{"id":23026,"date":"2026-05-26T15:40:01","date_gmt":"2026-05-26T06:40:01","guid":{"rendered":"https:\/\/www.criteo.com\/kr\/?p=23026"},"modified":"2026-05-26T15:43:53","modified_gmt":"2026-05-26T06:43:53","slug":"how-k-brands-grow-with-retail-media-in-global-markets","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/kr\/blog\/how-k-brands-grow-with-retail-media-in-global-markets\/","title":{"rendered":"AI \uc2dc\ub300 \uae00\ub85c\ubc8c \uc131\uc7a5 \uc804\ub7b5: K \ube0c\ub79c\ub4dc\uac00 \uc8fc\ubaa9\ud574\uc57c \ud560 \ub9c8\ucf00\ud305 \ubcc0\ud654"},"content":{"rendered":"<p><i><span data-contrast=\"auto\">*\u00a0\ud574\ub2f9\u00a0\ube14\ub85c\uadf8\ub294\u00a0\ucee4\uba38\uc2a4\ud3ec\ub7fc\u00a02026\u00a0\uc138\uc158\u00a0\ubc1c\ud45c\uc790\ub8cc\ub97c\u00a0\uae30\ubc18\uc73c\ub85c\u00a0\uc7ac\uad6c\uc131\ub418\uc5c8\uc2b5\ub2c8\ub2e4.\u00a0<\/span><\/i><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ucd5c\uadfc\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0K-\ube0c\ub79c\ub4dc\uc758\u00a0\uc131\uc7a5\u00a0\ud750\ub984\uc774\u00a0\ub354\uc6b1\u00a0\ub69c\ub837\ud574\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4. K-\ubdf0\ud2f0\ub97c\u00a0\uc911\uc2ec\uc73c\ub85c\u00a0K-\ud478\ub4dc, K-\ud328\uc158, K-\ucf58\ud150\uce20\uae4c\uc9c0\u00a0\ub2e4\uc591\ud55c\u00a0\ud55c\uad6d\u00a0\ube0c\ub79c\ub4dc\ub4e4\uc774\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\u00a0\uc804\ubc18\uc5d0\uc11c\u00a0\ube60\ub974\uac8c\u00a0\uc874\uc7ac\uac10\uc744\u00a0\ud655\ub300\ud558\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ub7ec\ud55c\u00a0\ud750\ub984\uc740\u00a0\ub2e8\uae30\uc801\uc778\u00a0\ud2b8\ub80c\ub4dc\ub97c\u00a0\ub118\uc5b4\u00a0\ud558\ub098\uc758\u00a0\uad6c\uc870\uc801\uc778\u00a0\uc18c\ube44\u00a0\ubcc0\ud654\ub85c\u00a0\uc790\ub9ac\uc7a1\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud2b9\ud788\u00a0K-\ubdf0\ud2f0\ub294\u00a0\uc774\ub7ec\ud55c\u00a0\uc131\uc7a5\u00a0\ud750\ub984\uc744\u00a0\uac00\uc7a5\u00a0\uc120\ub3c4\uc801\uc73c\ub85c\u00a0\ubcf4\uc5ec\uc8fc\ub294\u00a0\uce74\ud14c\uace0\ub9ac\uc785\ub2c8\ub2e4.\u00a0\uc77c\ubd80\u00a0\uc2dc\uc7a5\uc5d0\uc11c\ub294\u00a0\uc804\ud1b5\uc801\uc778\u00a0\ubdf0\ud2f0\u00a0\uac15\uad6d\uacfc\uc758\u00a0\uaca9\ucc28\ub97c\u00a0\ube60\ub974\uac8c\u00a0\uc881\ud788\uba70\u00a0\uacbd\uc7c1\u00a0\uad6c\ub3c4\ub97c\u00a0\uc7ac\ud3b8\ud558\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ub294\u00a0<\/span><b><span data-contrast=\"auto\">\uc81c\ud488\u00a0\uacbd\uc7c1\ub825\ubfd0\u00a0\uc544\ub2c8\ub77c\u00a0\ucf58\ud150\uce20\u00a0\uae30\ubc18\u00a0\ub9c8\ucf00\ud305\uacfc\u00a0\uae00\ub85c\ubc8c\u00a0\uc720\ud1b5\u00a0\ud50c\ub7ab\ud3fc\uc758\u00a0\uad6c\uc870\uc801\u00a0\ubcc0\ud654<\/span><\/b><span data-contrast=\"auto\">\uac00\u00a0\ud568\uaed8\u00a0\uc791\uc6a9\ud55c\u00a0\uacb0\uacfc\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud558\uc9c0\ub9cc\u00a0\uc2dc\uc7a5\uc774\u00a0\uc131\uc7a5\ud560\uc218\ub85d\u00a0\ube0c\ub79c\ub4dc\uac00\u00a0\ub9c8\uc8fc\ud558\ub294\u00a0\uacfc\uc81c\ub3c4\u00a0\ub2ec\ub77c\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uacfc\uac70\uc5d0\ub294\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0\ube0c\ub79c\ub4dc\ub97c\u00a0\uc5bc\ub9c8\ub098\u00a0\u201c\uc798\u00a0\uc54c\ub9ac\ub294\uac00\u201d\uac00\u00a0\uc911\uc694\ud588\ub2e4\uba74,\u00a0\uc774\uc81c\ub294\u00a0<\/span><b><span data-contrast=\"auto\">\uc2e4\uc81c\u00a0\uad6c\ub9e4\uac00\u00a0\uc77c\uc5b4\ub098\ub294\u00a0\ud658\uacbd\u00a0\uc548\uc5d0\uc11c\u00a0\uc5bc\ub9c8\ub098\u00a0\ubc18\ubcf5\uc801\uc73c\ub85c\u00a0\uc120\ud0dd\ubc1b\ub294\uac00\uac00\u00a0\ub354\u00a0\uc911\uc694<\/span><\/b><span data-contrast=\"auto\">\ud574\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uadf8\ub9ac\uace0\u00a0\uc774\u00a0\ubcc0\ud654\uc758\u00a0\uc911\uc2ec\uc5d0\ub294\u00a0<\/span><b><span