\u8cb7\u3044\u7269\u5ba2\u306e85\uff05\u304c\u300c\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u4e2d\u306b\u65b0\u305f\u306b\u5229\u7528\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u5e97\u8217\u3067\u4eca\u5f8c\u3082\u8cfc\u5165\u3059\u308b\u3060\u308d\u3046\u300d\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3064\u307e\u308a\u3001\u5e83\u544a\u4e3b\u306f\u8cfc\u5165\u3092\u4fc3\u3059\u3060\u3051\u3067\u306a\u304f\u3001\u4eca\u5f8c\u6570\u5e74\u306b\u308f\u305f\u3063\u3066\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5f37\u5316\u306b\u52aa\u3081\u308b\u3079\u304d\u3067\u3042\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u72b6\u6cc1\u304b\u3089\u3001\u5e83\u544a\u4e3b\u306f\u4eca\u5e74\u3001\u4eee\u60f3\u30a4\u30d9\u30f3\u30c8\u3084\u6709\u6599\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u3092\u6a2a\u65ad\u3057\u305f\u6295\u8cc7\u3092\u62e1\u5927\u3059\u308b\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002Criteo\u304c\u6700\u8fd1\u5b9f\u65bd\u3057\u305f\u300cCOVID-19\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53ca\u307c\u3057\u305f\u5f71\u97ff\u300d\u306b\u95a2\u3059\u308b\u30a2\u30f3\u30b1\u30fc\u30c8\u3067\u306f\u3001\u7c73\u56fd\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u4e0a\u7d1a\u8cac\u4efb\u8005100\u4eba\u306b\u5bfe\u3057\u3066\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u306e\u767a\u751f\u306b\u3069\u306e\u3088\u3046\u306b\u9069\u5fdc\u3057\u305f\u304b\u3092\u5c0b\u306d\u305f\u3068\u3053\u308d\u300147\uff05\u304c\u4eca\u5f8c6\uff5e12\u30ab\u6708\u306e\u9593\u3067\u6709\u6599\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e88\u7b97\u914d\u5206\u3092\u904e\u53bb6\u30ab\u6708\u9593\u3088\u308a\u3082\u5897\u52a0\u3059\u308b\u4e88\u5b9a\u3067\u3042\u308b\u3068\u56de\u7b54\u3057\u3066\u304a\u308a\u3001\u30ed\u30c3\u30af\u30c0\u30a6\u30f3\u304c\u9577\u5f15\u3051\u3070\u3053\u306e\u6570\u5b57\u306f\u3055\u3089\u306b\u5897\u3048\u308b\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><strong>\u00a0<\/strong><strong>3. <\/strong><strong>\u30b3\u30cd\u30af\u30c6\u30c3\u30c9<\/strong><strong>TV<\/strong><strong>\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e3b\u529b\u306b<\/strong><\/h3>\n<p><strong>\u00a0<\/strong>E\u30b3\u30de\u30fc\u30b9\u306e\u7740\u5b9f\u306a\u6210\u9577\u3068\u3068\u3082\u306b\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08CTV\uff09\u3068\u30aa\u30fc\u30d0\u30fc\u30b6\u30c8\u30c3\u30d7\uff08OTT\uff09\u30c7\u30d0\u30a4\u30b9\u306e\u5229\u7528\u3082\u3053\u3053\u6570\u5e74\u3067\u5897\u52a0\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u304c\u3001\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u306b\u3088\u3063\u3066\u3053\u306e\u52d5\u304d\u306b\u3082\u62cd\u8eca\u304c\u304b\u304b\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u3053\u3068\u306f\u3001\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066CTV\uff0fOTT\u30c7\u30d0\u30a4\u30b9\u3067\u6d88\u8cbb\u8005\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u3053\u3068\u306e\u91cd\u8981\u6027\u304c\u4eca\u5f8c\u307e\u3059\u307e\u3059\u9ad8\u307e\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u307e\u3059\u3002\u6628\u5e74\u3060\u3051\u3067\u3082<a href=\"https:\/\/www.adexchanger.com\/tv-2\/not-a-good-year-for-pay-tv-more-than-6-million-us-households-will-cut-the-cord-in-2020\/#:~:text=%C2%BB-,Not%20A%20Good%20Year%20For%20Pay%20TV%3A%20More%20Than%206,Cut%20The%20Cord%20In%202020&amp;text=Roughly%206.6%20million%20United%20States,biggest%20drop%20eMarketer%20has%20observed.