{"id":25981,"date":"2026-07-17T04:06:13","date_gmt":"2026-07-17T08:06:13","guid":{"rendered":"https:\/\/www.criteo.com\/jp\/?p=25981"},"modified":"2026-07-17T05:08:42","modified_gmt":"2026-07-17T09:08:42","slug":"commerce-and-ai-trends","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/commerce-and-ai-trends\/","title":{"rendered":"AI \u6642\u4ee3\u306e\u30b3\u30de\u30fc\u30b9\uff1a\u30b0\u30ed\u30fc\u30d0\u30eb\u8abf\u67fb\u304b\u3089\u8aad\u307f\u89e3\u304f\u65e5\u672c\u5e02\u5834\u306e5\u3064\u306e\u5909\u5316"},"content":{"rendered":"

AI \u306e\u6d3b\u7528\u304c\u6025\u901f\u306b\u5e83\u304c\u308b\u306a\u304b\u3001Criteo \u3067\u306f\u3001\u8cfc\u8cb7\u4f53\u9a13\u304c\u3069\u306e\u3088\u3046\u306b\u5909\u308f\u308a\u3064\u3064\u3042\u308b\u306e\u304b\u3092\u6349\u3048\u308b\u305f\u3081\u3001\u4e3b\u8981 6 \u30ab\u56fd\u30fb6,300\u540d\u4ee5\u4e0a\u306e\u6d88\u8cbb\u8005\u3092\u5bfe\u8c61\u306b\u30b0\u30ed\u30fc\u30d0\u30eb\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u305d\u306e\u7d50\u679c\u3092\u3082\u3068\u306b\u65e5\u672c\u5e02\u5834\u306b\u7126\u70b9\u3092\u5f53\u3066\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u30b0\u30ed\u30fc\u30d0\u30eb\u3068\u306e\u9055\u3044\u3082\u4ea4\u3048\u306a\u304c\u3089\u3001\u4eca\u6ce8\u76ee\u3057\u305f\u3044\u5909\u5316\u3092\u8aad\u307f\u89e3\u304d\u307e\u3059\u3002<\/p>\n

AI \u306f\u8cfc\u8cb7\u4f53\u9a13\u3092\u5927\u304d\u304f\u5909\u3048\u3066\u3044\u308b\u3088\u3046\u306b\u898b\u3048\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u65e5\u672c\u5e02\u5834\u306e\u30c7\u30fc\u30bf\u304b\u3089\u6d6e\u304b\u3073\u4e0a\u304c\u308b\u306e\u306f\u3001\u5909\u5316\u3068\u5909\u308f\u3089\u306a\u3044\u672c\u8cea\u306e\u4e21\u65b9\u3067\u3059\u3002\u5546\u54c1\u767a\u898b\u306e\u30c1\u30e3\u30cd\u30eb\u304c\u591a\u69d8\u5316\u3057\u3066\u3082\u3001\u8cfc\u8cb7\u4f53\u9a13\u306b\u304a\u3044\u3066\u30ea\u30c6\u30fc\u30e9\u30fc\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u679c\u305f\u3059\u5f79\u5272\u306f\u3001\u5f15\u304d\u7d9a\u304d\u5927\u304d\u3044\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002AI \u306f\u6025\u901f\u306b\u8cfc\u8cb7\u4f53\u9a13\u306e\u69d8\u3005\u306a\u5834\u9762\u306b\u6d78\u900f\u3057\u59cb\u3081\u3066\u3044\u307e\u3059\u304c\u3001\u6700\u7d42\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u62c5\u3046\u306e\u306f AI \u3067\u306f\u306a\u304f\u3001\u3042\u304f\u307e\u3067\u300c\u4eba\u300d\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u8cfc\u5165\u306e\u6c7a\u3081\u624b\u3068\u3057\u3066\u306f\u3001\u300c\u4fe1\u983c\u6027\u300d\u3084\u300c\u900f\u660e\u6027\u300d\u300c\u30d6\u30e9\u30f3\u30c9\u300d\u3068\u3044\u3063\u305f\u3001\u5f93\u6765\u304b\u3089\u91cd\u8996\u3055\u308c\u3066\u304d\u305f\u8981\u7d20\u304c\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u91cd\u307f\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u898b\u3048\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n