data-contrast=\"auto\">AI\uc640\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4<\/span><\/b><span data-contrast=\"auto\">\uac00<\/span><span data-contrast=\"auto\">\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ubc88\u00a0\ud06c\ub9ac\ud14c\uc624\u00a0\ube14\ub85c\uadf8\u00a0\uae00\uc5d0\uc11c\ub294\u00a0<\/span><b><span data-contrast=\"auto\">K-\ubdf0\ud2f0\u00a0\uc0ac\ub840\ub97c\u00a0\uc911\uc2ec\uc73c\ub85c\u00a0\uc774\ub7ec\ud55c\u00a0\ubcc0\ud654\u00a0\uc18d\uc5d0\uc11c\u00a0K-\ube0c\ub79c\ub4dc\uac00\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0\uc5b4\ub5a4\u00a0\uc804\ub7b5\uc801\u00a0\uc804\ud658<\/span><\/b><span data-contrast=\"auto\">\uc744\u00a0\uac00\uc838\uac00\uc57c\u00a0\ud558\ub294\uc9c0\u00a0\ud655\uc778\ud558\uc2e4\u00a0\uc218\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<div style=\"height: 70px;\"><\/div>\n<h2 aria-level=\"2\"><b><span data-contrast=\"auto\">\ubbf8\uad6d\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0K-\ubdf0\ud2f0\u00a0\ube0c\ub79c\ub4dc\uac00\u00a0\ub9c8\uc8fc\ud55c\u00a0\uc0c8\ub85c\uc6b4\u00a0\uacfc\uc81c\u00a0:\u00a0AI\uc640\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">K-\ubdf0\ud2f0\ub294\u00a0\ubbf8\uad6d\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0\ube60\ub974\uac8c\u00a0\uc131\uc7a5\ud558\uba70\u00a0\uae00\ub85c\ubc8c\u00a0\ub300\ud45c\u00a0\uce74\ud14c\uace0\ub9ac\ub85c\u00a0\uc790\ub9ac\uc7a1\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\ucd08\uae30\uc5d0\ub294\u00a0\uc77c\ubd80\u00a0K-\ubdf0\ud2f0\u00a0\uad00\uc2ec\u00a0\uc18c\ube44\uc790\ub4e4\uc744\u00a0\uc911\uc2ec\uc73c\ub85c\u00a0\uc2dc\uc7a5\uc774\u00a0\ud615\uc131\ub418\uc5c8\uc9c0\ub9cc,\u00a0\ud604\uc7ac\ub294\u00a0\ubbf8\uad6d\u00a0\ub0b4\u00a0\uc8fc\uc694\u00a0\ubdf0\ud2f0\u00a0\uce74\ud14c\uace0\ub9ac\ub85c\u00a0\ud655\uc7a5\ub418\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.khan.co.kr\/article\/202604050800001\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\ud2b9\ud788 2024\ub144 \uae30\uc900 \ubbf8\uad6d \uc2dc\uc7a5\uc5d0\uc11c\ub294 K-\ubdf0\ud2f0\uac00 \uc804\ud1b5\uc801\uc778 \ubdf0\ud2f0 \uac15\uad6d\uc73c\ub85c \uc778\uc2dd\ub418\ub294 \ud504\ub791\uc2a4\ub97c \uc218\uc785 \uaddc\ubaa8 \uae30\uc900 \uc57d 4\uc5b5 \ub2ec\ub7ec \uc774\uc0c1 \uc55e\uc11c\ub294 \ud750\ub984\ub3c4 \ub098\ud0c0\ub098\uace0 \uc788\uc2b5\ub2c8\ub2e4.\u00a0<\/span><span data-contrast=\"none\">(\ucd9c\ucc98 : \uacbd\ud5a5\uc2e0\ubb38)<\/span><\/a><span data-contrast=\"auto\">\u00a0\ud558\uc9c0\ub9cc\u00a0\uc2dc\uc7a5\uc774\u00a0\ube60\ub974\uac8c\u00a0\uc131\uc7a5\ud558\ub294\u00a0\ub9cc\ud07c,\u00a0\uc774\uc81c\ub294\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\u00a0\uc548\uc5d0\uc11c\u00a0\ube0c\ub79c\ub4dc\u00a0\uc778\uc9c0\ub3c4\uc640\u00a0\ub9e4\ucd9c\u00a0\uc131\uc7a5\uc744\u00a0\ub354\uc6b1\u00a0\uacac\uace0\ud558\uac8c\u00a0\ub9cc\ub4e4\uc5b4\uac08\u00a0\uc218\u00a0\uc788\ub294\u00a0\uc0c8\ub85c\uc6b4\u00a0\uc804\ub7b5\uc774\u00a0\ud544\uc694\ud55c\u00a0\uc2dc\uc810\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ucd5c\uadfc\u00a0\uae00\ub85c\ubc8c\u00a0\ucee4\uba38\uc2a4\u00a0\ud658\uacbd\uc5d0\uc11c\ub294\u00a0AI\u00a0\uae30\ubc18\u00a0\ucd94\ucc9c\uc774\u00a0\uc18c\ube44\uc790\uc758\u00a0\uad6c\ub9e4\u00a0\uacb0\uc815\uc5d0\u00a0\uc9c1\uc811\uc801\uc778\u00a0\uc601\ud5a5\uc744\u00a0\ubbf8\uce58\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uc2e4\uc81c\ub85c\u00a0<\/span><a href=\"https:\/\/www4.criteo.com\/kr\/2026_commerceai_trends-1\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">\ud06c\ub9ac\ud14c\uc624\uc758\u00a0\ubbf8\uad6d\u00a0\uace0\uac1d\uc0ac\u00a0\ub370\uc774\ud130\ub97c\u00a0\ubcf4\uba74, AI\u00a0\uae30\ubc18\u00a0\uc720\uc785\uc740\u00a0\uae30\uc874\u00a0\ucc44\ub110\u00a0\ub300\ube44\u00a0\uc57d 