{"id":6632,"date":"2018-01-10T17:55:36","date_gmt":"2018-01-10T17:55:36","guid":{"rendered":"http:\/\/www.criteo.com\/kr\/insights\/gdpr-criteo-ready-journey\/"},"modified":"2018-08-13T19:29:46","modified_gmt":"2018-08-13T19:29:46","slug":"gdpr-criteo-ready-journey","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/kr\/blog\/gdpr-criteo-ready-journey\/","title":{"rendered":"GDPR: \ud06c\ub9ac\ud14c\uc624\ub294 GDPR \uc900\uc218\ub97c \uc704\ud55c \ub9cc\ubc18\uc758 \uc900\ube44\uac00 \ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">2018\ub144 5\uc6d4 25\uc77c\uc740 \uc720\ub7fd \uc5f0\ud569(EU) \uc2dc\ubbfc\ub4e4\uc5d0\uac8c \uc911\uc694\ud55c \ub0a0\uc785\ub2c8\ub2e4. \uc720\ub7fd \uc77c\ubc18 \uac1c\uc778\uc815\ubcf4\ubcf4\ud638\ubc95 (General Data Protection Regulation, GDPR)\uc774 \uc2dc\ud589\ub418\ub294 \ub0a0\uc774\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. 1995\ub144\uc758 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc9c0\uce68(Data Protection Directive)\uc744 \ub300\uccb4\ud558\ub294 GDPR\uc740 \uc601\uad6d\uc744 \ud3ec\ud568 \ubaa8\ub4e0 28\uac1c \ud68c\uc6d0\uad6d\uc5d0 \uc874\uc7ac\ud558\ub294 \ub2e4\uc591\ud55c \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc \ubc95\ub960\ub4e4\uc744 \ud1b5\ud569\ud558\uac8c \ub429\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\ub294 \uac1c\uc778\uc815\ubcf4 \ubc0f \ub370\uc774\ud130 \ubcf4\ud638\uc640 \uad00\ub828\ud558\uc5ec \uc77c\uad00\uc131 \ubc0f \ud655\uc2e4\uc131\uc744 \uc720\uc9c0\ud558\ub294 \uac83\uc774 \uae30\uc5c5\uacfc \uace0\uac1d\ub4e4\uc744 \uc704\ud55c \uc708\uc708 \uc804\ub7b5\uc774\ub77c\uace0 \ubbff\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">2005\ub144 \uc720\ub7fd\uc5d0\uc11c \uc124\ub9bd\ub41c \ud06c\ub9ac\ud14c\uc624\ub294 \uc790\uc0ac\uc758 \uae30\uc220\uc5d0 \ucd5c\uace0 \uc218\uc900\uc758 \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc\uc640 \ubcf4\uc548\uc744 \uc801\uc6a9\ud558\uace0, \uad00\ub828\uc131 \uc788\ub294 \ub9de\ucda4\ud615 \uad11\uace0\ub97c \ud1b5\ud574 \uace0\uac1d\uc774 \uad6c\ub9e4\uc790\uc758 \uae30\ub300\ub97c \ucda9\uc871\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\ub294 \uae30\uc5c5\uc73c\ub85c \uc798 \uc54c\ub824\uc838 \uc788\uc2b5\ub2c8\ub2e4.\u00a0\uc5ec\ub7ec EU \uad6d\uac00\uc5d0 \uc9c0\uc0ac\ub97c \ubcf4\uc720\ud55c \uae00\ub85c\ubc8c \uae30\uc5c5\uc73c\ub85c\uc11c, \ud06c\ub9ac\ud14c\uc624\ub294 \uc804\uc138\uacc4\uc5d0 \uac78\uccd0 \uad6d\uac00 \uc218\uc900\uc758 \uc694\uad6c\uc0ac\ud56d\uc744 \uc900\uc218\ud558\ub294 \uc77c\uc5d0 \uc775\uc219\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">\uc2e4\uc81c\ub85c, \uc774\ubbf8 GDPR\uc758 \uc8fc\uc694 \ud56d\ubaa9\uc744 \uc900\uc218\ud558\uace0 \uc788\uc73c\uba70, \ubaa8\ub4e0 \ucd94\uac00\uc801 \uc694\uac74\uc744 \uc2e0\uc18d\ud558\uac8c \uc2dc\ud589\ud560 \uc218 \uc788\ub294 \uc704\uce58\uc5d0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc0c8\ub85c\uc6b4 \uaddc\uc815\uc758 \uc801\uc6a9\uc744 \ubc1b\ub294 \uace0\uac1d \ubc0f \ud30c\ud2b8\ub108\ub4e4\uacfc \ud611\ub825\ud558\uc5ec, \uc774\ub4e4\uc774 \uc21c\uc870\ub86d\uac8c \uc804\ud658\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud558\uace0 \ubaa8\ubc94 \uc0ac\ub840\ub97c \uacf5\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud06c\ub9ac\ud14c\uc624\ub294 GDPR\uc758 \ub3c4\uc804\uacfc\uc81c\ub97c \ud574\uacb0\ud560 \ub9cc\ubc18\uc758 \uc900\ube44\ub97c \uac16\ucd94\uace0 \uc788\uc73c\uba70, \uc0c8\ub85c\uc6b4 \uaddc\uc81c\uac00 \ud06c\ub9ac\ud14c\uc624, \uace0\uac1d \ubc0f \ud30c\ud2b8\ub108\uc758 \uc5ed\ub7c9\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc740 \ud55c\uc815\uc801\uc77c \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/span><\/p>\n<h3><strong>GDPR:\u00a0\ud601\uba85\uc774 \uc544\ub2cc \uc9c4\ud654<\/strong><\/h3>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">\uc774\ubc88 \uaddc\uc815 \uc5c5\ub370\uc774\ud2b8\ub294 EU \ud68c\uc6d0\uad6d\ub4e4 \uc804\ubc18\uc758 \ub370\uc774\ud130 \ubcf4\ud638 \uc815\ucc45\ub4e4\uacfc \ubd80\ud569\ub418\ub294 \ud558\ub098\uc758 \uc9c4\ud654 \ub2e8\uacc4\ub77c\uace0 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uac01 EU \ud68c\uc6d0\uad6d\uc758 \ud604\uc9c0 \ub370\uc774\ud130 \ubcf4\ud638 \ub2f9\uad6d(Data Protection Authorities, DPA)\uc774 \uc77c\uad00\uc131 \uc788\uac8c \uc801\uc6a9 \ubc0f \uc2dc\ud589\ud560 \uc218 \uc788\ub294 \uaddc\uc815\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. GDPR\uc740 \ub2e4\uc74c\uacfc \uac19\uc740 \uba85\ud655\ud55c \ubaa9\ud45c\ub97c \uac00\uc9d1\ub2c8\ub2e4.<\/span><\/p>\n<ul>\n<li><strong>\ubc95\ub960 \uccb4\uc81c \ud604\ub300\ud654<\/strong> &#8211; \uc138\uacc4\ud654 \ubc0f \uae30\uc220 \ud601\uc2e0\uc758 \uc2dc\ub300\uc5d0 \uac78\ub9de\ub294 \uac1c\uc778 \ub370\uc774\ud130 \ubcf4\ud638<\/li>\n<li><strong>\uac1c\uc778 \uad8c\ub9ac \uac15\ud654<\/strong> &#8211; EU \ub0b4\uc5d0\uc11c \uac1c\uc778 \ub370\uc774\ud130\uc758 \uc790\uc720\ub85c\uc6b4 \ud750\ub984\uc744 \ubcf4\uc7a5\ud560 \uc218 \uc788\ub3c4\ub85d \uad00\ub9ac \ubd80\ub2f4 \uac10\uc18c<\/li>\n<li><strong>\uac1c\uc778 \ub370\uc774\ud130 \ubcf4\ud638\uc5d0 \uba85\ud655\uc131\uacfc \uc77c\uad00\uc131 \uc81c\uacf5<\/strong> &#8211; EU \uc804\ubc18\uc5d0\uc11c \uc77c\uad00\uc131 \uc788\uac8c \uc801\uc6a9\ud558\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \uc2dc\ud589\ud560 \uc218 \uc788\ub294 \uaddc\uc815 \uc81c\uacf5<\/li>\n<\/ul>\n<p>GDPR\uc740 EU \uc2dc\ubbfc\uc758 \uac1c\uc778\uc815\ubcf4\ub97c \ubcf4\ud638\ud558\uba70 <strong>\uc720\ub7fd \uc5f0\ud569\uc5d0 \uc18d\ud55c \uac1c\uc778\ub4e4\ub85c\ubd80\ud130 \uac1c\uc778 \ub370\uc774\ud130\ub97c \uc218\uc9d1 \ubc0f \ucc98\ub9ac\ud558\ub294 \ubaa8\ub4e0 \uae30\uc5c5\uc5d0 \uc801\uc6a9\ub429\ub2c8\ub2e4. <\/strong>\uc720\ub7fd \uc5f0\ud569\uc5d0\uc11c \uc124\ub9bd\ub418\uc9c0 \uc54a\uc740 \uae30\uc5c5\uc5d0\ub3c4 \ud574\ub2f9\uc774 \ub429\ub2c8\ub2e4. \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uc5c5\uacc4\uc5d0 \ud574\ub2f9\ub418\ub294 \ud655\uc2e4\ud55c \ud55c\uac00\uc9c0\ub294 GDPR\uc774 \uc2dd\ubcc4\ub41c \ub610\ub294 \uc2dd\ubcc4\uc774 \uac00\ub2a5\ud55c \uc790\uc5f0\uc778\uc5d0 \uad00\ud55c \ubaa8\ub4e0 \uc815\ubcf4\uc5d0 \uc801\uc6a9\ub41c\ub2e4\ub294 \uc0ac\uc2e4\uc785\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 <strong>\ucfe0\ud0a4 ID\uc640 \ubaa8\ubc14\uc77c \uad11\uace0 ID<\/strong>\ub4f1\uacfc \uac19\uc740 \uae30\uc220\uc801 \uc2dd\ubcc4\uc790\uac00 \ud3ec\ud568\ub429\ub2c8\ub2e4.<strong>\u00a0<\/strong>\uc774 \ub450 \uac00\uc9c0 \uc2dd\ubcc4\uc790\ub294 \uc774\uc81c \uac1c\uc778 \ub370\uc774\ud130\uc758 \uc815\uc758\uc5d0 \uba85\uc2dc\uc801\uc73c\ub85c \ud3ec\ud568\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc8fc\ubaa9\ud560 \uac83\uc740 \ud504\ub791\uc2a4\ub97c \ud3ec\ud568, \ub9ce\uc740 DPA\ub4e4\uc774 \uc774 \uae30\uc220\uc801 \uc2dd\ubcc4\uc790\ub97c \uc774\ubbf8 \uac1c\uc778 \ub370\uc774\ud130\ub85c \uac04\uc8fc\ud558\uace0 \uc788\ub2e4\ub294 \uc810\uc785\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\uc5d0\uac8c \uc774\ub294 <em>\uc0c8\ub85c\uc6b4 \uc694\uad6c\uc0ac\ud56d\uc774 \uc544\ub2d9\ub2c8\ub2e4.<\/em> \ud06c\ub9ac\ud14c\uc624\uc5d0\ub294 \uaddc\uc81c\ub97c \uc900\uc218\ud558\uba70 \uace0\uac1d\ub4e4\uc5d0\uac8c \uc131\uacfc\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\uc2dd\uc774 \uc774\ubbf8 \uad73\uac74\ud558\uac8c \uc790\ub9ac\uc7a1\uace0 \uc788\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.\u00a0GDPR\uc740 \uc720\ub7fd\uc5d0\uc11c\uc758 <a href=\"https:\/\/www.criteo.com\/kr\/blog\/gdpr-compliance-legal-basis-collecting-personal-data\/\"><strong>\ub370\uc774\ud130 \uc218\uc9d1\uacfc \ub370\uc774\ud130 \ucc98\ub9ac\ub97c \uc704\ud574 6\uac00\uc9c0 \ubc95\uc801 \uadfc\uac70<\/strong><\/a>\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \ud06c\ub9ac\ud14c\uc624\uc640 \uace0\uac1d\ub4e4\uc5d0\uac8c \uc774\ub7ec\ud55c \uadfc\uac70\uac00 \uc5b4\ub5bb\uac8c \uc801\uc6a9\uc774 \ub418\ub294\uc9c0 \uc790\uc138\ud55c \ub0b4\uc6a9\uc740 <a href=\"https:\/\/www.criteo.com\/kr\/blog\/gdpr-compliance-legal-basis-collecting-personal-data\/\"><strong>\uc5ec\uae30\ub97c \ud074\ub9ad<\/strong><\/a>\ud558\uc2ed\uc2dc\uc624.