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Why Online Conversion Rates Are Higher Than You Think

By understanding how consumers are shopping, Criteo State of Cross-Device Report notes retailers can optimize their marketing dollars and maximize ROI.

In The News

Surprise: Only 12% of Top Websites are Using Header Bidding

Criteo has been named the most popular header bidding solution by ad tech firm, GetIntent.

In The News

5 Stats from Criteo’s Latest State of Cross-Device Commerce Report

Eric Stein, chief revenue officer at Branch, takes an in-depth look at Criteo's State of Cross-Device Report.

In The News

Adblock Plus Names Members Of Acceptable Ads Committee

Adblock Plus parent eyeo has named the first members of its Acceptable Ads Committee (AAC), including Criteo.

In The News

Adblock Plus has Announced the ‘Acceptable Ads Committee’ Who Will Decide Which Ads it Whitelists

Criteo has signed on as a charter member of AdBlock Plus’ Acceptable Ads Committee.

In The News

Forget Working from Home, How About Working from a Cozy Pink Cubby?

Architectural firm Dyer Brown says their design for Criteo's Boston office reflects ‘‘the energy and excitement’’ of the company’s fun, young office culture.

In The News

Why App Users Generate More Value Than Mobile Browser Users

Katherine Frangos, content marketing manager at MobileBridge, cites Criteo's State of Mobile Commerce H12016 report in a byline article about mobile app users.

In The News

New Research Finds 1 in 3 Online Transactions May Be Misattributed by Marketers Not Using Cross-Device Measurement

A look at Criteo's State of Cross-Device report, suggesting retailers need to deepen their understanding of cross-device consumer behavior and align marketing strategies to maximize ROI.

In The News

10 Items or Less: Why Retailers Need to Rethink What They Think About Mobile

"People have psychologically gotten over the barrier that says, ‘Mobile isn’t for buying,’” says Jaysen Gillespie, VP, analytics, insights & data science.

In The News

Users And Devices: The New Ecommerce

Jaysen Gillespie, vice president, analytics, insights and data science, Criteo tells MediaPost, “Now more than ever, it’s critical that retail marketers maximize spend on the right channels, with a true understanding of their customer’s shopping journey across multiple devices."