Criteo Restructures Approach to In-App Commerce with New App Measurement Partner Program
As we begin 2015, the mobile app ecommerce industry continues to mature rapidly, shifting from installs towards delivering conversions and measuring cost of sales. These market changes have contributed to a rapid increase in usage of our mobile performance products across both browsers and apps.
Criteo and Vayant Solution Helps Airline Double Conversion Rate
New York – February 26, 2015 – Criteo (NASDAQ: CRTO), the performance marketing technology company, and Vayant Travel Technologies, a world leader in airfare search innovation, today announced a collaboration that will feed real-time data on flight costs into Criteo-powered digital advertisements.
Travel Marketers Can Target The Most Valuable Travelers with Enhanced Criteo Engine Capability
New York, US / Paris, France – February 3, 2014 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced powerful new updates to its Engine that enable travel companies to target consumers based on the amount they are likely to spend when booking travel and vacations.
From Webrooming to Mobile Shopping: Criteo Releases Outlook for the Ecommerce Industry in 2015
New York – January 22, 2015 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today revealed its 2015 Ecommerce Industry Outlook report, which highlights key trends that will have a significant impact on the industry over the course of the year.