\" target=\"_blank\" rel=\"noopener noreferrer\">\u7c73\u56fd\u306e660\u4e07\u4e16\u5e2f<\/a>\u304c\u30b1\u30fc\u30d6\u30ebTV\u3092\u89e3\u7d04\u3057\u305f\u3068\u3044\u3046eMarketer\u306e\u30ec\u30dd\u30fc\u30c8\u304b\u3089\u3082\u3001\u3053\u306e\u30c8\u30ec\u30f3\u30c9\u3078\u306e\u5bfe\u5fdc\u304c\u6025\u52d9\u3067\u3042\u308b\u3053\u3068\u304c\u4f3a\u3048\u307e\u3059\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u306eCTV\uff0fOTT\u3078\u306e\u79fb\u884c\u306f\u3001\u3059\u3067\u306b\u5e83\u544a\u4e3b\u306e\u53ce\u76ca\u306b\u3082\u5f71\u97ff\u3092\u3082\u305f\u3089\u3057\u3066\u304a\u308a\u3001\u3053\u308c\u3092\u88dc\u5b8c\u3059\u308b\u305f\u3081\u306b\u3082CTV\uff0fOTT\u304b\u3089\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u55ab\u7dca\u306e\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002CTV\uff0fOTT\u306e\u5229\u7528\u8005\u306e\u5897\u52a0\u3068\u6bd4\u4f8b\u3057\u3066\u3001\u3053\u308c\u3089\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8996\u8074\u3059\u308b\u6642\u9593\u3082\u5897\u52a0\u3057\u3066\u304a\u308a\u3001<a href=\"https:\/\/www.nielsen.com\/us\/en\/blog\/article\/2020\/connected-tv-usage-remains-above-pre-covid-19-levels-as-traditional-tv-viewing-normalizes\/\" target=\"_blank\" rel=\"noopener noreferrer\">Nielsen<\/a>\u306b\u3088\u308b\u3068CTV\u30c7\u30d0\u30a4\u30b9\u306e\u7dcf\u4f7f\u7528\u6642\u9593\u306f\u5916\u51fa\u81ea\u7c9b\u306e\u751f\u6d3b\u304c\u59cb\u307e\u308b\u3068\u540c\u6642\u306b\u4f38\u3073\u59cb\u3081\uff082020\u5e743\u670830\u65e5\u6642\u70b9\uff09\u3001\u73fe\u5728\u306b\u81f3\u3063\u3066\u306f\u524d\u5e74\u6bd4\u306781\uff05\u5897\u306b\u9054\u3057\u3066\u304a\u308a\u30011\u9031\u9593\u5f53\u305f\u308a\u306eCTV\u306e\u5408\u8a08\u5229\u7528\u6642\u9593\u306f40\u5104\u6642\u9593\u8fd1\u304f\u306b\u4e0a\u308a\u307e\u3059\u3002<\/p>\n<h3><strong>\u00a0<\/strong><strong>4. <\/strong><strong>\u4f9d\u7136\u3068\u3057\u3066\u91cd\u8981\u306a\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u306e\u8ab2\u984c<\/strong><\/h3>\n<p>\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u3092\u91cd\u8996\u3059\u3079\u304f\u30012020\u5e74\u306f\u5e83\u544a\u4e88\u7b97\u306e\u6295\u4e0b\u5148\u306b\u5bfe\u3057\u3066\u4e00\u5c64\u614e\u91cd\u306b\u306a\u308a\u3001\u8aa4\u3063\u305f\u60c5\u5831\u3084\u30d8\u30a4\u30c8\u30b9\u30d4\u30fc\u30c1\u306e\u62e1\u6563\u3092\u5236\u5fa1\u3067\u304d\u306a\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u306f\u53b3\u3057\u3044\u53cd\u5bfe\u59ff\u52e2\u3092\u6253\u3061\u51fa\u3059\u5e83\u544a\u4e3b\u304c\u591a\u304f\u898b\u3089\u308c\u307e\u3057\u305f\u3002Criteo\u306e\u300cCOVID-19\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53ca\u307c\u3057\u305f\u5f71\u97ff\u300d\u306b\u95a2\u3059\u308b\u30a2\u30f3\u30b1\u30fc\u30c8\u3067\u306f\u3001\u7c73\u56fd\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306e4\u4eba\u4e2d3\u4eba\u304c\u300c\u30d8\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30d5\u30a7\u30a4\u30af\u30cb\u30e5\u30fc\u30b9\u306b\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981\u300d\u3068\u56de\u7b54\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3082\u3001\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u304c\u6700\u512a\u5148\u4e8b\u9805\u3067\u3042\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3053\u3068\u306f\u30cd\u30c3\u30c8\u5e83\u544a\u696d\u754c\u56e3\u4f53\u306eInteractive Advertising