DocMorris Launches Retail Media Offering with Criteo
Munich - September 20, 2023 - Criteo S.A. (NASDAQ: CRTO), the commerce media company, today announced a retail media advertising partnership with DocMorris, Germany's best-known healthcare platform and largest online pharmacy. Criteo will implement its platform technology for Sponsored Product Ads and Native Brand Ads on the DocMorris and medpex webshops in Germany. The partnership is exclusive for Sponsored Product Ads. The collaboration is planned to be expanded quickly to include other innovative formats - such as Native Video Ads.
Criteo Launches Commerce Max DSP into General Availability and Announces Next-Gen Retailer Monetization Solution Suite
NEW YORK – September 12, 2023 – Criteo (Nasdaq: CRTO), the commerce media company, today announced the general availability of its self-service demand-side platform (DSP), Commerce Max, giving brands and agencies a single point of entry to retail media inventory onsite and across premium publishers offsite. Complementing Commerce Max, Criteo is also expanding its retailer monetization solution suite, offering retailers the means to tap previously unattainable demand by paving the way for the integration of marketplace and in-store monetization technologies.
Criteo Expands Partnership with Omnicom Media Group Providing Advertisers with Next-Level Commerce Insights
NEW YORK– August 24, 2023 – Criteo S.A. (NASDAQ: CRTO), the commerce media company and global marketing and corporate communications company, Omnicom (NYSE: OMC), today announced that they are expanding their recently announced commerce data partnership to encompass digital shelf data and insights from Criteo’s widespread retailer network.
Criteo and Brandcrush partner with Phuzion Media to make offline Retail Media shoppable
LONDON – July 27, 2023 – Criteo (Nasdaq: CRTO), the commerce media company, together with Brandcrush, a Criteo company, today announced a new partnership with UK-based Phuzion Media to give retailers deeper levels of access to commerce data gathered from traditional offline media.
IAS, Criteo Team Up to Launch Onsite, Safe Metrics for Retail Media
Integral Ad Science (IAS), a global media measurement platform, has partnered with digital advertising company Criteo to offer a product for measuring onsite quality metrics for retail media.
In The News
The Halo Effect: Prime Day Success Leads to Retail Boom
It works. That’s the main takeaway from the latest round of Prime Day data from Criteo, which shows that sales during Amazon’s annual promotional event were hotter than ever in 2023.
In The News
Amazon Reports Record Single-Day Sales During First 24 Hours of Prime Day
Amazon (AMZN) reported its largest sales day ever on July 11, the first 24 hours of its annual Prime Day discount period. Customers purchased over 375 million items during the first day of deals, saving $2.5 billion overall, Amazon said Thursday.
In The News
Criteo’s Brendan McCarthy on Retargeting Customers After the End of Third-Party Cookies
Third-party cookies have played a big role in retargeting consumers and winning back their interest in specific offerings. However, with Google’s decision to eliminate cookies by the end of 2024, 98% of marketers are now taking steps to prepare for a cookieless future, as per Epsilon research.
In The News
Time to Find a New Topic?; Shopify Gets Serious About Creator Affiliates
The ad industry isn’t sold on the Topics API, which becomes widely available in Chrome’s update July 12.