1. <\/b>\u5546\u54c1\u306e\u767a\u898b\u65b9\u6cd5\u306f\u591a\u69d8\u5316\u3001\u8cfc\u5165\u306f\u4e00\u5143\u5316<\/b><\/b><\/h2>\n
\"\u8cb7\u3044\u7269\u3092\u59cb\u3081\u308b\u5834\u6240\u306e\u30b0\u30e9\u30d5\"
\u5546\u54c1\u691c\u7d22\u306e\u8d77\u70b9\u3068\u306a\u308b\u30c1\u30e3\u30cd\u30eb<\/figcaption><\/figure>\n

\u6d88\u8cbb\u8005\u304c\u5546\u54c1\u3068\u51fa\u4f1a\u3046\u63a5\u70b9\u306f\u3001\u307e\u3059\u307e\u3059\u591a\u69d8\u5316\u3057\u3066\u3044\u307e\u3059\u3002AI \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u3001\u30ea\u30c6\u30fc\u30e9\u30fc\u306e\u30b5\u30a4\u30c8\u3001SNS\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001CTV\u3001\u30a2\u30d7\u30ea\u306a\u3069\u3001\u8cb7\u3044\u7269\u306e\u5165\u53e3\u306f\u3082\u306f\u3084\u4e00\u3064\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u65e5\u672c\u5e02\u5834\u306b\u7740\u76ee\u3059\u308b\u3068\u3001\u8cfc\u5165\u884c\u52d5\u306e\u8d77\u70b9\u3068\u3057\u3066\u4f9d\u7136\u3068\u3057\u3066\u5f37\u3044\u5b58\u5728\u611f\u3092\u793a\u3057\u3066\u3044\u308b\u306e\u304c\u3001Amazon \u3084\u697d\u5929\u306b\u4ee3\u8868\u3055\u308c\u308b\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u3067\u3059\u3002\u65e5\u672c\u3067\u306f\u8cfc\u8cb7\u8d77\u70b9\u306e56%\u304c\u3053\u3046\u3057\u305f\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u304b\u3089\u59cb\u307e\u3063\u3066\u304a\u308a\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u305d\u308c\u306b\u7d9a\u3044\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u30b0\u30ed\u30fc\u30d0\u30eb\u6c34\u6e96\u3092\u5927\u304d\u304f\u4e0a\u56de\u308b\u50be\u5411\u3067\u3057\u305f\u3002<\/p>\n

\u3053\u306e\u7d50\u679c\u304b\u3089\u898b\u3048\u3066\u304f\u308b\u306e\u306f\u3001\u65e5\u672c\u306e\u6d88\u8cbb\u8005\u304c\u65b0\u3057\u3044\u624b\u6bb5\u306b\u95a2\u5fc3\u3092\u6301\u3061\u306a\u304c\u3089\u3082\u3001\u6700\u7d42\u7684\u306b\u306f\u5b89\u5fc3\u3057\u3066\u6bd4\u8f03\u30fb\u691c\u8a0e\u3067\u304d\u308b\u5834\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002AI \u306f\u5c11\u3057\u305a\u3064\u8cfc\u8cb7\u4f53\u9a13\u306b\u5165\u308a\u8fbc\u3093\u3067\u3044\u308b\u3082\u306e\u306e\u3001\u73fe\u6642\u70b9\u3067\u306f\u65e2\u5b58\u30c1\u30e3\u30cd\u30eb\u3092\u7f6e\u304d\u63db\u3048\u308b\u3068\u3044\u3046\u3088\u308a\u3001\u65b0\u305f\u306a\u5207\u308a\u53e3\u306e\u4e00\u3064\u3068\u3057\u3066\u6a5f\u80fd\u3057\u59cb\u3081\u3066\u3044\u308b\u6bb5\u968e\u3060\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n

2. \u6d88\u8cbb\u8005\u304c\u6c42\u3081\u308b\u306e\u306f\u3001\u3042\u308a\u304d\u305f\u308a\u3067\u306f\u306a\u3044\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3<\/b><\/b><\/h2>\n
\"\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u95a2\u3059\u308b\u56f3\"
\u300c\u691c\u7d22\u5185\u5bb9\u306b\u5b8c\u5168\u306b\u4e00\u81f4\u3059\u308b\u5546\u54c1\u4ee5\u5916\u300d\u306e\u63d0\u6848\u306b\u5bfe\u3059\u308b\u53d7\u5bb9\u610f\u5411<\/figcaption><\/figure>\n

