{"id":7954,"date":"2018-05-07T17:04:07","date_gmt":"2018-05-07T17:04:07","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=7954"},"modified":"2018-09-21T15:04:15","modified_gmt":"2018-09-21T19:04:15","slug":"one-to-one-%e3%82%a2%e3%83%97%e3%83%ad%e3%83%bc%e3%83%81%e6%9c%ac%e6%a0%bc%e5%8c%96%e3%81%a7%e3%80%81roas3000%e8%b6%85%e3%82%92%e8%a8%98%e9%8c%b2","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/one-to-one-%e3%82%a2%e3%83%97%e3%83%ad%e3%83%bc%e3%83%81%e6%9c%ac%e6%a0%bc%e5%8c%96%e3%81%a7%e3%80%81roas3000%e8%b6%85%e3%82%92%e8%a8%98%e9%8c%b2\/","title":{"rendered":"One to One \u30a2\u30d7\u30ed\u30fc\u30c1\u672c\u683c\u5316\u3067\u3001ROAS3000%\u8d85\u3092\u8a18\u9332"},"content":{"rendered":"

 <\/p>\n

\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6642\u4ee3\u3092\u751f\u304d\u629c\u304f<\/strong>One to One\u30a2\u30d7\u30ed\u30fc\u30c1<\/strong><\/h3>\n

1979\u5e74\u306e\u5275\u696d\u4ee5\u6765\u3001\u300cThe Best Place to Find Music\uff08\uff1d\u97f3\u697d\u3068\u51fa\u4f1a\u3046\u6700\u826f\u306e\u5834\u6240\uff09\u3092\u3059\u3079\u3066\u306e\u304a\u5ba2\u69d8\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u300d\u3092\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u3001\u97f3\u697d\u30b7\u30fc\u30f3\u306e\u300c\u4eca\u300d\u3092\u5275\u308a\u7d9a\u3051\u3066\u3044\u308b\u30bf\u30ef\u30fc\u30ec\u30b3\u30fc\u30c9\u3002\u5b9f\u5e97\u8217\u3060\u3051\u3067\u306a\u304f\u3001\u540c\u793e\u304c\u904b\u55b6\u3059\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d7\u300c\u30bf\u30ef\u30fc\u30ec\u30b3\u30fc\u30c9\u30aa\u30f3\u30e9\u30a4\u30f3\u300d\u3082\u3001\u591a\u304f\u306e\u4eba\u306b\u611b\u3055\u308c\u308b\u300c\u97f3\u697d\u3068\u306e\u51fa\u4f1a\u3044\u306e\u5834\u300d\u306e1\u3064\u3067\u3059\u3002<\/p>\n

\u540c\u30b5\u30a4\u30c8\u306e\u30e1\u30a4\u30f3\u30e6\u30fc\u30b6\u306f30\u4ee3\uff5e40\u4ee3\u3002\u3068\u306f\u3044\u3048\u3001\u97f3\u697d\u306e\u55dc\u597d\u306f\u3072\u3068\u305d\u308c\u305e\u308c\u3067\u3042\u308a\u3001\u30e6\u30fc\u30b6\u306e\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3082\u9032\u3080\u4e2d\u3001\u753b\u4e00\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u306f\u601d\u3046\u3088\u3046\u306a\u52b9\u679c\u306f\u5f97\u3089\u308c\u307e\u305b\u3093\u3002\u540c\u793e\u30aa\u30f3\u30e9\u30a4\u30f3\u4e8b\u696d\u90e8\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4f01\u753b\u30fb\u63a8\u9032\u90e8\u9577\u3092\u52d9\u3081\u308b\u8429\u539f\u6b63\u4e5f\u6c0f\u306f\u300c\u53bb\u5e74\u58f2\u308c\u305f\u304b\u3089\u3068\u8a00\u3063\u3066\u4eca\u5e74\u58f2\u308c\u308b\u3068\u3082\u9650\u308a\u307e\u305b\u3093\u3057\u3001\u305d\u306e\u9006\u3082\u3057\u304b\u308a\u3067\u3059\u3002\u5f53\u793e\u306e\u5546\u6750\u306f\u3001\u3044\u308f\u3086\u308b\u300e\u52dd\u3061\u30d1\u30bf\u30fc\u30f3\u300f\u3092\u7279\u5b9a\u3067\u304d\u306a\u3044\u4e0a\u306b\u3001\u540c\u3058\u74b0\u5883\u3092\u518d\u73fe\u3057\u3065\u3089\u3044\u3002\u4e00\u671f\u4e00\u4f1a\u307f\u305f\u3044\u306a\u3068\u3053\u308d\u304c\u3042\u308a\u307e\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u304a\u3044\u3066\u3082\u3001\u4e00\u4eba\u3072\u3068\u308a\u306e\u55dc\u597d\u306b\u5408\u308f\u305b\u3066\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u305fOne to One\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u6b20\u304b\u305b\u306a\u3044\u306e\u3067\u3059\u300d\u3068\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n