1.5\ubc30\u00a0\ub192\uc740\u00a0\uc804\ud658\uc728<\/span><\/b><\/a><span data-contrast=\"auto\">\uc744\u00a0\ubcf4\uc600\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ub294\u00a0<\/span><b><span data-contrast=\"auto\">AI\uac00\u00a0\ub2e8\uc21c\ud788\u00a0\ud2b8\ub798\ud53d\uc744\u00a0\ub298\ub9ac\ub294\u00a0\uc5ed\ud560\uc744\u00a0\ub118\uc5b4,\u00a0\uad6c\ub9e4\u00a0\uac00\ub2a5\uc131\uc774\u00a0\ub192\uc740\u00a0\uc18c\ube44\uc790\uc640\u00a0\uc0c1\ud488\uc744\u00a0\ub354\uc6b1\u00a0\uc815\uad50\ud558\uac8c\u00a0\uc5f0\uacb0\ud558\uace0\u00a0\uc788\ub2e4\ub294\u00a0\uc758\ubbf8<\/span><\/b><span data-contrast=\"auto\">\uc785\ub2c8\ub2e4.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-23027 size-full\" src=\"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d\uc2dc\uc7a5\uc5d0\uc11c-K\ubdf0\ud2f0-\ube0c\ub79c\ub4dc\uac00-\ub9c8\uc8fc\ud55c-\uc0c8\ub85c\uc6b4-\uacfc\uc81c-scaled-e1779759553161.png\" alt=\"AI \uc2dc\ub300 \uae00\ub85c\ubc8c \uc131\uc7a5 \uc804\ub7b5: K \ube0c\ub79c\ub4dc\uac00 \uc8fc\ubaa9\ud574\uc57c \ud560 \ub9c8\ucf00\ud305 \ubcc0\ud654\" width=\"1615\" height=\"597\" srcset=\"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d\uc2dc\uc7a5\uc5d0\uc11c-K\ubdf0\ud2f0-\ube0c\ub79c\ub4dc\uac00-\ub9c8\uc8fc\ud55c-\uc0c8\ub85c\uc6b4-\uacfc\uc81c-scaled-e1779759553161.png 1615w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d\uc2dc\uc7a5\uc5d0\uc11c-K\ubdf0\ud2f0-\ube0c\ub79c\ub4dc\uac00-\ub9c8\uc8fc\ud55c-\uc0c8\ub85c\uc6b4-\uacfc\uc81c-scaled-e1779759553161-300x111.png 300w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d\uc2dc\uc7a5\uc5d0\uc11c-K\ubdf0\ud2f0-\ube0c\ub79c\ub4dc\uac00-\ub9c8\uc8fc\ud55c-\uc0c8\ub85c\uc6b4-\uacfc\uc81c-scaled-e1779759553161-1024x379.png 1024w, 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BCX0\">\uc911\uc694\ud574\uc9c0\uace0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc788\ub294<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uac83\uc740<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><\/span><strong><span class=\"TextRun MacChromeBold SCXW233764611 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub9ac\ud14c\uc77c\ub7ec<\/span><\/span><\/strong><span class=\"TextRun SCXW233764611 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc785\ub2c8\ub2e4<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">.<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><\/span><strong><span class=\"TextRun MacChromeBold SCXW233764611 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc18c\ube44\uc790\uac00<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc5b4\ub5a4<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc0c1\ud488\uc744<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ud0d0\uc0c9\ud558\uace0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">,\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ube44\uad50\ud558\uace0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">,\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SpellingErrorHighlight SCXW233764611 BCX0\">\uc7a5\ubc14\uad6c\ub2c8\uc5d0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub2f4\uace0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">,\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc2e4\uc81c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uad6c\ub9e4\ud558\ub294\uc9c0\uc5d0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub300\ud55c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub370\uc774\ud130\uac00<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ubaa8\ub450<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub9ac\ud14c\uc77c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ud658\uacbd<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc548\uc5d0\uc11c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc5f0\uacb0<\/span><\/span><\/strong><span