<\/p>\n<h3><strong>\uba85\ubc31\ud55c \ub3d9\uc758\ub294 \uc635\ud2b8\uc778(opt-in)\uc774 \uc544\ub2d9\ub2c8\ub2e4<\/strong><\/h3>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">GDPR\uc740 \uba85\ubc31\ud55c \ub3d9\uc758(unambiguous consent)\uc640 \uba85\uc2dc\uc801 \ub3d9\uc758(explicit consent)\ub97c \ud655\uc2e4\ud558\uac8c \uad6c\ubd84 \uc9d3\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uba85\uc2dc\uc801 \ub3d9\uc758\ub294 \uc11c\ube44\uc2a4 \uc774\uc6a9\uc790\uac00 \uc0ac\uc804\uc5d0 \ub3d9\uc758\ub97c \ud574\uc57c \ud55c\ub2e4\ub294 \uc758\ubbf8\uc785\ub2c8\ub2e4. \uc774\ub294 \uc778\uc885, \uc885\uad50, \uc131\uc801 \ucde8\ud5a5, \uc815\uce58\uc801 \uc131\ud5a5, \uac74\uac15 \uc0c1\ud0dc \ub4f1\uc758 \ubbfc\uac10 \uac1c\uc778 \ub370\uc774\ud130\uc5d0\ub9cc \ud574\ub2f9\ub429\ub2c8\ub2e4. \uc911\uc694\ud55c \uac83\uc740 \uc628\ub77c\uc778 \uc2dd\ubcc4\uc790(\uc608: \ucfe0\uae30)\ub9cc \uc608\uc678\uc801\uc73c\ub85c \ube44\ubbfc\uac10 \uac1c\uc778 \ub370\uc774\ud130\ub85c \uad6c\ubd84\ub418\uc5b4, \uba85\uc2dc\uc801\uc778 \ub3d9\uc758(\uc635\ud2b8\uc778)\uc774 \ud544\uc694\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<h3><strong>Ad Choices: \uc18c\ube44\uc790 \uad8c\ub9ac\uc640 \ud1b5\uc81c\uc5d0 \ub300\ud55c \uc911\uc810<\/strong><\/h3>\n<p>\ud06c\ub9ac\ud14c\uc624\ub294 \uc624\ub798 \uc804\uc5d0 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \uae30\ub300\ub97c \ucda9\uc871\ud558\uace0 \uacbd\ud5d8\uc744 \uc81c\uc5b4\ud560 \uc218 \uc788\ub294 \uc5ed\ub7c9\uc744 \uc18c\ube44\uc790\uc5d0\uac8c \ubd80\uc5ec\ud558\ub294 \uac83\uacfc \uad00\ub828\uc131 \uc788\ub294 \uad11\uace0 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \uac83 \uac04\uc5d0\ub294 \uade0\ud615 \uc720\uc9c0\uac00 \ud544\uc694\ud558\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc778\uc9c0\ud588\uc2b5\ub2c8\ub2e4.\u00a0\uc18c\ube44\uc790\ub4e4\uc740 \ud0c0\ud611\uc774 \uc874\uc7ac\ud55c\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc774\ud574\ud569\ub2c8\ub2e4. \ucd5c\uadfc \ud06c\ub9ac\ud14c\uc624\uc640 IPSOS\uac00 \uc218\ud589\ud55c \uc124\ubb38\uc870\uc0ac\uc5d0 \ub530\ub974\uba74, EU \uc778\ud130\ub137 \uc774\uc6a9\uc790\uc758 90%\ub294 \ud589\ub3d9 \ud0c0\uac9f\ud305\uc5d0 \ub300\ud574 \uc54c\uace0 \uc788\uc5c8\uace0, \uc751\ub2f5\uc790\uc758 75%\ub294 \uc790\uc2e0\ub4e4\uc758 \ucde8\ud5a5\uc5d0 \ub9e4\uce58\ub418\ub294 \uad11\uace0\uac00 \uc81c\uacf5\ub420 \uac83\uc744 \uae30\ub300\ud558\ub294 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4.