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2021\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u304c\u8fd1\u3065\u304f\u306b\u3064\u308c\u3001\u4e16\u306e\u4e2d\u3084\u30b3\u30de\u30fc\u30b9\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u306f\u523b\u3005\u3068\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u5909\u5316\u304c\u6d88\u8cbb\u8005\u306b\u3069\u3093\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u306e\u304b\u3001\u305d\u3057\u3066\u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u306f\u3069\u306e\u3088\u3046\u306b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u63a2\u308b\u3079\u304f\u3001<\/p>\n

Criteo\u3067\u306f10\u6708\u306e\u521d\u3081\u306b\u4e16\u754c\uff19\u30ab\u56fd\u306e4,000\u4eba\u4ee5\u4e0a\u306e\u6d88\u8cbb\u8005\u3092\u5bfe\u8c61\u306b\u3001\u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u4e88\u5b9a\u306b\u3064\u3044\u3066\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002\u305d\u306e\u7d50\u679c\u3092\u8e0f\u307e\u3048\u3001\u672c\u30d6\u30ed\u30b0\u3067\u306f\u30de\u30fc\u30b1\u30bf\u30fc\u3084\u5c0f\u58f2\u696d\u8005\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u60c5\u5831\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

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Criteo\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u5168\u4e16\u754c\u306e\u8cb7\u3044\u7269\u5ba2\u306e\u534a\u6570\u4ee5\u4e0a\u304c\u3001\u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306f\u5b9f\u5e97\u8217\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u8003\u3048\u3066\u304a\u308a\u3001\u307e\u305f71\uff05\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u4e2d\u3067\u3082\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306f\u3001\u4ed6\u306e\u3069\u306e\u4e16\u4ee3\u3088\u308a\u3082\u3053\u306e\u65e5\u306b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u3001\u5b9f\u5e97\u8217\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u4e21\u65b9\u3067\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u4e88\u5b9a\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u5b9f\u969b\u3001\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306e10\u4eba\u4e2d6\u4eba\uff0857\uff05\uff09\u304c\u5b9f\u5e97\u8217\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u8a08\u753b\u3057\u3001\u5e73\u5747\u30925\u30dd\u30a4\u30f3\u30c8\u307b\u3069\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u3002\u307e\u305f4\u5206\u306e3\uff0875\uff05\uff09\u304c\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\"\"<\/p>\n

 <\/p>\n

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80%<\/strong>\u306e\u6d88\u8cbb\u8005\u304c\u3001\u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u65b0\u3057\u3044\u30aa\u30f3\u30e9\u30a4\u30f3\u5e97\u8217\u3092\u767a\u898b\u3059\u308b<\/strong><\/h3>\n

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\u3067\u306f\u3001\u5f7c\u3089\u304c\u65b0\u3057\u3044\u5e97\u8217\u3092\u8a66\u3057\u305f\u3044\u3068\u601d\u3046\u304d\u3063\u304b\u3051\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\uff1f\u6d88\u8cbb\u8005\u304c\u65b0\u3057\u3044\u30aa\u30f3\u30e9\u30a4\u30f3\u5e97\u8217\u3092\u8a66\u3059\u306e\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u3068\u3057\u3066\u306f\u3001\u300c\u5927\u5e45\u306a\u5272\u5f15\u300d\u300c\u9001\u6599\u7121\u6599\u300d\u300c\u4ed6\u3067\u306f\u63d0\u4f9b\u3055\u308c\u3066\u3044\u306a\u3044\u5546\u54c1\u306e\u5272\u5f15\u300d\u300c\u8fc5\u901f\u306a\u914d\u9001\u300d\u300c\u65e9\u671f\u9650\u5b9a\u30bb\u30fc\u30eb\uff08\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u524d\uff09\u300d\u306e5\u3064\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n

\"\"<\/p>\n

 <\/p>\n

\u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u3053\u308c\u3089\u306e\u65b0\u898f\u9867\u5ba2\u3092\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306b\u8ee2\u63db\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1fCriteo\u306e\u8abf\u67fb\u304b\u3089\u3001\u300c\u5927\u5e45\u306a\u5272\u5f15\u300d\u3084\u300c\u9001\u6599\u7121\u6599\u300d\u3001\u300c\u8fc5\u901f\u306a\u914d\u9001\u300d\u306b\u52a0\u3048\u3001\u6b21\u306e\uff13\u3064\u306e\u8981\u7d20\u304c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u53ca\u307c\u3059\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n

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\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u5411\u3051\u3001\u307b\u3068\u3093\u3069\u306e\u6d88\u8cbb\u8005\u306f<\/strong>11<\/strong>\u6708<\/strong>19<\/strong>\u65e5\u3001\u307e\u305f\u306f\u305d\u308c\u4ee5\u524d\u304b\u3089\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u958b\u59cb\u3057\u307e\u3059\u3002<\/strong><\/h3>\n