class=\"TextRun SCXW233764611 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub418<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc5b4<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc788<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uae30<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub54c\ubb38\uc785\ub2c8\ub2e4<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">.<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><\/span><span class=\"TextRun SCXW233764611 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uacb0\uad6d<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uae00\ub85c\ubc8c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc2dc\uc7a5\uc5d0\uc11c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ube0c\ub79c\ub4dc<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uacbd\uc7c1\ub825\uc740<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc2e4\uc81c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uad6c\ub9e4\uac00<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc77c\uc5b4\ub098\ub294<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ub9ac\ud14c\uc77c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ud658\uacbd<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc548\uc5d0\uc11c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc18c\ube44\uc790\uc640<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc5bc\ub9c8\ub098<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\ud6a8\uacfc\uc801\uc73c\ub85c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc5f0\uacb0\ub420<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0\uc218\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc788\ub294\uac00\ub85c<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc774\ub3d9\ud558\uace0<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW233764611 BCX0\">\uc788\uc2b5\ub2c8\ub2e4<\/span><span class=\"NormalTextRun SCXW233764611 BCX0\">.<\/span><\/span><span class=\"EOP SCXW233764611 BCX0\" data-ccp-props=\"{&quot;335551550&quot;:0,&quot;335551620&quot;:0}\">\u00a0<\/span><\/p>\n<div style=\"height: 70px;\"><\/div>\n<h2 aria-level=\"2\"><b><span data-contrast=\"auto\">\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0\uc131\uacfc\ub97c\u00a0\ub9cc\ub4dc\ub294\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\uc804\ub7b5<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0K-\ubdf0\ud2f0\u00a0\ube0c\ub79c\ub4dc\u00a0\uacbd\uc7c1\uc774\u00a0\uce58\uc5f4\ud574\uc9c0\uba74\uc11c,\u00a0\uc774\uc81c\u00a0\uc911\uc694\ud55c\u00a0\uac83\uc740\u00a0\ub2e8\uc21c\ud55c\u00a0\ub178\ucd9c\u00a0\ud655\ub300\uac00\u00a0\uc544\ub2c8\ub77c\u00a0\uc2e4\uc81c\u00a0\uad6c\ub9e4\uac00\u00a0\ubc1c\uc0dd\ud558\ub294\u00a0\uc811\uc810\u00a0\uc548\uc5d0\uc11c\u00a0\uc5bc\ub9c8\ub098\u00a0\ud6a8\uacfc\uc801\uc73c\ub85c\u00a0\uc18c\ube44\uc790\uc640\u00a0\uc5f0\uacb0\ub418\ub290\ub0d0\uc785\ub2c8\ub2e4.\u00a0<\/span><a href=\"https:\/\/www4.criteo.com\/kr\/csi_report_2026\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\uc2e4\uc81c\ub85c\u00a0\ud06c\ub9ac\ud14c\uc624\u00a0\uc18c\ube44\uc790\u00a0\uc870\uc0ac\uc5d0\u00a0\ub530\ub974\uba74,<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><b><span data-contrast=\"auto\">\uae00\ub85c\ubc8c\u00a0\uc18c\ube44\uc790\uc758\u00a033%\ub294\u00a0\ub9ac\ud14c\uc77c\ub7ec\u00a0\ub0b4\ubd80\uc758\u00a0\uc2a4\ud3f0\uc11c\ub4dc\u00a0\uad11\uace0\ub97c\u00a0\ud1b5\ud574\u00a0\ube0c\ub79c\ub4dc\ub97c\u00a0\ucc98\uc74c\u00a0\ubc1c\uacac<\/span><\/b><span data-contrast=\"auto\">\ud558\uba70,<\/span><b><span