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In The News

Omnicom Wraps Cannes Deals with Criteo and InfoSum Data Partnership

Fresh off announcing a sales-side platform called Commerce Grid together a week ago, Omnicom Media Group and commerce media company Criteo are collaborating on a data and clean-room partnership enabled by InfoSum, Digiday has learned.

In The News

Criteo Rolls Out an SSP Just for Commerce Media

Criteo wants to be an advertiser’s one-stop shop for, well, shopping. On Tuesday, Criteo released a supply-side platform out of beta called Commerce Grid specifically for buyers and sellers of commerce media. It’s available in the US, with other markets to come later this year.

In The News

Criteo CEO Megan Clarken Goes One-on-One with Jim Cramer

Criteo CEO Megan Clarken talks with ‘Mad Money’ host Jim Cramer to talk recent acquisitions, the state of the online ad market, and more.

Press Releases

Criteo Launches First-ever Supply-side Platform Built for Commerce

NEW YORK - June 15, 2023 — Criteo (Nasdaq: CRTO), the commerce media company, today announced the launch of Commerce Grid, a first-of-its-kind supply-side platform (SSP) purpose-built for agencies and publishers looking to efficiently connect media and commerce with programmatic.

In The News

The Brazilian Report, Paramount Brand Studio, New York Times Advertising and The Wall Street Journal Are Among the 2023 Digiday Media Awards Finalists

Personalization, authenticity and inclusivity emerged as significant themes among this year’s Digiday Media Awards shortlist. With the expansion of digital media’s global reach and influence, brands are recognizing the importance of investing in emerging channels to engage diverse communities.

In The News

Criteo Explores More Commerce Media Acquisitions

Criteo has its eyes open to acquisitions of both "tuck-in pieces" and "larger propositions" within its commerce media business, CEO Megan Clarken tells Axios. Why it matters: Strategic acquisitions have helped the ad tech firm transition from ad retargeting into commerce media, the former of which is struggling amid the deprecation of cookies while the latter is thriving.

In The News

Amazon Is A Beast, But There Are Enough Retail Media Ad Dollars To Go Around

Retail media is surging. According to Insider, retail media ad spending is set to hit $45 billion this year and $61 billion by 2024. Morgan Stanley is forecasting $130 billion by 2025, while GroupM predicts retail media’s total addressable market will hit $160 billion by 2027. But the enthusiasm swirling around the growth of retail media obscures the fact that Amazon is gobbling up an enormous portion of those ad dollars. Yet Amazon’s retail media dominance doesn’t mean there isn’t an opportunity to scale retailer audiences across the open internet, says Megan Clarken, CEO of Criteo, on this week’s episode of AdExchanger Talks.

In The News

The CMO Suite – Sherry Smith, GM of Global Enterprise at Criteo

Join Sean Halter, CEO of Connectivity Holdings, as he interviews GM of global enterprise at Criteo, Sherry Smith, on this episode of The CMO Suite.

In The News

P2PI Announces Retail Media Awards Winners

After combing through a plethora of nominations, the Path to Purchase Institute is proud to reveal the top 25 commerce marketers pioneering retail media through our inaugural Retail Media Awards program. The awards recognize innovative leaders across brands, retailers, agencies and solutions providers who are effectively leveraging or helping others leverage retail media for successful digital and omnichannel campaigns.

In The News

From Olympic Athlete to Criteo CEO: Megan Clarken’s Journey to Transforming Adtech

Megan Clarken shares her unique background, going from a woman with no college degree to an Olympic athlete and finally to the CEO of Criteo. She discusses her dedication to promoting diversity and inclusivity within the tech industry based on her experiences of discrimination.