Digiday covered our recent acquisition, highlighting how IPONWEB’s ad stack will give Criteo a full suite of ad tech capabilities to curate deals in a manner that is less reliant on the soon-to-be-extinct third-party cookie.
CEO Megan Clarken and Chief Product Officer Todd Parsons spoke with AdExchanger regarding our acquisition of IPONWEB. The piece highlights the acquisition’s impact on third-party cookies and how it fits into Criteo’s overlal company vision.
NEW YORK – December 9, 2021 - Criteo S.A. (NASDAQ: CRTO) (“Criteo”), the global technology company that provides the world's leading Commerce Media Platform, announced today that it has entered into exclusive negotiations to acquire IPONWEB, a market-leading AdTech company with world-class media trading capabilities, for $380 million in a combination of cash and CRTO treasury shares. With this acquisition, Criteo accelerates its strategic plans to shape the future of commerce media and deliver the best commerce audiences at scale to both marketers and media owners across the open internet.
MediaPost relayed Criteo’s recent Black Friday to Cyber Monday shopping data, which found both in-person and online shopping increased in 2021 compared to years past.
Business Insider published a feature article on our growth opportunities beyond retargeting including retail media and audience targeting, following interviews with CEO Megan Clarken and Managing Director of Retail Media, Americas, Sherry Smith.
NEW YORK - November 3, 2021 - Criteo S.A. (NASDAQ: CRTO) ("Criteo" or the "Company"), the global technology company that provides the world's leading Commerce Media Platform, today announced financial results for the third quarter ended September 30, 2021 that exceeded the Company's quarterly guidance.
AdExchanger recapped CEO Megan Clarken’s PROGRAMMATIC I/O panel, which highlighted our transformation efforts beyond retargeting to the world-leading Commerce Media Platform as well as our industry-wide collaboration to find third-party cookie replacements.
MediaPost reported on the launch of the Lowe’s One Roof Media Network, which highlights Criteo as a supporting partner. Lowe’s is now available through Criteo’s retail media ecosystem and platform.
Business Insider included Joshua Koran, EVP of Data and Policy, in this roundup of 14 key players who are involved in the Privacy Sandbox and are shaping the future of digital advertising.
AdExchanger reported on our full FLoC Origin Trial findings, positioning Criteo as a leader in digital advertising.