data-contrast=\"auto\">\u00a0\ubbf8\uad6d\uc5d0\uc11c\ub294\u00a0\uc774\u00a0\ube44\uc728\uc774\u00a046%\uae4c\uc9c0\u00a0\ub192\uac8c\u00a0<\/span><\/b><span data-contrast=\"auto\">\ub098\ud0c0<\/span><span data-contrast=\"auto\">\ub0ac\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ub294<\/span><b><span data-contrast=\"auto\">\u00a0\ube0c\ub79c\ub4dc\u00a0\ubc1c\uacac\uacfc\u00a0\uad6c\ub9e4\u00a0\uacb0\uc815\uc758\u00a0\uc911\uc2ec\uc774\u00a0\uc774\ubbf8\u00a0\ub9ac\ud14c\uc77c\u00a0\uc548\uc73c\ub85c\u00a0\uc774\ub3d9<\/span><\/b><span data-contrast=\"auto\">\ud558\uace0\u00a0\uc788\uc74c\uc744\u00a0\ubcf4\uc5ec\uc90d\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc774\ub294\u00a0\ube0c\ub79c\ub4dc\u00a0\ubc1c\uacac\ubd80\ud130\u00a0\uad6c\ub9e4\u00a0\uacb0\uc815\uae4c\uc9c0\uc758\u00a0\uc911\uc2ec\uc774\u00a0\uc774\ubbf8\u00a0\ub9ac\ud14c\uc77c\u00a0\ud658\uacbd\u00a0\uc548\uc73c\ub85c\u00a0\uc774\ub3d9\ud558\uace0\u00a0\uc788\uc74c\uc744\u00a0\ubcf4\uc5ec\uc90d\ub2c8\ub2e4.\u00a0\uc774\ub7ec\ud55c\u00a0\ubcc0\ud654\u00a0\uc18d\uc5d0\uc11c\u00a0<\/span><b><span data-contrast=\"auto\">\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\uc804\ub7b5\uc740\u00a0\uc774\uc81c\u00a0\uc120\ud0dd\uc774\u00a0\uc544\ub2c8\ub77c\u00a0\ud544\uc218<\/span><\/b><span data-contrast=\"auto\">\uc5d0\u00a0\uac00\uae4c\uc6cc\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\ud2b9\ud788\u00a0<\/span><b><span data-contrast=\"auto\">\uc628\uc0ac\uc774\ud2b8\uc640\u00a0\uc624\ud504\uc0ac\uc774\ud2b8\ub97c\u00a0\ud568\uaed8\u00a0\ud65c\uc6a9\ud558\ub294\u00a0\ud1b5\ud569\u00a0\uc804\ub7b5<\/span><\/b><span data-contrast=\"auto\">\uc774\u00a0\ub354\uc6b1\u00a0\uc911\uc694\ud574\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc774\ub7ec\ud55c\u00a0\ud1b5\ud569\u00a0\uc804\ub7b5\uc744\u00a0\ud1b5\ud574\u00a0<\/span><b><span data-contrast=\"auto\">\ube0c\ub79c\ub4dc\ub294\u00a0\ub9ac\ud14c\uc77c\u00a0\ub0b4\ubd80\uc5d0\uc11c\ub294\u00a0\uad6c\ub9e4\u00a0\uc804\ud658\uacfc\u00a0\uc5f0\uacb0\ub418\ub294\u00a0\uc18c\ube44\uc790\u00a0\uacbd\ud5d8\uc744\u00a0\uac15\ud654\ud558\uace0,\u00a0\ub9ac\ud14c\uc77c\u00a0\uc678\ubd80\uc5d0\uc11c\ub294\u00a0\uc2e0\uaddc\u00a0\uc218\uc694\ub97c\u00a0\ud655\uc7a5\ud558\uba70\u00a0\ub354\u00a0\ub9ce\uc740\u00a0\uc7a0\uc7ac\u00a0\uace0\uac1d\uacfc\u00a0\uc5f0\uacb0<\/span><\/b><span data-contrast=\"auto\">\ub420\u00a0\uc218\u00a0\uc788\uc2b5\ub2c8\ub2e4.\u00a0\uacb0\uad6d\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\uc804\ub7b5\uc740\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\u00a0\uc548\uc5d0\uc11c\u00a0\ube0c\ub79c\ub4dc\uac00\u00a0\uc2e4\uc81c\u00a0\uad6c\ub9e4\uc640\u00a0\ub9e4\ucd9c\u00a0\uc131\uc7a5\uae4c\uc9c0\u00a0\uc5f0\uacb0\ub420\u00a0\uc218\u00a0\uc788\ub294\u00a0\uc911\uc694\ud55c\u00a0\uae30\ubc18\uc774\u00a0\ub418\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<div style=\"height: 40px;\"><\/div>\n<p><span data-contrast=\"auto\">\ud83d\udca1<\/span><b><span data-contrast=\"auto\">\uc628\uc0ac\uc774\ud2b8(Onsite)\uc640\u00a0\uc624\ud504\uc0ac\uc774\ud2b8(Offsite)\u00a0\uad11\uace0\ub780?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">\uc628\uc0ac\uc774\ud2b8(Onsite)\u00a0\uad11\uace0<\/span><\/b><span data-contrast=\"auto\">\ub294\u00a0<\/span><b><span data-contrast=\"auto\">\ub9ac\ud14c\uc77c\ub7ec\u00a0\uc6f9\uc0ac\uc774\ud2b8\ub098\u00a0\uc571\u00a0\uc548\uc5d0\uc11c\u00a0\uc18c\ube44\uc790\uc640\u00a0\uc5f0\uacb0\ub418\ub294\u00a0\ubc29\uc2dd<\/span><\/b><span data-contrast=\"auto\">\uc785\ub2c8\ub2e4.