{"id":14850,"date":"2021-02-14T17:15:13","date_gmt":"2021-02-14T21:15:13","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=14850"},"modified":"2021-02-14T17:36:16","modified_gmt":"2021-02-14T21:36:16","slug":"2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/","title":{"rendered":"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee"},"content":{"rendered":"<p>\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6025\u5897\u3057\u3066\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30a2\u30e1\u30ea\u30ab\u306e\u52d5\u753b\u914d\u4fe1\u5927\u624b\u30cd\u30c3\u30c8\u30d5\u30ea\u30c3\u30af\u30b9\u306e2020\u5e7410\u6708\uff5e12\u6708\u671f\u306e\u58f2\u4e0a\u9ad8\u306f\u524d\u5e74\u540c\u671f\u6bd422\uff05\u5897\u306e66\u51044444\u4e07\u30c9\u30eb\uff08\u7d046900\u5104\u5186\uff09\u3068\u904e\u53bb\u6700\u9ad8\u3092\u66f4\u65b0\u3001\u6709\u6599\u4f1a\u54e1\u6570\u3082\u904e\u53bb\u6700\u9ad8\u306e2\u5104366\u4e07\u4eba\u3092\u8d85\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30d1\u30bd\u30b3\u30f3\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u697d\u3057\u3080\u306e\u304c\u4e3b\u6d41\u3060\u3063\u305f\u52d5\u753b\u3092\u30c6\u30ec\u30d3\u3067\u8996\u8074\u3059\u308b\u4eba\u3082\u5897\u3048\u3066\u304a\u308a\u3001\u305f\u3068\u3048\u30702020\u5e743\u6708\u306eYou Tube\u52d5\u753b\u306e\u30c6\u30ec\u30d3\u753b\u9762\u3067\u306e\u7dcf\u8996\u8074\u6642\u9593\u306f\u3001\u524d\u5e74\u540c\u6708\u6bd4\u306780\uff05\u3082\u306e\u4f38\u3073\u3092\u8a18\u9332\u3057\u3066\u3044\u307e\u3059\u3002\u65e5\u672c\u3067\u3082\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30c6\u30ec\u30d3\u306f\u6025\u901f\u306b\u666e\u53ca\u3057\u3066\u304a\u308a\u30012019\u5e74\u306b\u7dcf\u52d9\u7701\u304c\u304a\u3053\u306a\u3063\u305f\u300c\u4ee4\u548c\u5143\u5e74\u901a\u4fe1\u5229\u7528\u52d5\u5411\u8abf\u67fb\u300d\u3067\u306f\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u306e\u500b\u4eba\u5229\u7528\u7387\u306f13.5%\u3068\u3001\u524d\u5e74\uff086.5\uff05\uff09\u306e\u500d\u4ee5\u4e0a\u306b\u5897\u52a0\u3002\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306b\u3088\u308b\u300c\u5de3\u3054\u3082\u308a\u300d\u304c\u8ffd\u3044\u98a8\u3068\u306a\u308a\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u306e\u666e\u53ca\u62e1\u5927\u306f\u5f53\u5206\u306e\u9593\u3001\u7d9a\u304f\u3082\u306e\u3068\u307f\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u306e\u666e\u53ca\u306b\u4f34\u3044\u3001\u6ce8\u76ee\u3092\u96c6\u3081\u3066\u3044\u308b\u306e\u304c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u306b\u914d\u4fe1\u3059\u308b\u52d5\u753b\u5e83\u544a\u30fb\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u3067\u3059\u3002\u7279\u306b\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u3059\u3067\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306e\u898f\u6a21\u304c65\u51045000\u30c9\u30eb\u3092\u8d85\u3048\u3066\u304a\u308a\u3001\u4eca\u5f8c\u3082\u6210\u9577\u304c\u671f\u5f85\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3082\u3061\u308d\u3093\u3001\u65e5\u672c\u3067\u3082\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306e\u4f38\u3073\u306f\u9855\u8457\u3067\u3001SMN\u682a\u5f0f\u4f1a\u793e\u304c\u682a\u5f0f\u4f1a\u793e\u30c7\u30b8\u30bf\u30eb\u30a4\u30f3\u30d5\u30a1\u30af\u30c8\u3068\u5171\u540c\u3067\u884c\u3063\u305f\u8abf\u67fb\u306b\u3088\u308b\u3068\u30012020\u5e74\u306e\u65e5\u672c\u56fd\u5185\u306e\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306f\u524d\u5e74\u6bd41.6\u500d\u306e\u7d04102\u5104\u5186\u306b\u4e0a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u306b\u306f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u3067\u304d\u308b\u3068\u3044\u3046\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u3001\u5e83\u544a\u4e3b\u306f\u4e3b\u306b1st\u30d1\u30fc\u30c6\u30a3\u306e\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3092\u5206\u6790\u3001\u305d\u306e\u7d50\u679c\u306b\u3042\u308f\u305b\u3066\u5e83\u544a\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u3001\u5404\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u6700\u9069\u306a\u5e83\u544a\u3092\u8868\u793a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4fc3\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u5f93\u6765\u306eTV\u5e83\u544a\u306fTV\u3068\u3044\u3046\uff11\u3064\u306e\u30c7\u30d0\u30a4\u30b9\u3067\u3057\u304b\u8868\u793a\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u306fTV\u3060\u3051\u3067\u306a\u304fPC\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306a\u3069\u8907\u6570\u306e\u30c7\u30d0\u30a4\u30b9\u3092\u307e\u305f\u3044\u3067\u8868\u793a\u3067\u304d\u3001\u6a2a\u65ad\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002\u4eca\u5f8c\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u304c\u3055\u3089\u306b\u666e\u53ca\u3057\u3066\u3044\u304f\u3053\u3068\u306b\u3088\u3063\u3066\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