In this week’s podcast, we sit down with John Denny, the former VP of Marketing: Media & eCommerce at Bai from 2013 to 2017, where he worked on one of the fastest growing beverage brands in the US. Over the course of four years, John grew Bai from a small niche product to the number one beverage brand sold on Amazon.
Platform
- Commerce Media Platform The connected commerce media environment for the open internet
- Commerce Growth For marketers & agencies looking for automated acquisition & retention
- Commerce Max For brands & agencies looking for retail media on the open internet
- Commerce Grid For media owners, agencies, and retailers looking to connect media and commerce with programmatic
- Commerce Yield For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital and physical asset monetization
Technology
- AI Engine Removes the guesswork to save time and reach your KPIs
- Predictive Bidding Bids based on the predicted value of each user to save you money
- Product Recommendations Intent-based recommendations that drive more sales
- Dynamic Creative Optimization+ Real-time creative decisioning that scales to make sure your ads are seen
- Shopper Graph Connects shopper IDs & commerce data to scale and optimize your campaigns