{"id":8413,"date":"2018-09-12T13:28:26","date_gmt":"2018-09-12T17:28:26","guid":{"rendered":"http:\/\/www.criteo.com\/jp\/?p=8413"},"modified":"2021-01-13T12:42:57","modified_gmt":"2021-01-13T16:42:57","slug":"feelunique%e3%81%af%e3%81%84%e3%81%8b%e3%81%ab%e3%81%97%e3%81%a6%e7%be%8e%e5%ae%b9%e6%a5%ad%e7%95%8c%e3%81%a7-50%e3%82%82%e3%81%ae%e5%a3%b2%e4%b8%8aup%e3%81%ab%e6%88%90%e5%8a%9f%e3%81%97%e3%81%9f","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/jp\/blog\/feelunique%e3%81%af%e3%81%84%e3%81%8b%e3%81%ab%e3%81%97%e3%81%a6%e7%be%8e%e5%ae%b9%e6%a5%ad%e7%95%8c%e3%81%a7-50%e3%82%82%e3%81%ae%e5%a3%b2%e4%b8%8aup%e3%81%ab%e6%88%90%e5%8a%9f%e3%81%97%e3%81%9f\/","title":{"rendered":"[\u52d5\u753b] FeelUnique\u306f\u3044\u304b\u306b\u3057\u3066\u7f8e\u5bb9\u696d\u754c\u3067 50%\u3082\u306e\u58f2\u4e0aUP\u306b\u6210\u529f\u3057\u305f\u306e\u304b\uff1f"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><em>\u300c\u6628\u65e5\u306e\u9769\u65b0\u306f\u4eca\u65e5\u306e\u65e5\u5e38\u300d\u3068\u8a9e\u308b\u306e\u306f\u3001FeelUnique\u306e\u6700\u9ad8\u57f7\u884c\u8cac\u4efb\u8005(COO)\u3092\u52d9\u3081\u308b\u30b8\u30e0\u30fb\u30d0\u30c3\u30af\u30eb\uff08Jim Buckle\uff09\u6c0f\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u52d5\u753b\u3067\u306f\u3001\u7f8e\u5bb9\u95a2\u9023\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3068\u3057\u3066\u6025\u6210\u9577\u3092\u9042\u3052\u305f\u540c\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u306e\u79d8\u8a23\u3092\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/em><\/p>\n<p><!--more--><\/p>\n<p><iframe loading=\"lazy\" title=\"COO at FeelUnique Jim Buckle on the benefits of tech for online retailers\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/yHWLzVOlYZ0?start=1&#038;feature=oembed\" frameborder=\"0\" 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allowfullscreen><\/iframe><\/p>\n<p>FeelUnique\u306e\u77e5\u540d\u5ea6\u306f\u3001\u65e5\u5897\u3057\u306b\u9ad8\u307e\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u3067\u5316\u7ca7\u54c1\u306e\u8ca9\u58f2\u3092\u884c\u3046\u5c0f\u58f2\u696d\u8005\u306f\u3001\u4e00\u898b\u3057\u3066\u3069\u3053\u3082\u540c\u3058\u3088\u3046\u306b\u898b\u3048\u307e\u3059\u304c\u3001\u305d\u306e\u4e2d\u306b\u3042\u3063\u3066\u3001FeelUnique\u306f\u7570\u5f69\u3092\u653e\u3063\u3066\u3044\u307e\u3059\u3002E\u30b3\u30de\u30fc\u30b9\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306e\u81ea\u52d5\u5316\u6226\u7565\u3068\u3001\u9867\u5ba2\u306e\u58f0\u306b\u8033\u3092\u50be\u3051\u308b\u4eba\u9593\u306a\u3089\u3067\u306f\u306e\u529b\u3092\u878d\u5408\u3057\u305f\u3001\u4ed6\u793e\u306b\u306f\u306a\u3044\u72ec\u81ea\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u6210\u529f\u3092\u53ce\u3081\u3066\u3044\u308b\u306e\u3067\u3059\u3002COO\u306e\u30b8\u30e0\u30fb\u30d0\u30c3\u30af\u30eb\u6c0f\u306e\u300c\u6628\u65e5\u306e\u9769\u65b0\u306f\u4eca\u65e5\u306e\u65e5\u5e38\u300d\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