BEIJING – January 18, 2016 - Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced the launch of its data center in Shanghai. The new data center will enhance online advertising performance for Criteo’s clients in China and is a clear signal of its commitment to the Chinese market.
Most of us in the industry know well that programmatic advertising allows marketers to clearly define budgets, set goals, and apply attribution models for campaigns while the technology does all the work. Algorithms do the heavy lifting, analyzing variables in real time to determine the right campaign settings. If you ask online marketing professionals, they’ll say programmatic works, which is why it has maintained its dominance in the ad space. So what exactly are the factors driving programmatic’s growth?
New York – December 18, 2015 – Criteo S.A. (NASDAQ: CRTO), today announced that JB Rudelle, its founder, Chairman and CEO will become Executive Chairman and Eric Eichmann, currently President and COO, will be promoted as the Company’s new CEO, effective January 1, 2016. Eichmann will join the Board in 2016 subject to shareholder approval.
New York – November 11, 2015 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today released original data on Black Friday, Cyber Monday and “Bounceback Tuesday” shopping trends to help marketers navigate the consumers’ evolving path to purchase.
NEW YORK – November 4, 2015 – Criteo S.A. (NASDAQ: CRTO), the performance marketing technology company, today announced financial results for the third quarter ended September 30, 2015.
New York – September 28, 2015– Criteo (NASDAQ: CRTO), the performance marketing technology company, today released its Q3 2015 State of Mobile Commerce Report. This quarterly analysis of industry wide trends arms marketers with essential mobile commerce intelligence for engaging consumers and boosting sales.
NEW YORK – August 4, 2015 – Criteo S.A. (NASDAQ: CRTO), the performance marketing technology company, today announced its financial results for the second quarter that ended June 30, 2015.
London, UK, 30th July 2015. Criteo (Nasdaq:CRTO), the performance marketing technology company, today released findings of a nation-wide survey investigating consumers attitudes and behaviours towards advertising, browsing and shopping online. The research found that more than a third of British consumers are frustrated by the overwhelming amount of ads online.
New York – June 24, 2015– Criteo (NASDAQ: CRTO), the performance marketing technology company, today released its Q2 2015 State of Mobile Commerce Report, revealing that mobile apps generate almost 50 percent of mobile transactions for some of the largest ecommerce players who have made their app experience a priority, due to much higher conversion rates than mobile browser or even desktop.
New York – June 18, 2015 – Criteo (NASDAQ: CRTO), the performance marketing technology company, today announced the release of the largest public machine learning dataset ever issued to the open source community, with the goal of supporting academic research and innovation in distributed machine learning algorithms.