{"id":16856,"date":"2021-11-09T11:10:41","date_gmt":"2021-11-09T15:10:41","guid":{"rendered":"https:\/\/www.criteo.com\/jp\/?p=16856"},"modified":"2026-01-05T11:57:40","modified_gmt":"2026-01-05T15:57:40","slug":"popular-commerce-events-in-the-world","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/popular-commerce-events-in-the-world\/","title":{"rendered":"\u300c\u72ec\u8eab\u306e\u65e5\u300d\u3084\u300c\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u300d\u3063\u3066\u3001\u3044\u3064\uff1f \u4eca\u3055\u3089\u805e\u3051\u306a\u3044\u4e16\u754c\u306e\u300c\u304a\u8cb7\u3044\u7269\u30a4\u30d9\u30f3\u30c8\u300d\u306e\u7531\u6765\u3068\u4eca\u5e74\u306e\u5c55\u671b"},"content":{"rendered":"

11\u6708\u306b\u5165\u308a\u3001\u4eca\u5e74\u3082\u5e74\u672b\u5546\u6226\u304c\u30b9\u30bf\u30fc\u30c8\u3057\u307e\u3057\u305f\u3002\u4e00\u6614\u524d\u307e\u3067\u306f\u5e74\u672b\u5546\u6226<\/span>\u306f12\u6708\u306b\u5165\u3063\u3066\u304b\u3089\u30fb\u30fb\u30fb\u3068\u3044\u3046\u8a8d\u8b58\u304c\u4e00\u822c\u7684\u3067\u3057\u305f\u304c\u3001\u3053\u3053\u6570\u5e74\u306f\u4e16\u754c\u5404\u5730\u30671<\/span>1<\/span>\u6708\u4e2d\u306b\u5927\u3005\u7684\u306a\u304a\u8cb7\u3044\u7269\u30a4\u30d9\u30f3\u30c8\uff08\u30bb\u30fc\u30eb\uff09\u304c\u9023\u7d9a\u3057\u3066\u884c\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u305d\u306e\u76db\u308a\u4e0a\u304c\u308a\u304c\u51b7\u3081\u3084\u3089\u306c\u307e\u307e\u5e74\u672b\u5546\u6226\u306b\u7a81\u5165\u30fb\u30fb\u30fb\u3068\u3044\u3046\u6d41\u308c\u304c\u5b9a\u7740\u3057\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u4e2d\u306b\u306f\u4e2d\u56fd\u306e\u300c\u72ec\u8eab\u306e\u65e5\u300d\u306e\u3088\u3046\u306b\u3001\u3082\u3068\u3082\u3068\u306f\u56fd\u5185\u3060\u3051\u3067\u884c\u308f\u308c\u3066\u3044\u305f\u30bb\u30fc\u30eb\u304cEC\u306e\u666e\u53ca\u3068\u3068\u3082\u306b\u4e16\u754c\u7684\u306a\u304a\u8cb7\u3044\u7269\u30a4\u30d9\u30f3\u30c8\u306b\u767a\u5c55\u3057\u305f\u4f8b\u3082\u3042\u308a\u3001\u65e5\u672c\u3067\u3082\u6d77\u5916\u306e\u304a\u8cb7\u3044\u7269\u30a4\u30d9\u30f3\u30c8\u304c\u65b0\u305f\u306a\u5546\u6a5f\u3068\u3057\u3066\u3001\u307e\u3059\u307e\u3059\u5b58\u5728\u611f\u3092\u5897\u3057\u3066\u3044\u307e\u3059\u3002\u4ee3\u8868\u7684\u306a\u30a4\u30d9\u30f3\u30c8\u306e\u6642\u671f\u3084\u7531\u6765\u306b\u3064\u3044\u3066\u3001\u304a\u3055\u3089\u3044\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/span>\u00a0<\/span><\/p>\n

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\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc<\/span><\/b>\uff0811<\/span><\/b>\u6708\u306e\u7b2c\uff14\u91d1\u66dc\u65e5\uff09<\/span><\/b>\u00a0<\/span><\/h3>\n

