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loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7657\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/social-media-retargeting-quote-image-JP-min.png\" alt=\"\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/social-media-retargeting-quote-image-JP-min.png 1024w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/social-media-retargeting-quote-image-JP-min-300x150.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/social-media-retargeting-quote-image-JP-min-768x384.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" 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30f3\u30af\u3055\u308c\u3001\u8cfc\u5165\u306e\u5b8c\u7d50\u3092\u4fc3\u3059\u4ed5\u7d44\u307f\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n<h3><strong>Facebook\u3068Instagram\u5411\u3051Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong><\/h3>\n<p>\u9069\u5207\u306a\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u9078\u5b9a\u3057\u3066\u3001\u7d71\u5408\u3055\u308c\u305f\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb\u306e\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u8cb7\u3044\u7269\u5ba2\u306b\u63d0\u4f9b\u3059\u308c\u3070\u3001\u30b5\u30a4\u30ed\u5316\u3055\u308c\u305f\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u306f\u5b9f\u73fe\u3057\u5f97\u306a\u3044\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb\u3092\u76f4\u63a5\u7d71\u5408\u3067\u304d\u308bCriteo\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3084SNS\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5168\u4f53\u3067\u30d5\u30a3\u30fc\u30c9\u3092\u540c\u671f\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u4e0a\u3001\u8ffd\u52a0\u306e\u30b3\u30b9\u30c8\u306f\u4e00\u5207\u767a\u751f\u3057\u307e\u305b\u3093\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7661\" src=\"http:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/Criteo-Dynamic-Retargeting-for-FB-and-Instagram-JP-min.png\" alt=\"\" width=\"1440\" height=\"639\" srcset=\"https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/Criteo-Dynamic-Retargeting-for-FB-and-Instagram-JP-min.png 1440w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/Criteo-Dynamic-Retargeting-for-FB-and-Instagram-JP-min-300x133.png 300w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/Criteo-Dynamic-Retargeting-for-FB-and-Instagram-JP-min-768x341.png 768w, https:\/\/www.criteo.com\/jp\/wp-content\/uploads\/sites\/6\/2018\/04\/Criteo-Dynamic-Retargeting-for-FB-and-Instagram-JP-min-1024x454.png 1024w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/p>\n<p><a href=\"https:\/\/www.criteo.com\/jp\/products\/criteo-dynamic-retargeting\/dynamic-ads-for-facebook-and-instagram\/\">Facebook\u3068Instagram\u5411\u3051Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a>\u306f\u3001Facebook\u3084Instagram\u3092\u5229\u7528\u3059\u308b\u8cb7\u3044\u7269\u5ba2\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u4e2d\u306b\u5f7c\u3089\u306e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306a\u8cfc\u8cb7\u610f\u6b32\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u30e2\u30d0\u30a4\u30eb\u3001\u30a2\u30d7\u30ea\u3001\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u306a\u3069\u3001\u3042\u3089\u3086\u308b\u30c7\u30d0\u30a4\u30b9\u3092\u6a2a\u65ad\u3057\u3066\u5353\u8d8a\u3057\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u5546\u54c1\u30ec\u30b3\u30e1\u30f3\u30c9\u6a5f\u80fd\u3092\u99c6\u4f7f\u3057\u3001\u8cb7\u3044\u7269\u5ba2\u306e\u73fe\u5728\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3001\u55dc\u597d\u306b\u3082\u3068\u3065\u3044\u3066\u9078\u5b9a\u3055\u308c\u305f\u3001\u3053\u308c\u307e\u3067\u95b2\u89a7\u3057\u305f\u3053\u3068\u306e\u306a\u3044\u65b0\u305f\u306a\u5546\u54c1\u3068\u306e\u51fa\u4f1a\u3044\u3092\u4fc3\u3057\u307e\u3059<\/li>\n<li>\u5e83\u544a\u30a4\u30e1\u30fc\u30b8\u306b\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u3067\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30c6\u30ad\u30b9\u30c8\u3084\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u8ffd\u52a0\u3059\u308b\u300c\u30a2\u30af\u30c6\u30a3\u30d6\u8981\u7d20\u300d\u6a5f\u80fd\u306b\u3088\u3063\u3066\u5e83\u544a\u3092\u969b\u7acb\u305f\u305b\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u309220%\u5897\u52a0\u3055\u305b\u307e\u3059<\/li>\n<li>\u6b63\u78ba\u306a\u5165\u672d\u6a5f\u80fd\u3001\u304a\u3088\u3073\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u8cb7\u3044\u7269\u5ba2\u306e\u307f\u3092\u5bfe\u8c61\u3068\u3057\u305f\u5e83\u544a\u63d0\u793a\u306b\u3088\u3063\u3066\u3001Facebook\u3084Instagram\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u304a\u3051\u308bROI\u306e\u5411\u4e0a\u3092\u4fc3\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u73fe\u5728\u3001Facebook\u3084Instagram\u3067Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u3066\u3044\u308bCriteo\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5168\u4f53\u306712%\u306e\u58f2\u4e0a\u5897\u52a0\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u5229\u7528\u3059\u308bSNS\u3067\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3001\u8ca9\u58f2\u4fc3\u9032\u306e\u307f\u306a\u3089\u305a\u3001\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u5411\u4e0a\u306b\u3082\u5927\u304d\u304f\u8ca2\u732e\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u3067\u306f\u3001Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u3066Facebook\u3084Instagram\u4e0a\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3063\u3066\u3044\u308b\u4f01\u696d\u306e\u4e8b\u4f8b\u30923\u3064\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><strong>\u30b5\u30af\u30bb\u30b9\u30b9\u30c8\u30fc\u30ea\u30fc<\/strong><\/h3>\n<h5><strong>La