X

Phocuswright: 모바일 효과

휴가 여행자 8,045명을 대상으로 한 설문을 바탕으로 Criteo와 Phocusewright가 작성한 독점 리포트입니다. 여행업계의 판도를 바꾸고 있는 놀라운 트렌드가 무엇인지 확인해 보세요.

PDF로 다운로드

undefined

This exclusive report from Criteo and travel research agency Phocuswright: The mobile effect: disrupting the competitive landscape in the digital travel market is based on a global survey of 8,045 leisure travelers conducted by Phocuswright and uncovers some remarkable trends that are reshaping the digital travel industry, including:

  • Smartphones and tablets are eroding desktop's dominance across the search, shop and book journey (although most travelers booked their last trip via desktop).
  • Smartphone and tablet bookers are more likely to be frequent travelers - a lucrative segment for travel brands.
  • Online travel agencies lead in shopping and browsing, but travelers still trust suppliers most for booking.

Download the full report

PDF로 다운로드

Make More Sales

Criteo와 함께 광고 효율과 매출을 극대화하세요.

문의하기

때로는 디지털보다 아날로그로

가까운 곳에서 진행되는 이벤트에서 Criteo를 직접 만나보세요.

이벤트 보기