\u30a2\u30e1\u30ea\u30ab\u3067\u611f\u8b1d\u796d\uff0811\u6708\u7b2c4\u6728\u66dc\u65e5\uff09\u306e\u7fcc\u65e5\u306e\u91d1\u66dc\u65e5<\/span>\uff082021<\/span>\u5e74\u306f1<\/span>1<\/span>\u670826\u65e5\uff09\u306b\u884c\u308f\u308c\u308b\u5927\u898f\u6a21\u306a\u30bb\u30fc\u30eb\u306e\u3053\u3068\u3067\u3001\u30a2\u30e1\u30ea\u30ab\u306e\u5c0f\u58f2\u696d\u754c\u3067\u306f\uff11\u5e74\u3067\u6700\u591a\u306e\u58f2\u4e0a\u304c\u898b\u8fbc\u3081\u308b\u65e5\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3082\u3068\u3082\u3068\u3001\u611f\u8b1d\u796d\u7528\u306e\u30ae\u30d5\u30c8\u306e\u58f2\u308c\u6b8b\u308a\u3092\u58f2\u308b\u5728\u5eab\u4e00\u6383\u30bb\u30fc\u30eb\u3068\u3057\u3066\u59cb\u307e\u3063\u305f\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u30bb\u30fc\u30eb\u3089\u3057\u304b\u3089\u306c\u30a4\u30d9\u30f3\u30c8\u540d\u306f<\/span>\u3001<\/span>\u30d5\u30a3\u30e9\u30c7\u30eb\u30d5\u30a3\u30a2\u306e\u8b66\u5bdf\u7f72\u306e\u7f72\u54e1\u304c\u3001\u3053\u306e\u30bb\u30fc\u30eb\u306e\u65e5\u306f\u8cb7\u3044\u7269\u5ba2\u306b\u3088\u308b\u6e0b\u6ede\u3084\u30c8\u30e9\u30d6\u30eb\u304c\u983b\u767a\u3057\u3066\u4ed5\u4e8b\u304c\u5897\u3048\u308b\u3053\u3068\u3092\u5606\u3044\u3066\u300c\u30d6\u30e9\u30c3\u30af\uff08\u6700\u60aa\u306a\uff09\u30d5\u30e9\u30a4\u30c7\u30fc\u300d\u3068\u547c\u3093\u3060\u306e\u304c\u59cb\u307e\u308a\u3068\u3055\u308c\u3001\u4eca\u3067\u306f\u4e16\u754c\u7684\u306b\u77e5\u3089\u308c\u308b\u304a\u8cb7\u3044\u7269\u30a4\u30d9\u30f3\u30c8\u306e\u547c\u79f0\u3068\u3057\u3066\u5b9a\u7740\u3057\u3066\u3044\u307e\u3059\u3002\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u304c\u5e74\u672b\u5546\u6226\u306e\u30b9\u30bf\u30fc\u30c8\u3068\u3055\u308c\u3001\u3053\u306e\u30bb\u30fc\u30eb\u306e\u58f2\u308c\u884c\u304d\u304c\u3001\u305d\u306e\u5f8c\u306b\u63a7\u3048\u308b\u30af\u30ea\u30b9\u30de\u30b9\u3084\u30cb\u30e5\u30fc\u30a4\u30e4\u30fc\u30bb\u30fc\u30eb\u306e\u58f2\u4e0a\u306b\u3082\u5f71\u97ff\u3092\u53ca\u307c\u3059\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/span>\u00a0<\/span><\/p>\n

\u8fd1\u5e74\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u666e\u53ca\u306b\u4f34\u3063\u3066\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u58f2\u4e0a\u306f\u5e74\u3005\u5897\u52a0\u3057\u3066\u304a\u308a\u3001\u7279\u306b2020\u5e74\u306f\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u306e\u5f71\u97ff\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u58f2\u308a\u4e0a\u3052\u304c\u5927\u5e45\u306b\u5897\u52a0<\/span>\u3001<\/span>\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u5f53\u65e5\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u652f\u51fa\u306f\u904e\u53bb\u6700\u9ad8\u306e9<\/span>0<\/span>\u5104\u30c9\u30eb\uff08\u7d04<\/span>9400\u5104\u5186\uff09\u306b\u306e\u307c<\/span>\u308a\u307e\u3057\u305f\u3002\u4eca\u5e74\u306f\u30a2\u30de\u30be\u30f3\u304c\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e50\u65e5\u4ee5\u4e0a\u524d\u306b\u3042\u305f\u308b10\u6708\u521d\u65ec\u306b\u30bb\u30fc\u30eb\u3092\u958b\u59cb\u3059\u308b\u306a\u3069\u3001\u4f8b\u5e74\u4ee5\u4e0a\u306b\u65e9\u304f\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u5411\u3051\u305f\u30bb\u30fc\u30eb\u3092\u958b\u59cb\u3059\u308b\u5c0f\u58f2\u696d\u8005\u304c\u76f8\u6b21\u3044\u3067\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u3055\u3089\u306a\u308b\u58f2\u308a\u4e0a\u3052\u5897\u304c\u898b\u8fbc\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/span>\u00a0<\/span><\/p>\n

