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\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u306a\u304f\u3001\u7372\u5f97\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u6d3b\u7528\u6cd5\uff1a\n<ul>\n<li>\u30c8\u30e9\u30a4\uff06\u30a8\u30e9\u30fc\uff08\u8a66\u884c\u932f\u8aa4\uff09\u3092\u91cd\u306d\u307e\u3057\u3087\u3046\uff01 AI\u3068\u6a5f\u68b0\u5b66\u7fd2\u3092\u6d3b\u7528\u3057\u3066\u3001\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u898b\u8fbc\u307f\u306e\u9ad8\u3044\u512a\u826f\u9867\u5ba2\u5019\u88dc\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u65b0\u305f\u306a\u30b5\u30a4\u30c8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u3001\u30d7\u30ed\u30b9\u30da\u30af\u30c6\u30a3\u30f3\u30b0\u30fb\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u3088\u3046\u306b\u81ea\u52d5\u3067\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u69cb\u7bc9\u3067\u304d\u308b\u6a5f\u80fd\u3092\u8a66\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/li>\n<li>\u7279\u5b9a\u306e\u76ee\u6a19\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u76ee\u7684\u306b\u6cbf\u3063\u305f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30ab\u30b9\u30bf\u30e0\u30fb\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3067\u69cb\u7bc9\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u5546\u6226\u671f\u306b\u3042\u308f\u305b\u3066\u7279\u5b9a\u306e\u30b7\u30fc\u30ba\u30f3\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u306b\u6d3b\u767a\u5316\u3059\u308b\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u304d\u308b\u5b63\u7bc0\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306a\u3069\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u8ffd\u52a0\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h4>\uff14\uff09\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u7387\u5316<\/h4>\n<p>\u5e83\u544a\u4e3b\u306e\u304a\u5ba2\u69d8\u3054\u3068\u306b\u56fa\u6709\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u4ed5\u69d8\u3092\u8003\u616e\u3057\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5168\u4f53\u3067\u5b66\u7fd2\u30e2\u30c7\u30eb\u3092\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3057\u3001\u30b5\u30a4\u30c8\u8a2a\u554f\u6570\u3068\u58f2\u4e0a\u306e\u4e88\u6e2c\u7cbe\u5ea6\u3092\u9ad8\u3081\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li>\u6d3b\u7528\u6cd5\uff1a\n<ul>\n<li>CPC\u30d9\u30fc\u30b9\u306e\u5165\u672d\u7ba1\u7406\u3067\u306f\u306a\u304f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30d9\u30fc\u30b9\u307e\u305f\u306f\u4e88\u7b97\u30d9\u30fc\u30b9\u306e\u81ea\u52d5\u5165\u672d\u6a5f\u80fd\u3092\u5229\u7528\u3057\u3066\u5e83\u544a\u30bb\u30c3\u30c8\u306e\u652f\u51fa\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3057\u307e\u3059\u3002<\/li>\n<li>CPC\u30d9\u30fc\u30b9\u306e\u5165\u672d\u7ba1\u7406\u3067\u306f\u306a\u304f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u307e\u305f\u306f\u4e88\u7b97\u30d9\u30fc\u30b9\u306e\u81ea\u52d5\u5165\u672d\u6a5f\u80fd\u3092\u5229\u7528\u3057\u3066\u3001\u5e83\u544a\u30bb\u30c3\u30c8\u306e\u652f\u51fa\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3057\u307e\u3057\u3087\u3046\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Criteo 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href=\"https:\/\/www.criteo.com\/jp\/talk-to-an-expert\/\">\u304a\u554f\u3044\u5408\u308f\u305b\u7a93\u53e3<\/a>\u307e\u305f\u306f\u62c5\u5f53\u55b6\u696d\u307e\u3067\u3001\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Criteo \u306e\u6700\u512a\u5148\u8ab2\u984c\u306f\u3001\u696d\u754c\u30c8\u30c3\u30d7\u30ec\u30d9\u30eb\u306e\u6210\u679c\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u52a0\u3048\u3066\u3001\u79c1\u305f\u3061\u306f\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u898f\u5236 [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":21435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"coauthors":[622],"class_list":{"0":"post-21434","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-tech","8":"criteo-business-small-and-medium","9":"criteo-platform-commerce-growth","10":"criteo-technology-ai-engine","11":"criteo-topic-ad-tech"},"acf":{"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Criteo \u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6539\u5584\u3078\u306e\u53d6\u308a\u7d44\u307f\uff1a\u305d\u306e\u6210\u679c\u3068\u6d3b\u7528\u65b9\u6cd5 | JP - Criteo.com<\/title>\n<meta name=\"description\" content=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b Criteo \u304c\u5b9f\u65bd\u3057\u3066\u304d\u305f\u7814\u7a76\u958b\u767a\u306e\u53d6\u308a\u7d44\u307f\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/jp\/blog\/how-were-improving-performance\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Criteo \u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6539\u5584\u3078\u306e\u53d6\u308a\u7d44\u307f\uff1a\u305d\u306e\u6210\u679c\u3068\u6d3b\u7528\u65b9\u6cd5 | JP - Criteo.com\" \/>\n<meta property=\"og:description\" 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