{"id":13265,"date":"2020-06-09T19:51:21","date_gmt":"2020-06-09T19:51:21","guid":{"rendered":"http:\/\/www.criteo.com\/kr\/insights\/infographic-how-to-increase-app-retention\/"},"modified":"2020-12-10T18:53:55","modified_gmt":"2020-12-10T18:53:55","slug":"%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/","title":{"rendered":"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95"},"content":{"rendered":"

 <\/p>\n

\ucd5c\uadfc \ud06c\ub9ac\ud14c\uc624\uac00 \ubbf8\uad6d \uc18c\ube44\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc2e4\uc2dc\ud55c \uc571 \uc124\ubb38\uc870\uc0ac\uc5d0 \ub530\ub974\uba74, \uc751\ub2f5\uc790\uc758 3\ubd84\uc758 1\uc740 \ucf54\ub85c\ub09819 \uc0ac\ud0dc \ubc1c\uc0dd \ud6c4 \uc9c0\ub09c 15~30\uc77c \ub3d9\uc548 \uac8c\uc784 \uc571, \ube44\ub514\uc624 \uc2a4\ud2b8\ub9ac\ubc0d \uc571 \ub610\ub294 \ub9ac\ud14c\uc77c \uad6c\ub9e4 \uc571\uc744 \ub2e4\uc6b4\ub85c\ub4dc\ud55c \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc0c8\ub85c\uc6b4 \uc571\uc744 \ub2e4\uc6b4\ub85c\ub4dc\ud55c \uc751\ub2f5\uc790\uc758 3\ubd84\uc758 1 \uc774\uc0c1\uc740 \uc571\uc73c\ub85c \uad6c\ub9e4\ud560 \uac83\uc774\ub77c\uace0 \ub300\ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/a>[1]<\/a><\/p>\n

\uadf8\ub7ec\ub098 \uc774\ub294 \uc571\uc774 \ub2e4\uc6b4\ub85c\ub4dc \ud6c4 \uccab\ub0a0\uc744 \ub118\uae34 \ud6c4\uc5d0 \ud574\ub2f9\ub418\ub294 \ub9d0\uc785\ub2c8\ub2e4. \ud06c\ub9ac\ud14c\uc624\uc758 \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 \uac70\uc758 \uc808\ubc18 \uc815\ub3c4\uc758 \uc571\uc740 \ud558\ub8e8\ub9cc\uc5d0 \uc78a\ud600\uc9c0\uace0<\/a>[2]<\/a>, 30%\ub294 \ub2e8 \ud55c\ubc88\uc758 \uc0ac\uc6a9 \ud6c4 \ubc84\ub824\uc9d1\ub2c8\ub2e4<\/a>[3]<\/a>.<\/p>\n

\uadf8\ub807\ub2e4\uba74, \uc5b4\ub5bb\uac8c \uc571 \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\ud558\uace0, \ub354\ubd88\uc5b4 \uc571 \uad6c\ub9e4\uc640 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\uc744\uae4c\uc694? \uc544\ub798\uc758 \uc778\ud3ec\uadf8\ub798\ud53d\uc744 \ud1b5\ud574 \uadf8 \ubc29\ubc95\uc744 \ud655\uc778\ud574\ubcf4\uc2ed\uc2dc\uc624.<\/p>\n

\"How<\/a><\/p>\n

\uc778\ud3ec\uadf8\ub798\ud53d \ub2e4\uc6b4\ub85c\ub4dc\ud558\uae30<\/a><\/p>\n

\ubcf4\ub2e4 \uc790\uc138\ud55c \uc571 \ub9c8\ucf00\ud305 \uc778\uc0ac\uc774\ud2b8\uac00 \ud544\uc694\ud558\uc2dc\uba74 \uc628\ub514\ub9e8\ub4dc\ub85c \uc81c\uacf5\ub418\ub294 \uc6f9 \ub9c8\ucf00\ud305 \ub9c8\uc2a4\ud130 \ud074\ub798\uc2a4<\/strong> \uc6e8\ube44\ub098<\/a>\ub97c \ud655\uc778\ud574\ubcf4\uc2ed\uc2dc\uc624.<\/p>\n