<a name=\"_ftnref1\"><\/a><a href=\"https:\/\/www.criteo.com\/kr\/blog\/gdpr-criteo-ready-journey\/#_ftn1\">[1]<\/a> \uc774\ub4e4\uc740 \ucfe0\ud0a4\uc5d0 \ub300\ud574 \uc798 \uc54c\uace0 \uc788\uc73c\uba70 \ucf58\ud150\uce20\ub97c \uc9c0\uc6d0\ud558\ub294 \uad11\uace0 \uc911\uc2ec \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc5d0\uc11c \ucfe0\ud0a4\uac00 \uc5b4\ub5a4 \uc5ed\ud560\uc744 \uc218\ud589\ud558\ub294\uc9c0 \uc774\ud574\ud558\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud06c\ub9ac\ud14c\uc624\uac00 2008\ub144\ubd80\ud130 \uc18c\ube44\uc790\ub4e4\uc774 \ud55c\ubc88\uc758 \ud074\ub9ad\uc73c\ub85c \uc790\uc2e0\ub4e4\uc758 \ub370\uc774\ud130\uac00 \uc815\ud655\ud788 \uc5b4\ub514\uc5d0 \uc0ac\uc6a9\ub418\uace0, \uac1c\uc778\uc815\ubcf4\uac00 \uc5b4\ub5bb\uac8c \ubcf4\ud638\ub418\ub294\uc9c0 \uc54c \uc218 \uc788\ub3c4\ub85d \ud574\uc8fc\ub294 Ad Choices \ud504\ub85c\uadf8\ub7a8\uc744 \uc774\uc6a9\ud558\uac8c \ub41c \uac83\ub3c4 \uc774\ub7ec\ud55c \uc774\uc720 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uc18c\ube44\uc790\uac00 \uc635\ud2b8\uc544\uc6c3\uc744 \uc120\ud0dd\ud558\uc5ec \uad11\uace0\ub97c \ud5c8\uc6a9\ud558\uc9c0 \uc54a\uc73c\uba74, \ud06c\ub9ac\ud14c\uc624\ub294 \uc989\uc2dc \ucd94\uc801\uacfc \ub9ac\ud0c0\ucf00\ud305\uc744 \uc911\ub2e8\ud569\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\ub294 \ube0c\ub77c\uc6b0\uc800\ub85c\ubd80\ud130 \ubaa8\ub4e0 \uc2dd\ubcc4\uc790\ub97c \uc81c\uac70\ud558\uc5ec \ud5a5\ud6c4 \uc18c\ube44\uc790\ub4e4\uc744 \ud0c0\ucf00\ud305\ud560 \uc218 \uc5c6\uac8c \ub9cc\ub4ed\ub2c8\ub2e4. EU \ub370\uc774\ud130 \ubcf4\ud638 \uaddc\uc815\uc5d0 \ub530\ub77c, \uc218\uc9d1\ub41c \ubaa8\ub4e0 \uc18c\ube44\uc790 \uc218\uc900 \ub370\uc774\ud130\ub294 13\uac1c\uc6d4 \ub3d9\uc548\ub9cc \ubcf4\uc874\ub429\ub2c8\ub2e4. Ad Choices\uc5d0 \ub300\ud55c \ud06c\ub9ac\ud14c\uc624\uc758 \ud5cc\uc2e0\uc5d0 \ub300\ud55c \uc790\uc138\ud55c \ub0b4\uc6a9\uc740 <a href=\"http:\/\/www.aboutads.info\/\">\uc5ec\uae30\ub97c \ud074\ub9ad<\/a>\ud558\uc2ed\uc2dc\uc624.<\/p>\n<h3><strong>Privacy by Design:\u00a0\ubca0\uc2a4\ud2b8 \ud504\ub799\ud2f0\uc2a4\ub97c \ud5a5\ud55c \uc804\uc0ac\uc801 \ud5cc\uc2e0<\/strong><\/h3>\n<p>\ud06c\ub9ac\ud14c\uc624\ub294 \uc624\ub798\uc804\ubd80\ud130 \uc18c\ube44\uc790\uc640 \ub9c8\ucf00\ud130\ub4e4\uc5d0\uac8c \uc5c5\uacc4 \uc120\ub3c4\uc801\uc778 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638, \ubcf4\uc548 \ubc0f \uc548\uc804\uc131\uc744 \uc81c\uacf5\ud558\uae30 \uc704\ud574 Privacy by Design\uc744 \uc2e4\ud589\ud558\uc5ec \ubaa8\ub4e0 \ub178\ub825\uc744 \uae30\uc6b8\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4.