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loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-16275\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min.png\" alt=\"\" width=\"1403\" height=\"800\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min.png 1403w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min-300x171.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min-1024x584.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min-768x438.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2021\/09\/JP-commerce-media-platform-graphic-min-630x359.png 630w\" sizes=\"auto, (max-width: 1403px) 100vw, 1403px\" 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AI\u30a8\u30f3\u30b8\u30f3\u304c\u7279\u5b9a\u3057\u305f\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u30fb\u8cfc\u5165\u610f\u6b32\u306b\u95a2\u3059\u308b\u30b7\u30b0\u30ca\u30eb\u3092\u6d3b\u7528\u3057\u3066\u30c7\u30fc\u30bf\u3092\u5f37\u5316\u3057\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u3078\u306e\u7406\u89e3\u3092\u6df1\u3081\u307e\u3059\u3002<\/li>\n<li>\u6700\u7d42\u7684\u306b\u306f\u3001\u69d8\u3005\u306a\u30bf\u30a4\u30d7\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u3001\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306b\u5bfe\u5fdc\u3057\u305f\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u4f7f\u3063\u3066\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u69cb\u7bc9\u3057\u3001\u30c7\u30fc\u30bf\u3092\u6d3b\u6027\u5316\u3057\u307e\u3059\u3002<\/li>\n<\/ol>\n<h3><strong>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30fb\u30e1\u30c7\u30a3\u30a2\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u6a5f\u80fd\u3068\u7279\u5fb4<\/strong><\/h3>\n<p>Criteo\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30fb\u30e1\u30c7\u30a3\u30a2\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u552f\u4e00\u7121\u4e8c\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3078\u3068\u9ad8\u3081\u3066\u3044\u308b\u306e\u306f\u3001\u5353\u8d8a\u3057\u305f\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u3068AI\u306e\u878d\u5408\u3068\u3001\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c8\u304a\u3088\u3073\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9\u306e\u4e21\u65b9\u3067\u78ba\u7acb\u3057\u305f\u7279\u6a29\u7684\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u3067\u3042\u308a\u3001\u3053\u308c\u3053\u305d\u304cCriteo\u306a\u3089\u3067\u306f\u306e\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30b7\u30e7\u30c3\u30d1\u30fc\u30b0\u30e9\u30d5\uff1a\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306e\u4e16\u754c\u6700\u5927\u7d1a\u306e\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8<\/p>\n<ul>\n<li>1\u65e5\u3042\u305f\u308a6.5\u5104\u4eba\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/li>\n<li>\u6708\u959320\u5104\u4eba\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/li>\n<li>40\u5104\u4ef6\u306e\u5546\u54c1SKU\u3068\u6570\u5343\u4ef6\u306e\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc<\/li>\n<li>100\u4ee5\u4e0a\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u5e02\u5834<\/li>\n<\/ul>\n<p><strong>\u30d0\u30a4\u30e4\u30fc\u30a4\u30f3\u30c7\u30c3\u30af\u30b9<\/strong>\u30b7\u30e7\u30c3\u30d1\u30fc\u30b0\u30e9\u30d5\u306e\u30c7\u30fc\u30bf\u3092\u3001\u4efb\u610f\u306eID\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u57fa\u3065\u3044\u3066\u3001\u30b7\u30f3\u30d7\u30eb\u3067\u4f7f\u3044\u3084\u3059\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3068\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u30fb\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u5909\u63db\u3059\u308b\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30fb\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