\"App<\/a><\/p>\n

[1]<\/a> \ucd9c\ucc98: \ud06c\ub9ac\ud14c\uc624 \uae00\ub85c\ubc8c \uc571 \uc124\ubb38\uc870\uc0ac, \ubbf8\uad6d 2020\ub144 4\uc6d4, n=976<\/p>\n

[2]<\/a> \ucd9c\ucc98: 2019\ub144 12\uc6d4 5\uc77c~2020\ub144 1\uc6d4 8\uc77c \uc0ac\uc774 \ud65c\ub3d9\uc774 \ub9ce\uc558\ub358 15\uac1c\uad6d\uc5d0 \ub300\ud55c \ud06c\ub9ac\ud14c\uc624 \ub370\uc774\ud130, n=1,091<\/p>\n

[3]<\/a> \ucd9c\ucc98: 2019\ub144 11\uc6d4 25\uc77c \uc6d4\uc694\uc77c~2019\ub144 12\uc6d4 29\uc77c \uc77c\uc694\uc77c \uc0ac\uc774 \ud65c\ub3d9\uc774 \ub9ce\uc558\ub358 15\uac1c\uad6d\uc5d0 \ub300\ud55c \ud06c\ub9ac\ud14c\uc624 \ub370\uc774\ud130, n=865<\/p>\n","protected":false},"excerpt":{"rendered":"