\u00a0\ud575\uc2ec \uc694\uc18c\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/p>\n<ul>\n<li>GDPR\uc774 \uc694\uad6c\ud558\ub294 \ubc14 \ub300\ub85c, \ud06c\ub9ac\ud14c\uc624\ub294 2013\ub144\ubd80\ud130 \ub370\uc774\ud130 \ubcf4\ud638 \ucc45\uc784\uc790\ub97c \uc9c0\uc815\ud558\uace0 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc804\ubb38\uac00 \ud300\uc744 \uc720\uc9c0\ud574 \uc654\uc2b5\ub2c8\ub2e4.<\/li>\n<li>\uc774 \uc804\ubb38\uac00\ub4e4\uc740 \uc81c\ud488 \ubc0f R&amp;D \uc0ac\uc5c5\ubd80\uc758 \uc77c\ubd80\ub85c, \ub370\uc774\ud130 \ubcf4\ud638\uc758 \uc601\ud5a5 \ud3c9\uac00\ub97c \uc9c0\uc18d\uc801\uc73c\ub85c \uc218\ud589\ud558\uc5ec \uc81c\ud488 \uc218\uba85\uc8fc\uae30 \uc804\ubc18\uc5d0\uc11c \uc7a0\uc7ac\uc801\uc778 \uc704\ud5d8\uc744 \ubaa8\ub2c8\ud130\ub9c1\ud558\uace0 \ub9ac\uc2a4\ud06c\ub97c \ub2a5\ub3d9\uc801\uc73c\ub85c \uc644\ud654\ud558\ub294 \uc77c\uc744 \ub2f4\ub2f9\ud569\ub2c8\ub2e4.<\/li>\n<li>\ub370\uc774\ud130 \ubcf4\ud638\ud300\uc740 \ub610\ud55c \uc804\uc0ac\uc801\uc73c\ub85c \ub370\uc774\ud130 \ubcf4\ud638\uc640 \uad00\ub828\ub41c \uad50\uc721\uc744 \uc81c\uacf5\ud558\uace0 \uc724\ub9ac \uac15\ub839\uc744 \uc2dc\ud589\ud558\uba70 \ud06c\ub9ac\ud14c\uc624\uac00 \ubaa8\ubc94 \uc0ac\ub840\uc640 \uc11c\ube44\uc2a4\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<li>\ud06c\ub9ac\ud14c\uc624\ub294 \uc815\uae30\uc801\uc73c\ub85c \ub0b4\ubd80 \uc815\ucc45\uc744 \uac80\ud1a0 \ubc0f \ubb38\uc11c\ud654\ud558\uace0, \ud544\uc694\ud55c \uacbd\uc6b0 \uae30\uc874 \uac1c\uc778\uc815\ubcf4 \ucc98\ub9ac\ubc29\uce68\uc744 \uc218\uc815\ud558\uba70, \ud30c\ud2b8\ub108\uc640 \uacf5\uae09\uc5c5\uccb4\ub4e4\ub3c4 \uc774\ub7ec\ud55c \uc815\ucc45\uc744 \uc900\uc218\ud558\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<h3><strong>\uc5c5\uacc4 \ucd5c\uace0\uc758 \ubcf4\uc548 \uc218\uc900<\/strong><\/h3>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">GDPR\uc774 \uc694\uad6c\ud558\ub294 \ubc14 \ub300\ub85c, \ud06c\ub9ac\ud14c\uc624\ub294 \uace0\uac1d\uc73c\ub85c\ubd80\ud130 \uc18c\ube44\uc790 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uacbd\uc6b0 \uc5c4\uaca9\ud55c \ubcf4\uc548 \uc218\uc900\uc744 \uc720\uc9c0\ud569\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\ub294 GDPR\uc774 \ubaa8\ubc94 \uc0ac\ub840\ub85c \uac04\uc8fc\ud558\ub294 \ud574\uc2f1 \ucc98\ub9ac\uc640 \uac19\uc740 \uc775\uba85\ud654 \ubc29\uc2dd\uc744 \uc0ac\uc6a9\ud558\uba70 \uac1c\uc778 \uc18c\ube44\uc790\uc5d0 \ub300\ud55c \uc9c1\uc811\uc801\uc778 \uc2dd\ubcc4\uc774 \uac00\ub2a5\ud55c \uc5b4\ub5a0\ud55c \uac1c\uc778 \uc815\ubcf4\ub3c4 \uace0\uc758\uc801\uc73c\ub85c \uc800\uc7a5\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.