{"id":18706,"date":"2022-04-19T09:54:06","date_gmt":"2022-04-19T13:54:06","guid":{"rendered":"https:\/\/www.criteo.com\/jp\/?p=18706"},"modified":"2022-04-21T16:05:23","modified_gmt":"2022-04-21T20:05:23","slug":"what-consumers-are-looking-for-to-kick-start-fy2002","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/what-consumers-are-looking-for-to-kick-start-fy2002\/","title":{"rendered":"2022\u5e74\u5ea6\u304c\u30b9\u30bf\u30fc\u30c8\u3001\u65b0\u5e74\u5ea6\u306b\u59cb\u3081\u305f\u3044\u3053\u3068\uff06\u6b32\u3057\u3044\u3082\u306e\u306f\u4f55\uff1f"},"content":{"rendered":"<p>2022\u5e74\u5ea6\u304c\u30b9\u30bf\u30fc\u30c8\u3057\u307e\u3057\u305f\u3002\u65e5\u672c\u4eba\u306b\u3068\u3063\u3066\u5e74\u5ea6\u521d\u3081\u306f\u300c\u65b0\u3057\u3044\u3053\u3068\u300d\u3092\u59cb\u3081\u305f\u3044\u6c17\u6301\u3061\u304c\u9ad8\u307e\u308b\u6642\u671f\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30ed\u30ca\u798d\u3067\u8fce\u3048\u308b3\u5ea6\u76ee\u306e\u65b0\u5e74\u5ea6\u3001\u7686\u3055\u3093\u306f\u3069\u3093\u306a\u3053\u3068\u3092\u59cb\u3081\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u3044\u304f\u3064\u304b\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u7d50\u679c\u304b\u3089\u63a2\u3063\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><strong>\u65b0\u3057\u3044\u3053\u3068\u3092\u59cb\u3081\u305f\u3044\u7406\u7531\u3001No.1\u306f\u300c\u5fc3\u8eab\u3068\u3082\u306b\u30ea\u30d5\u30ec\u30c3\u30b7\u30e5\u3057\u305f\u3044\u300d<\/strong><\/h3>\n<p>Amazon\u304c20\u6b73\uff5e69\u6b73\u307e\u3067\u306e\u7537\u59732000\u4eba\u306b\u304a\u3053\u306a\u3063\u305f<a href=\"https:\/\/www.aboutamazon.jp\/news\/retail\/what-do-you-want-to-start-anew-this-spring\" target=\"_blank\" rel=\"noopener\">\u8abf\u67fb<\/a>\u3067\u300c\u4eca\u5e74\u306e\u6625\u306b\u5fc3\u6a5f\u4e00\u8ee2\u3001\u65b0\u3057\u304f\u4f55\u304b\u3092\u3084\u3063\u3066\u307f\u305f\u3044\u304b\u300d\u3092\u805e\u3044\u305f\u3068\u3053\u308d\u30014\u5206\u306e\uff13\u306b\u5f53\u305f\u308b75.1%\u304c\u300c\u3084\u3063\u3066\u307f\u305f\u3044\u300d\u3068\u56de\u7b54\u3057\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u5177\u4f53\u7684\u306b\u3069\u3093\u306a\u3053\u3068\u3092\u65b0\u3057\u304f\u3084\u3063\u3066\u307f\u305f\u3044\u304b\u3092\u5c0b\u306d\u305f\u3068\u3053\u308d\u3001\u300c\u8fd1\u6240\u3092\u6563\u6b69\u3059\u308b\u306a\u3069\u3001\u7a4d\u6975\u7684\u306b\u51fa\u304b\u3051\u308b\u300d\uff0831.6%\uff09\u3001\u300c\u90e8\u5c4b\u306e\u6383\u9664\u30fb\u7247\u4ed8\u3051\u3092\u3057\u305f\u308a\u3001\u5bb6\u5177\u30fb\u30a4\u30f3\u30c6\u30ea\u30a2\u3092\u8cb7\u3044\u66ff\u3048\u305f\u308a\u3059\u308b\u300d\uff0831.0%\uff09\u3001\u300c\u30b8\u30e7\u30ae\u30f3\u30b0\u306a\u3069\u306e\u8efd\u3044\u904b\u52d5\u3001\u30b8\u30e0\u901a\u3044\u3001\u30b9\u30dd\u30fc\u30c4\u3092\u59cb\u3081\u305f\u308a\u3059\u308b\u300d\uff0822.6%\uff09\u3068\u7b54\u3048\u305f\u4eba\u304c\u591a\u304f\u3001\u300c\u8eab\u8fd1\u3067\u7c21\u5358\u306b\u59cb\u3081\u3089\u308c\u308b\u3053\u3068\u300d\u306b\u6ce8\u76ee\u304c\u96c6\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u3053\u308c\u3089\u306e\u3053\u3068\u3092\u65b0\u3057\u304f\u3084\u3063\u3066\u307f\u305f\u3044\u7406\u7531\u306b\u3064\u3044\u3066\u306f\u3001\u300c\u5fc3\u8eab\u3068\u3082\u306b\u30ea\u30d5\u30ec\u30c3\u30b7\u30e5\u3057\u305f\u3044\u304b\u3089\u300d\uff0845.1%\uff09\u304c\u3082\u3063\u3068\u3082\u591a\u304f\u3001\u6b21\u3044\u3067\u300c\u5065\u5eb7\u306b\u306a\u308a\u305f\u3044\u304b\u3089\u300d\uff0837.8%\uff09\u3001\u300c\u6bce\u65e5\u306e\u66ae\u3089\u3057\u3092\u5145\u5b9f\u3055\u305b\u305f\u3044\u304b\u3089\u300d\uff0837.1%\uff09\u3068\u3044\u3046\u7d50\u679c\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u7d50\u679c\u306b\u3064\u3044\u3066Amazon\u3067\u306f\u300c\u4e0d\u5b89\u3084\u5236\u7d04\u304c\u591a\u304b\u3063\u305f\u3053\u308c\u307e\u3067\u306e\u6bce\u65e5\u3092\u3001\u5fc3\u8eab\u3068\u3082\u306b\u5065\u3084\u304b\u3067\u5145\u5b9f\u3057\u305f\u65e5\u3005\u306b\u5c11\u3057\u305a\u3064\u5909\u3048\u3066\u3044\u304d\u305f\u3044\u3068\u3044\u3046\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u6c17\u6301\u3061\u304