  \ucd5c\uadfc \ud06c\ub9ac\ud14c\uc624\uac00 \ubbf8\uad6d \uc18c\ube44\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc2e4\uc2dc\ud55c \uc571 \uc124\ubb38\uc870\uc0ac\uc5d0 \ub530\ub974\uba74, \uc751\ub2f5\uc790\uc758 3\ubd84\uc758 1\uc740 \ucf54\ub85c\ub09819 \uc0ac\ud0dc \ubc1c\uc0dd \ud6c4 \uc9c0\ub09c 15~30\uc77c \ub3d9\uc548 \uac8c\uc784 \uc571, \ube44\ub514\uc624 \uc2a4\ud2b8\ub9ac\ubc0d \uc571 \ub610\ub294 \ub9ac\ud14c\uc77c \uad6c\ub9e4 \uc571\uc744 \ub2e4\uc6b4\ub85c\ub4dc\ud55c \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc0c8\ub85c\uc6b4 \uc571\uc744 \ub2e4\uc6b4\ub85c\ub4dc\ud55c \uc751\ub2f5\uc790\uc758 3\ubd84\uc758 1 \uc774\uc0c1\uc740 \uc571\uc73c\ub85c \uad6c\ub9e4\ud560 \uac83\uc774\ub77c\uace0 \ub300\ub2f5\ud588\uc2b5\ub2c8\ub2e4.[1] \uadf8\ub7ec\ub098 \uc774\ub294 \uc571\uc774 \ub2e4\uc6b4\ub85c\ub4dc \ud6c4 \uccab\ub0a0\uc744 \ub118\uae34 \ud6c4\uc5d0 \ud574\ub2f9\ub418\ub294 \ub9d0\uc785\ub2c8\ub2e4. \ud06c\ub9ac\ud14c\uc624\uc758 […]<\/p>\n","protected":false},"author":55,"featured_media":13270,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[173],"coauthors":[],"class_list":{"0":"post-13265","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-commerce-media"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"\n\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95 | KR - Criteo<\/title>\n<meta name=\"description\" content=\"\uc774\ucee4\uba38\uc2a4 \uc571\uacfc \ucda9\uc131\ub3c4 \uc571\uc5d0\uc11c \uace0\uac1d\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uc720\uc9c0\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubcf4\uace0 \uc0c8\ub85c\uc6b4 \uc0ac\uc6a9\uc790\ub97c \ud65c\uc131 \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\uc2ed\uc2dc\uc624.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95 | KR - Criteo\" \/>\n<meta property=\"og:description\" content=\"\uc774\ucee4\uba38\uc2a4 \uc571\uacfc \ucda9\uc131\ub3c4 \uc571\uc5d0\uc11c \uace0\uac1d\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uc720\uc9c0\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubcf4\uace0 \uc0c8\ub85c\uc6b4 \uc0ac\uc6a9\uc790\ub97c \ud65c\uc131 \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\uc2ed\uc2dc\uc624.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/kr\/blog\/\uc778\ud3ec\uadf8\ub798\ud53d-\ubaa8\ub4e0-\uc720\ud615\uc758-\uc571\uc5d0\uc11c-\uc720\uc9c0\uc728\uc744-\ud5a5\uc0c1\uc2dc\ud0a4\/\" \/>\n<meta property=\"og:site_name\" content=\"KR - Criteo\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-09T19:51:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-10T18:53:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1042\" \/>\n\t<meta property=\"og:image:height\" content=\"542\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tanitra Partivit\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tanitra Partivit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t \"@context\": \"https:\/\/schema.org\",\n\t \"@graph\": [\n\t {\n\t \"@type\": [\n\t \"Article\",\n\t \"BlogPosting\"\n\t ],\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#article\",\n\t \"isPartOf\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/\"\n\t },\n\t \"author\": {\n\t \"name\": \"Tanitra Partivit\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/56ebbdb4ce68f29e0a374b2c58bf74dc\"\n\t },\n\t \"headline\": \"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95\",\n\t \"datePublished\": \"2020-06-09T19:51:21+00:00\",\n\t \"dateModified\": \"2020-12-10T18:53:55+00:00\",\n\t \"mainEntityOfPage\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/\"\n\t },\n\t \"wordCount\": 4,\n\t \"publisher\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#organization\"\n\t },\n\t \"image\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#primaryimage\"\n\t },\n\t \"thumbnailUrl\": \"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png\",\n\t \"keywords\": [\n\t \"App\"\n\t ],\n\t \"articleSection\": [\n\t \"\ucee4\uba38\uc2a4 \ubbf8\ub514\uc5b4(Commerce Media)\"\n\t ],\n\t \"inLanguage\": \"ko-KR\"\n\t },\n\t {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ko-KR\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#primaryimage\",\n\t \"url\": \"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png\",\n\t \"contentUrl\": \"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png\",\n\t \"width\": 1042,\n\t \"height\": 542,\n\t \"caption\": \"Get More Frequent Buyers or Frequent Users for Your App\"\n\t },\n\t {\n\t \"@type\": \"BreadcrumbList\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#breadcrumb\",\n\t \"itemListElement\": [\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 1,\n\t \"name\": \"Home\",\n\t \"item\": \"https:\/\/www.criteo.com\/kr\/\"\n\t },\n\t {\n\t \"@type\": \"ListItem\",\n\t \"position\": 2,\n\t \"name\": \"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95\"\n\t }\n\t ]\n\t },\n\t {\n\t \"@type\": \"Organization\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#organization\",\n\t \"name\": \"Criteo\",\n\t \"alternateName\": \"Criteo corp\",\n\t \"url\": \"https:\/\/www.criteo.com\/kr\/\",\n\t \"logo\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ko-KR\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#\/schema\/logo\/image\/\",\n\t \"url\": \"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2024\/02\/Criteo-Logo.svg\",\n\t \"contentUrl\": \"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2024\/02\/Criteo-Logo.svg\",\n\t \"width\": 118,\n\t \"height\": 