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\"\"<\/p>\n

 <\/p>\n

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\u4ee5\u4e0b\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30c1\u30e3\u30fc\u30c8\u3067\u3001\u77e5\u308a\u305f\u3044\u56fd\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n

2021<\/strong>\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\uff1a\u30de\u30fc\u30b1\u30bf\u30fc\u3078\u306e\u30d2\u30f3\u30c8<\/strong><\/h3>\n

\u4eca\u56de\u306e\u8abf\u67fb\u7d50\u679c\u3092\u8e0f\u307e\u3048\u3001\u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u5546\u6226\u306b\u5411\u3051\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u7559\u610f\u3057\u3066\u304a\u304f\u3079\u304d3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

    \n
  1. \u4eca\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306f\u3001\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u5b9f\u5e97\u8217\u306e\u4e21\u65b9\u3067\u7a4d\u6975\u7684\u306b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u3068\u4e88\u60f3\u3055\u308c\u308b\u305f\u3081\u3001\u5f37\u529b\u306a\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u3092\u7528\u610f\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u6210\u529f\u306e\u30ab\u30ae\u3068\u306a\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u8fd1\u96a3\u306e\u5b9f\u5e97\u8217\u306b\u5728\u5eab\u304c\u3042\u308b\u5546\u54c1\u3092\u300c\u30af\u30ea\u30c3\u30af\uff06\u30b3\u30ec\u30af\u30c8\uff08\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u6ce8\u6587\u3001\u5e97\u8217\u3067\u53d7\u3051\u53d6\u308a\uff09\u300d\u3067\u304d\u308b\u5546\u54c1\u3092\u63d0\u793a\u3059\u308b\u5e83\u544a\u3084\u3001\u9867\u5ba2\u30ea\u30b9\u30c8\u3092\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3059\u308b\u3053\u3068\u3067\u5b9f\u5e97\u8217\u3057\u304b\u5229\u7528\u3057\u305f\u3053\u3068\u306e\u306a\u3044\u9867\u5ba2\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u3067\u7279\u5b9a\u30fb\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3068\u3044\u3063\u305f\u65b9\u6cd5\u3067\u3059\u3002<\/li>\n
  2. \u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306b\u306f\u3001\u300c\u5927\u5e45\u306a\u5272\u5f15\u300d\u3084\u300c\u9001\u6599\u7121\u6599\u300d\u3001\u300c\u8fc5\u901f\u306a\u914d\u9001\u300d\u306b\u52a0\u3048\u3001\u300c\u4ed6\u3067\u306f\u63d0\u4f9b\u3055\u308c\u3066\u3044\u306a\u3044\u5546\u54c1\u306e\u5272\u5f15\u300d\u306e\u63d0\u4f9b\u3082\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u307e\u305f\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b7\u30fc\u30ba\u306e\u30d4\u30fc\u30af\u6642\u306b\u306f\u3001\u6700\u9ad8\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3068\u8cfc\u5165\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u304c\u6765\u5e74\u4ee5\u964d\u306e\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002<\/li>\n
  3. \u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u5411\u3051\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u9045\u304f\u3068\u308211\u6708\u4e0a\u65ec\u304b\u3089\u958b\u59cb\u3057\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u5e8f\u76e4\u304b\u3089\u8cb7\u3044\u7269\u5ba2\u306b\u5fa1\u793e\u306e\u5546\u54c1\u3092\u601d\u3044\u51fa\u3057\u3066\u3082\u3089\u3044\u3001\u5f7c\u3089\u306e\u8cfc\u5165\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002Criteo\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u8cb7\u3044\u7269\u5ba2\u306f\u9045\u304f\u3068\u30821\u9031\u9593\u524d\u306b\u306f\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u3064\u3044\u3066\u8003\u3048\u59cb\u3081\u3066\u304a\u308a\u300110\u4eba\u4e2d3\u4eba\u304c\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u65b0\u3057\u3044\u30aa\u30f3\u30e9\u30a4\u30f3\u5e97\u8217\u3092\u8a66\u3059\u7406\u7531\u306e1\u3064\u3068\u3057\u3066\u300c\u65e9\u671f\u9650\u5b9a\u30bb\u30fc\u30eb\u300d\u306e\u6709\u7121\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ol>\n

    \u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u5546\u6226\u306e\u30d2\u30f3\u30c8\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001Criteo\u306e\u30db\u30ea\u30c7\u30fc\u30b3\u30de\u30fc\u30b9\u30ec\u30dd\u30fc\u30c8 2021<\/a>\u3092\u305c\u3072\u3053\u306e\u6a5f\u4f1a\u306b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\u3002\u30ec\u30dd\u30fc\u30c8\u306f\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u306b\u5165\u529b\u3059\u308b\u3053\u3068\u3067\u3001\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3044\u305f\u3060\u3051\u307e\u3059\u3002
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