Criteo is one of the major buyers in the digital ecosystem, and it made sense to directly connect our app inventory to Criteo’s large and diverse demand pool.
Maximize revenue by directly connecting your premium inventory to our premium demand. Tap into the full potential of our 22,000 brands and retailers.
Retain the full value of every impression we buy – including standard display, native ad units, video, and select ad-blocked impressions – across web and app.
Eliminate intermediaries in the supply chain to get the most value from your ad inventory.
Take advantage of our standalone integration method, or utilize your existing header bidding wrappers through Pre-bid or Index.
Flexibly configure your ad server, defining the best rules to maximize yield from our high-quality demand through 22,000 global retail and brand clients.
Get the full value of each impression with a unique CPM that’s inserted into your ad server.
Maximize access to exclusive budgets from the largest advertisers around the globe. Criteo invests $1.3B annually on behalf of our 22,000 brands and retailers in 96 countries.
App publishers can gain the greatest share of our unique demand with Direct Bidder for App.
Serve engaging, hyper-relevant ads that preserve the user experience and yield higher returns across platforms. Our solutions are designed to support the top ad formats — banner, native, and interstitial —across iOS and Android.
Leverage Criteo’s real-time bidding based on how we value the user in the moment across demand sources. This enables our premium demand to compete best and improves efficiency for your ad ops team.
Choose from multiple selling models and integration options. We provide lightweight solutions that work with existing primary SDKs and are optimized for mobile environments.
Avoid extra fees and enjoy better match rates with quicker response times with Criteo Direct Bidder.
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