{"id":15689,"date":"2021-07-11T08:52:19","date_gmt":"2021-07-11T12:52:19","guid":{"rendered":"https:\/\/www.criteo.com\/jp\/?p=15689"},"modified":"2022-03-11T02:01:41","modified_gmt":"2022-03-11T06:01:41","slug":"criteo-commerce-dashboard","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/criteo-commerce-dashboard\/","title":{"rendered":"Criteo\u30b3\u30de\u30fc\u30b9\u30c8\u30ec\u30f3\u30c9\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\uff1a20\u30ab\u56fd\u4ee5\u4e0a\u3001600\u4ee5\u4e0a\u306e\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u30c7\u30fc\u30bf\u304b\u3089\u30c8\u30ec\u30f3\u30c9\u3092\u8aad\u307f\u89e3\u304f"},"content":{"rendered":"<p>2\u4e075,000\u3092\u8d85\u3048\u308b\u30d6\u30e9\u30f3\u30c9\u3001\u5c0f\u58f2\u696d\u8005\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3067\u69cb\u6210\u3055\u308c\u308bCriteo\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u306f\u300140\u5104\u4ef6\u306e\u5546\u54c1SKU\u300125\u5104\u4eba\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u8cb7\u3044\u7269\u5ba2\u306e\u30c7\u30fc\u30bf\u304c\u52d5\u3044\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u4e16\u754c\u6700\u5927\u306eCriteo\u306e\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5168\u4f53\u3067\u30b3\u30de\u30fc\u30b9\u306e\u6210\u679c\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002Criteo\u306f<a href=\"https:\/\/www.criteo.com\/jp\/blog\/\u65b0\u3057\u3044criteo\uff1aceo\u306e\u30e1\u30fc\u30ac\u30f3\u30fb\u30af\u30e9\u30fc\u30b1\u30f3\u304b\u3089\u306e\u30e1\u30c3\u30bb\/\">#FutureIsWideOpen\uff08\u672a\u6765\u306f\u5927\u304d\u304f\u958b\u304b\u308c\u3066\u3044\u308b\uff09<\/a>\u3068\u3044\u3046\u4fe1\u5ff5\u306e\u3082\u3068\u3001\u7d99\u7d9a\u7684\u306b\u84c4\u7a4d\u3057\u3066\u304d\u305f\u30b3\u30de\u30fc\u30b9\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u8ab0\u3082\u304c\u5229\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong><a href=\"https:\/\/www.criteo.com\/jp\/blog\/commerce-trends-dashboard\/\">Criteo\u30b3\u30de\u30fc\u30b9\u30c8\u30ec\u30f3\u30c9\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9<\/a>\u306f\u3001Criteo\u306e\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u306e\u95b2\u89a7\u3001\u5206\u6790\u3001\u6bd4\u8f03\u3001\u5bfe\u6bd4\u304c\u884c\u3048\u308b\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u30c4\u30fc\u30eb\u3067\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3084\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306f\u3053\u308c\u3092\u6d3b\u7528\u3057\u3066\u3001\u73fe\u5728\u306e\u5e02\u5834\u52d5\u5411\u306e\u628a\u63e1\u3084\u4eca\u5f8c\u306e\u8a08\u753b\u7b56\u5b9a\u3092\u52b9\u7387\u5316\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<p>\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306b\u306f\u3001\u4eca\u5e74\u3068\u524d\u5e74\u3092\u6bd4\u8f03\u3067\u304d\u308b\u6708\u9593\u58f2\u4e0a\u30c8\u30ec\u30f3\u30c9\u3084\u3001\u6700\u65b0\u306e\u65e5\u6b21\u58f2\u4e0a\u30c8\u30ec\u30f3\u30c9\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u30b3\u30de\u30fc\u30b9\u30c8\u30ec\u30f3\u30c9\u306e\u30c7\u30fc\u30bf\u306f\u4e16\u754c20\u30ab\u56fd\u304b\u3089\u53ce\u96c6\u3055\u308c\u3001600\u4ef6\u306e\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u3068\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u95a2\u3059\u308b\u8a73\u7d30\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\uff0f\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u3001\u4eca\u5e74\u3068\u524d\u5e74\u306e5\u6708\u306e\u30ef\u30f3\u30d4\u30fc\u30b9\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3092\u64cd\u4f5c\u3057\u3066\u7c21\u5358\u306b\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u30d1\u30b9\u30bf\u30fb\u9eba\u985e\u306e\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u5148\u9031\u306e\u58f2\u4e0a\u30c8\u30ec\u30f3\u30c9\u3082\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u3059\u3050\u306b\u8abf\u3079\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u4f7f\u3044\u65b9\u3068<a