{"id":18377,"date":"2022-03-01T10:34:56","date_gmt":"2022-03-01T14:34:56","guid":{"rendered":"https:\/\/www.criteo.com\/jp\/?p=18377"},"modified":"2023-02-22T13:45:44","modified_gmt":"2023-02-22T17:45:44","slug":"building-a-wide-open-internet-for-our-future-selves","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/building-a-wide-open-internet-for-our-future-selves\/","title":{"rendered":"\u672a\u6765\u306e\u81ea\u5206\u81ea\u8eab\u306e\u305f\u3081\u306b\u69cb\u7bc9\u3059\u308b\u3001\u5927\u304d\u304f\u958b\u304b\u308c\u305f\u300c\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u300d"},"content":{"rendered":"<p>\u300c\u591c\u4e2d\u306b\u7720\u308c\u306a\u304f\u306a\u308b\u307b\u3069\u8003\u3048\u3066\u3044\u308b\u3053\u3068\u4f55\u3067\u3059\u304b\uff1f\u300d\u3068\u3001\u3088\u304f\u4eba\u304b\u3089\u805e\u304b\u308c\u307e\u3059\u3002\u7279\u306b\u4eca\u306f\u8ab0\u3082\u304c\u8272\u3005\u306a\u3053\u3068\u3092\u8003\u3048\u3066\u3057\u307e\u3046\u3067\u3057\u3087\u3046\u304c\u3001\u79c1\u306e\u5834\u5408\u3001\u771f\u3063\u5148\u306b\u982d\u306b\u6d6e\u304b\u3076\u306e\u306f\u30011\u3064\u306e\u300c\u3082\u3057\u3082\u300d\u3067\u3059\u3002\u305d\u308c\u306f\u300c\u3082\u3057\u3082\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u6d88\u3048\u3066\u3057\u307e\u3063\u305f\u3089\u3001\u3069\u3046\u306a\u308b\u306e\u3060\u308d\u3046\uff1f\u300d\u3068\u3044\u3046\u7591\u554f\u3067\u3059\u3002Criteo\u306e\u30df\u30c3\u30b7\u30e7\u30f3\u306f\u3001\u4fe1\u983c\u5ea6\u306e\u9ad8\u3044\u30a4\u30f3\u30d1\u30af\u30c8\u3042\u308b\u5e83\u544a\u3067\u4e16\u754c\u4e2d\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306e\u7686\u69d8\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u3059\u304c\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u5b58\u5728\u306f\u5e83\u544a\u306e\u57df\u3092\u306f\u308b\u304b\u306b\u8d85\u3048\u305f\u3001\u6975\u3081\u3066\u91cd\u5927\u306a\u610f\u5473\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3059\u3067\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306f\u65e5\u5e38\u751f\u6d3b\u306e\u4e00\u90e8\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306f\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\uff08\u591a\u69d8\u6027\uff09\u3001\u30a8\u30af\u30a4\u30c6\u30a3\uff08\u516c\u5e73\u6027\uff09\u3001\u30a4\u30f3\u30af\u30eb\u30fc\u30b8\u30e7\u30f3\uff08\u5305\u62ec\u6027\uff09\u306e\u539f\u5247\u3092\u8868\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u3042\u3089\u3086\u308b\u4f01\u696d\u304c\u898f\u6a21\u306e\u5927\u5c0f\u306b\u95a2\u4fc2\u306a\u304f\u3001\u8033\u3092\u50be\u3051\u3001\u76ee\u3092\u5411\u3051\u3001\u767a\u898b\u3057\u7d9a\u3051\u3066\u3082\u3089\u3048\u308b\u5834\u6240\u3067\u3082\u3042\u308a\u307e\u3059\u3002\u65b0\u898f\u53c2\u5165\u30fb\u65e2\u5b58\u3092\u554f\u308f\u305a\u3001\u500b\u4eba\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30af\u30ea\u30a8\u30fc\u30bf\u30fc\u3084\u5c0f\u898f\u6a21\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306e\u8ab0\u3082\u304c\u72ec\u81ea\u306e\u30a2\u30a4\u30c7\u30a2\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u516c\u958b\u3067\u304d\u308b\u5834\u3067\u3042\u308a\u3001\u5c0f\u898f\u6a21\u30d3\u30b8\u30cd\u30b9\u306e\u30aa\u30fc\u30ca\u30fc\u3084DTC\u30d6\u30e9\u30f3\u30c9\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u4f01\u696d\u304c\u81ea\u793e\u306e\u30b5\u30a4\u30c8\u306b\u9867\u5ba2\u306e\u95a2\u5fc3\u3092\u5f15\u304d\u4ed8\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u5834\u3067\u3082\u3042\u308a\u3001\u6d88\u8cbb\u8005\u304c\u5236\u9650\u3055\u308c\u308b\u3053\u3068\u306a\u304f\u81ea\u7531\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u5834\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