To lead in the fashion retail market and expand beyond the UK to overseas markets, JD Williams must generate significant growth in new customers and sales per customer.
Criteo Engine was able to gauge users intent and the likelihood of a purchase by quickly considering past behavior and predictive analytics. Criteo ads provide the high volume, targeted recommendations and cross-device optimization JD Williams needs to expand sales within its COS targets.
Increase in revenue
Increase in sales
Decrease in cost of sales