Bureau\uff08IAB\uff09\u304c\u6700\u8fd1\u5b9f\u65bd\u3057\u305f<a href=\"https:\/\/iabeurope.eu\/blog\/iab-europe-announces-results-of-its-brand-safety-poll\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8abf\u67fb<\/a>\u3067\u3082\u88cf\u4ed8\u3051\u3089\u308c\u3066\u304a\u308a\u300177\uff05\u3092\u8d85\u3048\u308b\u696d\u754c\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u304c\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u3092\u91cd\u8981\u306a\u512a\u5148\u4e8b\u9805\u3068\u3057\u3066\u6319\u3052\u3066\u3044\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u5e83\u544a\u4e3b\u306f\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3084\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3092\u4fdd\u8b77\u30fb\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u3001\u5e83\u544a\u306e\u914d\u4fe1\u5148\u3092\u3088\u308a\u52b9\u679c\u7684\u306b\u5236\u5fa1\u3067\u304d\u308b\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6c42\u3081\u308b\u3088\u3046\u306b\u306a\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<h3><strong>\u00a0<\/strong><strong>5. <\/strong><strong>\u65b0\u305f\u306a\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u958b\u767a\u306b\u5411\u3051\u305f\u3001\u696d\u754c\u5185\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u304c\u672c\u683c\u5316<\/strong><\/h3>\n<p>\u5e83\u544a\u696d\u754c\u3067\u4eca\u3001\u6700\u3082\u91cd\u8996\u3055\u308c\u3066\u3044\u308b\u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\u306e1\u3064\u304c\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306b\u4f9d\u5b58\u3057\u306a\u3044\u65b0\u3057\u3044\u30aa\u30f3\u30e9\u30a4\u30f3ID\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u958b\u767a\u30fb\u5c0e\u5165\u3067\u3059\u3002\u3053\u308c\u306f\u5e83\u544a\u4e3b\u304b\u3089\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u30a2\u30c9\u30c6\u30af\u4f01\u696d\u3001\u6d88\u8cbb\u8005\u306b\u81f3\u308b\u307e\u3067\u3001\u696d\u754c\u5168\u4f53\u306b\u5f71\u97ff\u3059\u308b\u7279\u5225\u306a\u53d6\u308a\u7d44\u307f\u3067\u3042\u308a\u3001\u30c6\u30b9\u30c8\u904b\u7528\u3092\u884c\u3046\u7d71\u5408\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u958b\u767a\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u3079\u304f\u9032\u3081\u3089\u308c\u3066\u3044\u308bCriteo\u3068<a href=\"https:\/\/www.criteo.com\/news\/press-releases\/2020\/10\/criteo-joins-open-source-unified-id-initiative\/\">The Trade Desk\u306e\u5354\u50cd<\/a>\u3092\u306f\u3058\u3081\u3001\u3053\u308c\u307e\u3067\u306f\u8003\u3048\u3089\u308c\u306a\u304b\u3063\u305f\u3055\u307e\u3056\u307e\u306a\u5e83\u544a\u30d7\u30ec\u30fc\u30e4\u30fc\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u304c\u751f\u307e\u308c\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<h3><strong>6. 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href=\"http:\/\/www.criteo.com\/jp\/blog\/%e3%82%b7%e3%83%a7%e3%83%83%e3%83%94%e3%83%b3%e3%82%b0%e3%82%b7%e3%83%bc%e3%82%ba%e3%83%b3%e3%81%ae%e3%83%94%e3%83%bc%e3%82%af%e3%82%92%e6%9c%80%e5%a4%a7%e9%99%90%e3%81%ab%e6%b4%bb%e7%94%a8%e3%81%99\/\">\u300c\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\uff08COVID-19\uff09\u611f\u67d3\u62e1\u5927\u306e\u30d4\u30fc\u30af\u304b\u3089\u56de\u5fa9\u671f\u3078\u300d<\/a>\u3067\u306f\u3001\u6b27\u5dde\u3067\u306f33\uff05\u3001\u7c73\u56fd\u3067\u306f41\uff05\u306e\u6d88\u8cbb\u8005\u304c\u3001\u300c\u6625\u3068\u6bd4\u3079\u3066\u3001\u79cb\u306b\u306f\u5b9f\u5e97\u8217\