As mobile travel sales continue to grow globally, travel industry marketers need to invest more in reaching mobile consumers. According to data from Criteo's Travel Flash Report, consumers in Asia and the Middle East are the biggest mobile-first travelers.
Jaysen Gillespie, Criteo's Vice President, Head of Analytics and Data Science, highlights the importance of integrating mobile as part of an overall omnichannel strategy and shares strategies for retailers to reach the mobile-first consumer.
Elgin Thompson, Managing Director of Digital Capital Advisors, highlights Criteo’s acquisition of HookLogic and refers to Criteo as a company that is taking a “tactical, surgical approach” to acquisitions.
Mollie Spilman, Criteo’s Chief Operating Officer, outlines strategies for retailers to appeal to today's fashion and beauty omnishoppers and engage them in the competitive omnishopping marketplace.
NEW YORK—April 25, 2018–Criteo S.A. (NASDAQ: CRTO), the leading commerce marketing technology company, today announced its recently introduced Criteo Direct Bidder has been adopted by 2,000 premium publishers in less than one year in-market. The solution directly connects publishers’ inventory to the demand from Criteo’s extensive base of more than 18,000 retail and brand clients globally.
London–Apr. 30, 2018 – Criteo, the leading commerce marketing technology company, reveals that UK holidaymakers aren’t just dreaming of the perfect getaway during winter – they’re booking them too. Criteo’s Travel Peak 2018 Report provides an overview of holiday bookings made between November 2017 and Easter 2018 and analyses customer behaviour.
John Roswech, Criteo's EVP, Brand Solutions, shares how consumer electronics retailers can strategically drive seasonal sales by taking advantage of cross-purchase and impulse shopping opportunities.
MarTech Series explores the benefits retargeting brings for B2B and B2C marketers, highlighting Criteo data that shows retargeted customers are 70% more likely to complete a purchase.
Jess Breslav, Criteo's Managing Director, Mid-Market, Americas, outlines customer acquisition strategies for small and mid-size retailers, highlighting data collaboration and tools for the reactivation of inactive customers.
Entrepreneur points to Criteo retargeting solutions as one of the top five essential investments that first-time and start-up marketers should make to effectively reach new customers.