\u00a0\uac80\uc0c9\u00a0\uacb0\uacfc,\u00a0\uce74\ud14c\uace0\ub9ac\u00a0\ud398\uc774\uc9c0,\u00a0\uc0c1\ud488\u00a0\uc0c1\uc138\u00a0\ud398\uc774\uc9c0\u00a0\ub4f1\u00a0\uc2e4\uc81c\u00a0\uad6c\ub9e4\uac00\u00a0\uc77c\uc5b4\ub098\ub294\u00a0\ud658\uacbd\u00a0\uc548\uc5d0\uc11c\u00a0\ub178\ucd9c\ub418\uae30\u00a0\ub54c\ubb38\uc5d0\u00a0\uad6c\ub9e4\u00a0\uc804\ud658\uacfc\u00a0\uc9c1\uc811\uc801\uc73c\ub85c\u00a0\uc5f0\uacb0\ub420\u00a0\uac00\ub2a5\uc131\uc774\u00a0\ub192\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:0,&quot;335551620&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">\uc624\ud504\uc0ac\uc774\ud2b8(Offsite)\u00a0\uad11\uace0<\/span><\/b><span data-contrast=\"auto\">\ub294\u00a0<\/span><b><span data-contrast=\"auto\">\ub9ac\ud14c\uc77c\u00a0\uc678\ubd80\u00a0\ucc44\ub110\uc5d0\uc11c\u00a0\uc7a0\uc7ac\u00a0\uace0\uac1d\uacfc\u00a0\uc5f0\uacb0\ud558\ub294\u00a0\uc804\ub7b5<\/span><\/b><span data-contrast=\"auto\">\uc785\ub2c8\ub2e4.\u00a0\uc18c\ube44\uc790\uac00\u00a0\uc544\uc9c1\u00a0\ub9ac\ud14c\uc77c\u00a0\ud50c\ub7ab\ud3fc\uc5d0\u00a0\ubc29\ubb38\ud558\uae30\u00a0\uc804\u00a0\ub2e8\uacc4\uc5d0\uc11c\u00a0<\/span><b><span data-contrast=\"auto\">\uc2e0\uaddc\u00a0\uc218\uc694\ub97c\u00a0\ud655\ubcf4\ud558\uace0,\u00a0\uad6c\ub9e4\u00a0\uac00\ub2a5\uc131\uc774\u00a0\ub192\uc740\u00a0\uace0\uac1d\uc744\u00a0\ub9ac\ud14c\uc77c\u00a0\ud658\uacbd\uc73c\ub85c\u00a0\uc720\uc785\uc2dc\ud0a4\ub294\u00a0\uc5ed\ud560<\/span><\/b><span data-contrast=\"auto\">\uc744\u00a0\ud569\ub2c8\ub2e4.<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">\uc628\/\uc624\ud504\uc0ac\uc774\ud2b8\u00a0\uad11\uace0\u00a0\uc6b4\uc601\uc774\u00a0\ub354\u00a0\uad81\uae08\ud558\uc2dc\ub2e4\uba74?\u00a0<a href=\"https:\/\/www.criteo.com\/kr\/blog\/retail-media-for-kbeauty-brands-stategy-interview\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\ubdf0\ud2f0 \ube0c\ub79c\ub4dc\ub97c \uc704\ud55c \ub9ac\ud14c\uc77c \ubbf8\ub514\uc5b4 \uc804\ub7b5 \uc778\ud130\ubdf0\uc5d0\uc11c \ub354 \uc790\uc138\ud788 \ud655\uc778\ud574\ubcf4\uc138\uc694.<\/span><\/a><span data-ccp-props=\"{&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559685&quot;:720}\">\u00a0<\/span><\/li>\n<\/ul>\n<div style=\"height: 70px;\"><\/div>\n<h2 aria-level=\"2\"><b><span data-contrast=\"auto\">\ud06c\ub9ac\ud14c\uc624\uc640\u00a0\ud568\uaed8\ud558\ub294\u00a0K-\ube0c\ub79c\ub4dc\uc758\u00a0\uae00\ub85c\ubc8c\u00a0\uc131\uc7a5\u00a0\uc804\ub7b5<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\uc5d0\u00a0\uc9c4\ucd9c\ud55c\u00a0K-\ubdf0\ud2f0\u00a0\ube0c\ub79c\ub4dc\ub4e4\uc740\u00a0\uc544\ub9c8\uc874(Amazon),\u00a0\uc138\ud3ec\ub77c(Sephora),\u00a0\uc5bc\ud0c0\ubdf0\ud2f0(Ulta Beauty),\u00a0\uc1fc\ud53c(Shopee) \ub4f1\u00a0\ub2e4\uc591\ud55c\u00a0\uae00\ub85c\ubc8c\u00a0\ub9ac\ud14c\uc77c\u00a0\ud50c\ub7ab\ud3fc\u00a0\uc548\uc5d0\uc11c\u00a0\uc18c\ube44\uc790\uc640\u00a0\ub9cc\ub098\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud558\uc9c0\ub9cc\u00a0<\/span><b><span data-contrast=\"auto\">\uad6d\uac00\uc640\u00a0\ub9ac\ud14c\uc77c\ub7ec\ub9c8\ub2e4\u00a0\uad11\uace0\u00a0\uc6b4\uc601\u00a0\uad6c\uc870\uc640\u00a0\ub370\uc774\ud130\u00a0\ud658\uacbd\uc774\u00a0\ubaa8\ub450\u00a0\ub2e4\ub974\uae30\u00a0\ub54c\ubb38\uc5d0,\u00a0\ube0c\ub79c\ub4dc\uc640\u00a0\ub9c8\ucf00\ud130\u00a0\uc785\uc7a5\uc5d0\uc11c\ub294\u00a0\ucc44\ub110\ubcc4\ub85c\u00a0\uc804\ub7b5\uc744\u00a0\uac1c\ubcc4\u00a0\uc6b4\uc601\ud574\uc57c\u00a0\ud558\ub294\u00a0\uc5b4\ub824\uc6c0<\/span><\/b><span data-contrast=\"auto\">\uc774\u00a0\uc874\uc7ac\ud569\ub2c8\ub2e4.