AI \u306e\u9032\u5316\u306b\u3088\u3063\u3066\u3001\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u3063\u305f\u63d0\u6848\u306f\u3057\u3084\u3059\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u65e5\u672c\u306e\u6d88\u8cbb\u8005\u304c\u6c42\u3081\u3066\u3044\u308b\u306e\u306f\u3001\u5358\u306b\u81ea\u5206\u306b\u5408\u3046\u3082\u306e\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5b9f\u969b\u306b52%\u306e\u6d88\u8cbb\u8005\u304c\u3001\u300c\u691c\u7d22\u5185\u5bb9\u3068\u5b8c\u5168\u306b\u4e00\u81f4\u3059\u308b\u5546\u54c1\u4ee5\u5916\u300d\u306e\u63d0\u6848\u3082\u6c42\u3081\u3066\u3044\u308b\u3053\u3068\u304c\u78ba\u8a8d\u3055\u308c\u307e\u3057\u305f\u3002AI \u306b\u3088\u308b\u60c5\u5831\u306e\u540c\u8cea\u5316\u304c\u9032\u3080\u306b\u3064\u308c\u3066\u3001\u601d\u3044\u304c\u3051\u306a\u3044\u767a\u898b\u3084\u3001\u8996\u91ce\u3092\u5c11\u3057\u5e83\u3052\u3066\u304f\u308c\u308b\u3088\u3046\u306a\u63d0\u6848\u3078\u306e\u671f\u5f85\u3082\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u304b\u3089\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u5fc5\u8981\u306a\u306e\u306f\u3001\u6b63\u89e3\u3092\u4e00\u3064\u3060\u3051\u793a\u3059\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u305d\u306e\u4eba\u306b\u5408\u3044\u305d\u3046\u306a\u9078\u629e\u80a2\u3092\u81ea\u7136\u306b\u63d0\u6848\u3059\u308b\u3053\u3068\u3067\u3059\u3002AI \u306e\u6d3b\u7528\u304c\u8eab\u8fd1\u306b\u306a\u308b\u307b\u3069\u3001\u4eba\u306e\u611f\u6027\u3092\u6d3b\u304b\u3057\u305f\u30ad\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u3084\u3001\u30d6\u30e9\u30f3\u30c9\u306a\u3089\u3067\u306f\u306e\u4e16\u754c\u89b3\u306f\u304b\u3048\u3063\u3066\u6d88\u8cbb\u8005\u306b\u65b0\u9bae\u306a\u4fa1\u5024\u3068\u3057\u3066\u53d7\u3051\u6b62\u3081\u3089\u308c\u308b\u5834\u9762\u3082\u5897\u3048\u3066\u3044\u304d\u305d\u3046\u3067\u3059\u3002<\/p>\n

3. \u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306f\u91cd\u8981\u3001\u4fe1\u983c\u306f\u3082\u3063\u3068\u91cd\u8981<\/b><\/b><\/h2>\n

 <\/p>\n

\"\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306b\u95a2\u3059\u308b\u61f8\u5ff5\u70b9\u3092\u8868\u3057\u305f\u56f3\"
AI \u30a2\u30b7\u30b9\u30c8\u578b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306b\u304a\u3051\u308b\u4e3b\u306a\u61f8\u5ff5\u70b9<\/figcaption><\/figure>\n

