{"id":6680,"date":"2017-11-28T17:25:16","date_gmt":"2017-11-28T17:25:16","guid":{"rendered":"http:\/\/www.criteo.com\/ru\/?p=6680"},"modified":"2019-08-28T18:42:37","modified_gmt":"2019-08-28T18:42:37","slug":"%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/","title":{"rendered":"[\u041e\u0422\u0427\u0415\u0422 TBR] \u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u0432\u043e\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0432\u0441\u0435\u043c\u0438 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430\u043c\u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.<\/p>\n<p>\u0412 \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u201c\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c\u00bb \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 <a href=\"http:\/\/www.tbri.com\/\">Technology Business Research, Inc.<\/a>\u00a0(TBR)\u00a0\u0421\u0435\u0442 \u042e\u043b\u0438\u043d\u0441\u043a\u0438 \u0434\u0435\u043b\u0438\u0442\u0441\u044f \u0441\u0432\u043e\u0438\u043c\u0438 \u0432\u0437\u0433\u043b\u044f\u0434\u0430\u043c\u0438 \u043d\u0430 \u043d\u043e\u0432\u0430\u0442\u043e\u0440\u0441\u043a\u0438\u0439 \u043f\u043e\u0434\u0445\u043e\u0434 Criteo \u043a \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0435\u043d\u0438\u044e \u0431\u0440\u0435\u043d\u0434\u043e\u0432 \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u043e\u0432 \u0433\u043b\u0430\u0432\u043d\u044b\u043c \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u043c \u0434\u043b\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u2013 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.<\/p>\n<p>\u0421\u0442\u0430\u0440\u0442\u043e\u0432\u0430\u0432\u0448\u0430\u044f \u0432 \u0430\u0432\u0433\u0443\u0441\u0442\u0435 \u043e\u0442\u043a\u0440\u044b\u0442\u0430\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 <a href=\"http:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/CME-One-Pager-RU.pdf\">Criteo Commerce Marketing Ecosystem (CME)<\/a> \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0433\u043e \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0438 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u0430 \u0434\u043b\u044f \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u043e\u0432 \u0438 \u0431\u0440\u0435\u043d\u0434\u043e\u0432, \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044e\u0449\u0430\u044f \u0432\u0441\u0435\u043c \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0430\u043c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439. \u042d\u0442\u0430 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u0430\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0441\u0442\u0430\u043b\u0430 \u0434\u043e\u043b\u0433\u043e\u0436\u0434\u0430\u043d\u043d\u043e\u0439 \u0430\u043b\u044c\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u043e\u0439 \u0437\u0430\u043a\u0440\u044b\u0442\u044b\u043c \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c Google, Facebook \u0438 Amazon.<\/p>\n<p>\u0412 \u044d\u0442\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u042e\u043b\u0438\u043d\u0441\u043a\u0438 \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0435\u0442 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 \u0434\u0432\u0443\u0445 \u043d\u043e\u0432\u044b\u0445 \u0440\u0435\u0448\u0435\u043d\u0438\u0439:\u00a0<a href=\"https:\/\/www.criteo.com\/ru\/for-marketers\/products\/criteo-audience-match\/\">Criteo Audience Match<\/a> \u0438\u00a0<a href=\"https:\/\/www.criteo.com\/for-marketers\/products\/criteo-customer-acquisition\/\">Criteo Customer Acquisition<\/a>. \u0422\u0430\u043a\u0436\u0435 \u0432 \u043e\u0442\u0447\u0435\u0442\u0435 \u0437\u0430\u0442\u0440\u043e\u043d\u0443\u0442\u044b \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0435 \u0442\u0435\u043c\u044b:<\/p>\n<ul>\n<li>\u041a\u0430\u043a \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo \u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442 \u0432\u0441\u0435\u043c \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f\u043c \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430<\/li>\n<li>\u041f\u043e\u0447\u0435\u043c\u0443 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 \u043f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u0435\u0442 \u0432 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0433\u043e \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u0430 \u0438 \u043a\u043e\u043b\u043b\u0430\u0431\u043e\u0440\u0430\u0446\u0438\u0438, \u0430 \u043d\u0435 \u0432 \u0437\u0430\u043a\u0440\u044b\u0442\u044b\u0445 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0445<\/li>\n<li>\u041f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b \u0438 \u043e\u0445\u0432\u0430\u0442: \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo \u043e\u043a\u0430\u0436\u0435\u0442 \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u043d\u0430 \u0441\u0443\u043c\u043c\u0443 $550 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0432 \u044d\u0442\u043e\u043c \u0433\u043e\u0434\u0443<\/li>\n<\/ul>\n<p>\u0427\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo \u0443\u043b\u0443\u0447\u0448\u0438\u0442 \u0432\u0430\u0448\u0443 \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u0443\u044e \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0443\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e,\u00a0<a href=\"http:\/\/bit.ly\/2i06Lo7\">\u0437\u0430\u0433\u0440\u0443\u0437\u0438\u0442\u0435 \u043f\u043e\u043b\u043d\u044b\u0439 \u043e\u0442\u0447\u0435\u0442 \u0437\u0434\u0435\u0441\u044c<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u0432\u043e\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0432\u0441\u0435\u043c\u0438 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430\u043c\u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439. \u0412 \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u201c\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c\u00bb \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Technology Business Research, Inc.