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u304c\u5feb\u9069\u306b\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u300d\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u5b9f\u5e97\u8217\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306b\u5bfe\u3059\u308b\u4fe1\u983c\u5ea6\u304c\u3001\u56de\u5fa9\u50be\u5411\u306b\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5b9f\u5e97\u8217\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u4f53\u9a13\u306e\u5909\u5316\u3068\u3057\u3066\u306f\u3001\u611f\u67d3\u4e88\u9632\u5bfe\u7b56\u306e\u5f37\u5316\u306b\u52a0\u3048\u3066\u3001\u5e97\u5185\u306e\u6ede\u5728\u6642\u9593\u3092\u3067\u304d\u308b\u9650\u308a\u6291\u5236\u3059\u308b\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u300c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8cfc\u5165\u3057\u3001\u5e97\u8217\u3067\u53d7\u3051\u53d6\u308b\u300dBOPUS\u30b5\u30fc\u30d3\u30b9\u3084\u3001\u7121\u4eba\u30ec\u30b8\u306a\u3069\u306e\u30c7\u30b8\u30bf\u30eb\u53d6\u5f15\u306f\u3001\u73fe\u5728\u306e\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3078\u6700\u9069\u5316\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002eMarketer\u304c\u516c\u958b\u3057\u3066\u3044\u308b2020\u5e745\u6708\u6642\u70b9\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u30af\u30ea\u30c3\u30af\uff06\u30b3\u30ec\u30af\u30c8\u306b\u3088\u308b\u4eca\u5e74\u306e\u7c73\u56fd\u306eE\u30b3\u30de\u30fc\u30b9\u58f2\u4e0a\u306f60.4\uff05\u8df3\u306d\u4e0a\u304c\u308a\u3001585\u51042,000\u4e07\u30c9\u30eb\u306b\u9054\u3059\u308b\u3068\u898b\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u5f53\u7136\u3001\u5e83\u544a\u4e3b\u306f\u9867\u5ba2\u306e\u9593\u3067\u5229\u7528\u304c\u5897\u52a0\u3057\u3064\u3064\u3042\u308b\u3053\u3046\u3057\u305f\u6a5f\u80fd\u306b\u5bfe\u5fdc\u53ef\u80fd\u306a\u5c0f\u58f2\u696d\u8005\u3068\u9023\u643a\u3057\u305f\u3044\u3068\u8003\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>2021\u5e74\u3001\u529b\u5f37\u3044\u30b9\u30bf\u30fc\u30c8\u3092\u5207\u308b\u306b\u3042\u305f\u3063\u3066\u3001\u3059\u3067\u306b\u3053\u308c\u3060\u3051\u306e\u3053\u3068\u304c\u5206\u304b\u3063\u3066\u3044\u308b\u306e\u306a\u3089\u3001\u5b89\u5fc3\u3057\u3066\u6e96\u5099\u3092\u9032\u3081\u3089\u308c\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f\u4eca\u56de\u3054\u7d39\u4ecb\u3057\u305f\u30c8\u30ec\u30f3\u30c9\u4e88\u6e2c\u3092\u6d3b\u304b\u3059\u305f\u3081\u306b\u306f\u3001\u67d4\u8edf\u3067\u6a5f\u654f\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u6226\u7565\u306e\u3082\u3068\u3067\u3001\u60f3\u5b9a\u5916\u306e\u4e8b\u614b\u306b\u3082\u9069\u5fdc\u3067\u304d\u308b\u4f59\u5730\u3092\u6b8b\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u30022021\u5e74\u306f\u65b0\u305f\u306a\u671f\u5f85\u3082\u5e83\u304c\u3063\u3066\u3044\u308b\u3060\u3051\u306b\u3001\u4f55\u304c\u8d77\u304d\u305f\u3068\u3057\u3066\u3082\u5e83\u544a\u4e3b\u306e\u7686\u3055\u307e\u306f\u6301\u3066\u308b\u529b\u3092\u6700\u5927\u9650\u306b\u767a\u63ee\u3057\u3001\u6210\u529f\u3092\u53ce\u3081\u3089\u308c\u308b\u3068\u4fe1\u3058\u3066\u3044\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2020\u5e74\u306f\u3001\u3053\u308c\u307e\u3067\u4e88\u60f3\u3060\u306b\u3057\u306a\u304b\u3063\u305f\u51fa\u6765\u4e8b\u304c\u6b21\u3005\u306b\u8d77\u304d\u305f1\u5e74\u3067\u3057\u305f\u3002\u79c1\u305f\u3061\u306e\u65e5\u5e38\u3092\u4e00\u5909\u3055\u305b\u305fCOVID-1 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