href=\"https:\/\/www.criteo.com\/jp\/blog\/%e3%82%b3%e3%83%9e%e3%83%bc%e3%82%b9%e3%83%87%e3%83%bc%e3%82%bf%e3%81%a8%e3%81%af%ef%bc%9f\/\">\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf<\/a>\u306e\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Criteo<\/strong><strong>\u30b3\u30de\u30fc\u30b9\u30c8\u30ec\u30f3\u30c9\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u4f7f\u3044\u65b9<\/strong><\/h3>\n<p><strong>YoY Monthly Trends<\/strong><strong>\uff08\u524d\u5e74\u6bd4\u306e\u6708\u9593\u30c8\u30ec\u30f3\u30c9\uff09<\/strong>\u30d3\u30e5\u30fc\u3067\u306f\u3001\u30c9\u30ed\u30c3\u30d7\u30c0\u30a6\u30f3\u30e1\u30cb\u30e5\u30fc\u304b\u3089<strong>\u56fd<\/strong>\u3001<strong>\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc<\/strong>\u3001<strong>\u5546\u54c1\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc<\/strong>\u3092\u9078\u629e\u3059\u308b\u3060\u3051\u3067\u3001\u6307\u5b9a\u3057\u305f\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u3068\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u58f2\u4e0a\u30c8\u30ec\u30f3\u30c9\u3092\u4e00\u76ee\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u6b21\u306e\u30b0\u30e9\u30d5\u306f\u7c73\u56fd\u306e\u300c\u30ef\u30f3\u30d4\u30fc\u30b9\u300d\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u58f2\u4e0a\u52d5\u5411\u3092\u793a\u3057\u305f\u3082\u306e\u3067\u30012021\u5e745\u6708\u306f2020\u5e74\u540c\u6708\u6bd4\u3067178%\u5897\u3068\u3044\u3046\u5927\u304d\u306a\u4f38\u3073\u304c\u898b\u3089\u308c\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.criteo.com\/blog\/commerce-trends-dashboard\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15690 size-full\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US.png\" alt=\"YoY monthly sales trend for dresses category, US\" width=\"2048\" height=\"733\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US.png 2048w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US-300x107.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US-1024x367.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US-768x275.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Dresses-US-1536x550.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p>\n<p>\u6b21\u306e\u30b0\u30e9\u30d5\u306f\u3001\u82f1\u56fd\u306b\u304a\u3051\u308b\u30ce\u30fc\u30c8PC\u306e\u58f2\u4e0a\u3067\u3059\u30022\u6708\u306b\u524d\u5e74\u540c\u6708\u6bd4\u306791%\u5897\u52a0\u3057\u3066\u30d4\u30fc\u30af\u306b\u9054\u3057\u305f\u5f8c\u30014\u6708\u30685\u6708\u306b\u3082\u518d\u3073\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.criteo.com\/blog\/commerce-trends-dashboard\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15692 size-full\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK.png\" alt=\"YoY monthly sales of laptops, UK\" width=\"2048\" height=\"733\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK.png 2048w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK-300x107.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK-1024x367.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK-768x275.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/YoY-Monthly-Sales-Trend-Laptops-UK-1536x550.