c\u3046\u304b\u304c\u3048\u307e\u3059\u300d\u3068\u5206\u6790\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u306f\u3001\u65b0\u3057\u3044\u3053\u3068\u3092\u59cb\u3081\u308b\u306b\u3042\u305f\u3063\u3066\u3001\u6d88\u8cbb\u8005\u306e\u7686\u3055\u3093\u306f\u3069\u3093\u306a\u3082\u306e\u3092\u8cfc\u5165\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u540c\u3058\u304fAmazon\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u3082\u3063\u3068\u3082\u591a\u304b\u3063\u305f\u306e\u304c\u300c\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\uff08\u670d\u3001\u9774\u3001\u30d0\u30c3\u30b0\u3001\u8ca1\u5e03\u3001\u8155\u6642\u8a08\u3001\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u306a\u3069\uff09\u300d\uff0820.3%\uff09\u3001\u6b21\u3044\u3067\u300c\u672c\u30fb\u96d1\u8a8c\u300d\uff0814.6%\uff09\u3001\u300c\u30b9\u30dd\u30fc\u30c4\u30fb\u30d5\u30a9\u30c3\u30c8\u30cd\u30b9\u7528\u54c1\u300d\uff0812.8%\uff09\u3001\u300c\u98df\u54c1\u30fb\u98f2\u6599\u30fb\u304a\u9152\u300d\uff0811.6%\uff09\u3001\u300c\u30db\u30fc\u30e0\u30fb\u30ad\u30c3\u30c1\u30f3\u7528\u54c1\u300d\uff0810.6%\uff09\u3068\u7d9a\u304d\u307e\u3057\u305f\u3002\u5fc3\u8eab\u5065\u3084\u304b\u3067\u5145\u5b9f\u3057\u305f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306b\u5909\u3048\u3066\u3044\u304d\u305f\u3044\u3068\u3044\u3046\u9858\u3044\u3092\u304b\u306a\u3048\u308b\u305f\u3081\u306b\u3001\u624b\u8efd\u306b\u5bb6\u306e\u4e2d\u3084\u5bb6\u306e\u5916\u306e\u6642\u9593\u3092\u5145\u5b9f\u3055\u305b\u3066\u304f\u308c\u308b\u30a2\u30a4\u30c6\u30e0\u3078\u306e\u95a2\u5fc3\u304c\u9ad8\u304f\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u4f3a\u3048\u307e\u3059\u3002<\/p>\n<h3><strong>\u65b0\u5e74\u5ea6\u306b\u65b0\u305f\u306a\u8da3\u5473\u3084\u7fd2\u3044\u4e8b\u3092\u59cb\u3081\u305f\u3044\u4eba\u306f56\uff05<\/strong><\/h3>\n<p>\u3053\u3046\u3057\u3066\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u306a\u6642\u9593\u306e\u5145\u5b9f\u3092\u9858\u3046\u4eba\u304c\u76ee\u7acb\u3064\u4e00\u65b9\u3001\u5c06\u6765\u306e\u81ea\u5206\u306e\u305f\u3081\u306b\u300c\u5b66\u3073\u300d\u3092\u59cb\u3081\u305f\u3044\u3068\u3044\u3046\u4eba\u3082\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u30ec\u30c3\u30b9\u30f3\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cCLASS101\uff08\u30af\u30e9\u30b9 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decoding=\"async\" class=\"aligncenter size-full wp-image-18707\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture1.jpg\" alt=\"\" width=\"766\" height=\"453\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture1.jpg 766w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture1-300x177.jpg 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture1-630x373.jpg 630w\" sizes=\"auto, (max-width: 766px) 100vw, 766px\" \/><\/p>\n<p>\u6027\u5225\u306b\u307f\u308b\u3068\u3001\u3053\u306e\u6625\u304b\u3089\u306e\u5b66\u3073\u306b\u7a4d\u6975\u7684\u306a\u306e\u306f\u7537\u6027\u3088\u308a\u3082\u5973\u6027\u3067\u3001\u7279\u306b20\u4ee3\uff5e30\u4ee3\u306e\u5973\u6027\u304c\u610f\u6b32\u7684\u3067\u3042\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18708\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture2.png\" alt=\"\" width=\"805\" height=\"433\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture2.png 805w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture2-300x161.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture2-768x413.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2022\/04\/Picture2-630x339.png 630w\" sizes=\"auto, (max-width: 805px) 100vw, 805px\" 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[&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":18712,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[128],"coauthors":[],"class_list":{"0":"post-18706","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2022\u5e74\u5ea6\u304c\u30b9\u30bf\u30fc\u30c8\u3001\u65b0\u5e74\u5ea6\u306b\u59cb\u3081\u305f\u3044\u3053\u3068\uff06\u6b32\u3057\u3044\u3082\u306e\u306f\u4f55\uff1f | JP - Criteo.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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