\u00a0\uc2e4\uc81c\ub85c\u00a0\uad11\uace0\u00a0\uc138\ud305\ubd80\ud130\u00a0\uc6b4\uc601,\u00a0\uc131\uacfc\u00a0\ubd84\uc11d\uae4c\uc9c0\u00a0\ubd84\uc0b0\ub418\uc5b4\u00a0\uad00\ub9ac\ub418\ub294\u00a0\uacbd\uc6b0\ub3c4\u00a0\ub9ce\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud2b9\ud788\u00a0\uae00\ub85c\ubc8c\u00a0\uc2dc\uc7a5\u00a0\uc548\uc5d0\uc11c\ub3c4\u00a0\ubdf0\ud2f0\u00a0\uce74\ud14c\uace0\ub9ac\ub294\u00a0\ub354\uc6b1\u00a0\uc138\ubd84\ud654\ub418\uace0\u00a0\uc788\uc73c\uba70,\u00a0\ube0c\ub79c\ub4dc\u00a0\ud3ec\uc9c0\uc154\ub2dd\uacfc\u00a0\uc18c\ube44\uc790\u00a0\ud2b9\uc131\uc5d0\u00a0\ub530\ub77c\u00a0\uc811\uadfc\u00a0\ubc29\uc2dd\u00a0\uc5ed\uc2dc\u00a0\ub2ec\ub77c\uc9c0\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-23031 size-full\" src=\"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102.png\" alt=\"\" width=\"1670\" height=\"540\" srcset=\"https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102.png 1670w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102-300x97.png 300w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102-1024x331.png 1024w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102-768x248.png 768w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102-1536x497.png 1536w, https:\/\/www.criteo.com\/kr\/wp-content\/uploads\/sites\/7\/2026\/05\/\ud06c\ub9ac\ud14c\uc624_\ubbf8\uad6d-\uc2dc\uc7a5-K\ube0c\ub79c\ub4dc-\ube44\uc988\ub2c8\uc2a4-\ud655\uc7a5-scaled-e1779777455102-630x204.png 630w\" sizes=\"auto, (max-width: 1670px) 100vw, 1670px\" \/><\/p>\n<p><span data-contrast=\"auto\">\ud06c\ub9ac\ud14c\uc624\ub294\u00a0\uc774\ub7ec\ud55c\u00a0\ubcf5\uc7a1\ud55c\u00a0\uae00\ub85c\ubc8c\u00a0\ucee4\uba38\uc2a4\u00a0\ud658\uacbd\uc744\u00a0\ubcf4\ub2e4\u00a0\ud6a8\uc728\uc801\uc73c\ub85c\u00a0\uc6b4\uc601\ud560\u00a0\uc218\u00a0\uc788\ub3c4\ub85d\u00a0\uc9c0\uc6d0\ud569\ub2c8\ub2e4.\u00a0<\/span><b><span data-contrast=\"auto\">\ubbf8\uad6d\uc744\u00a0\ud3ec\ud568\ud55c\u00a0\uae00\ub85c\ubc8c\u00a0\uc8fc\uc694\u00a0\uc2dc\uc7a5\uc5d0\uc11c\u00a0200\uac1c\u00a0\uc774\uc0c1\uc758\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\ub124\ud2b8\uc6cc\ud06c\ub97c\u00a0\uae30\ubc18<\/span><\/b><span data-contrast=\"auto\">\uc73c\ub85c,\u00a0\ube0c\ub79c\ub4dc\uac00\u00a0\ub2e4\uc591\ud55c\u00a0\uae00\ub85c\ubc8c\u00a0\ub9ac\ud14c\uc77c\u00a0\ud658\uacbd\u00a0\uc548\uc5d0\uc11c\ub3c4\u00a0\uc18c\ube44\uc790\uc640\u00a0\ubcf4\ub2e4\u00a0\ud6a8\uacfc\uc801\uc73c\ub85c\u00a0\uc5f0\uacb0\ub420\u00a0\uc218\u00a0\uc788\ub3c4\ub85d\u00a0\ub3d5\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc2e4\uc81c\ub85c\u00a0<\/span><a href=\"https:\/\/www.criteo.com\/kr\/success-stories\/ysl-beauty\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\uc785\uc0dd\ub85c\ub791\u00a0\ubdf0\ud2f0(YSL Beauty)\ub294\u00a0\ud06c\ub9ac\ud14c\uc624\uc758\u00a0\uc628\uc0ac\uc774\ud2b8\uc640\u00a0\uc624\ud504\uc0ac\uc774\ud2b8\ub97c\u00a0\uc544\uc6b0\ub974\ub294\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\ucea0\ud398\uc778\uc744\u00a0\ud1b5\ud574\u00a0\uc0ac\uc6a9\uc790\ub2f9\u00a0\ub9e4\ucd9c\uc744\u00a092%\u00a0\uc99d\uac00\uc2dc\ud0a4\uace0,\u00a0\uad6c\ub9e4\u00a0\uc804\ud658\uc728\u00a0\uc5ed\uc2dc\u00a014%\u00a0\uac1c\uc120<\/span><\/a><span data-contrast=\"auto\">\ud588\uc2b5\ub2c8\ub2e4.\u00a0\uc774\ucc98\ub7fc\u00a0\uad6d\ub0b4\uc678\u00a0\ub2e4\uc591\ud55c\u00a0\ubdf0\ud2f0\u00a0\ube0c\ub79c\ub4dc\ub4e4\uc740\u00a0\ud06c\ub9ac\ud14c\uc624\uc758\u00a0\uae00\ub85c\ubc8c\u00a0\ub9ac\ud14c\uc77c\u00a0\ubbf8\ub514\uc5b4\u00a0\ub124\ud2b8\uc6cc\ud06c\ub97c\u00a0\ud65c\uc6a9\ud574\u00a0\ub354\u00a0\ub9ce\uc740\u00a0\uc7a0\uc7ac\u00a0\uace0\uac1d\uacfc\u00a0\uc5f0\uacb0\ub418\uace0,\u00a0\uc2e4\uc81c\u00a0\ub9e4\ucd9c\u00a0\uc131\uc7a5\uae4c\uc9c0\u00a0\uc774\uc5b4\uc9c0\ub294\u00a0\uae00\ub85c\ubc8c\u00a0\uc804\ub7b5\uc744\u00a0\ud655\uc7a5\ud574\ub098\uac00\uace0\u00a0\uc788\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc774\ubc88<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ucee4\uba38\uc2a4<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud3ec\ub7fc\uc5d0\uc11c\ub294<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ucee4\uba38\uc2a4<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ub370\uc774\ud130<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uae30\ubc18<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uac00\uc2dc\uc131<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud655\ubcf4\ub85c<\/span><span