{"id":18025,"date":"2022-08-03T10:51:17","date_gmt":"2022-08-03T10:51:17","guid":{"rendered":"https:\/\/www.criteo.com\/kr\/?p=18025"},"modified":"2024-10-22T17:46:21","modified_gmt":"2024-10-22T17:46:21","slug":"pet-supply-consumer-trends-2022","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/kr\/blog\/pet-supply-consumer-trends-2022\/","title":{"rendered":"2022\ub144 2\ubd84\uae30 \ubc18\ub824\ub3d9\ubb3c\uc6a9\ud488 \uc18c\ube44\uc790 \ud2b8\ub80c\ub4dc: \uac15\uc544\uc9c0 \ub9e4\ub108\ubca8\ud2b8, \uc218\uc871\uad00 \uc7a5\uc2dd\ud488 \ubc0f \uace0\uc591\uc774 \uc6a9\ud488"},"content":{"rendered":"<p>2022\ub144 \uc804 \uc138\uacc4 \ubc18\ub824\ub3d9\ubb3c \uc2dc\uc7a5\uc740 2,610\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uba70, \ud5a5\ud6c4 5\ub144\uac04 \ub9e4\ub144 6%\uc529 \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<sup>1<\/sup>\u00a0\uc774\ub294 \uae30\uc5c5\uc774 \ubc18\ub824\ub3d9\ubb3c \uc0ac\ub8cc\uc640 \uac19\uc740 \ud544\uc218\ud488\uc5d0 \ub300\ud55c \uc99d\uac00\ud558\ub294 \uc218\uc694\ub97c \ucda9\uc871\ud560 \uc218 \uc788\ub294 \uae30\ud68c\uc778 \ub3d9\uc2dc\uc5d0, \uc0c1\ud638\uc791\uc6a9\uc744 \ud558\uba70 \uac04\uc2dd\uc744 \uc81c\uacf5\ud558\ub294 \uc7a5\ub09c\uac10\ucc98\ub7fc \ubc18\ub824\ub3d9\ubb3c \uc18c\uc720\uc790\ub97c \uc704\ud55c \uc2e0\uc81c\ud488\uc744 \uac1c\ubc1c\ud560 \uc218 \uc788\ub294 \uc5c4\uccad\ub09c \uae30\ud68c\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud32c\ub370\ubbf9\uc774 \ucd5c\uace0\uc870\uc5d0 \ub2ec\ud588\uc744 \ub54c, \ud06c\ub9ac\ud14c\uc624\ub294\u00a0<a href=\"https:\/\/www.criteo.com\/kr\/blog\/%ec%bd%94%eb%a1%9c%eb%82%98-%eb%b0%94%ec%9d%b4%eb%9f%ac%ec%8a%a4-%ec%87%bc%ed%95%91-%ed%8a%b8%eb%a0%8c%eb%93%9c\/\">\ubc18\ub824\ub3d9\ubb3c \uc6a9\ud488<\/a>\uc758 \ube60\ub978 \uc131\uc7a5\uc138\uc5d0 \ub300\ud55c \ubcf4\uace0\uc11c\ub97c \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4. 2\ub144 \uc774\uc0c1\uc774 \uc9c0\ub09c \uc9c0\uae08\ub3c4 \ud55c \uac00\uc9c0\ub294 \ud655\uc2e4\ud569\ub2c8\ub2e4. \uc18c\ube44\uc790\ub4e4\uc740 \ubc18\ub824\ub3d9\ubb3c\uc744 \uc0ac\ub791\ud558\uba70 \uadf8\ub9cc\ud07c \ubc18\ub824\ub3d9\ubb3c\uc744 \uc704\ud574 \ub9ce\uc740 \uc9c0\ucd9c\uc744 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><!--more--><\/p>\n<h4><strong>\uc18c\ube44\uc790<\/strong> <strong>\ud2b8\ub80c\ub4dc<\/strong><strong> #1: <\/strong><strong>\ubc18\ub824\ub3d9\ubb3c<\/strong> <strong>\uc785\uc591\uc774<\/strong> <strong>\uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4<\/strong><strong>.<\/strong><\/h4>\n<p><a href=\"https:\/\/www.criteo.com\/kr\/blog\/commerce-trends-dashboard\/\">\ud06c\ub9ac\ud14c\uc624 \ucee4\uba38\uc2a4 \ub370\uc774\ud130<\/a>\uc5d0 \ub530\ub974\uba74, \uc601\uad6d, \uc77c\ubcf8, \ud638\uc8fc, \ubbf8\uad6d \ub4f1 \ub9ce\uc740 \uad6d\uac00\uc5d0\uc11c \ub3d9\ubb3c\uc758 \uc628\ub77c\uc778 \ud310\ub9e4\uac00 \ucd5c\uadfc \ub450 \uc790\ub9bf\uc218 \ub610\ub294 \uc138 \uc790\ub9bf\uc218\uc529 \uc99d\uac00\ud558\uba70, \uac00\ud30c\ub978 \uc0c1\uc2b9\uc138\ub97c \ubcf4\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18026 