u306a\u3051\u308c\u3070\u3001\u6d88\u8cbb\u8005\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u4f53\u9a13\u306f\u9650\u5b9a\u3055\u308c\u305f\u3082\u306e\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u3067\u3057\u3087\u3046\u3002\u306a\u305c\u306a\u3089\u3001\u3053\u3053\u306b\u306f\u8aad\u307f\u305f\u3044\u8a18\u4e8b\u3084\u597d\u304d\u306a\u65b9\u6cd5\u3067\u8cb7\u3044\u7269\u304c\u3067\u304d\u308b\u5e97\u304c\u3042\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u304b\u3064\u3066\u306a\u3044\u65b9\u6cd5\u3067\u793e\u4f1a\u3092\u5f62\u6210\u30fb\u767a\u5c55\u3055\u305b\u308b\u305f\u3081\u306e\u81a8\u5927\u306a\u8981\u7d20\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u304b\u3089\u3067\u3059\u3002\u672a\u6765\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u3042\u308b\u3079\u304d\u59ff\u3092\u8003\u3048\u308b\u3068\u3001\u53ef\u80fd\u6027\u306f\u7121\u9650\u5927\u3067\u3059\u3002\u3053\u3053\u306f\u30aa\u30fc\u30d7\u30f3\u306a\u3064\u306a\u304c\u308a\u306e\u6e90\u6cc9\u3067\u3042\u308a\u3001\u4eba\u3005\u306b\u3088\u3063\u3066\u5b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href=\"#footnotes1\">1<\/a><\/sup>\u3053\u306e\u7d50\u679c\u304b\u3089\u3082\u3001\u7b54\u3048\u304c\u6b32\u3057\u3044\u3068\u304d\u306b\u6d88\u8cbb\u8005\u304c\u983c\u308b\u306e\u306f\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u3042\u308b\u3053\u3068\u306f\u660e\u767d\u3067\u3042\u308a\u3001Criteo\u306f\u3053\u306e\u50be\u5411\u304c\u4eca\u5f8c\u3055\u3089\u306b\u9855\u8457\u306b\u306a\u3063\u3066\u3044\u304f\u3068\u4e88\u60f3\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u3082\u3001\u516c\u5e73\u306a\u7af6\u4e89\u306e\u5834\u3092\u652f\u3048\u308b\u3053\u3068\u306f\u3082\u3061\u308d\u3093\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u3082\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3078\u306e\u6295\u8cc7\u306f\u9593\u9055\u3044\u306a\u304f\u8ce2\u660e\u306a\u5224\u65ad\u3060\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u30022020\u5e74\u306bThe Harris Poll\u304c\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u6d88\u8cbb\u8005\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u904e\u3054\u3059\u6642\u9593\u306e\u5927\u534a\uff0866\uff05\uff09\u306f\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u3042\u308b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u6295\u4e0b\u3059\u308b\u5e83\u544a\u8cbb\u306f37\uff05\u306e\u307f\u3067\u3042\u308a\u3001\u6b8b\u308a\u306e63\uff05\u306f\u30a6\u30a9\u30fc\u30eb\u30c9\u30ac\u30fc\u30c7\u30f3\u306b\u8cbb\u3084\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<sup><a href=\"#footnotes2\">2<\/a><\/sup><\/p>\n<p>\u3053\u3046\u3057\u305f\u77db\u76fe\u304c\u751f\u3058\u308b\u306e\u306f\u3001\u30a6\u30a9\u30fc\u30eb\u30c9\u30ac\u30fc\u30c7\u30f3\u306e\u9589\u9396\u7684\u306a\u30b7\u30b9\u30c6\u30e0\u3068\u6bd4\u3079\u305f\u5834\u5408\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u5fc5\u305a\u3057\u3082\u52b9\u7387\u7684\u3067\u306f\u306a\u3044\u304b\u3089\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u306f\u6570\u591a\u304f\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3084\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u5206\u6563\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u5e83\u544a\u52b9\u679c\u3092\u4e0a\u3052\u308b\u306e\u304c\u56f0\u96e3\u306b\u898b\u3048\u3066\u3057\u307e\u3046\u306e\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3068\u306f\u3044\u3048\u3001\u7c21\u5358\u306a\u9078\u629e\u304c\u5fc5\u305a\u3057\u3082\u6b63\u3057\u3044\u9078\u629e\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u5c06\u6765\u306e\u305f\u3081\u306b\u6226\u3044\u3001\u4fe1\u983c\u3067\u304d\u308b\u74b0\u5883\u3067\u6d88\u8cbb\u8005\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u306b\u306f\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u306e\u5e83\u544a\u6d3b\u52d5\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<h3><strong>\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u3088\u308a\u826f\u3044\u5834\u6240\u306b<\/strong><\/h3>\n<p>Criteo\u306f\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u652f\u3048\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u6d88\u8cbb\u8005\u306e\u53cc\u65b9\u306b\u3068\u3063\u3066\u3088\u308a\u826f\u3044\u5834\u6240\u306b\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u307e\u3059\u3002Criteo\u306e\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c9\u3068\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9\u306e\u4e21\u65b9\u3092\u3064\u306a\u3050\u3053\u3068\u306b\u3088\u308a\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u306e\u5e83\u544a\u914d\u4fe1\u3092\u6b63\u3057\u3044\u9078\u629e\u306b\u3059\u308b\u3068<em>\u540c\u6642\u306b<\/em>\u3001\u6700\u3082\u7c21\u5358\u306a\u9078\u629e\u306b\u306a\u308b\u3088\u3046\u306b\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u306e\u5e83\u544a\u914d\u4fe1\u3092\u3001\u30a2\u30c9\u30ec\u30b5\u30d6\u30eb\u304b\u3064\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u78ba\u4fdd\u3057\u305f\u65b9\u6cd5\u3067\u5408\u7406\u5316\u3059\u308c\u3070\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306f\u9867\u5ba2\u306b\u3088\u308a\u9ad8\u54c1\u8cea\u306a\u4f53\u9a13\u3092\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u304cCriteo\u306e\u30d3\u30b8\u30e7\u30f3\u3067\u3042\u308a\u3001\u305d\u306e\u5b9f\u73fe\u306b\u5411\u3051\u79c1\u305f\u3061\u306f\u7740\u5b9f\u306b\u524d\u9032\u3057\u3066\u3044\u307e\u3059\u3002Criteo\u306f\u3001\u30b3\u30de\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u5f37\u5316\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u91cd\u8981\u6027\u3092\u30de\u30fc\u30b1\u30bf\u30fc\u3084\u6d88\u8cbb\u8005\u306e\u7686\u3055\u3093\u306b\u4f1d\u3048\u308b\u305f\u3081\u306b\u3001Criteo\u521d\u306e\u30c6\u30ec\u30d3CM\u3092\u5236\u4f5c\u3057\u307e\u3057\u305f\u3002CM\u306b\u3064\u3044\u3066\u306f\u3001\u3053\u306e\u5f8c\u3001\u8a73\u7d30\u3092\u304a\u4f1d\u3048\u3057\u3066\u3044\u304d\u307e\u3059\u306e\u3067\u3001\u3069\u3046\u305e\u3054\u671f\u5f85\u304f\u3060\u3055\u3044\u3002\u3053\u306e\u30c6\u30ec\u30d3CM\u306f\u3001\u5973\u6027\u76e3\u7763\u306e\u30d5\u30ed\u30fc\u30ea\u30a2\u30fb\u30b8\u30ae\u30b9\u30e2\u30f3\u30c8\u3068\u3001\u30c6\u30a3\u30d5\u30a1\u30cb\u30fc\u30fb\u30a2\u30c3\u30d7\u30eb\u30c8\u30f3\u3001\u30ad\u30eb\u30b9\u30c6\u30a3\u30f3\u30fb\u30ed\u30af\u30e2\u30a2\u7387\u3044\u308b\u5973\u6027\u4e3b\u5c0e\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u30c1\u30fc\u30e0\u304c\u5236\u4f5c\u3092\u62c5\u5f53\u3057\u3001\u5973\u512a\u306e\u30a4\u30f3\u30ab\u30fb\u30aa\u30fc\u30ed\u30eb\u30cb\u30d5\u30a7\u304c\u4e3b\u4eba\u516c\u300cAVA\u300d\u3092\u898b\u4e8b\u306b\u6f14\u3058\u3066\u3044\u307e\u3059\u3002\u3054\u89a7\u3044\u305f\u3060\u304f\u3068\u3001Criteo\u306e\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u5bfe\u3059\u308b\u53d6\u308a\u7d44\u307f\u3060\u3051\u3067\u306a\u304f\u3001\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u3001\u30a8\u30af\u30a4\u30c6\u30a3\u3001\u30a4\u30f3\u30af\u30eb\u30fc\u30b8\u30e7\u30f3\u306e\u7406\u5ff5\u304c\u3054\u7406\u89e3\u3044\u305f\u3060\u3051\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/gqtdqjitga.