\u00a0\uaddc\uc81c\uc900\uc218 \ubc0f \uc131\ub2a5 \ucd5c\uc801\ud654\ub97c \uc704\ud574, \ud06c\ub9ac\ud14c\uc624\ub294 EU \uc18c\ube44\uc790 \ub370\uc774\ud130\ub97c \ubb3c\ub9ac\uc801\uc73c\ub85c \uac00\uc7a5 \uac00\uae4c\uc774\uc5d0 \uc704\uce58\ud55c \uc720\ub7fd \ub370\uc774\ud130 \uc13c\ud130 \ub0b4\uc5d0 \uc800\uc7a5\ud569\ub2c8\ub2e4.<\/span><\/p>\n<h3><strong>\uc5c5\uacc4\uc5d0\uc11c\uc758 \ub3c5\ubcf4\uc801\uc778 \uc704\uce58: \ud45c\uc900 \ubc0f \uc778\uc99d\uc5d0 \ub300\ud55c \ud22c\uc790<\/strong><\/h3>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">\ud06c\ub9ac\ud14c\uc624\ub294 \uc774\ubbf8 \ub2e4\uc591\ud55c \uc778\uc99d\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc778\uc99d\ub4e4\uc740 \ud574\ub9c8\ub2e4 \ub2e4\uc74c\uacfc \uac19\uc740 \uc815\ubd80 \ubc0f \ud45c\uc900 \uc81c\uc815 \uae30\uad00\uc5d0 \uc758\ud574 \uac80\ud1a0\ub97c \ubc1b\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<ul>\n<li>\ub124\ud2b8\uc6cc\ud06c \uad11\uace0 \uc774\ub2c8\uc154\ud2f0\ube0c \ud45c\uc900 (Network Advertising Initiative Standards)<\/li>\n<li>IAB \uc720\ub7fd (IAB Europe)<\/li>\n<li>\ud589\ub3d9 \uae30\ubc18 \uc628\ub77c\uc778 \uad11\uace0\ub97c \uc704\ud55c \ub514\uc9c0\ud138 \uad11\uace0 \uc5f0\ud569\uc758 \uc790\uc728 \uaddc\uc81c \uc6d0\uce59 (Digital Advertising Alliance Self-Regulatory Principles for Online Behavioral Advertising)<\/li>\n<li>\uc720\ub7fd \ub514\uc9c0\ud138 \uad11\uace0 \uc5f0\ud569\uc758 \uc790\uc728 \uaddc\uc81c \uc6d0\uce59 (European Digital Advertising Alliance\u2019s Self-Regulatory Principles)<\/li>\n<li>\uce90\ub098\ub2e4 \ub514\uc9c0\ud138 \uad11\uace0 \uc5f0\ud569\uc758 \uc790\uc728 \uaddc\uc81c \uc6d0\uce59 (Digital Advertising Alliance of Canada\u2019s Self-Regulatory Principles)<\/li>\n<li>TrustArc \ud2b8\ub7ec\uc2a4\ud2f0\ub4dc \ub370\uc774\ud130 \uc218\uc9d1 \uc778\uc99d (TrustArc Trusted Data Collection Certification)<\/li>\n<\/ul>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">GDPR\uc740 \ub514\uc9c0\ud138 \uacbd\uc81c\uc5d0\uc11c \uc2e0\ub8b0\ub97c \ud568\uc591\ud574\uc8fc\uace0, \uae30\uc5c5\uacfc \uc18c\ube44\uc790\ub4e4\uc744 \uc704\ud574 \ud22c\uba85\uc131, \uc81c\uc5b4 \ubc0f \ud655\uc2e4\uc131\uc774 \uc874\uc7ac\ud558\ub294 \ud658\uacbd\uc744 \ub9c8\ub828\ud574 \uc904 \uae0d\uc815\uc801\uc778 \uc9c4\ubcf4\uc785\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\ub294 \uc9c0\uae08\uae4c\uc9c0 \ubcf4\ub2e4 \uc5c4\uaca9\ud55c EU \ud45c\uc900\uc744 \uc900\uc218\ud574\uc654\uc73c\uba70, \uace0\uac1d\uacfc \ud30c\ud2b8\ub108\ub4e4\uc758 GDPR \uc900\uc218 \uacfc\uc815\uc744 \uc9c0\uc6d0\ud560 \ubaa8\ub4e0 \uc900\ube44\uac00 \ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.