AI \u3092\u6d3b\u7528\u3057\u305f\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u62e1\u5927\u306b\u4f34\u3044\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3078\u306e\u95a2\u5fc3\u306f\u5f15\u304d\u7d9a\u304d\u9ad8\u304f\u898b\u3089\u308c\u307e\u3059\u3002\u672c\u4eba\u78ba\u8a8d\u3084\u652f\u6255\u3044\u60c5\u5831\u306e\u53d6\u308a\u6271\u3044\u306b\u4e0d\u5b89\u3092\u611f\u3058\u308b\u58f0\u306f\u6839\u5f37\u3044\u3082\u306e\u306e\u3001\u5341\u5206\u306a\u5229\u4fbf\u6027\u3084\u4fa1\u5024\u304c\u611f\u3058\u3089\u308c\u308c\u3070\u3001\u60c5\u5831\u5171\u6709\u306b\u524d\u5411\u304d\u306a\u6d88\u8cbb\u8005\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u6d88\u8cbb\u8005\u304c\u3088\u308a\u5f37\u304f\u610f\u8b58\u3057\u3066\u3044\u308b\u306e\u306f\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u305d\u306e\u3082\u306e\u4ee5\u4e0a\u306b\u3001\u305d\u306e\u60c5\u5831\u3084\u63d0\u6848\u3092\u4fe1\u983c\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002AI \u306b\u3088\u308b\u8aa4\u60c5\u5831\u3001\u4e0d\u6b63\u78ba\u306a\u30ec\u30b3\u30e1\u30f3\u30c9\u3001\u507d\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u8a50\u6b3a\u3078\u306e\u61f8\u5ff5\u304c\u6b8b\u308b\u306a\u304b\u3067\u3001\u5b89\u5fc3\u3057\u3066\u60c5\u5831\u3092\u53d7\u3051\u53d6\u308a\u3001\u8cfc\u5165\u3067\u304d\u308b\u74b0\u5883\u304c\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u305d\u306e\u305f\u3081\u3001AI \u6642\u4ee3\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u30ea\u30c6\u30fc\u30e9\u30fc\u306b\u6c42\u3081\u3089\u308c\u308b\u306e\u306f\u3001\u4fbf\u5229\u3055\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u6b63\u78ba\u3067\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u3092\u5c4a\u3051\u3001\u5b89\u5fc3\u3057\u3066\u8cfc\u8cb7\u3067\u304d\u308b\u4f53\u9a13\u3092\u6574\u3048\u308b\u3053\u3068\u304c\u3001\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u304f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u6d88\u8cbb\u8005\u304c\u7c21\u5358\u306b\u65b0\u3057\u3044\u30d6\u30e9\u30f3\u30c9\u3068\u51fa\u4f1a\u3044\u3084\u3059\u3044\u6642\u4ee3\u3060\u304b\u3089\u3053\u305d\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u9577\u5e74\u7bc9\u3044\u3066\u304d\u305f\u4fe1\u983c\u6027\u306f\u6570\u3042\u308b\u9078\u629e\u80a2\u306e\u4e2d\u304b\u3089\u9078\u3070\u308c\u308b\u6709\u529b\u306a\u7406\u7531\u306e\u4e00\u3064\u306b\u306a\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u898b\u8fbc\u307e\u308c\u307e\u3059\u3002<\/p>\n

4. <\/b>\u30de\u30eb\u30c1\u30e2\u30fc\u30c0\u30eb\u306a\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u304c\u4e3b\u6d41\u3078<\/b><\/b><\/h2>\n
\"\u5546\u54c1\u691c\u7d22\u65b9\u6cd5\u3092\u8868\u3059\u56f3\"
\u5546\u54c1\u691c\u7d22\u3067\u6d3b\u7528\u304c\u9032\u3080\u591a\u69d8\u306a\u691c\u7d22\u624b\u6bb5<\/figcaption><\/figure>\n

\u5546\u54c1\u3092\u63a2\u3059\u65b9\u6cd5\u306f\u3001\u5f93\u6765\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u691c\u7d22\u3060\u3051\u3067\u306f\u306a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u753b\u50cf\u3084\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8\u3001\u4f1a\u8a71\u5f62\u5f0f\u306e\u5165\u529b\u306a\u3069\u3092\u4f7f\u3044\u306a\u304c\u3089\u5546\u54c1\u3092\u63a2\u3059\u300c\u30de\u30eb\u30c1\u30e2\u30fc\u30c0\u30eb\u300d\u306a\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u304c\u666e\u53ca\u3057\u59cb\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n