\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc<\/span><\/b>\uff0811\u6708\u7b2c4\u6728\u66dc\u65e5\u306e\u6b21\u306e\u6708\u66dc\u65e5\uff09<\/span><\/b>\u00a0<\/span><\/h3>\n

\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u3092\u542b\u3080\u611f\u8b1d\u796d\u306e\u4f11\u6687\u4e2d\u306f\u5b9f\u5e97\u8217\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u4eba\u304c\u591a\u3044\u306e\u306b\u5bfe\u3057\u3066\u3001\u4f11\u6687\u660e\u3051\u306e\u6708\u66dc\u65e5<\/span>\uff082021\u5e74\u306f11\u670829<\/span>\u65e5\uff09\u306f\u8077\u5834\u3084\u81ea\u5b85\u306b\u623b\u3063\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u4eba\u304c\u6025\u5897\u3059\u308b\u3053\u3068\u304b\u3089\u3001\u300c\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u300d\u3068\u547c\u3070\u308c\u3066\u3044\u307e\u3059\u3002\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u660e\u3051\u306e\u6708\u66dc\u65e5\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u58f2\u308a\u4e0a\u3052\u304c\u5897\u3048\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u7406\u7531\u3068\u3057\u3066\u306f\u3001<\/span>\u300c<\/span>\u304b\u3064\u3066\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u304c\u4eca\u307b\u3069\u5b89\u5b9a\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u3053\u308d\u306b\u3001\u8077\u5834\u306e\u9ad8\u901f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u3092\u4f7f\u3063\u3066\u8cb7\u3044\u7269\u3092\u3059\u308b\u4eba\u304c\u591a\u304b\u3063\u305f\u304b\u3089\u300d\u3068\u306e\u8aac\u304c\u6709\u529b\u3067\u3059\u304c\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u56de\u7dda\u306e\u8106\u5f31\u3055\u304c\u307b\u307c\u6255\u3057\u3087\u304f\u3055\u308c\u305f\u73fe\u5728\u3082\u306a\u304a\u3001\u3053\u306e\u6708\u66dc\u65e5\u306b\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u58f2\u308a\u4e0a\u3052\u304c\u6025\u5897\u3059\u308b\u50be\u5411\u304c\u7d9a\u3044\u3066\u3044\u307e\u3059\u30022020\u5e74\u306e\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u306f\u3001\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u62e1\u5927\u306e\u5f71\u97ff\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d1\u30fc\u304c\u5897\u3048\u305f\u3053\u3068\u3082\u3042\u3063\u3066\u3001\u904e\u53bb\u6700\u9ad8\u306e1<\/span>08<\/span>\u5104\u30c9\u30eb\uff08\u7d041<\/span>.1<\/span>\u5146\u5186\uff09\u306b\u9054\u3057\u3001\u30a2\u30e1\u30ea\u30ab\u306e\uff11\u65e5\u3042\u305f\u308a\u306e\u901a\u8ca9\u58f2\u4e0a\u9ad8\u306e\u8a18\u9332\u3092\u66f4\u65b0\u3057\u307e\u3057\u305f\u3002<\/span>Adobe<\/span>\u306e\u5206\u6790\u306b\u3088\u308b\u3068\u3001\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u3067\u6700\u3082\u591a\u304f\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u304c\u884c\u308f\u308c\u308b\u306e\u306f\u591c\u3067\u30012020\u5e74\u306e\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u3067\u6700\u3082\u58f2\u308a\u4e0a\u3052\u304c\u591a\u304b\u3063\u305f\u306e\u306f\u30011<\/span>9<\/span>\u6642\uff5e23\u6642\u3002\u3053\u306e\uff14\u6642\u9593\u3060\u3051\u3067\uff11\u65e5\u306e25\uff05\u306b\u5f53\u305f\u308b27\u5104\u30c9\u30eb\uff08\u7d042<\/span>800<\/span>\u5104\u5186\uff09\u3092\u58f2\u308a\u4e0a\u3052\u307e\u3057\u305f\u3002\u540c\u6642\u9593\u5e2f\u3001\uff11\u5206\u9593\u306b\u306a\u3093\u3068<\/span>1200<\/span>\u4e07\u30c9\u30eb\uff08\u7d0413\u5104\u5186\uff09\u304c\u8cbb\u3084\u3055\u308c\u305f\u8a08\u7b97\u306b\u306a\u308a\u307e\u3059\u3002<\/span>\u00a0<\/span><\/p>\n