\u00a0GDPR \ubc1c\ud6a8\uc640 \uad00\ub828\ub41c \uc774\uc288\uc640 \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud55c \uae00\uc774 \uc815\uae30\uc801\uc73c\ub85c \uac8c\uc7ac\ub420 \uc608\uc815\uc785\ub2c8\ub2e4.<\/span><\/p>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><span lang=\"KO\" style=\"font-size: 11.0pt;font-family: 'Malgun Gothic',sans-serif;color: #333333\">\uacc4\uc18d \uc9c0\ucf1c\ubd10 \uc8fc\uc2ed\uc2dc\uc624.<\/span><\/p>\n<p style=\"margin-top: 0in;line-height: 21.0pt\"><a name=\"_ftn1\"><\/a><a href=\"https:\/\/www.criteo.com\/kr\/blog\/gdpr-criteo-ready-journey\/#_ftnref1\">[1]<\/a>\u00a0Criteo-IPSOS Study, 2017<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; 2018\ub144 5\uc6d4 25\uc77c\uc740 \uc720\ub7fd \uc5f0\ud569(EU) \uc2dc\ubbfc\ub4e4\uc5d0\uac8c \uc911\uc694\ud55c \ub0a0\uc785\ub2c8\ub2e4. \uc720\ub7fd \uc77c\ubc18 \uac1c\uc778\uc815\ubcf4\ubcf4\ud638\ubc95 (General Data Protection Regulation, GDPR)\uc774 \uc2dc\ud589\ub418\ub294 \ub0a0\uc774\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. 1995\ub144\uc758 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc9c0\uce68(Data Protection Directive)\uc744 \ub300\uccb4\ud558\ub294 GDPR\uc740 \uc601\uad6d\uc744 \ud3ec\ud568 \ubaa8\ub4e0 28\uac1c \ud68c\uc6d0\uad6d\uc5d0 \uc874\uc7ac\ud558\ub294 \ub2e4\uc591\ud55c \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc \ubc95\ub960\ub4e4\uc744 \ud1b5\ud569\ud558\uac8c \ub429\ub2c8\ub2e4.\u00a0\ud06c\ub9ac\ud14c\uc624\ub294 \uac1c\uc778\uc815\ubcf4 \ubc0f \ub370\uc774\ud130 \ubcf4\ud638\uc640 \uad00\ub828\ud558\uc5ec \uc77c\uad00\uc131 \ubc0f \ud655\uc2e4\uc131\uc744 \uc720\uc9c0\ud558\ub294 \uac83\uc774 \uae30\uc5c5\uacfc \uace0\uac1d\ub4e4\uc744 \uc704\ud55c \uc708\uc708 \uc804\ub7b5\uc774\ub77c\uace0 \ubbff\uc2b5\ub2c8\ub2e4. [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":6633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[145],"coauthors":[],"class_list":{"0":"post-6632","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"hide_featured_image":false,"has_download":false,"has_embed":false,"stae_popup_enable":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\ud06c\ub9ac\ud14c\uc624\ub294 GDPR \uc900\uc218\ub97c \uc704\ud55c \ub9cc\ubc18\uc758 \uc900\ube44\uac00 \ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4<\/title>\n<meta name=\"description\" content=\"#GDPR #Criteo #\ud06c\ub9ac\ud14c\uc624 #\uac1c\uc778\uc815\ubcf4\ubcf4\ud638\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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