u3068\u30a2\u30af\u30c6\u30a3\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u30c4\u30fc\u30eb\u30bb\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p><strong>\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u898f\u5236\u3092\u9075\u5b88\u3057\u305f\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30fb\u30ea\u30fc\u30c1<\/strong><\/p>\n<ul>\n<li>2\u4e07\u3092\u8d85\u3048\u308b\u5c0f\u58f2\u696d\u8005\u3068\u30d6\u30e9\u30f3\u30c9<\/li>\n<li>5,000\u306e\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3068\u306e\u76f4\u63a5\u7684\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/li>\n<li>100\u3092\u8d85\u3048\u308b\u4e16\u754c\u30c8\u30c3\u30d7\u30ec\u30d9\u30eb\u306e\u5c0f\u58f2\u696d\u8005<\/li>\n<\/ul>\n<p><strong>Criteo AI<\/strong><strong>\u30a8\u30f3\u30b8\u30f3<\/strong>Criteo\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u7406\u89e3\u3084\u3001\u4e88\u6e2c\u5165\u672d\u3001\u5546\u54c1\u30ec\u30b3\u30e1\u30f3\u30c9\u3001\u30c0\u30a4\u30ca\u30df\u30c3\u30af \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6 \u30aa\u30d7\u30c6\u30a3\u30de\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u539f\u52d5\u529b\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c9\u3068\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9<\/strong>Criteo\u306f\u30c7\u30de\u30f3\u30c9\u3068\u30b5\u30d7\u30e9\u30a4\u306e\u4e21\u30b5\u30a4\u30c9\u306b\u81a8\u5927\u306a\u30a2\u30bb\u30c3\u30c8\u3092\u6709\u3059\u308b\u6570\u5c11\u306a\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\uff11\u3064\u3067\u3042\u308a\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306e\u30c7\u30fc\u30bf\u30fb\u53ce\u76ca\u306e\u640d\u5931\u306b\u3064\u306a\u304c\u308b\u65e2\u5b58\u30d7\u30ed\u30bb\u30b9\u5185\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u6392\u9664\u3059\u308b\u3053\u3068\u3082\u4e0d\u53ef\u80fd\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><strong>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5b9f\u7e3e<\/strong>Criteo\u306b\u306f\u3001\u3053\u306e\u696d\u754c\u3067\u306e\u9577\u3044\u5b9f\u7e3e\u304c\u3042\u308a\u307e\u3059\u3002\u79c1\u305f\u3061\u306f\u6d88\u8cbb\u8005\u3084\u5f7c\u3089\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306b\u3064\u3044\u3066\u8ab0\u3088\u308a\u3082\u7cbe\u901a\u3057\u3066\u304a\u308a\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u3042\u3089\u3086\u308b\u6bb5\u968e\u3067\u6210\u679c\u3092\u51fa\u3059\u65b9\u6cd5\u3092\u719f\u77e5\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><strong>\u672a\u6765\u306b\u5099\u3048\u308b\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30fb\u30e1\u30c7\u30a3\u30a2\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/strong><\/h3>\n<p>\u5e83\u544a\u6d3b\u52d5\u304c\u9032\u5316\u3057\u7d9a\u3051\u308b\u4e2d\u3067\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30fb\u30e1\u30c7\u30a3\u30a2\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306f\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u3060\u3051\u3067\u306a\u304f\u3001\u6d88\u8cbb\u8005\u3092\u542b\u3081\u305f\u3059\u3079\u3066\u306e\u4eba\u304c\u5229\u76ca\u3092\u5f97\u3089\u308c\u308b\u30d0\u30e9\u30f3\u30b9\u306e\u53d6\u308c\u305f\u30b7\u30b9\u30c6\u30e0\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.criteo.com\/jp\/blog\/google%e3%81%ae%e6%9c%80%e6%96%b0%e3%83%8b%e3%83%a5%e3%83%bc%e3%82%b9%e3%81%8c%e3%83%91%e3%83%bc%e3%82%bd%e3%83%8a%e3%83%a9%e3%82%a4%e3%82%ba%e3%83%89%e5%ba%83%e5%91%8a%e3%81%ae%e6%9c%aa%e6%9d%a5\/\">\u3053\u3061\u3089\u306e\u30d6\u30ed\u30b0<\/a>\u3067\u306f\u3001Criteo\u306e\u6700\u9ad8\u30d7\u30ed\u30c0\u30af\u30c8\u8cac\u4efb\u8005\uff08CPO\uff09\u3067\u3042\u308bTodd 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