size-full\" src=\"http:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2022\/07\/KR-STATIC-Criteo-UC-PETS-02-OnlineSales-LiveAnimals-768x512-1.png\" alt=\"\" width=\"768\" height=\"512\" \/><\/p>\n<p>\ud06c\ub9ac\ud14c\uc624\uc758 \ub370\uc774\ud130\ub294 \ub610\ud55c \ubc18\ub824\uacac\u00a0\ud558\uc6b0\uc2a4 \ud310\ub9e4\uac00 APAC, EMEA \ubc0f \ubbf8\uc8fc \uc804\uc5ed\uc5d0\uc11c \ub208\uc5d0 \ub744\uac8c \ub298\uc5b4\ub0ac\uc74c\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18028 size-full\" src=\"http:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2022\/07\/KR-STATIC-Criteo-UC-PETS-03-OnlineSales-DogHouses-768x512-1.png\" alt=\"\" width=\"768\" height=\"512\" \/><\/p>\n<p>\ub610\ud55c APAC \uc9c0\uc5ed\uc5d0\uc11c\ub294 4\uc6d4\uc5d0 \uac15\uc544\uc9c0 \ub9e4\ub108\ubc38\ud2b8(\uae30\uc800\uadc0)\uc758 \uc628\ub77c\uc778 \ud310\ub9e4\uac00 300% \uc774\uc0c1 \uc99d\uac00\ud558\uc5ec \ubc18\ub824\ub3d9\ubb3c \uad00\ub828 \uad6c\ub9e4\uc758 \ub9ce\uc740 \ubd80\ubd84\uc774 \uc778\uac04\uc758 \uac00\uc7a5 \uce5c\ud55c \uce5c\uad6c\uc778 \uac1c\uc640 \uc5f0\uacb0\ub418\uc5c8\uc74c\uc744 \ubcf4\uc5ec\uc8fc\uc5c8\uc2b5\ub2c8\ub2e4.<sup>2<\/sup><\/p>\n<h4><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18030 size-full\" src=\"http:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2022\/07\/KR-STATIC-Criteo-UC-PETS-04-OnlineSales-DogDiapers-768x512-1.png\" alt=\"\" width=\"768\" height=\"512\" \/><\/h4>\n<h4><strong>\uc18c\ube44\uc790<\/strong> <strong>\ud2b8\ub80c\ub4dc<\/strong><strong> #2 <\/strong><strong>\uc218\uc0dd<\/strong> <strong>\uc0dd\ubb3c\uc774<\/strong> <strong>\uc778\uae30\ub97c<\/strong> <strong>\ub04c\uace0<\/strong> <strong>\uc788\uc2b5\ub2c8\ub2e4<\/strong><strong>.<\/strong><\/h4>\n<p>\ud06c\ub9ac\ud14c\uc624\uc758 \ucee4\uba38\uc2a4 \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74, 4\uc6d4 \ud55c \ub2ec \ub3d9\uc548 \uc218\uc871\uad00 \uad00\ub828 \uc0c1\ud488\uc758 \uc628\ub77c\uc778 \ud310\ub9e4\uac00 \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. APAC \uc18c\ube44\uc790\ub4e4\uc740 \ud2b9\ud788 \ubb3c\uc18d\uc5d0 \uc0ac\ub294 \ubc18\ub824\ub3d9\ubb3c\uc744 \uc704\ud55c \uacf5\uac04\uc744 \uafb8\ubbf8\ub294\ub370 \ub9ce\uc740 \uad00\uc2ec\uc744 \ubcf4\uc600\uc2b5\ub2c8\ub2e4. \uc218\ucd08\uc640 \uc218\uc11d\uc5d0\uc11c \ubbf8\ub2c8 \uc815\uc790\uc640 \uc7a5\uc2dd\uc6a9 \ud1b5\ub098\ubb34\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0, \uc218\uc871\uad00\uc6a9 \uc7a5\uc2dd\ud488\uc758 \ud310\ub9e4\ub294 1\ub144 \uc804\uc5d0 \ube44\ud574 \ub450 \ubc30 \uc774\uc0c1 \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18032 size-full\" src=\"http:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2022\/07\/KR-STATIC-Criteo-UC-PETS-06-OnlineSales-AquariumProducts-768x512-1.png\" alt=\"\" width=\"768\" height=\"512\" \/><\/p>\n<p>APAC \uc9c0\uc5ed\uc5d0\uc11c\ub294 \uc791\uc740 \ub3d9\ubb3c\uc744 \uc704\ud55c \uc0ac\uc721\uacf5\uac04\uacfc \ucf00\uc774\uc9c0\uc758 \ud310\ub9e4\uac00 \ub450 \ubc30\ub85c \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uc77c\ubcf8\uc758 \uacbd\uc6b0\ub294 3\ubc30 \uc774\uc0c1 \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \ud39c\ub370\ubbf9\uc774 \uc815\uc810\uc5d0 \ub2ec\ud588\ub358 2020\ub144, \ud06c\ub9ac\ud14c\uc624\ub294 <a href=\"https:\/\/www.criteo.com\/kr\/blog\/\ucf54\ub85c\ub098-\ubc14\uc774\ub7ec\uc2a4-\uc1fc\ud551-\ud2b8\ub80c\ub4dc\/\">\uc791\uc740 \ub3d9\ubb3c \uc6a9\ud488<\/a>\uc758 \uc628\ub77c\uc778 \ud310\ub9e4\uac00 \uae09\uc99d\ud588\ub2e4\ub294 \ud588\ub2e4\ub294 \ubcf4\uace0\uc11c\ub97c \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4. 