Redoute<\/strong><\/h5>\n<p>\u30d5\u30e9\u30f3\u30b9\u306e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30fb\u751f\u6d3b\u96d1\u8ca8\u306e\u5c0f\u58f2\u3092\u624b\u639b\u3051\u308bLa Redoute\u306f\u3001\u3059\u3067\u306b\u540c\u793e\u304c\u884c\u3063\u3066\u3044\u305fCriteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u3001Facebook\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30d7\u30ed\u30c0\u30af\u30c8\u5e83\u544a\u306b\u3082\u6d3b\u7528\u3059\u308b\u3053\u3068\u3092\u6c7a\u5b9a\u3057\u307e\u3057\u305f\u3002Criteo\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u6570\u5343\u3082\u306e\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3068\u8907\u6570\u306e\u30c7\u30d0\u30a4\u30b9\u3092\u6a2a\u65ad\u3057\u3066\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u3092\u901a\u3058\u3066\u5404\u8cb7\u3044\u7269\u5ba2\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001Criteo\u30a8\u30f3\u30b8\u30f3\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u6700\u9069\u306a\u30aa\u30d5\u30a1\u30fc\u3092\u4e88\u6e2c\u30fb\u751f\u6210\u3057\u3001\u305d\u308c\u3089\u3092Facebook\u4e0a\u3067\u63d0\u793a\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u8cb7\u3044\u7269\u5ba2\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u6700\u5927\u5316\u3092\u56f3\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u3059\u3079\u3066\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u884c\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u4f7f\u7528\u3057\u305f\u65e2\u5b58\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u3001Facebook\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u5e83\u544a\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u3053\u3068\u306b\u3088\u308a\u3001La Redoute\u306f\u9867\u5ba2\u5316\u7387\u309210%\u5411\u4e0a\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u30923\u500d\u306b\u9ad8\u3081\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n<h5><strong>Vedia<\/strong><\/h5>\n<p>\u30b9\u30a4\u30b9\u3067\u30c8\u30c3\u30d730\u306b\u5165\u308b\u5b9f\u7e3e\u3092\u8a87\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306eVedia\u306f\u30012014\u5e74\u4ee5\u6765\u3001Criteo\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u901a\u3058\u3066\u3001\u9ad8\u5ea6\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6b66\u5668\u306b\u9867\u5ba2\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u7d9a\u3051\u3066\u304d\u307e\u3057\u305f\u3002Vedia\u306f\u4eca\u56de\u3001\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e88\u7b97\u3092\u7dad\u6301\u3057\u305f\u307e\u307e\u65b0\u305f\u306a\u30c1\u30e3\u30cd\u30eb\u3067\u58f2\u4e0a\u3092\u3055\u3089\u306b\u5897\u52a0\u3055\u305b\u308b\u305f\u3081\u306b\u3001Criteo\u306eFacebook \u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30d7\u30ed\u30c0\u30af\u30c8\u5e83\u544a\u306e\u5c0e\u5165\u3092\u6c7a\u5b9a\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>Facebook\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30d7\u30ed\u30c0\u30af\u30c8\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5f37\u5316\u306b\u306f\u3001Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u7528\u3044\u3089\u308c\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067Facebook\u4e0a\u306e\u65b0\u898f\u306e\u8cb7\u3044\u7269\u5ba2\u306b\u30ea\u30fc\u30c1\u3002\u7d50\u679c\u3068\u3057\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5168\u4f53\u306e\u58f2\u4e0a\u309215%\u5897\u52a0\u3055\u305b\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001\u540c\u793e\u306f1\u4e076,000\u3082\u306e\u30c0\u30a4\u30ec\u30af\u30c8\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3092\u64c1\u3059\u308bCriteo\u306e\u5927\u898f\u6a21\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u6d3b\u7528\u3057\u3066\u3001Facebook\u306e\u5e83\u544a\u30a4\u30f3\u30d9\u30f3\u30c8\u30ea\u3068\u8cb7\u3044\u7269\u5ba2\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u8a55\u4fa1\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eCPO\u3092\u7d0420%\u3001COS\u30927%\u4f4e\u6e1b\u3059\u308b\u3053\u3068\u306b\u3082\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>Soft Surroundings<\/strong><\/p>\n<p>\u5973\u6027\u5411\u3051\u5546\u54c1\u306e\u5c0f\u58f2\u696d\u8005\u3067\u3042\u308b<a href=\"https:\/\/www.criteo.com\/jp\/success-stories\/soft-surroundings\/\">Soft Surroundings<\/a>\u306f\u3001\u58f2\u4e0a\u306e\u505c\u6ede\u3068\u65e2\u5b58\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u884c\u304d\u8a70\u307e\u308a\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u3053\u306e\u72b6\u6cc1\u3092\u6253\u958b\u3059\u308b\u305f\u3081\u306b\u3001\u540c\u793e\u306fCriteo\u3068\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u58f2\u4e0a\u5168\u4f53\u306e\u5411\u4e0a\u306b\u5411\u3051\u3066\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068SNS\u3092\u4f7f\u3063\u305f\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u62e1\u5927\u3092\u6c7a\u65ad\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>Soft Surroundings\u306f\u3001Facebook\u4e0a\u306e\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u542b\u3081\u3001Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u4f7f\u3063\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b8c\u5168\u306a\u6700\u9069\u5316\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>Criteo\u306f\u52b9\u679c\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3057\u3066\u65e5\u3005\u306e\u5165\u672d\u3092\u7ba1\u7406\u3057\u3001Soft 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