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>2021 Daily Trends<\/strong><strong>\uff08\u30c7\u30a4\u30ea\u30fc\u30c8\u30ec\u30f3\u30c9\uff09<\/strong>\u30d3\u30e5\u30fc\u3067\u306f\u3001\u65e5\u3001\u9031\u5358\u4f4d\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u7d30\u304b\u304f\u78ba\u8a8d\u3067\u304d\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3084\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u30a4\u30f3\u30d9\u30f3\u30c8\u30ea\u3092\u4eca\u3059\u3050\u8abf\u6574\u3059\u3079\u304d\u304b\u3069\u3046\u304b\u306e\u5224\u65ad\u6750\u6599\u3068\u3057\u3066\u5229\u7528\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u306b\u306f\u3001\u307e\u305a\u4e0b\u90e8\u306e\u30e1\u30cb\u30e5\u30fc\u30d0\u30fc\u306e\u300cGo to 2021 Daily Trends\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u6b21\u306b\u30c7\u30fc\u30bf\u3092\u8868\u793a\u3059\u308b<strong>\u56fd<\/strong>\u3068<strong>\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc<\/strong>\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u30c7\u30fc\u30bf\u306e\u7bc4\u56f2\u306f\u30b9\u30e9\u30a4\u30c0\u30fc\u3067\u9078\u629e\u3067\u304d\u307e\u3059\u3002\u7279\u5b9a\u306e\u30b5\u30d6\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u8868\u793a\u3059\u308b\u306b\u306f\u3001\u53f3\u5074\u306e\u30e1\u30cb\u30e5\u30fc\u304b\u3089\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p>\u6b21\u306e\u4f8b\u306f\u3001\u30c9\u30a4\u30c4\u306e\u30ef\u30a4\u30f3\u306e\u58f2\u4e0a\u52d5\u5411\u3092\u793a\u3059\u30b0\u30e9\u30d5\u3067\u3059\u30025\u67082\u65e5\u306b\u58f2\u4e0a\u306f\u30d4\u30fc\u30af\u3092\u8fce\u3048\u30012021\u5e741\u6708\u521d\u65ec\u3068\u6bd4\u3079\u306683%\u5897\u52a0\u3057\u305f\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.criteo.com\/blog\/commerce-trends-dashboard\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15694 size-full\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2.png\" alt=\"daily sales of wine, Germany\" width=\"2048\" height=\"733\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2.png 2048w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2-300x107.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2-1024x367.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2-768x275.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Wine-Germany-2-1536x550.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p>\n<p>\u6b21\u306e\u65e5\u672c\u306e\u30b0\u30e9\u30d5\u3067\u306f\u3001\u7b2c2\u56db\u534a\u671f\u306b\u30d8\u30a2\u30b1\u30a2\u5546\u54c1\u306e\u58f2\u4e0a\u304c\u4f38\u3073\u305f\u3053\u3068\u304c\u898b\u3066\u3068\u308c\u307e\u3059\u3002\u3053\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u727d\u5f15\u3057\u305f\u306e\u306f\u3001\u30b7\u30e3\u30f3\u30d7\u30fc\uff0f\u30b3\u30f3\u30c7\u30a3\u30b7\u30e7\u30ca\u30fc\u3068\u30d8\u30a2\u30b9\u30bf\u30a4\u30ea\u30f3\u30b0\u5546\u54c1\u3067\u3057\u305f\u3002<\/p>\n<p><a href=\"https:\/\/www.criteo.com\/blog\/commerce-trends-dashboard\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15696 size-full\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan.png\" alt=\"daily sales of health and beauty category, Japan\" width=\"2048\" height=\"733\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan.png 2048w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan-300x107.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan-1024x367.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan-768x275.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/07\/Daily-Sales-Trend-Health-Beauty-Japan-1536x550.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" 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