2022\ub144 \uc9d1\uc548\uc5d0\uc11c \uc9c0\ub0b4\ub294 \ub370\ub294 \uc798 \uc801\uc751\uc744 \ud588\uc9c0\ub9cc \ub354 \ud070 \ubc18\ub824\ub3d9\ubb3c\uc744 \uc704\ud55c \uacf5\uac04\uc774 \uc5c6\ub294 \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c\ub294 \ud584\uc2a4\ud130, \uae30\ub2c8\ud53c\uadf8, \ud770 \uc871\uc81c\ube44 \ub610\ub294 \uce5c\uce60\ub77c\uac00 \uc801\ud569\ud55c \uc120\ud0dd\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<sup>2<\/sup><\/p>\n<h4><strong>\uc18c\ube44\uc790<\/strong> <strong>\ud2b8\ub80c\ub4dc<\/strong><strong> #3 <\/strong><strong>\uace0\uc591\uc774<\/strong> <strong>\uc6a9\ud488<\/strong> <strong>\ud310\ub9e4\uac00<\/strong> <strong>\uc99d\uac00\ud558\uace0<\/strong> <strong>\uc788\uc2b5\ub2c8\ub2e4<\/strong><strong>.<\/strong><\/h4>\n<p>\uace0\uc591\uc774 \uc6a9\ud488\uc758 \uc0c1\uc2b9\uc138\ub3c4 \uc774\uc5d0 \ubabb\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. APAC \uc9c0\uc5ed\uc740 \uace0\uc591\uc774 \uc6a9\ud488 \ubd84\uc57c\uc5d0\uc11c \uc120\ub450\ub97c \ub2ec\ub9ac\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uc591\uc774 \uc0ac\ub8cc, \uac00\uad6c, \ubaa8\ub798\uc758 \ud310\ub9e4\ub294 \uc804\ub144 \ub300\ube44 \ubaa8\ub450 \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uace0\uc591\uc774 \uce68\ub300 \ud310\ub9e4\uac00 \ud2b9\ud788 \ud638\uc870\ub97c \ubcf4\uc5ec, 2022\ub144 4\uc6d4 \ud638\uc8fc\uc640 \uc77c\ubcf8\uc5d0\uc11c\ub294 \ud310\ub9e4\uac00 \ub450 \ubc30\ub85c \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<sup>2<\/sup><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18034 size-full\" src=\"http:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2022\/07\/KR-STATIC-Criteo-UC-PETS-09-OnlineSales-CatBeds-768x512-1.png\" alt=\"\" width=\"768\" height=\"512\" \/><\/p>\n<p>\uc804\uccb4 \ube44\ub514\uc624\ub97c \uc2dc\uccad\ud558\ub824\uba74 \uc544\ub798\ub85c \uc2a4\ud06c\ub864\ud558\uc2dc\uac70\ub098 \ud06c\ub9ac\ud14c\uc624\uc758 <a href=\"https:\/\/youtu.be\/g0JkYNctH0s\">YouTube \ucc44\ub110<\/a>\uc744 \ud655\uc778\ud558\uc138\uc694. 1\ud68c\ub97c \ub193\uce58\uc168\ub098\uc694? <a href=\"https:\/\/www.criteo.com\/kr\/blog\/wedding-fashion-consumer-trends-2022\/\">\uc6e8\ub529 \uc2dc\uc98c \ud328\uc158<\/a>\uc744 \ud655\uc778\ud574\ubcf4\uc138\uc694.