aCommerce wanted to find a tool to create tangible business outcomes and effectively encourage consumers to return to client sites and complete purchases.


Criteo’s performance advertising solution, a dynamic retargeting platform, enables aCommerce’s client sites to segment, target and serve each customer with display ads or product recommendations personalized in real time, based on browsing behavior and purchasing intent.


Criteo’s performance advertising platform has delivered:

  • 6x increase in customer acquisition
  • 2.7x increase in unique visitor growth
  • 84% reduction in cost per acquisition (CPA)
  • 8x increase in revenue for aCommerce clients

Increase in customer acquisition


Reduction in cost per acquisition (CPA)


Increase in revenue

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