data-contrast=\"auto\">\u00a0\u00a0<\/span><span data-contrast=\"auto\">\ud0d0\uc0c9\uacfc<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uad6c\ub9e4<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud37c\ub110\uc5d0\uc11c \uc120\ud0dd\ubc1b\uc740 <\/span><span data-contrast=\"auto\">\ud55c K\u00a0<\/span><span data-contrast=\"auto\">\ube0c\ub79c\ub4dc\uc758<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc0ac\ub840\uac00<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc18c\uac1c\ub418\uae30\ub3c4<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud588\uc2b5\ub2c8\ub2e4<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">\ud06c\ub9ac\ud14c\uc624\uc640\uc758<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud30c\ud2b8\ub108\uc2ed\uc744<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ubc14\ud0d5\uc73c\ub85c<\/span><span data-contrast=\"auto\">\u00a0\u00a0<\/span><span data-contrast=\"auto\">ULTA,\u00a0<\/span><span data-contrast=\"auto\">\uc138\ud3ec\ub77c<\/span><span data-contrast=\"auto\">,\u00a0<\/span><span data-contrast=\"auto\">\uc544\ub9c8\uc874<\/span><span data-contrast=\"auto\">\u00a0\ub4f1\u00a0<\/span><span data-contrast=\"auto\">\ub2e4\uc591\ud55c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uae00\ub85c\ubc8c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ub9ac\ud14c\uc77c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ubbf8\ub514\uc5b4\ub97c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc6b4\uc601<\/span><span data-contrast=\"auto\">\ud558\uba70<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud0d0\uc0c9\uacfc<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uad6c\ub9e4<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud37c\ub110\uc5d0\uc11c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc2e4\uc81c\ub85c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc18c\ube44\uc790\uc758<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc120\ud0dd\uc744<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc774\ub04c\uc5b4<\/span><span data-contrast=\"auto\">\ub0b8<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc0ac\ub840\ub85c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc774\uc81c\ub294<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ud574\uc678<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc2dc\uc7a5<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc9c4\uc785\uc774<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc544\ub2c8\ub77c<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\ub9e4\ucd9c\uad6c\uc870<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uc124\uacc4\ub97c<\/span><span 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data-contrast=\"auto\">\uae30\uc220\uc744<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">\uae30\ubc18\uc73c\ub85c<\/span><span data-contrast=\"auto\"> \ud55c \uc131\uacfc\ub3c4\ucd9c\ub85c<\/span><span data-contrast=\"auto\">\u00a0K-\u00a0\ube0c\ub79c\ub4dc\uac00\u00a0\ubcf5\uc7a1\ud55c\u00a0\uae00\ub85c\ubc8c\u00a0\ub9ac\ud14c\uc77c\u00a0\ud658\uacbd\u00a0\uc548\uc5d0\uc11c\ub3c4\u00a0\ubcf4\ub2e4\u00a0\ud6a8\uc728\uc801\uc73c\ub85c\u00a0\uc18c\ube44\uc790\uc640\u00a0\uc5f0\uacb0\ub418\uace0\u00a0\uc2e4\uc81c\u00a0\uc131\uacfc\uae4c\uc9c0\u00a0\uc774\uc5b4\uc9c8\u00a0\uc218\u00a0\uc788\ub3c4\ub85d\u00a0\uc9c0\uc6d0\ud569\ub2c8\ub2e4.\u00a0<a href=\"https:\/\/www.criteo.com\/kr\/talk-to-an-expert\/\" target=\"_blank\" 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