u5e38\u306b\u9032\u5316\u3092\u9042\u3052\u306a\u304c\u3089\u3001\u904e\u9177\u306a\u307e\u3067\u306e\u7af6\u4e89\u304c\u7e70\u308a\u5e83\u3052\u3089\u308c\u308b\u4eca\u65e5\u306e\u30c7\u30b8\u30bf\u30eb\u5e02\u5834\u306e\u72b6\u6cc1\u3092\u3001\u7684\u78ba\u306b\u8a00\u3044\u8868\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>FeelUnique\u306f\u30012005\u5e74\u306e\u5275\u696d\u4ee5\u964d\u3001\u6301\u7d9a\u7684\u306a\u6210\u9577\u3092\u7d9a\u3051\u3066\u304a\u308a\u3001\u76f4\u8fd1\u306e\u8ca1\u653f\u5831\u544a\u306b\u3088\u308b\u3068\u3001\u540c\u793e\u306f2017\u5e743\u6708\u672b\u306e\u6c7a\u7b97\u3067\u524d\u5e74\u6bd427%\u5897\u306e8\u5343\u4e07\u30dd\u30f3\u30c9\u3092\u8a08\u4e0a\u30022018\u5e74\u5ea6\u306f\u3055\u3089\u306b50%\u5897\u306e\u30da\u30fc\u30b9\u3067\u6210\u9577\u3092\u7d9a\u3051\u3066\u304a\u308a\u3001\u5e74\u9593\u53ce\u76ca\u306f1\u5104\u30dd\u30f3\u30c9\u306b\u9054\u3059\u308b\u898b\u8fbc\u307f\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u6210\u529f\u306e\u88cf\u306b\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u8981\u56e0\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u5546\u54c1\u6570\u306e\u5897\u52a0\uff08SKU\u304c17%\u5897\u3048\u30662\u4e078,000\u7a2e\u985e\u306b\uff09\u3001\u4e2d\u56fd\u5e02\u5834\u3078\u306e\u9032\u51fa\uff082015\u5e74\u306b\u53c2\u5165\u3057\u3001\u73fe\u5728\u306f\u30b0\u30eb\u30fc\u30d7\u5168\u4f53\u306e\u58f2\u4e0a\u306e10%\u3092\u5360\u3081\u308b\uff09\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u610f\u8b58\u306e\u9ad8\u3044\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u304b\u3089\u306e\u652f\u6301\u306e\u7372\u5f97\uff08\u9867\u5ba2\u306e65%\u306f35\u6b73\u672a\u6e80\uff09\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u30d0\u30c3\u30af\u30eb\u6c0f\u306f\u3001\u3053\u3046\u3057\u305f\u30ec\u30d9\u30eb\u306e\u6210\u9577\u3092\u9042\u3052\u308b\u3053\u3068\u306f\u6975\u3081\u3066\u56f0\u96e3\u306a\u3053\u3068\u3060\u3063\u305f\u3068\u632f\u308a\u8fd4\u308a\u307e\u3059\u3002<\/p>\n<p>\u300c\u79c1\u305f\u3061\u306e\u30d3\u30b8\u30cd\u30b9\u306f\u304b\u306a\u308a\u6025\u901f\u306b\u6210\u9577\u3092\u9042\u3052\u305f\u306e\u3067\u3001\u5468\u56f2\u304b\u3089\u306f\u3001\u305f\u3044\u3057\u3066\u5927\u304d\u306a\u56f0\u96e3\u3082\u306a\u304f\u3001\u3059\u3093\u306a\u308a\u6210\u529f\u3057\u305f\u306e\u3060\u308d\u3046\u3068\u8aa4\u89e3\u3055\u308c\u304c\u3061\u3067\u3059\u3002\u3057\u304b\u3057\u5b9f\u969b\u306b\u306f\u3001\u79c1\u305f\u3061\u306e\u6210\u9577\u306f\u69d8\u3005\u306a\u56f0\u96e3\u3092\uff11\u3064\u3072\u3068\u3064\u5de5\u592b\u3057\u306a\u304c\u3089\u4e57\u308a\u8d8a\u3048\u3066\u304d\u305f\u304b\u3089\u3053\u305d\u5f97\u3089\u308c\u305f\u3082\u306e\u3067\u3059\u3002\u79c1\u305f\u3061\u306e\u5834\u5408\u30011\u3064\u306e\u3084\u308a\u65b9\u306b\u56fa\u57f7\u305b\u305a\u3001\u5730\u57df\u306e\u7279\u6027\u306b\u5408\u308f\u305b\u3066\u67d4\u8edf\u306b\u30d3\u30b8\u30cd\u30b9