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Press Releases

Press Releases Archive

November, 2015

Black Friday is Better Online: Criteo Data Reveals eCommerce Takes Over the Entire Shopping Period

New York – November 11, 2015 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today released original data on Black Friday, Cyber Monday and “Bounceback Tuesday” shopping trends to help marketers navigate the consumers’ evolving path to purchase. Findings are based on an analysis of nearly 200 retailers and 63.7 million online transations during the 2014 holiday season, and provide actionable insight for retail brands to effectively plan for this year’s shopping rush.