u306e\u8cea\u304c\u4e0a\u304c\u308a\u3001\u305d\u306e\u5e83\u544a\u52b9\u679c\u304c\u5411\u4e0a\u3059\u308c\u3070\u3001\u305d\u306e\u5e02\u5834\u898f\u6a21\u306f\u307e\u3059\u307e\u3059\u62e1\u5927\u3057\u3066\u3044\u304f\u3082\u306e\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u5148\u8ff0\u306e\u8abf\u67fb\u3092\u884c\u3063\u305fSMN\u682a\u5f0f\u4f1a\u793e\u3067\u3082\u3001\u300c\u4eca\u5f8c\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30c6\u30ec\u30d3\u5e83\u544a\u306f\u3001\u30c6\u30ec\u30d3CM\u306e\u88dc\u5b8c\u7684\u306a\u5f79\u5272\u3068\u3057\u3066\u3001\u3042\u308b\u3044\u306f\u30c6\u30ec\u30d3CM\u3068\u9023\u52d5\u3055\u305b\u305f\u65b0\u3057\u3044\u4fa1\u5024\u3092\u3082\u305f\u3089\u3059\u5f79\u5272\u3092\u62c5\u3046\u3053\u3068\u304c\u671f\u5f85\u3055\u308c\u308b\u300d\u3068\u5206\u6790\u3057\u3066\u304a\u308a\u3001\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30c6\u30ec\u30d3\u5e83\u544a\u306e\u9700\u8981\u306f\u3001\u4eca\u5f8c\u4e2d\u671f\u7684\u306b\u6025\u901f\u306b\u62e1\u5927\u3059\u308b\u300d\u3068\u3057\u3066\u30012024\u5e74\u306e\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u306e\u5e02\u5834\u898f\u6a21\u306f558\u5104\u5186\u306b\u9054\u3059\u308b\u3068\u306e\u4e88\u60f3\u3092\u6253\u3061\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u5f8c\u306f\u52d5\u753b\u306e\u8996\u8074\u4e2d\u306b\u540c\u3058\u5e83\u544a\u304c\u4f55\u5ea6\u3082\u914d\u4fe1\u3055\u308c\u3066\u3057\u307e\u3046\u30d5\u30ea\u30af\u30a8\u30f3\u30b7\u2015\u306a\u3069\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u306b\u304a\u3053\u308a\u304c\u3061\u306a\u554f\u984c\u3092\u30af\u30ea\u30a2\u3057\u3001\u5e83\u544a\u4e3b\u3068\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u53cc\u65b9\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3059\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u5e83\u544a\u306e\u4ed5\u7d44\u307f\u306e\u6574\u5099\u304c\u6025\u304c\u308c\u307e\u3059\u3002<\/p>\n<p>\u51fa\u5178\uff1a<a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000200.000013903.html\" target=\"_blank\" rel=\"noopener noreferrer\">SMN\u682a\u5f0f\u4f1a\u793e\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":14851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"coauthors":[],"class_list":{"0":"post-14850","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-tech"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee | JP - Criteo.com<\/title>\n<meta name=\"description\" content=\"\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6025\u5897\u3057\u3066\u3044\u307e\u3059\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee | JP - Criteo.com\" \/>\n<meta property=\"og:description\" content=\"\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6025\u5897\u3057\u3066\u3044\u307e\u3059\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/jp\/blog\/2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9tv\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee\/\" \/>\n<meta property=\"og:site_name\" content=\"JP - Criteo.com\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-14T21:15:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-14T21:36:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Karen Mangonon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karen Mangonon\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": [\n\t                \"Article\",\n\t                \"BlogPosting\"\n\t            ],\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#article\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/\"\n\t            },\n\t            \"author\": {\n\t                \"name\": \"Karen Mangonon\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\"\n\t            },\n\t            \"headline\": \"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee\",\n\t            \"datePublished\": \"2021-02-14T21:15:13+00:00\",\n\t            \"dateModified\": \"2021-02-14T21:36:16+00:00\",\n\t            \"mainEntityOfPage\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/\"\n\t            },\n\t            \"wordCount\": 28,\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg\",\n\t            \"keywords\": [\n\t                \"Consumer Trends\",\n\t                \"COVID-19\",\n\t                \"Digital Marketing\"\n\t            ],\n\t            \"articleSection\": [\n\t                \"\u30a2\u30c9\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\"\n\t            ],\n\t            \"inLanguage\": \"ja\"\n\t        },\n\t        {\n\t            \"@type\": \"ImageObject\",\n\t            \"inLanguage\": \"ja\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#primaryimage\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg\",\n\t            \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg\",\n\t            \"width\": 1280,\n\t            \"height\": 850,\n\t            \"caption\": \"Photo by