\u52a0\u3048\u3066\u3001\u4eca\u3001\u65e5\u672c\u306e\u97f3\u697d\u30bd\u30d5\u30c8\u5e02\u5834\u306f\u7e2e\u5c0f\u50be\u5411\u306b\u3042\u308a\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306f\u307e\u3059\u307e\u3059\u56f0\u96e3\u306b\u306a\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u300c\u305d\u3053\u3067\u3001\u5f53\u793e\u304c\u6ce8\u529b\u3057\u3066\u3044\u308b\u306e\u304c\u3001CRM\u6226\u7565\u3067\u3059\u300d\u3068\u8429\u539f\u6c0f\u3002\u300c\u4e00\u5ea6\u3054\u8cfc\u5165\u3044\u305f\u3060\u3044\u305f\u304a\u5ba2\u69d8\u306eLTV(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u3092\u3069\u308c\u3060\u3051\u5f15\u304d\u4e0a\u3052\u3089\u308c\u308b\u304b\u3001LTV\u306e\u9ad8\u3044\u304a\u5ba2\u69d8\u3092\u3069\u308c\u3060\u3051\u5897\u3084\u305b\u308b\u306e\u304b\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5c55\u958b\u3057\u3066\u3044\u307e\u3059\u300d\u3002<\/p>\n

 <\/p>\n

\u5c0e\u5165\u308f\u305a\u304b<\/strong>1\u30ab\u6708\u534a\u3067ROAS\u5411\u4e0a\u52b9\u679c\u3092\u5b9f\u611f<\/strong><\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u898b\u76f4\u3057\u306e\u4e00\u74b0\u3068\u3057\u3066\u540c\u793e\u304cCriteo\u3092\u63a1\u7528\u3057\u305f\u306e\u306f\u3001\u7d044\u5e74\u524d\u306e\u3053\u3068\u3002\u8429\u539f\u6c0f\u306f\u3001\u300c\u5f53\u6642\u306f\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u3068\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u30e1\u30a4\u30f3\u306b\u904b\u7528\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u4eca\u5f8c\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u30fb\u80b2\u6210\u30fb\u7372\u5f97\u304c\u307e\u3059\u307e\u3059\u56f0\u96e3\u306b\u306a\u308b\u3053\u3068\u3092\u898b\u636e\u3048\u3066\u3001\u65b0\u305f\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6a21\u7d22\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u7d50\u679c\u3068\u3057\u3066\u3001CRM\u306e\u8003\u3048\u65b9\u306b\u30de\u30c3\u30c1\u3059\u308b\u3053\u3068\u3001One to One\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3067\u3042\u308b\u3053\u3068\u3001\u305d\u3057\u3066\u4ee3\u7406\u5e97\u304b\u3089\u63d0\u6848\u3092\u53d7\u3051\u305f2300\uff05\u4ee5\u4e0a\u3068\u3044\u3046\u9ad8\u3044ROAS\u3078\u306e\u671f\u5f85\u304b\u3089\u3001Criteo\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/a>\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u306b\u3057\u307e\u3057\u305f\u300d\u3068\u632f\u308a\u8fd4\u308a\u307e\u3059\u3002\u300c\u5b9f\u969b\u306b\u4f7f\u3063\u3066\u307f\u308b\u3068\u3001\u5f53\u793e\u306e55\u4e07\u306b\u3082\u53ca\u3076\u30bf\u30a4\u30c8\u30eb\u306e\u4e2d\u304b\u3089\u304a\u5ba2\u69d8\u304c\u95b2\u89a7\u3057\u305f\u3082\u306e\u3092\u7279\u5b9a\u3057\u3066\u8868\u793a\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u3001\u95b2\u89a7\u3055\u308c\u305a\u30b9\u30eb\u30fc\u3055\u308c\u305f\u3068\u304d\u306b\u6d88\u3048\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u3082\u7d76\u5999\u3067\u3001\u30e6\u30fc\u30b6\u8996\u70b9\u3067\u307f\u3066\u3082\u3001\u8cfc\u8cb7\u4fc3\u9032\u306b\u7e4b\u304c\u308b\u78ba\u4fe1\u304c\u3042\u308a\u307e\u3057\u305f\u300d\u3068\u8429\u539f\u6c0f\u3002\u305d\u306e\u78ba\u4fe1\u304c\u73fe\u5b9f\u306e\u3082\u306e\u3068\u306a\u3063\u305f\u306e\u306f\u3001Criteo\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5c0e\u5165\u304b\u3089\u308f\u305a\u304b1\u304b\u6708\u534a\u5f8c\u306e\u3053\u3068\u3067\u3057\u305f\u3002\u300cCriteo\u30a8\u30f3\u30b8\u30f3\u306e\u6a5f\u68b0\u5b66\u7fd2\u52b9\u679c\u304c\u51fa\u308b\u307e\u3067\u6570\u304b\u6708\u306f\u304b\u304b\u308b\u3068\u805e\u3044\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u5c0e\u5165\u304b\u30891\u304b\u6708\u534a\u5f8c\u306b\u306f\u3001\u63d0\u6848\u3055\u308c\u305fROAS\u3092\u8d85\u3048\u307e\u3057\u305f\u300d\u3002\u540c\u6642\u306b\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u96e2\u53cd\u3092\u98df\u3044\u6b62\u3081\u52b9\u679c\u3082\u3042\u3063\u3066\u58f2\u4e0a\u9ad8\u3082116\uff05\u5897\u3068\u5805\u8abf\u306b\u63a8\u79fb\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3082\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u306e\u9023\u52d5\u304c\u529f\u3092\u594f\u3057\u3066138\uff05\u30a2\u30c3\u30d7\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u203b<\/sup>\u3002<\/p>\n