<\/p>\n<p>\ubcf4\ub2e4 \uc790\uc138\ud55c \uc815\ubcf4\ub97c \uc6d0\ud558\uc2dc\uba74, \ud06c\ub9ac\ud14c\uc624\ucee4\uba38\uc2a4<a href=\"https:\/\/www.criteo.com\/ultimate-guide-commerce-media\/\"> \ubbf8\ub514\uc5b4 \uc644\ubcbd \uac00\uc774\ub4dc<\/a>\ub97c \ud655\uc778\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<\/p>\n<p><sup>1<\/sup>\uae00\ub85c\ubc8c \uc2dc\uc7a5 \uc778\uc0ac\uc774\ud2b8, 2020\ub144 \uc804\ub9dd:\u00a0<a href=\"https:\/\/www.gminsights.com\/industry-analysis\/pet-care-market\">https:\/\/www.gminsights.com\/industry-analysis\/pet-care-market<\/a><\/p>\n<p><sup>2<\/sup>\ucd9c\ucc98: \ud06c\ub9ac\ud14c\uc624 \ub370\uc774\ud130, \uc804 \uc138\uacc4, \uc804\ub144\ub3d9\uae30\ub300\ube44 \ud574\ub2f9 \uc0c1\ud488 \uce74\ud14c\uace0\ub9ac\uc758 \ucd1d \uc6f9 \ud310\ub9e4 \uae30\uc900.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2022\ub144 \uc804 \uc138\uacc4 \ubc18\ub824\ub3d9\ubb3c \uc2dc\uc7a5\uc740 2,610\uc5b5 \ub2ec\ub7ec \uaddc\ubaa8\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uba70, \ud5a5\ud6c4 5\ub144\uac04 \ub9e4\ub144 6%\uc529 \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.1\u00a0\uc774\ub294 \uae30\uc5c5\uc774 \ubc18\ub824\ub3d9\ubb3c \uc0ac\ub8cc\uc640 \uac19\uc740 \ud544\uc218\ud488\uc5d0 \ub300\ud55c \uc99d\uac00\ud558\ub294 \uc218\uc694\ub97c \ucda9\uc871\ud560 \uc218 \uc788\ub294 \uae30\ud68c\uc778 \ub3d9\uc2dc\uc5d0, \uc0c1\ud638\uc791\uc6a9\uc744 \ud558\uba70 \uac04\uc2dd\uc744 \uc81c\uacf5\ud558\ub294 \uc7a5\ub09c\uac10\ucc98\ub7fc \ubc18\ub824\ub3d9\ubb3c \uc18c\uc720\uc790\ub97c \uc704\ud55c \uc2e0\uc81c\ud488\uc744 \uac1c\ubc1c\ud560 \uc218 \uc788\ub294 \uc5c4\uccad\ub09c \uae30\ud68c\uc785\ub2c8\ub2e4. \ud32c\ub370\ubbf9\uc774 \ucd5c\uace0\uc870\uc5d0 \ub2ec\ud588\uc744 \ub54c, \ud06c\ub9ac\ud14c\uc624\ub294\u00a0\ubc18\ub824\ub3d9\ubb3c \uc6a9\ud488\uc758 \ube60\ub978 \uc131\uc7a5\uc138\uc5d0 \ub300\ud55c [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":18036,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[145],"coauthors":[558],"class_list":{"0":"post-18025","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":true,"podcast_audio_length":"","has_mobile_version":false,"full_width_content":false,"embed_is_pardot_form":false,"embed_content":"<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/ifjzdzoa2c.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_ifjzdzoa2c seo=false videoFoam=true\" style=\"height:100%;position:relative;width:100%\">\n<div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img src=\"https:\/\/fast.wistia.com\/embed\/medias\/ifjzdzoa2c\/swatch\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n","use_custom_cta":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2022\ub144 2\ubd84\uae30 \ubc18\ub824\ub3d9\ubb3c\uc6a9\ud488 \uc18c\ube44\uc790 \ud2b8\ub80c\ub4dc: \uac15\uc544\uc9c0 \ub9e4\ub108\ubca8\ud2b8, \uc218\uc871\uad00 \uc7a5\uc2dd\ud488 \ubc0f \uace0\uc591\uc774 \uc6a9\ud488 | KR - Criteo<\/title>\n<meta name=\"description\" content=\"\ubc18\ub824\ub3d9\ubb3c \uc6a9\ud488\uc758 \uc628\ub77c\uc778 \ud310\ub9e4\ub294 \uc5ec\ub7ec \uc0c1\ud488 \uce74\ud14c\uace0\ub9ac\uc5d0\uc11c \uc99d\uac00\ud558\uace0 \uc788\uc73c\uba70, \ud06c\ub9ac\ud14c\uc624\uc758 \ucee4\uba38\uc2a4 \ub370\uc774\ud130\ub294 \uc8fc\uc694 \ud2b8\ub80c\ub4dc\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc73c\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/kr\/blog\/pet-supply-consumer-trends-2022\/\" \/>\n<meta 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