Pixabay on pexels.com\"\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.criteo.com\/jp\/\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"Organization\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#organization\",\n\t            \"name\": \"Criteo\",\n\t            \"alternateName\": \"Criteo corp\",\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/\",\n\t            \"logo\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\",\n\t                \"url\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"contentUrl\": \"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg\",\n\t                \"width\": 118,\n\t                \"height\": 24,\n\t                \"caption\": \"Criteo\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/\"\n\t            }\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95\",\n\t            \"name\": \"Karen Mangonon\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ja\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b\",\n\t                \"url\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g\",\n\t                \"caption\": \"Karen Mangonon\"\n\t            },\n\t            \"url\": \"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee | JP - Criteo.com","description":"\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6025\u5897\u3057\u3066\u3044\u307e\u3059\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/","og_locale":"ja_JP","og_type":"article","og_title":"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee | JP - Criteo.com","og_description":"\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u3001\u4e16\u754c\u7684\u306b\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306b\u63a5\u7d9a\u3055\u308c\u305f\u30c6\u30ec\u30d3\u7aef\u672b\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6025\u5897\u3057\u3066\u3044\u307e\u3059\u3002","og_url":"https:\/\/www.criteo.com\/jp\/blog\/2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9tv\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee\/","og_site_name":"JP - Criteo.com","article_published_time":"2021-02-14T21:15:13+00:00","article_modified_time":"2021-02-14T21:36:16+00:00","og_image":[{"width":1280,"height":850,"url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg","type":"image\/jpeg"}],"author":"Karen Mangonon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Karen Mangonon"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/"},"author":{"name":"Karen Mangonon","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95"},"headline":"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee","datePublished":"2021-02-14T21:15:13+00:00","dateModified":"2021-02-14T21:36:16+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/"},"wordCount":28,"publisher":{"@id":"https:\/\/www.criteo.com\/jp\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg","keywords":["Consumer Trends","COVID-19","Digital Marketing"],"articleSection":["\u30a2\u30c9\u30c6\u30af\u30ce\u30ed\u30b8\u30fc"],"inLanguage":"ja"},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#primaryimage","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/02\/JP-connected-tv-ads.jpg","width":1280,"height":850,"caption":"Photo by Pixabay on pexels.com"},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/jp\/blog\/2021%e5%b9%b4%e3%80%81%e3%82%b3%e3%83%8d%e3%82%af%e3%83%86%e3%83%83%e3%83%89tv%e5%ba%83%e5%91%8a%e5%b8%82%e5%a0%b4%e3%81%ab%e6%b3%a8%e7%9b%ae\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/jp\/"},{"@type":"ListItem","position":2,"name":"2021\u5e74\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9TV\u5e83\u544a\u5e02\u5834\u306b\u6ce8\u76ee"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/jp\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/b01f469c01d59bfe2d7c7518df0cea95","name":"Karen Mangonon","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.criteo.com\/jp\/#\/schema\/person\/image\/c83f1582a1626edaf9e1b721f954e18b","url":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3d45610ace3fdb8c82213910e6ae20e186f551c396ff58ad3f559d78b1c8cd8b?s=96&d=mm&r=g","caption":"Karen Mangonon"},"url":"https:\/\/www.criteo.com\/jp\/blog\/author\/karen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/14850","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/comments?post=14850"}],"version-history":[{"count":1,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/14850\/revisions"}],"predecessor-version":[{"id":14852,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/posts\/14850\/revisions\/14852"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media\/14851"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/media?parent=14850"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/categories?post=14850"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/jp\/wp-json\/wp\/v2\/coauthors?post=14850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}