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\u3053\u308c\u304b\u3089\u6c42\u3081\u3089\u308c\u308b\u306e\u306f\u3001\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3060\u3051\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u60c5\u5831\u8a2d\u8a08\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u753b\u50cf\u691c\u7d22\u3084\u5bfe\u8a71\u578b\u306e\u5165\u529b\u3067\u3082\u898b\u3064\u3051\u3066\u3082\u3089\u3044\u3084\u3059\u3044\u5546\u54c1\u60c5\u5831\u3068\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30ea\u30a2\u30eb\u306e\u4e21\u65b9\u3092\u884c\u304d\u6765\u3057\u3084\u3059\u3044\u4f53\u9a13\u8a2d\u8a08\u304c\u3088\u308a\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u304d\u305d\u3046\u3067\u3059\u3002<\/p>\n

5. \u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af AI \u304c E \u30b3\u30de\u30fc\u30b9\u5206\u91ce\u3067\u3082\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u62e1\u5927<\/b><\/b><\/h2>\n

AI \u3092\u6d3b\u7528\u3057\u305f\u30c4\u30fc\u30eb\u306f\u3001\u5546\u54c1\u3092\u898b\u3064\u3051\u308b\u65b9\u6cd5\u3084\u5834\u6240\u3092\u5e83\u3052\u308b\u3053\u3068\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u8cfc\u8cb7\u3092\u5f8c\u62bc\u3057\u3057\u3066\u3044\u307e\u3059\u3002\u65e5\u672c\u3067\u3082\u3001\u753b\u50cf\u691c\u7d22\u3084\u4f1a\u8a71\u578b\u691c\u7d22\u3068\u3044\u3063\u305f\u65b0\u305f\u306a\u5165\u529b\u624b\u6bb5\u304c\u5546\u54c1\u691c\u7d22\u306e\u30cf\u30fc\u30c9\u30eb\u3092\u4e0b\u3052\u3001\u8208\u5473\u559a\u8d77\u304b\u3089\u6bd4\u8f03\u30fb\u691c\u8a0e\u307e\u3067\u306e\u9053\u306e\u308a\u3092\u77ed\u304f\u3057\u3066\u3044\u307e\u3059\u3002\u8cfc\u8cb7\u6642\u306e\u624b\u9593\u3092\u6e1b\u3089\u3057\u3001\u8ff7\u3044\u3084\u30ab\u30fc\u30c8\u96e2\u8131\u3092\u6291\u3048\u308b\u3053\u3068\u3067\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30fb\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u3092\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306a\u3082\u306e\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u3055\u3089\u306b\u6ce8\u76ee\u3057\u305f\u3044\u306e\u304c\u3001AI \u7d4c\u7531\u3067\u6d41\u5165\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u7279\u5fb4\u3067\u3059\u3002AI \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u7d4c\u7531\u3067\u30ea\u30c6\u30fc\u30e9\u30fc\u306b\u305f\u3069\u308a\u7740\u304f\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u4e8b\u524d\u306b\u30ea\u30b5\u30fc\u30c1\u3084\u7d5e\u308a\u8fbc\u307f\u3092\u6e08\u307e\u305b\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u6700\u521d\u304b\u3089\u8cfc\u8cb7\u610f\u6b32\u304c\u9ad8\u3044\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002\u7c73\u56fd\u306e\u30c7\u30fc\u30bf\u3067\u306f\u3001AI \u7d4c\u7531\u306e\u6d41\u5165\u306f\u4ed6\u30c1\u30e3\u30cd\u30eb\u3068\u6bd4\u3079\u3066\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c1.5\u500d\u9ad8\u3044\u3053\u3068\u3082\u78ba\u8a8d\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n

AI \u306f\u5358\u306a\u308b\u88dc\u52a9\u30c4\u30fc\u30eb\u3067\u306f\u306a\u304f\u3001\u65b0\u3057\u3044\u9700\u8981\u3092\u751f\u307f\u51fa\u3059\u65b0\u305f\u306a\u5165\u53e3\u306b\u306a\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u30ea\u30c6\u30fc\u30e9\u30fc\u306b\u3068\u3063\u3066\u306f\u3001AI \u306b\u898b\u3064\u3051\u3089\u308c\u3084\u3059\u3044\u60c5\u5831\u8a2d\u8a08\u3068\u3001AI \u7d4c\u7531\u3067\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u53d7\u3051\u6b62\u3081\u3084\u3059\u3044\u8cfc\u8cb7\u4f53\u9a13\u306e\u4e21\u65b9\u304c\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u304f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n