2021\u5e74\u306e\u5e74\u672b\u5546\u6226\u306f\uff1f\u00a0<\/strong><\/h3>\n

\u3053\u306e\u3088\u3046\u306b11\u6708\u306b\u5927\u898f\u6a21\u306a\u30bb\u30fc\u30eb\u304c\u884c\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u3001\u958b\u59cb\u6642\u671f\u304c\u5e74\u3005\u65e9\u307e\u308a\u3064\u3064\u3042\u308b\u5e74\u672b\u5546\u6226\u3067\u3059\u304c\u3001\u4eca\u5e74\u306f\u3069\u3046\u306a\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/span>\u00a0<\/span><\/p>\n

Adobe<\/span>\u304c\u3053\u306e\u307b\u3069\u767a\u8868\u3057\u305f<\/span>2021\u5e74\u306e\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3<\/span>\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u4e88\u6e2c\u306b\u3088\u308b\u3068\u3001<\/span>11\u67081\u65e5\u304b\u308912\u670831\u65e5\u307e\u3067\u306e\u7c73\u56fd\u306e\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u58f2\u4e0a\u4e88\u6e2c\u306f<\/span>\u3001\u904e\u53bb\u6700\u9ad8\u306e<\/span>2,070\u5104\u30c9\u30eb\uff08\u7d0422.77\u5146\u5186\uff09<\/span>\u306b\u9054\u3059\u308b\u898b\u8fbc\u307f\u3067\u3059\u3002\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306f\u3001\u4eca\u30b7\u30fc\u30ba\u30f3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u652f\u51fa\u306f\u524d\u5e74\u6bd411%\u5897\u306e9,100\u5104\u30c9\u30eb\uff08\u7d04100.1\u5146\u5186\uff09\u306b\u9054\u3059\u308b\u3053\u3068\u304c\u898b\u8fbc\u307e\u308c\u3066\u304a\u308a\u3001<\/span>2021\u5e74\u306e\u4e16\u754c\u306eE\u30b3\u30de\u30fc\u30b9\u58f2\u4e0a\u9ad8\u306f4.1\u5146\u30c9\u30eb\uff08\u7d04451\u5146\u5186\uff09\u3068<\/span>\u3001\u521d\u306e\uff14\u5146\u30c9\u30eb\u8d8a\u3048\u3092\u8a18\u9332\u3059\u308b\u3068\u4e88\u6e2c\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span>\u00a0<\/span><\/p>\n

\u3067\u306f\u3001\u3053\u304a\u4e00\u5927\u5546\u6a5f\u3067\u3042\u308b\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u3067\u52dd\u5229\u3092\u53ce\u3081\u308b\u30ab\u30ae\u306f\u3001\u3069\u3053\u306b\u3042\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/span>Criteo\u304c\u884c\u3063\u305f\u8abf\u67fb\u3067\u3001\u6d88\u8cbb\u8005\u306f\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u9045\u304f\u3068\u3082\uff11\u9031\u9593\u524d\u306b\u306f\u8cb7\u3044\u7269\u306b\u3064\u3044\u3066\u8003\u3048\u305f\u308a\u8a08\u753b\u3092\u7acb\u3066\u59cb\u3081\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u5206\u304b\u3063\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001<\/span>\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306b\u5411\u3051\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u9045\u304f\u3068\u3082<\/span>11\u6708\u4e0a\u65ec\u304b\u3089\u958b\u59cb\u3057\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u5e8f\u76e4\u304b\u3089\u8cb7\u3044\u7269\u5ba2\u306b\u5fa1\u793e\u306e\u5546\u54c1\u3092\u601d\u3044\u51fa\u3057\u3066\u3082\u3089<\/span>\u3046\u3088\u3046\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

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