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In The News

Are you online shopping a lot during quarantine? Here are some of the psychological reasons why

Mashable highlights Criteo’s original retail insights in a piece examining the psychological reasons people are shopping online during the coronavirus.

Press Releases

Criteo Announces Implementation of Nielsen Digital Measurement Solutions

New York, NY – April 22, 2020 – Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced the planned implementation of Nielsen’s Digital Ad Ratings (DAR), the industry standard for digital ad measurement, and Digital Brand Effect, which helps advertisers better measure and optimize brand lift metrics, with Criteo solutions.

In The News

Applying an Olympic Approach to the Journey of Career Success

Thrive Global features a contributed piece from Criteo CEO Megan Clarken on her background in track and field and how it informs her approach to business, highlighting principles like discipline, vision and teamwork.

In The News

How to Avoid a Coronavirus Marketing Fail

Jess Breslav, Executive Managing Director, Americas, is quoted providing advice to marketers during the coronavirus pandemic, stating that consumers are looking for brands to step up and help rather than conducting business as usual.

In The News

How Brands Can Successfully Engage With Consumers Quarantined Due to COVID-19

Forbes features Jaysen Gillespie, VP, Head of Analytics and Data Science, in a Q&A about how brands should interact with customers during the COVID-19 crisis.

In The News

Social Distancing With Friends: Criteo CEO Megan Clarken

Criteo CEO Megan Clarken joined AdExchanger’s podcast to speak about the coronavirus’ impact on ad spend and e-commerce fulfillment, and how she is guiding the company through the crisis.

In The News

Criteo Continues to Expand Beyond Retargeting to Generate Traffic, Increase Engagement

MediaPost highlights Criteo’s Traffic Generation solution, which determines the exact moment when consumers research, compare and consider products for purchase. The solution can identify new prospective audiences who are most likely to engage with a brand and capture consumer attention through personalized creatives, driving more qualified traffic with a positive message.

Press Releases

Criteo Announces New Traffic Generation Solution to Increase Engagement in Clients’ Upper-Funnel Campaigns

New York, NY – March 11, 2020 – Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced global availability of its marketing solution for traffic generation, which helps advertisers connect with new audiences to drive engagement and increased website traffic. Previously in beta testing with over 750 clients, our Traffic Generation solution enables marketers to influence prospective users in high-intent moments as they research, compare and consider different brands. The launch expands Criteo’s portfolio beyond lower-funnel retargeting and includes over 300 in-market audiences that retailers and brands can tap into.

In The News

How Megan Clarken Plans to Get Criteo out of the Ad Retargeting ‘Box’

Digiday reports on Megan Clarken’s plan to broaden the range of services that Criteo offers advertisers and reduce its reliance on its traditional retargeting product. She wants to expand Criteo’s efforts in areas such as retail media, cross-platform ad targeting and measurement through organic development, partnerships or through acquisitions.

Press Releases

Criteo Reports Results For the Fourth Quarter and Fiscal Year 2019

NEW YORK - February 11, 2020 - Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world’s marketers with trusted and impactful advertising, today announced financial results for the fourth quarter and fiscal year ended December 31, 2019.