\u306e\u30b9\u30bf\u30a4\u30eb\u3092\u30a2\u30ec\u30f3\u30b8\u3057\u3066\u304d\u305f\u3053\u3068\u304c\u3001\u73fe\u5728\u306e\u6210\u9577\u306b\u5927\u304d\u304f\u8ca2\u732e\u3057\u305f\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u601d\u3063\u3066\u3044\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001FeelUnique\u306f\u3001\u30a4\u30ae\u30ea\u30b9\u3067\u306f\u3059\u3067\u306b\u5b9a\u7740\u3057\u3066\u3044\u307e\u3059\u3002\u30d5\u30e9\u30f3\u30b9\u3067\u3082\u3001\u307e\u3060\u5c0f\u898f\u6a21\u3067\u306f\u3042\u308b\u3082\u306e\u306e\u3001\u6025\u901f\u306a\u6210\u9577\u3092\u898b\u305b\u3066\u3044\u307e\u3059\u3057\u3001\u4e2d\u56fd\u3067\u3082\u3001\u826f\u597d\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u57fa\u76e4\u306b\u98db\u8e8d\u7684\u306a\u6210\u9577\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u300d\u3002<\/p>\n<h3><strong>\u9867\u5ba2\u306e\u58f0\u306b\u8033\u3092\u50be\u3051\u308b<\/strong><\/h3>\n<p>FeelUnique\u306e\u5546\u54c1\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u306f\u5b9f\u306b\u5e45\u5e83\u304f\u3001500\u4ee5\u4e0a\u3082\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30d6\u30e9\u30f3\u30c9\u306e\u5546\u54c1\u3092\u6271\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u308c\u3089\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u306f\u3001\u30c8\u30e0\u30fb\u30d5\u30a9\u30fc\u30c9\u3084\u30b7\u30e3\u30cd\u30eb\u306a\u3069\u306e\u6709\u540d\u30c7\u30b6\u30a4\u30ca\u30fc\u306e\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u3001\u30cb\u30c3\u30c1\u3067\u5c0f\u898f\u6a21\u306a\u3082\u306e\u307e\u3067\u3055\u307e\u3056\u307e\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u5546\u54c1\u304c\u3044\u304f\u3089\u8c4a\u5bcc\u3067\u3082\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u9ad8\u3044\u9867\u5ba2\u3084\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u308b\u3088\u3046\u306a\u30aa\u30d5\u30a1\u30fc\u304c\u306a\u3051\u308c\u3070\u3001\u4f55\u306e\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u540c\u793e\u3067\u306f\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u306b\u7a4d\u6975\u7684\u306a\u6295\u8cc7\u3092\u884c\u3044\u3001\u9867\u5ba2\u306e\u58f0\u306b\u771f\u646f\u306b\u8033\u3092\u50be\u3051\u3001\u305d\u306e\u58f0\u306b\u5fdc\u3048\u308b\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u306b\u8a87\u308a\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c\u79c1\u305f\u3061\u306f\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u3092\u99c6\u4f7f\u3057\u3066\u3001\u9867\u5ba2\u306e\u58f0\u306b\u8033\u3092\u50be\u3051\u3066\u3044\u307e\u3059\u3002\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u30c1\u30fc\u30e0\u306b\u76f4\u63a5\u5bc4\u305b\u3089\u308c\u308b\u610f\u898b\u306e\u307b\u304b\u3001SNS\u306e\u5206\u6790\u3084\u9867\u5ba2\u306b\u5bfe\u3059\u308b\u8abf\u67fb\u3082\u884c\u3063\u3066\u3044\u307e\u3059\u300d\u3068\u30d0\u30c3\u30af\u30eb\u6c0f\u3002<\/p>\n<p>\u300c\u6570\u304b