{"id":9412,"date":"2019-07-26T17:55:33","date_gmt":"2019-07-26T17:55:33","guid":{"rendered":"http:\/\/www.criteo.com\/ru\/insights\/3-reasons-your-app-conversion-campaign-isnt-working\/"},"modified":"2021-01-11T16:17:30","modified_gmt":"2021-01-11T16:17:30","slug":"3-%d0%bf%d1%80%d0%b8%d1%87%d0%b8%d0%bd%d1%8b-%d0%bf%d0%be-%d0%ba%d0%be%d1%82%d0%be%d1%80%d1%8b%d0%bc-%d0%b2%d0%b0%d1%88%d0%b0-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d1%8f-%d0%bf%d0%be-%d0%ba","status":"publish","type":"post","link":"https:\/\/www.criteo.com\/ru\/blog\/3-%d0%bf%d1%80%d0%b8%d1%87%d0%b8%d0%bd%d1%8b-%d0%bf%d0%be-%d0%ba%d0%be%d1%82%d0%be%d1%80%d1%8b%d0%bc-%d0%b2%d0%b0%d1%88%d0%b0-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d1%8f-%d0%bf%d0%be-%d0%ba\/","title":{"rendered":"3 \u043f\u0440\u0438\u0447\u0438\u043d\u044b, \u043f\u043e \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0432\u0430\u0448\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043e 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\u0414\u0430\u043d\u043d\u044b\u0435 \u0442\u0430\u043a\u043e\u0433\u043e \u0442\u0438\u043f\u0430 \u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u0432\u0430\u043c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u043a\u0430\u043a\u043e\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u0435, \u0432 \u043a\u0430\u043a\u043e\u043c \u0444\u043e\u0440\u043c\u0430\u0442\u0435 \u0438 \u043a\u043e\u0433\u0434\u0430 \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u0442\u044c, \u0447\u0442\u043e\u0431\u044b \u043e\u043d\u043e \u0441 \u043d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0435\u0439 \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e\u0441\u0442\u044c\u044e \u043f\u0440\u0438\u0432\u0435\u043b\u043e \u043a \u043f\u043e\u043a\u0443\u043f\u043a\u0435.<\/p>\n<h2><strong>2. \u0412\u044b \u043d\u0435 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442\u0435 \u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0435\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/strong>.<\/h2>\n<p>\u041c\u043d\u043e\u0433\u0438\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u043f\u043e \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443 \u0434\u043b\u044f \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0431\u0443\u0434\u0443\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0442\u043e\u043b\u044c\u043a\u043e \u0440\u0430\u043d\u0435\u0435 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u043d\u043d\u044b\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u043d\u0430 \u0431\u0430\u043d\u043d\u0435\u0440\u0430\u0445.<\/p>\n<p>\u042d\u0442\u043e \u0445\u043e\u0440\u043e\u0448\u0435\u0435 \u043d\u0430\u0447\u0430\u043b\u043e, \u043d\u043e \u0447\u0442\u043e, \u0435\u0441\u043b\u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044c \u043d\u0435 \u043a\u0443\u043f\u0438\u043b \u044d\u0442\u043e\u0442 \u0442\u043e\u0432\u0430\u0440 \u043f\u043e \u043a\u0430\u043a\u043e\u0439-\u0442\u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0439 \u043f\u0440\u0438\u0447\u0438\u043d\u0435? \u0412\u044b\u0431\u0435\u0440\u0438\u0442\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0431\u0443\u0434\u0435\u0442 \u0432\u043a\u043b\u044e\u0447\u0430\u0442\u044c \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u0438\u0437 \u0432\u0441\u0435\u0433\u043e \u0432\u0430\u0448\u0435\u0433\u043e \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0430, \u0432 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u043a \u0440\u0430\u043d\u0435\u0435 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u043d\u043d\u044b\u043c \u0442\u043e\u0432\u0430\u0440\u0430\u043c, \u0447\u0442\u043e\u0431\u044b \u0434\u0430\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0435\u0439 \u0432\u0435\u0440\u043d\u0443\u0442\u044c\u0441\u044f \u0438 \u0441\u043e\u0432\u0435\u0440\u0448\u0438\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u043a\u0443. \u042d\u0442\u0430 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u0438\u043d\u0435\u0441\u0442\u0438 \u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b &#8212; \u0441 \u043d\u0430\u0448\u0438\u043c <a href=\"https:\/\/www.criteo.com\/ru\/solutions\/increase-conversions\/\">\u0440\u0435\u0448\u0435\u043d\u0438\u0435\u043c \u043f\u043e \u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u0438 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438<\/a> \u0431\u043e\u043b\u0435\u0435 28 % \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0439 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0435 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0430 \u043d\u043e\u0432\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043d\u0430 \u0431\u0430\u043d\u043d\u0435\u0440\u0435.