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%;\">\n<div class=\"wistia_embed wistia_async_gqtdqjitga videoFoam=true\" style=\"height: 100%; position: relative; width: 100%;\">\n<div class=\"wistia_swatch\" style=\"height: 100%; left: 0; opacity: 0; overflow: hidden; position: absolute; top: 0; transition: opacity 200ms; width: 100%;\"><img decoding=\"async\" style=\"filter: blur(5px); height: 100%; object-fit: contain; width: 100%;\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/gqtdqjitga\/swatch\" alt=\"\" aria-hidden=\"true\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><\/h3>\n<p>\u4eca\u3053\u305d\u79c1\u305f\u3061\u304c\u4e00\u4e38\u3068\u306a\u3063\u3066\u30012022\u5e74\u3068\u305d\u306e\u5148\u306e\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3057\u3066\u3044\u304f\u306e\u306b\u7d76\u597d\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3059\u3002\u5e83\u544a\u696d\u754c\u306e\u305f\u3081\u306b\u3001Criteo\u306f\u5e38\u306b\u3053\u306e\u6c7a\u610f\u3092\u80f8\u306b\u63b2\u3052\u3001\u6d88\u8cbb\u8005\u304c\u597d\u304d\u306a\u3068\u3053\u308d\u306b\u81ea\u7531\u306b\u884c\u3051\u3066\u3001\u597d\u304d\u306a\u3068\u3053\u308d\u3067\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3067\u304d\u3001\u8ab0\u3068\u3067\u3082\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u652f\u3048\u7d9a\u3051\u3066\u3044\u304d\u307e\u3059\u3002\u672a\u6765\u306b\u4f55\u304c\u5f85\u3061\u53d7\u3051\u3066\u3044\u308b\u306e\u304b\u3001\u6b63\u78ba\u306b\u306f\u8ab0\u306b\u3082\u308f\u304b\u308a\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u79c1\u305f\u3061\u306f\u7686\u3001\u81ea\u5206\u305f\u3061\u304c\u4fe1\u3058\u308b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u672a\u6765\u306b\u8cac\u4efb\u3092\u8ca0\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3082\u3061\u308d\u3093\u3001\u8cac\u4efb\u3092\u8ca0\u3046\u306e\u306f\u7c21\u5358\u306a\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u591c\u4e2d\u306b\u7720\u308c\u306a\u304f\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u79c1\u306fCriteo\u306e\u5f93\u696d\u54e1\u306b\u3001\u3069\u3093\u306a\u4ed5\u4e8b\u3092\u3057\u3066\u3044\u308b\u306e\u304b\u3068\u805e\u304b\u308c\u305f\u3089\u3001\u300c\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u3088\u308a\u826f\u3044\u3082\u306e\u306b\u3057\u3066\u3044\u308b\u300d\u3068\u4f1d\u3048\u308b\u3060\u3051\u3067\u3044\u3044\u3001\u3068\u8a71\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3053\u305d\u304c\u3001\u79c1\u305f\u3061\u304c\u3084\u308b\u3079\u304d\u3053\u3068\u3092\u3084\u308a\u3001\u5e38\u306b\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u305b\u308b\u7406\u7531\u3067\u3059\u3002\u3053\u308c\u3092\u77e5\u3063\u3066\u3044\u308b\u3060\u3051\u3067\u3001\u5c11\u3057\u5b89\u5fc3\u3057\u3066\u7720\u308c\u307e\u3059\u3002\u73fe\u5728\u3082\u3001\u305d\u3057\u3066\u5e38\u306b\u3001\u672a\u6765\u306f\u5927\u304d\u304f\u958b\u304b\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><sup><sup><a id=\"footnotes1\"><\/a>1<\/sup>Criteo\u300c\u6d88\u8cbb\u8005\u30bb\u30f3\u30c1\u30e1\u30f3\u30c8\u306e\u6307\u6a19\u306b\u95a2\u3059\u308b\u8abf\u67fb\u300d\u3001\u5168\u4e16\u754c\uff08\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3001\u30d5\u30e9\u30f3\u30b9\u3001\u30c9\u30a4\u30c4\u3001\u30a4\u30f3\u30c9\u3001\u30a4\u30bf\u30ea\u30a2\u3001\u65e5\u672c\u3001\u97d3\u56fd\u3001\u30b9\u30da\u30a4\u30f3\u3001\u82f1\u56fd\u3001\u7c73\u56fd\uff09\u30012021\u5e7411\u6708\u3001\u56de\u7b54\u8005\u6570\uff1a3,805\u4eba<\/sup><\/p>\n<p><sup><sup><a id=\"footnotes2\"><\/a>2<\/sup>The Harris Poll and OpenX\u3001\u300cThe open web vs. the walled garden\u300d\u30012020\u5e74<\/sup><\/p>\n<p><a href=\"https:\/\/careers.criteo.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18383 size-full\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/02\/CTA-future-is-wide-open-JP-min.png\" alt=\"\" width=\"1143\" 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