AI \u6642\u4ee3\u306b\u5909\u308f\u308b\u3082\u306e\u3001\u5909\u308f\u3089\u306a\u3044\u3082\u306e<\/b><\/b><\/h2>\n

AI\u306b\u3088\u3063\u3066\u3001\u5546\u54c1\u767a\u898b\u306e\u6a5f\u4f1a\u304c\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u65e5\u672c\u306e\u30c7\u30fc\u30bf\u304b\u3089\u306f\u3001\u65b0\u3057\u3044\u624b\u6bb5\u304c\u5897\u3048\u3066\u3082\u3001\u5b89\u5fc3\u3057\u3066\u6bd4\u8f03\u3057\u3001\u7d0d\u5f97\u3057\u3066\u9078\u3079\u308b\u74b0\u5883\u306e\u4fa1\u5024\u306f\u5909\u308f\u3089\u306a\u3044\u3053\u3068\u304c\u898b\u3048\u3066\u304d\u307e\u3057\u305f\u3002\u4eca\u5f8c\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u30ea\u30c6\u30fc\u30e9\u30fc\u306b\u6c42\u3081\u3089\u308c\u308b\u306e\u306f\u3001\u3042\u3089\u3086\u308b\u30c1\u30e3\u30cd\u30eb\u3067\u4f1d\u3048\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u4e00\u8cab\u6027\u3092\u6301\u305f\u305b\u306a\u304c\u3089\u3001AI\u306b\u3082\u4f1d\u308f\u308a\u3084\u3059\u3044\u60c5\u5831\u8a2d\u8a08\u3092\u6574\u3048\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u304b\u3089\u306e\u30b3\u30de\u30fc\u30b9\u3067\u306f\u3001\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u3092\u7740\u5b9f\u306b\u7a4d\u307f\u91cd\u306d\u3066\u3044\u304f\u3053\u3068\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u5dee\u5225\u5316\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u304f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u3053\u3053\u3067\u7d39\u4ecb\u3057\u305f\u306e\u306f\u300c\u30b3\u30de\u30fc\u30b9\u3068 AI \u306e\u30c8\u30ec\u30f3\u30c9\u30ec\u30dd\u30fc\u30c8 2026\u300d\u306e\u4e3b\u8981\u30c8\u30ec\u30f3\u30c9\u3067\u3059\u3002\u3088\u308a\u8a73\u3057\u3044\u8abf\u67fb\u7d50\u679c\u3084\u3001\u65e5\u672c\u5e02\u5834\u3068\u30b0\u30ed\u30fc\u30d0\u30eb\u6bd4\u8f03\u304b\u3089\u898b\u3048\u3066\u304d\u305f\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u30b3\u30de\u30fc\u30b9\u3068 AI \u306e\u30c8\u30ec\u30f3\u30c9\u30ec\u30dd\u30fc\u30c8 2026<\/span><\/a>\u306e\u30d5\u30eb\u30ec\u30dd\u30fc\u30c8\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

AI \u306e\u6d3b\u7528\u304c\u6025\u901f\u306b\u5e83\u304c\u308b\u306a\u304b\u3001Criteo \u3067\u306f\u3001\u8cfc\u8cb7\u4f53\u9a13\u304c\u3069\u306e\u3088\u3046\u306b\u5909\u308f\u308a\u3064\u3064\u3042\u308b\u306e\u304b\u3092\u6349\u3048\u308b\u305f\u3081\u3001\u4e3b\u8981 […]<\/p>\n","protected":false},"author":1,"featured_media":25985,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[128],"coauthors":[611],"class_list":["post-25981","post","type-post","status-publish","format-standard","has-post-thumbnail","category-trends-insights","criteo-business-small-and-medium","criteo-business-agency","criteo-business-enterprise","criteo-business-advertiser","criteo-topic-ai-innovation","criteo-topic-data-and-trends"],"acf":{"enable_quotes":false,"enable_slide-in":false,"add_faq":false,"hide_updated_date":false,"hide_post_from_listing":false,"remove_from_internal_search":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":"","use_custom_cta":false},"yoast_head":"\nAI 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