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9413\" src=\"http:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ad-with-Product-Recos.png\" alt=\"ad example with product recommendations\" width=\"468\" height=\"393\" srcset=\"https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ad-with-Product-Recos.png 468w, https:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ad-with-Product-Recos-300x252.png 300w\" sizes=\"auto, (max-width: 468px) 100vw, 468px\" \/><\/p>\n<h2><strong>3. \u0421\u0442\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u043e \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435.<\/strong><\/h2>\n<p>\u0421\u0442\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u043c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e\u043c \u0440\u0430\u0437\u043c\u0435\u0440\u043e\u0432 \u0438 \u043a\u043e\u043d\u0444\u0438\u0433\u0443\u0440\u0430\u0446\u0438\u0439. \u041d\u043e \u0443 \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0430 \u0435\u0441\u0442\u044c \u0440\u0430\u0437\u043d\u044b\u0435 \u0432\u0438\u0437\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u044f &#8212; \u043e\u0434\u0438\u043d \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u0431\u043e\u043b\u0435\u0435 \u043a\u0440\u0443\u043f\u043d\u043e\u0435 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0435, \u0434\u0440\u0443\u0433\u043e\u0439 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0439 \u0446\u0432\u0435\u0442 &#8212; \u0438 \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u0438\u0435 \u044d\u0442\u0438\u0445 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u0439 \u043c\u043e\u0436\u0435\u0442 \u0441\u0442\u0430\u0442\u044c \u043f\u0435\u0440\u0435\u043b\u043e\u043c\u043d\u044b\u043c \u043c\u043e\u043c\u0435\u043d\u0442\u043e\u043c, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u0440\u0438\u0432\u0435\u0434\u0435\u0442 \u043a \u043f\u0440\u043e\u0434\u0430\u0436\u0435.<\/p>\n<p>\u041d\u0430\u0447\u043d\u0438\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c <a href=\"https:\/\/www.criteo.com\/ru\/technology\/ai-engine\/dco\/\">\u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b<\/a>, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044e\u0442 \u0432\u0438\u0437\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b \u0431\u0430\u043d\u043d\u0435\u0440\u0430 \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0433\u043e \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044f \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0438 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u043f\u043e\u0434 \u043b\u044e\u0431\u043e\u0439 \u0440\u0430\u0437\u043c\u0435\u0440.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9415\" src=\"http:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ads-with-DCO.png\" alt=\"ad example with dynamic creative optimization\" width=\"289\" height=\"247\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9417\" src=\"http:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ad-with-DCO-2.png\" alt=\"ad example with dynamic creative optimization\" width=\"291\" height=\"245\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9419\" src=\"http:\/\/www.criteo.com\/ru\/wp-content\/uploads\/sites\/10\/2019\/07\/Ad-with-DCO-3.png\" alt=\"ad example with dynamic creative optimization\" width=\"291\" height=\"245\" \/><\/p>\n<h2><strong>\u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u043b\u0443\u0447\u0448\u0435\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043f\u043e \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u044e \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438.