\u540c\u793e\u3067\u306f\u305d\u306e\u5f8c\u3082\u30c8\u30e9\u30a4\uff06\u30a8\u30e9\u30fc\u3092\u7e70\u308a\u8fd4\u3057\u306a\u304c\u3089\u3001\u3088\u308a\u52b9\u679c\u7684\u306aCriteo\u904b\u7528\u6cd5\u3092\u6a21\u7d22\u3057\u7d9a\u3051\u3001\u5c0e\u5165\u304b\u30894\u5e74\u7d4c\u3063\u305f\u4eca\u3082Criteo\u3092\u4f7f\u3063\u3066\u5927\u304d\u306a\u6210\u679c\u3092\u5f97\u3066\u3044\u307e\u3059\u3002\u8429\u539f\u3055\u3093\u306f\u300cPC\u306e\u307f\u3060\u3063\u305f\u914d\u4fe1\u5bfe\u8c61\u3092\u30e2\u30d0\u30a4\u30eb\u306b\u5e83\u3052\u305f\u3053\u3068\u3082\u3042\u3063\u3066\u3001ROAS2000%\u3092\u7dad\u6301\u3057\u305f\u307e\u307e\u3001\u58f2\u4e0a\u3082\u52b9\u7387\u3088\u304f\u4f38\u3073\u3066\u3044\u307e\u3059\u30022017\u5e743\u6708\u306b\u306fROAS\u304c\u904e\u53bb\u6700\u9ad8\u306e3000\uff05\u3092\u8d85\u3048\u307e\u3057\u305f\u3002Criteo\u5c0e\u5165\u306f\u660e\u3089\u304b\u306b\u6b63\u89e3\u3067\u3057\u305f\u300d\u3068\u8a55\u4fa1\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u203b\u3044\u305a\u308c\u30822017\u5e743\u6708\u8a08\u6e2c<\/sub><\/p>\n

 <\/p>\n

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  \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6642\u4ee3\u3092\u751f\u304d\u629c\u304fOne to One\u30a2\u30d7\u30ed\u30fc\u30c1 1979\u5e74\u306e\u5275\u696d\u4ee5\u6765\u3001\u300cThe Be […]<\/p>\n","protected":false},"author":9,"featured_media":7955,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[152],"coauthors":[],"class_list":{"0":"post-7954","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-commerce-media"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false},"yoast_head":"\nOne to One \u30a2\u30d7\u30ed\u30fc\u30c1\u672c\u683c\u5316\u3067\u3001ROAS3000%\u8d85\u3092\u8a18\u9332 | JP - Criteo.com<\/title>\n<meta name=\"description\" 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