24,\n\t \"caption\": \"Criteo\"\n\t },\n\t \"image\": {\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#\/schema\/logo\/image\/\"\n\t }\n\t },\n\t {\n\t \"@type\": \"Person\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/56ebbdb4ce68f29e0a374b2c58bf74dc\",\n\t \"name\": \"Tanitra Partivit\",\n\t \"image\": {\n\t \"@type\": \"ImageObject\",\n\t \"inLanguage\": \"ko-KR\",\n\t \"@id\": \"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/image\/c465c6682471bfd7b9cfab364694fbe4\",\n\t \"url\": \"https:\/\/secure.gravatar.com\/avatar\/5d584a7a43777167bb03e5be607668990742fdcf196ebc931e8816d1ce7f5556?s=96&d=mm&r=g\",\n\t \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/5d584a7a43777167bb03e5be607668990742fdcf196ebc931e8816d1ce7f5556?s=96&d=mm&r=g\",\n\t \"caption\": \"Tanitra Partivit\"\n\t },\n\t \"url\": \"https:\/\/www.criteo.com\/kr\/blog\/author\/tanitra\/\"\n\t }\n\t ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95 | KR - Criteo","description":"\uc774\ucee4\uba38\uc2a4 \uc571\uacfc \ucda9\uc131\ub3c4 \uc571\uc5d0\uc11c \uace0\uac1d\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uc720\uc9c0\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubcf4\uace0 \uc0c8\ub85c\uc6b4 \uc0ac\uc6a9\uc790\ub97c \ud65c\uc131 \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\uc2ed\uc2dc\uc624.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/","og_locale":"ko_KR","og_type":"article","og_title":"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95 | KR - Criteo","og_description":"\uc774\ucee4\uba38\uc2a4 \uc571\uacfc \ucda9\uc131\ub3c4 \uc571\uc5d0\uc11c \uace0\uac1d\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uc720\uc9c0\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubcf4\uace0 \uc0c8\ub85c\uc6b4 \uc0ac\uc6a9\uc790\ub97c \ud65c\uc131 \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\uc2ed\uc2dc\uc624.","og_url":"https:\/\/www.criteo.com\/kr\/blog\/\uc778\ud3ec\uadf8\ub798\ud53d-\ubaa8\ub4e0-\uc720\ud615\uc758-\uc571\uc5d0\uc11c-\uc720\uc9c0\uc728\uc744-\ud5a5\uc0c1\uc2dc\ud0a4\/","og_site_name":"KR - Criteo","article_published_time":"2020-06-09T19:51:21+00:00","article_modified_time":"2020-12-10T18:53:55+00:00","og_image":[{"width":1042,"height":542,"url":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png","type":"image\/png"}],"author":"Tanitra Partivit","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Tanitra Partivit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/"},"author":{"name":"Tanitra Partivit","@id":"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/56ebbdb4ce68f29e0a374b2c58bf74dc"},"headline":"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95","datePublished":"2020-06-09T19:51:21+00:00","dateModified":"2020-12-10T18:53:55+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/"},"wordCount":4,"publisher":{"@id":"https:\/\/www.criteo.com\/kr\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png","keywords":["App"],"articleSection":["\ucee4\uba38\uc2a4 \ubbf8\ub514\uc5b4(Commerce Media)"],"inLanguage":"ko-KR"},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#primaryimage","url":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png","contentUrl":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2020\/06\/Criteo-Infographic-How-to-Increase-App-Retention-Blog-thumbnail-KR.png","width":1042,"height":542,"caption":"Get More Frequent Buyers or Frequent Users for Your App"},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/kr\/blog\/%ec%9d%b8%ed%8f%ac%ea%b7%b8%eb%9e%98%ed%94%bd-%eb%aa%a8%eb%93%a0-%ec%9c%a0%ed%98%95%ec%9d%98-%ec%95%b1%ec%97%90%ec%84%9c-%ec%9c%a0%ec%a7%80%ec%9c%a8%ec%9d%84-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%a4\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/kr\/"},{"@type":"ListItem","position":2,"name":"\ubaa8\ub4e0 \uc720\ud615\uc758 \uc571\uc5d0\uc11c \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ubc29\ubc95"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/kr\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/kr\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/www.criteo.com\/kr\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/kr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/56ebbdb4ce68f29e0a374b2c58bf74dc","name":"Tanitra Partivit","image":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/www.criteo.com\/kr\/#\/schema\/person\/image\/c465c6682471bfd7b9cfab364694fbe4","url":"https:\/\/secure.gravatar.com\/avatar\/5d584a7a43777167bb03e5be607668990742fdcf196ebc931e8816d1ce7f5556?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5d584a7a43777167bb03e5be607668990742fdcf196ebc931e8816d1ce7f5556?s=96&d=mm&r=g","caption":"Tanitra Partivit"},"url":"https:\/\/www.criteo.com\/kr\/blog\/author\/tanitra\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/posts\/13265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/comments?post=13265"}],"version-history":[{"count":9,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/posts\/13265\/revisions"}],"predecessor-version":[{"id":14431,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/posts\/13265\/revisions\/14431"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/media\/13270"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/media?parent=13265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/categories?post=13265"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/kr\/wp-json\/wp\/v2\/coauthors?post=13265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}