<\/strong><\/h2>\n<p>\u0414\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u043c \u0432\u044b\u0448\u0435\u0443\u043f\u043e\u043c\u044f\u043d\u0443\u0442\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0432 \u0440\u0435\u0448\u0435\u043d\u0438\u044f. \u0427\u0442\u043e\u0431\u044b \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0432\u0430\u0448\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0438\u043c \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u043e\u043c \u0434\u043e\u0445\u043e\u0434\u0430, \u0438\u0449\u0438\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0438\u0442\u044c \u0432\u0430\u043c:<\/p>\n<ul>\n<li><strong>\u041f\u043e\u043b\u043d\u043e\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439. <\/strong>\u0423\u0431\u0435\u0434\u0438\u0442\u0435\u0441\u044c, \u0447\u0442\u043e \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 <em>\u0438<\/em> \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0437\u0430 \u0435\u0433\u043e \u043f\u0440\u0435\u0434\u0435\u043b\u0430\u043c\u0438, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u043b\u043d\u0443\u044e \u043a\u0430\u0440\u0442\u0438\u043d\u0443 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f.<\/li>\n<li><strong>\u0422\u043e\u0432\u0430\u0440\u043d\u044b\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430. <\/strong>\u0420\u0430\u0437\u043c\u0435\u0449\u0430\u0439\u0442\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442 \u0440\u0430\u043d\u0435\u0435 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u043d\u043d\u044b\u0435 \u0442\u043e\u0432\u0430\u0440\u044b, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0434\u0440\u0443\u0433\u0438\u0435 \u0442\u043e\u0432\u0430\u0440\u044b \u0438\u0437 \u0432\u0430\u0448\u0435\u0433\u043e \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0433\u0443\u0442 \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439.<\/li>\n<li><strong>\u0414\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b. <\/strong>\u0410\u0434\u0430\u043f\u0442\u0438\u0440\u0443\u0439\u0442\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043f\u043e\u0434 \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u043e\u0441\u0442\u0430\u0432\u0430\u044f\u0441\u044c \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u0431\u0440\u0435\u043d\u0434\u0431\u0443\u043a\u0430, \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u043e\u0439 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438.<\/li>\n<\/ul>\n<p><em><strong>\u0425\u043e\u0442\u0438\u0442\u0435 \u0443\u0437\u043d\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043e \u0442\u043e\u043c, \u043a\u0430\u043a Criteo \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438?\u00a0<\/strong><\/em><a href=\"https:\/\/www.criteo.com\/ru\/contact-us\/\"><em><strong>\u041d\u0430\u0447\u0430\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443<\/strong><\/em><\/a><em><strong>\u00a0<\/strong><\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0412\u044b \u0441\u043e\u0437\u0434\u0430\u043b\u0438 \u0442\u043e\u043f\u043e\u0432\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u0438\u0437\u0443\u0447\u0438\u043b\u0438 \u0432\u0441\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 Apple Store Optimization (ASO) \u0438 \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u043d\u0430 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043a\u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f. \u0415\u0441\u043b\u0438 \u0432\u0441\u0435 \u0441\u0434\u0435\u043b\u0430\u043d\u043e \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e, \u0432\u044b \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0443\u0435\u0442\u0435 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u044b\u0439 \u043f\u043e\u0442\u043e\u043a \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043e\u043a (\u0447\u0442\u043e \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u0435\u043f\u0440\u043e\u0441\u0442\u043e\u0439 \u0437\u0430\u0434\u0430\u0447\u0435\u0439). \u041f\u043e\u0437\u0434\u0440\u0430\u0432\u043b\u044f\u0435\u043c! \u041e\u0434\u043d\u0430\u043a\u043e, \u0432 \u043c\u0438\u0440\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 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[&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":9421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[418,146],"coauthors":[],"class_list":{"0":"post-9412","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-tech","8":"category-commerce-media"},"acf":{"stae_popup_enable":false,"hide_featured_image":false,"has_download":false,"has_embed":false,"podcast_audio_length":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 \u043f\u0440\u0438\u0447\u0438\u043d\u044b, \u043f\u043e \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0432\u0430\u0448\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043e \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0432 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