\u00a0(TBR)\u00a0\u0421\u0435\u0442 \u042e\u043b\u0438\u043d\u0441\u043a\u0438 \u0434\u0435\u043b\u0438\u0442\u0441\u044f \u0441\u0432\u043e\u0438\u043c\u0438 \u0432\u0437\u0433\u043b\u044f\u0434\u0430\u043c\u0438 \u043d\u0430 \u043d\u043e\u0432\u0430\u0442\u043e\u0440\u0441\u043a\u0438\u0439 \u043f\u043e\u0434\u0445\u043e\u0434 Criteo \u043a \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0435\u043d\u0438\u044e \u0431\u0440\u0435\u043d\u0434\u043e\u0432 \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u043e\u0432 [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":6687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[102],"coauthors":[],"class_list":{"0":"post-6680","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trends-insights"},"acf":{"hide_featured_image":false,"has_download":false,"has_embed":false,"stae_popup_enable":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c<\/title>\n<meta name=\"description\" content=\"\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c\" \/>\n<meta property=\"og:description\" content=\"\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.criteo.com\/ru\/blog\/\u043e\u0442\u0447\u0435\u0442-tbr-\u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430-criteo-commerce-marketing-\u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442-\u0440\u0438\u0442\/\" \/>\n<meta property=\"og:site_name\" content=\"RU - Criteo.com\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-28T17:25:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-28T18:42:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"267\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Valery Cademartori\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valery Cademartori\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": [\n\t                \"Article\",\n\t                \"BlogPosting\"\n\t            ],\n\t            \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#article\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/\"\n\t            },\n\t            \"author\": {\n\t                \"name\": \"Valery Cademartori\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/fff17fd2716a5752685a93cb8277fc9d\"\n\t            },\n\t            \"headline\": \"[\u041e\u0422\u0427\u0415\u0422 TBR] \u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c\",\n\t            \"datePublished\": \"2017-11-28T17:25:16+00:00\",\n\t            \"dateModified\": \"2019-08-28T18:42:37+00:00\",\n\t            \"mainEntityOfPage\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/\"\n\t            },\n\t            \"wordCount\": 194,\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/#organization\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg\",\n\t            \"articleSection\": [\n\t                \"\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0438 \u0438\u043d\u0441\u0430\u0439\u0442\u044b\"\n\t            ],\n\t            \"inLanguage\": \"ru-RU\"\n\t        },\n\t        {\n\t            \"@type\": \"ImageObject\",\n\t            \"inLanguage\": \"ru-RU\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#primaryimage\",\n\t            \"url\": \"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg\",\n\t            \"contentUrl\": \"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg\",\n\t            \"width\": 400,\n\t            \"height\": 267\n\t        },\n\t        {\n\t            \"@type\": \"BreadcrumbList\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#breadcrumb\",\n\t            \"itemListElement\": [\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 1,\n\t                    \"name\": \"Home\",\n\t                    \"item\": \"https:\/\/www.criteo.com\/ru\/\"\n\t                },\n\t                {\n\t                    \"@type\": \"ListItem\",\n\t                    \"position\": 2,\n\t                    \"name\": \"[\u041e\u0422\u0427\u0415\u0422 TBR] \u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c\"\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"Organization\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/ru\/#organization\",\n\t            \"name\": \"Criteo\",\n\t            \"alternateName\": \"Criteo corp\",\n\t            \"url\": \"https:\/\/www.criteo.com\/ru\/\",\n\t            \"logo\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ru-RU\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/#\/schema\/logo\/image\/\",\n\t                \"url\": \"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2024\/02\/Criteo-Logo.svg\",\n\t                \"contentUrl\": \"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2024\/02\/Criteo-Logo.svg\",\n\t                \"width\": 118,\n\t                \"height\": 24,\n\t                \"caption\": \"Criteo\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/#\/schema\/logo\/image\/\"\n\t            }\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/fff17fd2716a5752685a93cb8277fc9d\",\n\t            \"name\": \"Valery Cademartori\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"ru-RU\",\n\t                \"@id\": \"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/image\/4e4a4d39e00a9ecd1739585f0ce865eb\",\n\t                \"url\": \"https:\/\/secure.gravatar.com\/avatar\/14fd1f78b27db3e984996f086d3d71cc19eef9763ca18116138406a337551e7d?s=96&d=mm&r=g\",\n\t                \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/14fd1f78b27db3e984996f086d3d71cc19eef9763ca18116138406a337551e7d?s=96&d=mm&r=g\",\n\t                \"caption\": \"Valery Cademartori\"\n\t            },\n\t            \"url\": \"https:\/\/www.criteo.com\/ru\/blog\/author\/valeriia\/\"\n\t        }\n\t    ]\n\t}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c","description":"\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/","og_locale":"ru_RU","og_type":"article","og_title":"\u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c","og_description":"\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0443\u0441\u043f\u0435\u0442\u044c \u0432 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u043c \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f \u043c\u0438\u0440\u0435 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0431\u0440\u0435\u043d\u0434\u044b \u0438 \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0442\u044c \u0438 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439.","og_url":"https:\/\/www.criteo.com\/ru\/blog\/\u043e\u0442\u0447\u0435\u0442-tbr-\u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430-criteo-commerce-marketing-\u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442-\u0440\u0438\u0442\/","og_site_name":"RU - Criteo.com","article_published_time":"2017-11-28T17:25:16+00:00","article_modified_time":"2019-08-28T18:42:37+00:00","og_image":[{"width":400,"height":267,"url":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg","type":"image\/jpeg"}],"author":"Valery Cademartori","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Valery Cademartori"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#article","isPartOf":{"@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/"},"author":{"name":"Valery Cademartori","@id":"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/fff17fd2716a5752685a93cb8277fc9d"},"headline":"[\u041e\u0422\u0427\u0415\u0422 TBR] \u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c","datePublished":"2017-11-28T17:25:16+00:00","dateModified":"2019-08-28T18:42:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/"},"wordCount":194,"publisher":{"@id":"https:\/\/www.criteo.com\/ru\/#organization"},"image":{"@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#primaryimage"},"thumbnailUrl":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg","articleSection":["\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0438 \u0438\u043d\u0441\u0430\u0439\u0442\u044b"],"inLanguage":"ru-RU"},{"@type":"ImageObject","inLanguage":"ru-RU","@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#primaryimage","url":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg","contentUrl":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2017\/11\/TDR-blog.jpg","width":400,"height":267},{"@type":"BreadcrumbList","@id":"https:\/\/www.criteo.com\/ru\/blog\/%d0%be%d1%82%d1%87%d0%b5%d1%82-tbr-%d1%8d%d0%ba%d0%be%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d0%b0-criteo-commerce-marketing-%d0%bf%d0%be%d0%b4%d0%bd%d0%b8%d0%bc%d0%b0%d0%b5%d1%82-%d1%80%d0%b8%d1%82\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.criteo.com\/ru\/"},{"@type":"ListItem","position":2,"name":"[\u041e\u0422\u0427\u0415\u0422 TBR] \u042d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 Criteo Commerce Marketing \u043f\u043e\u0434\u043d\u0438\u043c\u0430\u0435\u0442 \u0440\u0438\u0442\u0435\u0439\u043b \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044e \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c"}]},{"@type":"Organization","@id":"https:\/\/www.criteo.com\/ru\/#organization","name":"Criteo","alternateName":"Criteo corp","url":"https:\/\/www.criteo.com\/ru\/","logo":{"@type":"ImageObject","inLanguage":"ru-RU","@id":"https:\/\/www.criteo.com\/ru\/#\/schema\/logo\/image\/","url":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2024\/02\/Criteo-Logo.svg","contentUrl":"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2024\/02\/Criteo-Logo.svg","width":118,"height":24,"caption":"Criteo"},"image":{"@id":"https:\/\/www.criteo.com\/ru\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/fff17fd2716a5752685a93cb8277fc9d","name":"Valery Cademartori","image":{"@type":"ImageObject","inLanguage":"ru-RU","@id":"https:\/\/www.criteo.com\/ru\/#\/schema\/person\/image\/4e4a4d39e00a9ecd1739585f0ce865eb","url":"https:\/\/secure.gravatar.com\/avatar\/14fd1f78b27db3e984996f086d3d71cc19eef9763ca18116138406a337551e7d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/14fd1f78b27db3e984996f086d3d71cc19eef9763ca18116138406a337551e7d?s=96&d=mm&r=g","caption":"Valery Cademartori"},"url":"https:\/\/www.criteo.com\/ru\/blog\/author\/valeriia\/"}]}},"_links":{"self":[{"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/posts\/6680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/comments?post=6680"}],"version-history":[{"count":2,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/posts\/6680\/revisions"}],"predecessor-version":[{"id":9753,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/posts\/6680\/revisions\/9753"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/media\/6687"}],"wp:attachment":[{"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/media?parent=6680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/categories?post=6680"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.criteo.com\/ru\/wp-json\/wp\/v2\/coauthors?post=6680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}