\u6708\u524d\u306b\u3001\u9867\u5ba2\u3092\u7d99\u7d9a\u7684\u306b\u8abf\u67fb\u3067\u304d\u308b\u65b0\u3057\u3044\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3057\u305f\u3068\u3053\u308d\u3001\u30b5\u30fc\u30d3\u30b9\u3092\u5909\u66f4\u3057\u305f\u969b\u306b\u3001\u9867\u5ba2\u304b\u3089\u3069\u306e\u3088\u3046\u306a\u53cd\u5fdc\u304c\u3042\u308b\u304b\u306b\u3064\u3044\u3066\u3001\u6b63\u78ba\u306b\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u81ea\u793e\u306e\u30b5\u30a4\u30c8\u3092\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3057\u3001\u9867\u5ba2\u306e\u884c\u52d5\u50be\u5411\u3060\u3051\u3067\u306a\u304f\u3001\u30b5\u30a4\u30c8\u4e0a\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u3089\u306a\u304b\u3063\u305f\u5834\u5408\u306e\u884c\u52d5\u306e\u5206\u6790\u3082\u884c\u3063\u3066\u3044\u307e\u3059\u300d<\/p>\n<p>\u3053\u3046\u3057\u305f\u3055\u307e\u3056\u307e\u306a\u53d6\u308a\u7d44\u307f\u3092\u57fa\u76e4\u306b\u3001FeelUnique\u306f\u7af6\u5408\u4ed6\u793e\u306e\u4e00\u6b69\u5148\u3092\u884c\u304f\u9769\u65b0\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u6700\u8fd1\u3067\u306f\u3001\u540c\u793e\u306f\u5e74\u95938.95\u30dd\u30f3\u30c9(\u5b9a\u984d)\u306e\u4f1a\u54e1\u6599\u3092\u652f\u6255\u3046\u3060\u3051\u3067\u3001\u7121\u5236\u9650\u306b\u7fcc\u65e5\u914d\u9001\u304c\u53ef\u80fd\u306b\u306a\u308b\u30b5\u30fc\u30d3\u30b9\u3092\u59cb\u3081\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001FeelUnique\u306b\u304a\u3044\u3066\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u3001\u6b20\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u91cd\u8981\u306a\u5f79\u5272\u3092\u62c5\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c1\u5e74\u307b\u3069\u524d\u304b\u3089\u3001\u30d0\u30fc\u30c1\u30e3\u30eb\u306b\u30e1\u30a4\u30af\u3092\u8a66\u305b\u308b\u30a2\u30d7\u30ea\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u9867\u5ba2\u4f53\u9a13\u6539\u5584\u306e\u305f\u3081\u3068\u3044\u3046\u3088\u308a\u3082\u3001\u3080\u3057\u308d\u6280\u8853\u9762\u3067\u306e\u6311\u6226\u3068\u3057\u3066\u884c\u3063\u3066\u3044\u308b\u3082\u306e\u3067\u3059\u300d\u3068\u30d0\u30c3\u30af\u30eb\u6c0f\u3002\u3053\u3046\u3057\u305f\u9ad8\u5ea6\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u5b9f\u9a13\u7684\u6d3b\u7528\u306b\u3082\u3001\u540c\u6c0f\u306e\u30e2\u30c3\u30c8\u30fc\u3067\u3042\u308b\u300c\u6628\u65e5\u306e\u9769\u65b0\u306f\u4eca\u65e5\u306e\u65e5\u5e38\u300d\u304c\u53cd\u6620\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30d0\u30c3\u30af\u30eb\u6c0f\u306e\u30c1\u30fc\u30e0\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u30c1\u30e3\u30c3\u30c8\u306e\u958b\u767a\u3092\u793e\u5185\u3067\u691c\u8a0e\u3057\u3066\u304a\u308a\u3001\u5358\u306a\u308b\u30dc\u30c3\u30c8\u306b\u3088\u308b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3067\u306f\u306a\u304f\u3001\u52d5\u753b\u3092\u4f7f\u3063\u3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